# Influential powered by Captiv8 vs Upfluence Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Captiv8 excels in managing influencer campaigns, with users highlighting its ability to simplify communication and payment processes. One user noted, "Captiv8 is incredibly helpful for managing influencer campaigns, especially when communication with multiple influencers is challenging."
- **Users say** that Upfluence offers effective tools for creator sourcing, with its filters and AI capabilities making the process efficient. A recent user mentioned, "The filters and AI tools have helped source creators efficiently and the workflow tools make outreach seamless."
- **Reviewers mention** that Captiv8's automated payment system is a standout feature, as it takes care of creator payments at the end of campaigns, which helps users avoid tracking loose ends. This level of automation is particularly appreciated by those managing multiple influencers.
- **According to verified reviews** , Upfluence shines in customer support, with users praising the onboarding experience and the helpfulness of the support team. One user shared, "Product has been great so far and Sarah was super helpful with onboarding!"
- **G2 reviewers highlight** that Captiv8 has a higher overall satisfaction score, reflecting its strong performance in areas like ease of use and setup. Users appreciate the intuitive nature of the platform, with one stating, "Captiv8 is a brilliant approach that provides a robust creator discovery."
- **Users report** that while both platforms offer solid influencer collaboration features, Captiv8's audience analysis tools are particularly well-received, with users noting the effectiveness of its insights. In contrast, Upfluence's user-generated content management received higher marks, indicating a strength in that area.



| | Influential powered by Captiv8 | Upfluence | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 505 | 140 | 
| **Largest Market Segment** | Enterprise (50.6% of reviews) | Small-Business (68.3% of reviews) | 
| **Entry Level Price** | No pricing available | Starting at $478.00 1 Search and Contact Module Per Month | 

---
## Top Pros & Cons

### Influential powered by Captiv8

Pros:
- Campaign Management (23 reviews)
- Influencer Management (16 reviews)

Cons:
- Inefficient Search System (3 reviews)
- Influencer Management (3 reviews)

### Upfluence

Pros:
- Campaign Management (4 reviews)
- Customer Support (3 reviews)

Cons:
- Initial Complexity (2 reviews)
- Authentication Issues (1 reviews)

---
## Ratings Comparison
| Rating | Influential powered by Captiv8 | Upfluence | 
|---|---|---|
  | **Meets Requirements** | 9.2 (423 reviews) | 8.8 (118 reviews) | 
  | **Ease of Use** | 9.1 (428 reviews) | 8.8 (119 reviews) | 
  | **Ease of Setup** | 9.1 (267 reviews) | 8.7 (57 reviews) | 
  | **Ease of Admin** | 9.1 (179 reviews) | 8.7 (50 reviews) | 
  | **Quality of Support** | 9.6 (421 reviews) | 9.3 (116 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.5 (187 reviews) | 8.8 (48 reviews) | 
  | **Product Direction (% positive)** | 9.4 (405 reviews) | 8.7 (105 reviews) | 

---
## Pricing

### Influential powered by Captiv8

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Upfluence

#### Entry-Level Pricing

Plan: Modular Custom Pricing

Price: Starting at $478.00 1 Search and Contact Module Per Month

Description: Scale effectively with tailored modules that maximize value and ROI as your business evolves.

Key Features:
- Search and Contact

[Learn more about Upfluence](https://www.g2.com/products/upfluence/reviews)

#### Free Trial

Yes

---
## Features Comparison By Category

### Affiliate Marketing

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | 9.8/10 | 64 |
| **Upfluence** | N/A | N/A |

#### Link Options

| Feature | Influential powered by Captiv8 | Upfluence | 
|---|---|---|
| **Custom Links** | 9.8 (62 reviews) | Not enough data | 
| **Referral Link Generator** | 9.9 (62 reviews) | Not enough data | 
| **Smart Link** | 9.7 (60 reviews) | Not enough data | 

#### Agentic AI - Affiliate Marketing

| Feature | Influential powered by Captiv8 | Upfluence | 
|---|---|---|
| **Autonomous Task Execution** | 10.0 (5 reviews) | Not enough data | 
| **Multi-step Planning** | 9.7 (6 reviews) | Not enough data | 
| **Cross-system Integration** | 9.7 (6 reviews) | Not enough data | 
| **Adaptive Learning** | 10.0 (6 reviews) | Not enough data | 
| **Proactive Assistance** | 10.0 (6 reviews) | Not enough data | 
| **Decision Making** | 10.0 (6 reviews) | Not enough data | 

#### Tracking Options

| Feature | Influential powered by Captiv8 | Upfluence | 
|---|---|---|
| **Email Updates** | 9.7 (62 reviews) | Not enough data | 
| **Affiliate Tracking** | 9.8 (63 reviews) | Not enough data | 
| **Cookieless Tracking** | 9.9 (59 reviews) | Not enough data | 

#### Affiliate Management

| Feature | Influential powered by Captiv8 | Upfluence | 
|---|---|---|
| **Affiliate Network** | 9.8 (63 reviews) | Not enough data | 
| **Commissions and Payouts** | 9.7 (62 reviews) | Not enough data | 
| **Customization** | 9.7 (62 reviews) | Not enough data | 

### Blogger Outreach

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | N/A | N/A |
| **Upfluence** | 9.3/10 | 35 |

#### Identify

| Feature | Influential powered by Captiv8 | Upfluence | 
|---|---|---|
| **Blogger Database** | Not enough data | 9.1 (33 reviews) | 
| **Blogger Search Engine** | Not enough data | 9.3 (34 reviews) | 
| **Selection Criteria** | Not enough data | 9.2 (33 reviews) | 

#### Manage

| Feature | Influential powered by Captiv8 | Upfluence | 
|---|---|---|
| **Import/Export** | Not enough data | 9.2 (30 reviews) | 
| **Automatic Follow-up** | Not enough data | 9.4 (12 reviews) | 
| **Multichannel Outreach** | Not enough data | 9.0 (28 reviews) | 
| **Product Tracking** | Not enough data | 9.3 (25 reviews) | 
| **Content Scheduling** | Not enough data | 9.7 (13 reviews) | 

#### Results

| Feature | Influential powered by Captiv8 | Upfluence | 
|---|---|---|
| **Curation** | Not enough data | 9.5 (13 reviews) | 
| **Reports and Visualization** | Not enough data | 9.4 (29 reviews) | 
| **Campaign Analytics** | Not enough data | 9.4 (27 reviews) | 

### Influencer Marketing Platforms

| Product | Score | Reviews |
|---|---|---|
| **Influential powered by Captiv8** | 9.0/10 | 330 |
| **Upfluence** | 9.0/10 | 86 |

#### Influencer Marketing

| Feature | Influential powered by Captiv8 | Upfluence | 
|---|---|---|
| **Influencer Recruitment** | 8.9 (311 reviews) ✓ Verified | 8.9 (82 reviews) ✓ Verified | 
| **Influencer Scoring** | 8.9 (305 reviews) ✓ Verified | 8.9 (84 reviews) ✓ Verified | 
| **Audience Analysis** | 9.1 (312 reviews) ✓ Verified | 8.9 (86 reviews) ✓ Verified | 
| **Influencer Segmentation** | 9.0 (305 reviews) ✓ Verified | 8.8 (85 reviews) ✓ Verified | 
| **Influencer Collaboration** | 9.0 (303 reviews) ✓ Verified | 9.0 (79 reviews) ✓ Verified | 
| **User-Generated Content (UGC) Management** | 8.8 (266 reviews) ✓ Verified | 9.4 (54 reviews) | 
| **Content Approval** | 9.2 (293 reviews) ✓ Verified | 9.2 (71 reviews) ✓ Verified | 
| **Campaign Analytics** | 9.1 (301 reviews) ✓ Verified | 9.1 (75 reviews) ✓ Verified | 
| **Reporting and Dashboards** | 9.1 (309 reviews) ✓ Verified | 9.0 (74 reviews) ✓ Verified | 
| **Data Importing and Exporting Tools** | 9.0 (283 reviews) ✓ Verified | 9.0 (71 reviews) ✓ Verified | 
| **Influencer Whitelisting** | 8.9 (250 reviews) | 9.2 (41 reviews) ✓ Verified | 
| **Influencer Compensation** | 8.9 (265 reviews) ✓ Verified | 9.1 (42 reviews) | 
| **Social Commerce** | 8.9 (230 reviews) | 8.9 (19 reviews) | 
| **E-Commerce Integration** | 8.8 (223 reviews) | 9.1 (25 reviews) | 

#### Agentic AI - Influencer Marketing Platforms

| Feature | Influential powered by Captiv8 | Upfluence | 
|---|---|---|
| **Autonomous Task Execution** | 9.0 (8 reviews) | Not enough data | 
| **Multi-step Planning** | 9.2 (8 reviews) | Not enough data | 
| **Cross-system Integration** | 9.2 (8 reviews) | Not enough data | 
| **Adaptive Learning** | 9.2 (8 reviews) | Not enough data | 
| **Proactive Assistance** | 9.2 (8 reviews) | Not enough data | 
| **Decision Making** | 9.0 (8 reviews) | Not enough data | 

---
## Categories
**Shared Categories (1):** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)

**Unique to Influential powered by Captiv8 (1):** [Affiliate Marketing Software](https://www.g2.com/categories/affiliate-marketing)

**Unique to Upfluence (1):** [Blogger Outreach Software](https://www.g2.com/categories/blogger-outreach)


---
## Reviewer Demographics

### By Company Size

| Segment | Influential powered by Captiv8 | Upfluence | 
|---|---|---|
| **Small-Business** | 24.3% | 68.3% | 
| **Mid-Market** | 25.1% | 21.6% | 
| **Enterprise** | 50.6% | 10.1% | 

### By Industry

#### Influential powered by Captiv8

- **Marketing and Advertising:** 31.7%
- **Consumer Goods:** 6.8%
- **Hospital & Health Care:** 5.0%
- **Food & Beverages:** 4.6%
- **Health, Wellness and Fitness:** 4.2%
- **Education Management:** 3.8%
- **Apparel & Fashion:** 3.0%
- **Financial Services:** 2.6%
- **Public Relations and Communications:** 2.6%
- **Entertainment:** 2.2%
- **Other:** 33.5%

#### Upfluence

- **Marketing and Advertising:** 18.1%
- **Health, Wellness and Fitness:** 6.5%
- **Retail:** 6.5%
- **Consumer Goods:** 6.5%
- **Apparel & Fashion:** 5.8%
- **Internet:** 4.3%
- **Information Technology and Services:** 3.6%
- **Entertainment:** 3.6%
- **Public Relations and Communications:** 3.6%
- **Computer Software:** 2.9%
- **Other:** 38.4%

---
## Alternatives

### Alternatives to Influential powered by Captiv8

- [Later Influence](https://www.g2.com/products/later-influence/reviews) — 4.5/5 stars (468 reviews)
- [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) — 4.6/5 stars (571 reviews)
- [GRIN](https://www.g2.com/products/grin/reviews) — 4.5/5 stars (483 reviews)
- [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2230 reviews)
- [Aspire](https://www.g2.com/products/aspireiq-aspire/reviews) — 4.6/5 stars (145 reviews)
- [Sprout Social Influencer Marketing](https://www.g2.com/products/sprout-social-influencer-marketing/reviews) — 4.3/5 stars (409 reviews)
- [#paid](https://www.g2.com/products/paid-paid/reviews) — 4.7/5 stars (427 reviews)
- [Traackr](https://www.g2.com/products/traackr/reviews) — 4.3/5 stars (377 reviews)
- [inBeat](https://www.g2.com/products/inbeat/reviews) — 4.9/5 stars (585 reviews)
- [Afluencer](https://www.g2.com/products/afluencer/reviews) — 4.6/5 stars (738 reviews)

### Alternatives to Upfluence

- [Sprout Social Influencer Marketing](https://www.g2.com/products/sprout-social-influencer-marketing/reviews) — 4.3/5 stars (409 reviews)
- [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) — 4.6/5 stars (571 reviews)
- [GRIN](https://www.g2.com/products/grin/reviews) — 4.5/5 stars (483 reviews)
- [Traackr](https://www.g2.com/products/traackr/reviews) — 4.3/5 stars (377 reviews)
- [#paid](https://www.g2.com/products/paid-paid/reviews) — 4.7/5 stars (427 reviews)
- [Later Influence](https://www.g2.com/products/later-influence/reviews) — 4.5/5 stars (468 reviews)
- [Influencity](https://www.g2.com/products/influencity/reviews) — 4.5/5 stars (273 reviews)
- [HypeAuditor](https://www.g2.com/products/hypeauditor/reviews) — 4.6/5 stars (255 reviews)
- [Dovetale](https://www.g2.com/products/dovetale/reviews) — 4.6/5 stars (197 reviews)
- [Aspire](https://www.g2.com/products/aspireiq-aspire/reviews) — 4.6/5 stars (145 reviews)

---
## Top Discussions

### Influential powered by Captiv8

- Title: [What is Captiv8 io?](https://www.g2.com/discussions/what-is-captiv8-io) — 4 comments, 4 upvotes
  > **Top comment:** "It allows users to build, manage, and execute influencer marketing programs all in one single platform. Truly superior technology across the board. "
- Title: [How do you use Captiv8?](https://www.g2.com/discussions/how-do-you-use-captiv8) — 2 comments
  > **Top comment:** "Captiv8 is a full service tool, you can build influencer campaigns in the platform, find the creators you want to activate and then manage their content in..."
- Title: [What does Captiv8 do?](https://www.g2.com/discussions/what-does-captiv8-do) — 1 comment, 2 upvotes
  > **Top comment:** "influencer marketing"

### Upfluence

- Title: [What is influencer marketing platform?](https://www.g2.com/discussions/upfluence-what-is-influencer-marketing-platform) — 1 comment *(includes official response)*
  > **Top comment:** "An influencer marketing platform is a software solution designed to facilitate the process of connecting brands with social media influencers for marketing..."
- Title: [How can I find influencers for free?](https://www.g2.com/discussions/upfluence-how-can-i-find-influencers-for-free) — 1 comment *(includes official response)*
  > **Top comment:** "You can a software like torleado https://torleado.com to search for influencers for free!"
- Title: [Does your software handle influencer payments?](https://www.g2.com/discussions/influencer-payments-2f29bd6a-de00-4f78-ade7-4b26d3ff7346) — 1 comment, 2 upvotes *(includes official response)*
  > **Top comment:** "Yes, payments for influencers can be sent directly from the platform. All currencies are supported. You can also edit W9 forms (U.S. only). 
"
- Title: [How can I analyze my campaign’s performance?](https://www.g2.com/discussions/performance-measurement) — 1 comment, 2 upvotes *(includes official response)*
  > **Top comment:** "Upfluence Software includes a social stream tool that allows you to monitor your brand mentions across social media and measure the impact of your campaign...."
- Title: [How can I manage my campaign on Upfluence Software?](https://www.g2.com/discussions/campaign-management) — 1 comment, 2 upvotes *(includes official response)*
  > **Top comment:** "With Upfluence software, you can manage your influencer campaign from start to finish. Once you have defined your campaign objectives, you can create and..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/influential-powered-by-captiv8-vs-upfluence)