Compare Canva and Wix

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Canva
Canva
(7,401)
4.7 out of 5
Canva
By Canva
Wix
Wix
(1,872)
4.2 out of 5
Wix
By Wix
At a Glance
Canva
Canva
Star Rating
(7,401)4.7 out of 5
Market Segments
Small-Business (66.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free
Browse all 4 pricing plans
Wix
Wix
Star Rating
(1,872)4.2 out of 5
Market Segments
Small-Business (80.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Canva excels in user-friendliness, with many users highlighting its simple interface and helpful templates. One user mentioned, "Canva helps me by providing templates where I only have to change the content, which makes things much easier for preparing promotional materials."
  • Users say that Wix offers a flexible platform that is particularly beneficial for small businesses. Reviewers appreciate its ability to list events and classes while allowing for payment processing, making it a convenient choice for managing business operations.
  • According to verified reviews, Canva's extensive library of templates and design tools makes it a go-to for marketing materials and social media posts. Users find it easy to create visually appealing content without needing advanced design skills, which is a significant advantage for those new to graphic design.
  • Reviewers mention that Wix provides solid customer support, with users praising the responsiveness of their support team. One user noted, "Alejandro C from Wix Customer Care and the entire team are always available and quickly resolve any issues that arise," indicating a strong commitment to customer service.
  • G2 reviewers highlight that while Wix has a robust set of features, it sometimes struggles with matching specific workflow needs, leading to configuration challenges for some users. This contrasts with Canva, which is often praised for its straightforward setup and ease of use.
  • Users report that Canva's free entry-level pricing is a significant draw, making it accessible for individuals and small businesses. In comparison, Wix's starting price may be a barrier for some, despite its comprehensive features tailored for business needs.
Pricing
Entry-Level Pricing
Canva
Canva Free
Free
Browse all 4 pricing plans
Wix
Free
Free
Browse all 5 pricing plans
Free Trial
Canva
Free Trial is available
Wix
Free Trial is available
Ratings
Meets Requirements
9.2
5,271
8.6
1,570
Ease of Use
9.4
5,340
8.9
1,579
Ease of Setup
9.6
1,921
8.9
670
Ease of Admin
9.4
1,109
8.7
606
Quality of Support
8.8
3,918
8.0
1,296
Has the product been a good partner in doing business?
9.4
1,034
8.4
561
Product Direction (% positive)
9.4
5,132
8.2
1,536
Features by Category
Business IntelligenceHide 25 FeaturesShow 25 Features
8.9
657
Not enough data
Reports
8.8
437
Not enough data
8.9
439
Not enough data
9.1
515
Not enough data
8.7
423
Not enough data
9.1
468
Not enough data
Self Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data VisualizationHide 22 FeaturesShow 22 Features
8.9
668
Not enough data
Reports
8.8
437
Not enough data
8.9
439
Not enough data
9.1
515
Not enough data
8.7
423
Not enough data
9.1
468
Not enough data
Reports
8.7
392
Not enough data
8.8
392
Not enough data
8.7
382
Not enough data
Generative AI
8.5
210
Not enough data
8.3
204
Not enough data
Visualization
9.2
466
Not enough data
8.9
393
Not enough data
9.1
427
Not enough data
9.2
468
Not enough data
Data Updates
8.7
382
Not enough data
9.0
423
Not enough data
Collaboration
9.4
470
Not enough data
Feature Not Available
Not enough data
9.2
470
Not enough data
Data Updates
8.7
402
Not enough data
9.0
458
Not enough data
8.6
389
Not enough data
Team CollaborationHide 22 FeaturesShow 22 Features
Not enough data
Not enough data
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Productivity Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content MarketingHide 16 FeaturesShow 16 Features
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Display Ad DesignHide 13 FeaturesShow 13 Features
9.0
3,459
Not enough data
Template Creation
9.5
2599
Not enough data
8.7
2577
Not enough data
9.3
2753
Not enough data
9.1
2461
Not enough data
Design & Editing
8.9
2518
Not enough data
8.9
2577
Not enough data
8.9
2478
Not enough data
Ad Management
8.8
1773
Not enough data
9.1
2293
Not enough data
8.5
1523
Not enough data
Analytics
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
AI Writing AssistantHide 13 FeaturesShow 13 Features
8.5
129
Not enough data
Grammar
8.7
65
Not enough data
8.4
65
Not enough data
8.9
63
Not enough data
Formatting
7.7
62
Not enough data
8.2
60
Not enough data
7.8
59
Not enough data
Content
8.7
62
Not enough data
8.9
63
Not enough data
8.2
59
Not enough data
Product Type
8.7
60
Not enough data
8.3
60
Not enough data
Generative AI
9.0
56
Not enough data
8.6
54
Not enough data
Collaborative WhiteboardHide 15 FeaturesShow 15 Features
8.7
132
Not enough data
Design Tools
8.5
70
Not enough data
9.0
71
Not enough data
8.5
72
Not enough data
9.3
75
Not enough data
9.2
77
Not enough data
Communication Tools
8.2
67
Not enough data
8.6
69
Not enough data
Integrations
8.6
60
Not enough data
8.8
70
Not enough data
Software Offering
8.7
70
Not enough data
8.9
71
Not enough data
8.7
73
Not enough data
Agentic AI - Collaborative Whiteboard
8.6
54
Not enough data
8.4
52
Not enough data
8.5
55
Not enough data
PresentationHide 17 FeaturesShow 17 Features
8.3
805
Not enough data
Platform Basics
9.2
389
Not enough data
9.1
363
Not enough data
9.6
378
Not enough data
Platform Content
8.6
337
Not enough data
9.3
402
Not enough data
9.1
355
Not enough data
9.3
368
Not enough data
Platform Additional Functionality
7.5
313
Not enough data
8.6
332
Not enough data
8.8
327
Not enough data
Generative AI
7.9
302
Not enough data
7.7
299
Not enough data
7.2
290
Not enough data
7.7
287
Not enough data
6.9
279
Not enough data
7.3
284
Not enough data
7.7
292
Not enough data
Landing Page BuildersHide 13 FeaturesShow 13 Features
Not enough data
8.7
105
Page Customization
Not enough data
9.2
97
Not enough data
9.0
97
Not enough data
8.6
90
Not enough data
8.8
93
Page Optimization
Not enough data
Feature Not Available
Not enough data
8.8
95
Not enough data
8.9
90
Not enough data
8.6
93
Integrations
Not enough data
8.8
83
Not enough data
8.9
84
Not enough data
9.2
93
Generative AI
Not enough data
8.3
29
Agentic AI - Landing Page Builders
Not enough data
7.3
5
Online Appointment SchedulingHide 21 FeaturesShow 21 Features
Not enough data
9.3
12
Notifications
Not enough data
9.6
9
Not enough data
9.6
9
Not enough data
9.6
9
Settings
Not enough data
9.4
8
Not enough data
9.1
9
Not enough data
8.9
9
Personalization
Not enough data
9.1
9
Not enough data
9.4
8
Integrations
Not enough data
9.2
8
Not enough data
9.1
9
Not enough data
9.3
9
Not enough data
8.8
7
Not enough data
9.2
8
Generative AI
Not enough data
9.7
6
Not enough data
9.7
6
Not enough data
8.6
6
Not enough data
9.0
5
Not enough data
9.2
6
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Desktop PublishingHide 8 FeaturesShow 8 Features
9.2
627
Not enough data
Design
9.5
520
Not enough data
9.2
512
Not enough data
9.2
504
Not enough data
9.2
503
Not enough data
9.1
490
Not enough data
9.2
495
Not enough data
Platform Additional Functionality
8.8
454
Not enough data
9.2
492
Not enough data
Design SystemsHide 7 FeaturesShow 7 Features
9.0
907
Not enough data
Performance Tracking
8.8
666
Not enough data
8.7
617
Not enough data
9.2
686
Not enough data
Functionality
9.4
710
Not enough data
8.8
637
Not enough data
9.1
677
Not enough data
8.9
643
Not enough data
E-Commerce PlatformsHide 51 FeaturesShow 51 Features
Not enough data
8.3
67
Headless Commerce
Not enough data
8.4
40
Not enough data
8.0
40
Not enough data
8.3
38
Not enough data
8.5
48
Not enough data
8.5
41
Generative AI
Not enough data
8.5
22
Not enough data
8.2
21
Agentic AI - E-Commerce Platforms
Not enough data
6.7
5
Not enough data
6.3
5
Not enough data
6.0
5
Not enough data
6.3
5
Not enough data
5.7
5
Not enough data
6.7
5
Merchandising/Marketing
Not enough data
8.8
58
Not enough data
8.7
57
Not enough data
8.6
59
Not enough data
8.4
53
Not enough data
8.3
52
Not enough data
8.6
52
Not enough data
7.9
55
Product Catalog
Not enough data
9.0
57
Not enough data
8.9
54
Not enough data
8.7
54
Not enough data
8.4
45
Order Process
Not enough data
8.8
54
Not enough data
8.6
53
Not enough data
8.6
51
Not enough data
8.9
57
Not enough data
8.8
51
Not enough data
8.5
49
Not enough data
8.6
51
Not enough data
8.6
46
Multi-Channel Support
Not enough data
8.5
45
Not enough data
8.5
55
Not enough data
8.7
50
Not enough data
8.5
52
Not enough data
8.6
49
Not enough data
8.2
44
Not enough data
8.6
48
Platform
Not enough data
8.4
47
Not enough data
8.5
55
Not enough data
8.7
53
Not enough data
8.7
52
Not enough data
8.6
53
Not enough data
8.8
52
Not enough data
8.8
46
Not enough data
9.0
50
Not enough data
8.5
43
Not enough data
8.4
42
Not enough data
8.8
48
Not enough data
8.9
52
Web DesignHide 12 FeaturesShow 12 Features
Not enough data
8.1
100
Platform Basics
Not enough data
8.8
89
Not enough data
8.8
83
Not enough data
8.2
80
Not enough data
8.5
79
Platform Additional Functionalities
Not enough data
8.5
70
Not enough data
8.5
78
Not enough data
8.5
75
Agentic AI - Web Design
Not enough data
8.1
18
Not enough data
7.6
16
Not enough data
7.6
16
Not enough data
6.9
15
Not enough data
7.3
15
Synthetic MediaHide 22 FeaturesShow 22 Features
Not enough data
Not enough data
Audio
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Video
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Image
Not enough data
Not enough data
Not enough data
Not enough data
Text
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Brand Asset ManagementHide 20 FeaturesShow 20 Features
8.0
217
Not enough data
Editing
8.7
141
Not enough data
9.2
135
Not enough data
7.7
129
Not enough data
8.0
116
Not enough data
Search
8.0
116
Not enough data
7.7
94
Not enough data
7.0
96
Not enough data
8.0
98
Not enough data
Permissions
7.5
94
Not enough data
8.3
111
Not enough data
8.4
113
Not enough data
Platform
9.0
124
Not enough data
9.1
126
Not enough data
9.3
126
Not enough data
Agentic AI - Brand Asset Management
7.0
87
Not enough data
7.2
87
Not enough data
7.5
86
Not enough data
7.5
86
Not enough data
7.3
87
Not enough data
7.3
86
Not enough data
AI Image GeneratorsHide 14 FeaturesShow 14 Features
8.8
451
Not enough data
Image Generation
8.6
232
Not enough data
8.4
247
Not enough data
9.1
233
Not enough data
8.7
224
Not enough data
9.0
235
Not enough data
Advanced Functionality
8.7
223
Not enough data
8.1
221
Not enough data
8.2
215
Not enough data
9.1
237
Not enough data
Model
8.4
220
Not enough data
8.9
222
Not enough data
8.7
210
Not enough data
Commercial Rights & Licensing - AI Image Generators
9.4
80
Not enough data
License Type Transparency - AI Image Generators
9.2
39
Not enough data
Content CreationHide 16 FeaturesShow 16 Features
7.6
937
Not enough data
Planning
7.9
488
Not enough data
Publishing
8.5
497
Not enough data
Social Media
8.7
524
Not enough data
Planning
7.9
521
Not enough data
Generative AI
7.6
489
Not enough data
7.4
461
Not enough data
7.4
474
Not enough data
7.3
478
Not enough data
6.8
467
Not enough data
Agentic AI - Content Creation
7.4
299
Not enough data
7.5
295
Not enough data
7.5
297
Not enough data
7.7
301
Not enough data
7.5
297
Not enough data
7.5
294
Not enough data
7.7
301
Not enough data
Photo EditingHide 3 FeaturesShow 3 Features
7.6
947
Not enough data
Generative AI
7.7
637
Not enough data
7.2
538
Not enough data
Agentic AI - Photo Editing
7.9
271
Not enough data
AI Video GeneratorsHide 13 FeaturesShow 13 Features
8.5
172
Not enough data
Video Creation - AI Video Generation
8.5
105
Not enough data
8.1
98
Not enough data
8.3
98
Not enough data
8.9
101
Not enough data
8.4
93
Not enough data
8.3
95
Not enough data
Generative AI - AI Video Generation
8.0
100
Not enough data
Editing - AI Video Generation
8.3
100
Not enough data
9.0
98
Not enough data
Storage & Management - AI Video Generation
8.8
100
Not enough data
8.9
97
Not enough data
8.7
97
Not enough data
8.5
96
Not enough data
Print Fulfillment ServicesHide 6 FeaturesShow 6 Features
8.7
128
Not enough data
Video Content CreationHide 23 FeaturesShow 23 Features
8.2
557
Not enough data
Video creation - Video Content Creation
7.9
298
Not enough data
7.6
280
Not enough data
8.4
309
Not enough data
9.0
313
Not enough data
8.3
295
Not enough data
8.3
278
Not enough data
7.5
270
Not enough data
7.8
303
Not enough data
8.6
288
Not enough data
Distribution - Video Content Creation
7.7
267
Not enough data
8.0
282
Not enough data
9.0
297
Not enough data
Analytics - Video Content Creation
7.7
265
Not enough data
7.5
260
Not enough data
Training & Support - Video Content Creation
8.1
280
Not enough data
8.3
286
Not enough data
Integrations - Video Content Creation
8.6
282
Not enough data
8.5
286
Not enough data
8.1
276
Not enough data
Other - Video Content Creation
8.8
291
Not enough data
8.6
285
Not enough data
Agentic AI - Video Content Creation
7.9
178
Not enough data
7.9
177
Not enough data
Logo Design ToolsHide 6 FeaturesShow 6 Features
9.1
791
Not enough data
Functionality - Logo Design Tools
9.3
435
Not enough data
8.9
424
Not enough data
9.0
418
Not enough data
9.3
434
Not enough data
9.1
425
Not enough data
9.2
428
Not enough data
Cloud Web HostingHide 11 FeaturesShow 11 Features
Not enough data
Not enough data
Performance - Cloud Web Hosting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support - Cloud Web Hosting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security - Cloud Web Hosting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI Content Creation PlatformsHide 6 FeaturesShow 6 Features
8.9
237
Not enough data
Content Generation - AI Content Creation Platforms
8.7
158
Not enough data
9.0
156
Not enough data
9.0
156
Not enough data
Management - AI Content Creation Platforms
8.9
150
Not enough data
8.9
146
Not enough data
8.8
146
Not enough data
Domain RegistrarsHide 12 FeaturesShow 12 Features
Not enough data
Not enough data
Security - Domain Registrar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Convenience and automation - Domain Registrar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support and service - Domain Registrar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced management and features - Domain Registrar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI Presentation ToolsHide 8 FeaturesShow 8 Features
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Website BuilderHide 14 FeaturesShow 14 Features
8.2
174
8.2
1,265
Customizations
9.6
93
8.7
1160
9.6
83
9.0
1162
7.9
70
7.8
916
8.2
73
8.5
1058
Growth
7.6
66
7.8
944
7.5
66
7.8
969
8.6
70
7.8
918
7.4
65
7.8
760
7.8
65
8.5
921
Content
7.7
68
8.2
849
8.1
69
8.4
1015
8.7
62
8.5
859
7.6
62
7.9
197
Support
8.7
65
8.4
246
Categories
Categories
Shared Categories
Canva
Canva
Wix
Wix
Canva and Wix are categorized as Website Builder
Unique Categories
Canva
Wix
Reviews
Reviewers' Company Size
Canva
Canva
Small-Business(50 or fewer emp.)
66.7%
Mid-Market(51-1000 emp.)
23.6%
Enterprise(> 1000 emp.)
9.6%
Wix
Wix
Small-Business(50 or fewer emp.)
80.0%
Mid-Market(51-1000 emp.)
14.9%
Enterprise(> 1000 emp.)
5.1%
Reviewers' Industry
Canva
Canva
Marketing and Advertising
13.7%
Information Technology and Services
6.9%
Computer Software
5.2%
Non-Profit Organization Management
5.0%
Education Management
4.1%
Other
65.0%
Wix
Wix
Marketing and Advertising
14.5%
Computer Software
6.7%
Information Technology and Services
6.0%
Design
3.6%
Health, Wellness and Fitness
3.4%
Other
65.8%
Alternatives
Canva
Canva Alternatives
Simplified
Simplified
Add Simplified
Visme
Visme
Add Visme
Prezi
Prezi
Add Prezi
Camtasia
Camtasia
Add Camtasia
Wix
Wix Alternatives
WordPress.com
WordPress.com
Add WordPress.com
Webflow
Webflow
Add Webflow
Hostinger
Hostinger
Add Hostinger
Duda
Duda
Add Duda
Discussions
Canva
Canva Discussions
Can you use Canva designs for commercial purposes?
24 Comments
Mariam S.
MS
Yes provided you have signed up for the PRO Version to use licensed photosRead more
What is included in Canva Pro?
23 Comments
Jagatheeswari S.
JS
1000's of Templates, Elements, graphics, photographs, designsRead more
What are the features of Canva?
16 Comments
Mildred W.
MW
Infographics, Collaborative projects, slide themes, lots of free high quality photos and graphics to create your own. Deployment for educations really really...Read more
See all discussions
Wix
Wix Discussions
How do I add the ability for little games on my website?
6 Comments
Jasmin K.
JK
It really depends on the format of your game. If you go to the editor, select the option to add an element and scroll down to "more", Wix has options to...Read more
Can l link wix to linkedin
3 Comments
Eva M.
EM
You can add a link to your LinkedIn account, under social media bar.Read more
Does Wix have a booking feature?
2 Comments
HS
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