# Best Desktop Publishing Software

  *By [Gauri Pawsey](https://research.g2.com/insights/author/gauri-pawsey)*

   Desktop publishing software allows users to create and publish page designs and various printed materials in a professional style. These tools create layouts of text and other graphic files for publishing in either print or digital formats, focusing on materials like magazines, blogs, ebooks, newspapers, and other online publications.

Desktop publishing solutions often come with a library of premade templates and easy-to-use features that require no editing from the user, so the software is ideal for everyone, from experienced to novice designers. This software can also be equipped with drag-and-drop page builders and editing and design features, making it easy to create custom and unique layouts for specific needs and use cases. These designs can then easily be exported in a variety of different formats.

Any organization that publishes print or digital content, including graphic design, advertising, and publishing companies, can benefit from desktop publishing software. Design teams can also use it in an organization to create branded marketing materials, since they also easily integrate with [drawing software](https://www.g2.com/categories/drawing) or [photo editing software](https://www.g2.com/categories/photo-editing) to streamline the production of publication-ready materials.

To qualify for inclusion in the Desktop Publishing category, a product must:

- Provide templates for constructing layouts of publishable materials (e.g., newspapers and flyers)
- Offer tools for refining layouts, such as detailed rulers, text wrapping, and photo layering
- Enable files to be uploaded online or printed using external printers onto ordered pages





## Best Desktop Publishing Software At A Glance

- **Leader:** [Adobe Express](https://www.g2.com/products/adobe-express/reviews)
- **Highest Performer:** [Shorthand](https://www.g2.com/products/shorthand/reviews)
- **Easiest to Use:** [Canva](https://www.g2.com/products/canva/reviews)
- **Top Trending:** [Adobe Express](https://www.g2.com/products/adobe-express/reviews)
- **Best Free Software:** [Adobe InDesign](https://www.g2.com/products/adobe-indesign/reviews)


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---

## Top-Rated Products (Ranked by G2 Score)
  ### 1. [Adobe Express](https://www.g2.com/products/adobe-express/reviews)
  Quickly and easily make standout content from thousands of beautiful templates with the all-new Adobe Express. Simply choose a template, add images and text, and quickly resize your creations to fit your favorite social media site. Available on web and mobile. Make stunning content. Start from thousands of templates for social media graphics, stories, and thumbnails, as well as posters, flyers, business cards, logos, and more. Get free Adobe Stock images. Access the Adobe Stock royalty-free photo collection\* with millions of on-trend and seasonal images. Give your photos pro effects. Get the look you want with easy-to-apply effects, filters, textures, and overlays. Remove backgrounds instantly. Effortlessly cut out backgrounds without having to outline your subject — and start with a fresh canvas. Add design elements. Discover just what you need from tons of images, icons, backgrounds, and design assets. Resize content in a snap. Instantly resize and reflow content to fit any size for Instagram, Facebook, YouTube, banners, flyers, and more. Your content will adjust instantly using intuitive Adobe tools. Make it move. Create attention-grabbing content with features to animate text and photos. Apply your brand. Upload your brand logo, fonts, and colors and apply them to any design with one tap. Make videos made for social. Easily trim, crop, resize, and convert videos. Play with text. Choose from over 18,000 licensed fonts from the Adobe Fonts library. Start from text templates that feature curved type, grids, and beautiful font pairs. Remix it. Customize predesigned graphics and text to make them your own. Work better together. Share templates, assets, and brand identity across your team so content consistently reflects your look. Save favorite templates to your library for a faster start. \*Adobe Express membership required. The Adobe Stock photo collection does not include Premium or editorial content. Limited Adobe Stock functionality available in web page and video features within the desktop app.​


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 760

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.8/10 (Category avg: 8.7/10)
- **File Storage:** 8.7/10 (Category avg: 8.6/10)
- **Layout editor:** 9.0/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Company Website:** https://adobe.com
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe (955,605 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1480/ (41,539 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Graphic Designer, Marketing Manager
  - **Top Industries:** Marketing and Advertising, Design
  - **Company Size:** 56% Small-Business, 28% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (298 reviews)
- Templates (109 reviews)
- Speed (106 reviews)
- Easy Creation (95 reviews)
- Intuitive (93 reviews)

**Cons:**

- Limited Features (106 reviews)
- Feature Limitations (103 reviews)
- Limited Customization (68 reviews)
- Limited Options (64 reviews)
- Slow Performance (55 reviews)

  ### 2. [Canva](https://www.g2.com/products/canva/reviews)
  Canva is an end-to-end AI-powered visual communication and collaboration platform empowering everyone in the world to design everything from presentations to infographics, videos, documents, websites, social media graphics and more. With pre-templated designs and thousands of stock images, videos, soundtracks, and fonts, Canva is a simple way to create visual content at scale. Canva is available on the web, iOS and Android.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 6,082

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.8/10)
- **Publishing formats:** 9.3/10 (Category avg: 8.7/10)
- **File Storage:** 9.2/10 (Category avg: 8.6/10)
- **Layout editor:** 9.2/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Canva](https://www.g2.com/sellers/canva)
- **Company Website:** https://www.canva.com/
- **Year Founded:** 2012
- **HQ Location:** Sydney
- **Twitter:** @canva (336,707 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2850862/ (13,716 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, Marketing Manager
  - **Top Industries:** Marketing and Advertising, Information Technology and Services
  - **Company Size:** 66% Small-Business, 23% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (1742 reviews)
- Templates (1263 reviews)
- Features (1144 reviews)
- Easy Creation (1062 reviews)
- Template Availability (1055 reviews)

**Cons:**

- Limited Features (585 reviews)
- Limited Options (559 reviews)
- Missing Features (497 reviews)
- Expensive (473 reviews)
- Limited Customization (450 reviews)

  ### 3. [Adobe InDesign](https://www.g2.com/products/adobe-indesign/reviews)
  A professional page layout application for print and digital publishing, InDesign lets you design, preflight, and publish a broad range of content for print, web, and tablet apps. It offers precise control over typography, built-in creative tools, an intuitive design environment, and tight integration with Adobe Photoshop, Illustrator, and Acrobat. InDesign is built for designers, prepress and production professionals, and print service providers who work for magazines, design firms, advertising agencies, newspapers, book publishers, and retail/catalog companies, as well as in corporate design, commercial printing, and other leading-edge publishing environments. And because InDesign is part of Adobe Creative Cloud, you get access to all the latest updates and future releases the moment they’re available.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 3,357

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.8/10)
- **Publishing formats:** 9.2/10 (Category avg: 8.7/10)
- **File Storage:** 7.9/10 (Category avg: 8.6/10)
- **Layout editor:** 9.0/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe (955,605 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1480/ (41,539 employees on LinkedIn®)
- **Ownership:** NASDAQ:ADBE

**Reviewer Demographics:**
  - **Who Uses This:** Graphic Designer, Designer
  - **Top Industries:** Design, Graphic Design
  - **Company Size:** 58% Small-Business, 27% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (43 reviews)
- Layout Design (36 reviews)
- Tools (16 reviews)
- Features (14 reviews)
- Visual Appeal (13 reviews)

**Cons:**

- Expensive (17 reviews)
- Difficulty (16 reviews)
- Steep Learning Curve (15 reviews)
- Slow Performance (13 reviews)
- Expensive Subscription (8 reviews)

  ### 4. [Microsoft Publisher](https://www.g2.com/products/microsoft-publisher/reviews)
  Microsoft Publisher is a desktop publishing application designed to help users create professional-quality publications with ease. It offers a range of pre-designed templates and intuitive tools, enabling the creation of various materials such as brochures, newsletters, greeting cards, and more. With a focus on page layout and design, Publisher allows for precise control over text, images, and other elements, ensuring that the final product appears exactly as intended, whether in print, online, or via email. Key Features and Functionality: - Pre-Designed Templates: Access a wide array of customizable templates to quickly start projects like brochures, newsletters, and postcards. - Advanced Layout Tools: Utilize detailed rulers and guides for accurate placement of text and images, ensuring a polished and professional appearance. - Image Editing Capabilities: Incorporate high-quality images with built-in editing tools, allowing for adjustments and enhancements directly within the application. - Mail Merge Functionality: Personalize publications by merging text and images from databases, ideal for creating tailored marketing materials. - Versatile Publishing Options: Share publications through various formats, including print, email, or export to industry-standard non-editable formats. Primary Value and User Solutions: Microsoft Publisher empowers users, particularly small businesses and individuals without formal design training, to produce high-quality, professional publications in-house. By providing user-friendly tools and templates, it eliminates the need for expensive design software or professional designers, making it accessible for creating marketing materials, event invitations, and more. This accessibility ensures that users can maintain brand consistency and effectively communicate their messages to their target audience.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 984

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.7/10 (Category avg: 8.7/10)
- **File Storage:** 8.8/10 (Category avg: 8.6/10)
- **Layout editor:** 8.6/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Microsoft](https://www.g2.com/sellers/microsoft)
- **Year Founded:** 1975
- **HQ Location:** Redmond, Washington
- **Twitter:** @microsoft (13,090,464 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/microsoft/ (227,697 employees on LinkedIn®)
- **Ownership:** MSFT

**Reviewer Demographics:**
  - **Who Uses This:** Administrative Assistant, Owner
  - **Top Industries:** Higher Education, Non-Profit Organization Management
  - **Company Size:** 47% Small-Business, 27% Enterprise


#### Pros & Cons

**Pros:**

- Ease of Use (4 reviews)
- Intuitive (2 reviews)
- Layout Design (2 reviews)
- Compatibility (1 reviews)
- Graphics Design (1 reviews)

**Cons:**

- Limited Features (1 reviews)
- Poor Usability (1 reviews)
- Slow Performance (1 reviews)
- Steep Learning Curve (1 reviews)

  ### 5. [Foxit PDF Editor](https://www.g2.com/products/foxit-pdf-editor/reviews)
  Founded in 2001, Foxit is a leading provider of innovative PDF and eSignature products and services, helping knowledge workers increase productivity and do more with documents. Foxit combines easy-to-use desktop software, mobile apps, and cloud services in one powerful solution: The Foxit PDF Editor. This intelligent document solution allows users to create, edit, fill, and sign documents through their integrated PDF Editor and eSign offerings – from anywhere and on any device. As the first to market with AI-powered PDF editing solutions, Foxit enhances productivity with smart document editing and workflow automation. Winner of numerous awards, Foxit has over 700 million users and has sold to over 528,000 customers, ranging from SMBs to global enterprises worldwide. Foxit products are ISO 32000-1/PDF 1.7 standard compliant, therefore, compatible with your existing PDF documents and forms.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 3,370

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.8/10)
- **Publishing formats:** 9.0/10 (Category avg: 8.7/10)
- **File Storage:** 8.7/10 (Category avg: 8.6/10)
- **Layout editor:** 8.6/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Foxit](https://www.g2.com/sellers/foxit)
- **Company Website:** https://www.foxit.com/
- **Year Founded:** 2001
- **HQ Location:** Fremont, CA
- **Twitter:** @foxitsoftware (6,221 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/foxit-corporation/ (559 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, President
  - **Top Industries:** Construction, Accounting
  - **Company Size:** 63% Small-Business, 24% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (563 reviews)
- PDF Editing (402 reviews)
- Easy Editing (366 reviews)
- Simple (342 reviews)
- Features (327 reviews)

**Cons:**

- Difficulty (90 reviews)
- Expensive (89 reviews)
- Learning Curve (88 reviews)
- Missing Features (83 reviews)
- Not-User Friendly (75 reviews)

  ### 6. [Wondershare PDFelement](https://www.g2.com/products/wondershare-wondershare-pdfelement/reviews)
  PDFelement is a comprehensive PDF editing solution designed to assist users in managing their PDF documents efficiently. This versatile software caters to a wide range of needs, including creating, editing, converting, annotating, and securing PDF files. With its user-friendly interface and advanced features, PDFelement is suitable for both professionals and individuals seeking to streamline their document workflows. The target audience for PDFelement includes businesses, students, and professionals who frequently work with PDF files. Its capabilities are particularly beneficial for those who require a reliable tool for document management, whether for creating reports, filling out forms, or collaborating on projects. The software is designed to enhance productivity by simplifying complex tasks associated with PDF handling, making it an essential tool for anyone who regularly interacts with digital documents. One of the standout features of PDFelement is its advanced Optical Character Recognition (OCR) technology, which allows users to convert scanned documents into editable and searchable text. This feature is particularly useful for professionals who need to digitize paper documents while preserving their original formatting. Additionally, PDFelement supports the conversion of PDFs to and from various formats, including Word, Excel, and PowerPoint, ensuring that users can work with their documents in the format that best suits their needs. PDFelement also offers robust security features, enabling users to protect sensitive information within their documents. Users can easily password-protect their PDFs, redact confidential data, and electronically sign documents, facilitating secure collaboration. The software’s form-filling capabilities further enhance its utility, allowing users to create and fill out forms effortlessly, which is especially beneficial for businesses that require streamlined data collection processes. Overall, PDFelement stands out in the PDF editing category due to its combination of powerful features, ease of use, and versatility. By optimizing PDF tasks and providing a comprehensive set of tools, PDFelement empowers users to manage their documents more effectively, ultimately enhancing their productivity and workflow efficiency.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 1,027

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.8/10)
- **Publishing formats:** 9.0/10 (Category avg: 8.7/10)
- **File Storage:** 8.8/10 (Category avg: 8.6/10)
- **Layout editor:** 8.9/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Wondershare](https://www.g2.com/sellers/wondershare)
- **Company Website:** https://www.wondershare.com
- **Year Founded:** 2003
- **HQ Location:** Shenzen, CN
- **Twitter:** @Wondershare (14,078 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/wondershare-technology (642 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Owner, Project Manager
  - **Top Industries:** Information Technology and Services, Computer Software
  - **Company Size:** 66% Small-Business, 23% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (251 reviews)
- Features (204 reviews)
- PDF Editing (189 reviews)
- Easy Editing (180 reviews)
- PDF Management (150 reviews)

**Cons:**

- Slow Performance (86 reviews)
- PDF Issues (51 reviews)
- Expensive (50 reviews)
- Limited Features (41 reviews)
- Missing Features (38 reviews)

  ### 7. [VistaCreate](https://www.g2.com/products/cimpress-n-v-vistacreate/reviews)
  VistaCreate is an online graphic design platform tailored for small business owners, marketers, and individuals seeking to create professional visual content without prior design experience. It offers a vast library of customizable templates and a user-friendly interface, enabling users to produce high-quality graphics, animations, and videos for social media, marketing materials, and more. Key Features and Functionality: - Extensive Template Library: Access over 200,000 professionally designed templates across various categories, including social media posts, presentations, and print materials. - Rich Media Assets: Utilize a collection of more than 70 million royalty-free photos, videos, and vectors to enhance your designs. - Advanced Editing Tools: Employ features like Background Remover, AI Object Remover, AI Image Generator, and Sticker Maker to refine and personalize your visuals. - Brand Kit: Maintain brand consistency by uploading and managing your logos, fonts, and color palettes for seamless integration into designs. - Collaboration Capabilities: Invite up to 10 team members to collaborate on projects in real-time, streamlining the design process. - Multi-Platform Accessibility: Create and edit designs via both web and mobile applications, ensuring flexibility and convenience. Primary Value and User Solutions: VistaCreate empowers users to produce high-quality, professional visuals efficiently, eliminating the need for extensive design skills or resources. By providing an intuitive platform with a comprehensive suite of tools and assets, it addresses the challenges of creating engaging content for various marketing channels. This enables businesses and individuals to enhance their brand presence, communicate effectively with their audience, and achieve their marketing objectives with ease.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 16

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.8/10 (Category avg: 8.7/10)
- **File Storage:** 9.1/10 (Category avg: 8.6/10)
- **Layout editor:** 8.3/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Cimpress N.V.](https://www.g2.com/sellers/cimpress-n-v)
- **Year Founded:** 1995
- **HQ Location:** Dundalk, County Louth
- **Twitter:** @Cimpress (1,867 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/5403109/ (12,348 employees on LinkedIn®)
- **Ownership:** NASDAQ:CMPR

**Reviewer Demographics:**
  - **Company Size:** 94% Small-Business, 6% Mid-Market


#### Pros & Cons

**Pros:**

- Template Availability (1 reviews)
- Templates (1 reviews)
- User Interface (1 reviews)
- Versatility (1 reviews)

**Cons:**

- Intuitiveness Issue (1 reviews)

  ### 8. [Shorthand](https://www.g2.com/products/shorthand/reviews)
  Shorthand is the beautifully simple storytelling platform that helps the world's iconic brands tell their most important stories. Shorthand empowers content creators, designers, and developers to publish visual stories with up to 10x higher audience engagement, in a fraction of the time. Global organisations such as Honda, the BBC, and Dow Jones use Shorthand to engage their high value audiences on their owned properties. Shorthand’s simple yet powerful no-code editor allows anyone to create, edit, and publish stunning reading experiences in minutes. Features such as prebuilt templates, AI-powered auto layout, and PDF import accelerate your content development and let you focus on the story. Workflow and collaboration tools ensure your team is on the same page. Users can publish their Shorthand content nearly anywhere — via AWS, their CMS, Shorthand hosting, or embedding directly on their website. The Shorthand team is a band of geeks with art and heart, dedicated to helping content teams build the world’s most impressive and impactful digital content.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 122

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.6/10 (Category avg: 8.7/10)
- **File Storage:** 8.8/10 (Category avg: 8.6/10)
- **Layout editor:** 9.0/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Shorthand](https://www.g2.com/sellers/shorthand)
- **Company Website:** https://shorthand.com
- **Year Founded:** 2013
- **HQ Location:** Brisbane, Australia
- **Twitter:** @Shorthand (3,191 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3226195/ (67 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Higher Education, Non-Profit Organization Management
  - **Company Size:** 46% Small-Business, 24% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (32 reviews)
- Easy Creation (16 reviews)
- Storytelling (15 reviews)
- Ease of Creation (13 reviews)
- Features (12 reviews)

**Cons:**

- Learning Curve (7 reviews)
- Limited Customization (7 reviews)
- Cost Issues (6 reviews)
- Expensive (6 reviews)
- Limitations (6 reviews)

  ### 9. [Affinity Publisher](https://www.g2.com/products/affinity-publisher/reviews)
  Affinity Publisher is a professional desktop publishing application developed by Serif, designed to create a wide range of publications, including books, magazines, brochures, and marketing materials. Launched in 2019, it offers a seamless and intuitive experience for combining text, images, and graphics into polished layouts. In 2025, Affinity Publisher was integrated into a unified Affinity application, combining vector design, photo editing, and page layout functionalities into a single platform. Key Features and Functionality: - StudioLink Technology: Allows seamless integration with Affinity Designer and Affinity Photo, enabling users to access vector and raster editing tools directly within the layout environment. - Advanced Typography: Supports OpenType features, text decorations, drop caps, and text on a path, providing extensive control over text styling. - Master Pages: Facilitates consistent design across multiple pages by allowing the creation and application of master templates. - Text Flow and Wrapping: Offers linked text frames with advanced flow options and precise text wrapping controls. - Comprehensive File Support: Compatible with various file formats, including PSD, AI, PDF, JPG, TIFF, PNG, and EPS, ensuring smooth import and export processes. - Professional Output: Provides end-to-end CMYK and spot color support, along with PDF/X-1a, PDF/X-3, and PDF/X-4 output for professional print production. Primary Value and User Solutions: Affinity Publisher addresses the needs of designers and publishers seeking a cost-effective, high-performance alternative to traditional desktop publishing software. Its integration with Affinity Designer and Affinity Photo through StudioLink streamlines the creative workflow, eliminating the need to switch between separate applications. The software's advanced typography tools and master page functionality ensure consistency and precision in complex documents. By supporting a wide range of file formats and offering professional print output capabilities, Affinity Publisher empowers users to produce high-quality publications efficiently.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 70

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.8/10)
- **Publishing formats:** 9.6/10 (Category avg: 8.7/10)
- **File Storage:** 8.2/10 (Category avg: 8.6/10)
- **Layout editor:** 9.2/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Serif](https://www.g2.com/sellers/serif)
- **Year Founded:** 1987
- **HQ Location:** Nottingham
- **Twitter:** @serifsupport (11 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/65183/ (87 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Graphic Design, Marketing and Advertising
  - **Company Size:** 87% Small-Business, 8% Mid-Market


#### Pros & Cons

**Pros:**

- Affordable (2 reviews)
- Ease of Use (2 reviews)
- Cost-Effective (1 reviews)
- Intuitive (1 reviews)
- Tools Variety (1 reviews)

**Cons:**

- App Instability (1 reviews)
- Software Bugs (1 reviews)

  ### 10. [PosterMyWall](https://www.g2.com/products/postermywall/reviews)
  PosterMyWall is an AI design and marketing platform for small and local businesses. Everything you need for awesome marketing is bundled in one value-packed app: create designs with AI prompts, social media publishing, event pages and calendars for your website,  email marketing, and free customizable templates. People around the world use PosterMyWall to create eye-catching designs, videos, newsletters, event pages, social media posts, and more. If your small business, church, or organization wants to reach more people and grow, PosterMyWall makes it happen – fast. PosterMyWall helps your business grow with quick design and marketing in one value-packed, affordable app. Key features include: - AI prompt and design tools: Generate unique images and designs, write engaging copy, and redesign content in a click. - Email marketing: Create and send professional emails and newsletters with easy drag-and-drop editing and branded templates. - Social media publishing: Plan, schedule, and publish posts directly to platforms like Facebook, Instagram, and X (Twitter) - Shareable event pages and calendars for your website increase the discoverability of your events, sales, and special offers. Collect registrations or link to your ticketing service. - Content planner gives you a snapshot of everything you’ve got scheduled. - Built-in analytics quantify campaign performance. - 3.3 million+ free customizable templates for every occasion, theme, and business category (restaurants, retail, salons, churches, schools, gyms, etc.) The platform provides web and mobile access (both android and iOS), enabling users to design and manage campaigns from anywhere.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 70

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.8/10)
- **Publishing formats:** 9.4/10 (Category avg: 8.7/10)
- **File Storage:** 9.2/10 (Category avg: 8.6/10)
- **Layout editor:** 9.3/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [PosterMyWall](https://www.g2.com/sellers/postermywall)
- **Year Founded:** 2010
- **HQ Location:** San Mateo, California
- **Twitter:** @postermywall (6,567 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/postermywall.com/ (119 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Marketing and Advertising, Non-Profit Organization Management
  - **Company Size:** 66% Small-Business, 34% Mid-Market


  ### 11. [Visme](https://www.g2.com/products/visme/reviews)
  Visme is a comprehensive visual content creation platform that assists teams in developing, managing, and scaling on-brand materials efficiently. It integrates essential features such as design tools, brand governance, collaboration capabilities, and analytics, enabling organizations to communicate their messages consistently and confidently across various channels and touchpoints. Targeted primarily at businesses, marketing teams, educators, and content creators, Visme serves a diverse audience that requires a streamlined approach to visual communication. The platform is particularly beneficial for teams that need to produce a wide range of content types, including interactive presentations, infographics, brand documents, and data visualizations. By providing a centralized solution for these needs, Visme helps users save time and resources while maintaining brand integrity. One of the standout features of Visme is its all-in-one design interface, which allows users to create visually appealing content without needing extensive design skills. The platform offers a rich library of templates, graphics, and design elements that can be easily customized to align with an organization’s branding. This flexibility not only enhances creativity but also ensures that all produced materials adhere to brand guidelines, fostering a cohesive visual identity. Additionally, Visme’s collaboration tools enable teams to work together seamlessly, regardless of their location. Users can invite team members to collaborate in real-time, provide feedback, and make edits, which streamlines the content creation process. The platform also includes analytics features that allow users to track engagement and performance metrics, providing valuable insights into how their content is received by the audience. This data-driven approach helps organizations refine their strategies and improve future content. Overall, Visme stands out in the visual content creation landscape by offering a robust set of features that cater to the diverse needs of modern teams. Its focus on efficiency, collaboration, and brand governance makes it a valuable tool for organizations looking to enhance their visual communication efforts while saving time and resources.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 467

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.9/10 (Category avg: 8.7/10)
- **File Storage:** 8.6/10 (Category avg: 8.6/10)
- **Layout editor:** 9.0/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Visme](https://www.g2.com/sellers/visme)
- **Company Website:** https://www.visme.co
- **Year Founded:** 2014
- **HQ Location:** Rockville, Maryland
- **Twitter:** @VismeApp (63,918 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/9176693/ (86 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** CEO, Founder
  - **Top Industries:** Marketing and Advertising, Education Management
  - **Company Size:** 69% Small-Business, 24% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (47 reviews)
- Features (33 reviews)
- Templates (31 reviews)
- Intuitive (29 reviews)
- Simple (29 reviews)

**Cons:**

- Limited Features (13 reviews)
- Missing Features (12 reviews)
- Limited Editing (9 reviews)
- Limited Options (9 reviews)
- Expensive (8 reviews)

  ### 12. [Kittl](https://www.g2.com/products/kittl/reviews)
  Kittl is the most intuitive design platform for everyone who needs to create. Creating advanced designs can be a long and painful process. Kittl helps you to create stunning graphics with intuitive tools that empower your creation process - from using the best templates by other professionals to creating full projects from scratch.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 33

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.8/10)
- **Publishing formats:** 9.0/10 (Category avg: 8.7/10)
- **File Storage:** 9.0/10 (Category avg: 8.6/10)
- **Layout editor:** 8.8/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Kittl](https://www.g2.com/sellers/kittl)
- **Year Founded:** 2020
- **HQ Location:** Berlin
- **Twitter:** @kittldesign (1,796 Twitter followers)
- **LinkedIn® Page:** https://de.linkedin.com/company/kittl (159 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Graphic Design
  - **Company Size:** 94% Small-Business, 3% Enterprise


#### Pros & Cons

**Pros:**

- Ease of Use (8 reviews)
- Ease of Learning (6 reviews)
- Easy Creation (4 reviews)
- Features (4 reviews)
- Templates (4 reviews)

**Cons:**

- Slow Loading (2 reviews)
- Slow Performance (2 reviews)
- Slow Speed (2 reviews)
- Software Instability (2 reviews)
- Tool Limitations (2 reviews)

  ### 13. [Smore](https://www.g2.com/products/smore/reviews)
  Smore provides tools to design online flyers and newsletters.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 19

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.9/10 (Category avg: 8.7/10)
- **File Storage:** 8.9/10 (Category avg: 8.6/10)
- **Layout editor:** 8.9/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Smore](https://www.g2.com/sellers/smore)
- **Year Founded:** 2011
- **HQ Location:** Tel Aviv, HaMerkaz
- **Twitter:** @smore (29 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/27118340/ (74 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Top Industries:** Primary/Secondary Education, Education Management
  - **Company Size:** 47% Mid-Market, 26% Small-Business


#### Pros & Cons

**Pros:**

- Collection Variety (1 reviews)
- Ease of Use (1 reviews)
- Visual Appeal (1 reviews)


  ### 14. [Venngage](https://www.g2.com/products/venngage/reviews)
  AI-Powered Design Platform for Business Visual Communication Venngage is an AI design platform that transforms complex business information into professional infographics, reports, and other visual content without design expertise. Create stunning AI infographics and business materials in seconds with our AI generators, customizable templates and drag-and-drop editor. Key Features - AI Design Generators: Our AI tools include generators for infographics, reports, posters, brochures, flyers, charts, and proposals. Type a text prompt or upload data, and AI will optimize layouts and designs. - 10,000+ Free Templates: Access to customizable templates across business categories including learning materials, organizational charts, onboarding guides, and strategic communications. - Brand Kit Integration: Apply company logos, colors, and fonts automatically across all designs for consistent branding. - Data Visualization: Upload CSV files and spreadsheets for automated chart and graph generation with intelligent layout suggestions. - Real-Time Collaboration: Enable remote teams to work at the same time on visual projects with built-in editing and feedback tools. Business Impact Turn complex technical language into clear, engaging visuals that help stakeholders understand and make decisions. 500+ organizations including Walmart, AstraZeneca, and Meta rely on Venngage to streamline communications, reduce design costs, and maintain professional standards across all business materials. Perfect for: Marketing teams, HR departments, project managers, educators, and any business professional who needs to share complex information visually without design expertise. Create professional AI infographics and business visuals that establish thought leadership and enhance organizational communication - no designer required.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 124

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.3/10 (Category avg: 8.7/10)
- **File Storage:** 9.2/10 (Category avg: 8.6/10)
- **Layout editor:** 8.3/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Venngage](https://www.g2.com/sellers/venngage)
- **Year Founded:** 2012
- **HQ Location:** Toronto, Canada
- **Twitter:** @Venngage (10,210 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2636917/ (36 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Founder
  - **Top Industries:** Marketing and Advertising, Non-Profit Organization Management
  - **Company Size:** 64% Small-Business, 20% Mid-Market


#### Pros & Cons

**Pros:**

- Fonts (1 reviews)
- Intuitive (1 reviews)
- Speed (1 reviews)
- Time-saving (1 reviews)

**Cons:**

- Download Issues (1 reviews)
- Slow Performance (1 reviews)

  ### 15. [QuarkXPress](https://www.g2.com/products/quarkxpress/reviews)
  QuarkXPress – Revolutionizing Desktop Publishing with AI-Powered Innovation For decades, QuarkXPress has been the go-to solution for designers, publishers, and businesses needing a professional-grade desktop publishing tool. Now, with the latest AI-driven features, QuarkXPress is redefining how creatives work—streamlining design processes and optimizing content output with unparalleled precision. 🔹 AI-Powered Features for the Modern Designer 🔹Image & Text Optimization – Resize, scale, and fit images or text dynamically for perfect composition. 🔹 Font Pairing & Adaptive Typography – AI-powered font recommendations and real-time multiple Stylesheets adjustments ensure seamless, professional-looking designs. 🔹 Content-Aware Scaling & Resizing – Effortlessly create designs that adapt to multiple formats, from print layouts to responsive digital content. 🔹 Advanced Digital Publishing – Publish interactive eBooks, web-ready HTML5 publications, and professional PDFs


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 294

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.8/10 (Category avg: 8.7/10)
- **File Storage:** 8.1/10 (Category avg: 8.6/10)
- **Layout editor:** 8.3/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Quark](https://www.g2.com/sellers/quark)
- **Year Founded:** 1981
- **HQ Location:** Grand Rapids, Michigan
- **Twitter:** @QuarkNews (927 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/quark/ (633 employees on LinkedIn®)
- **Phone:** (800) 676-4575

**Reviewer Demographics:**
  - **Who Uses This:** Owner, Graphic Designer
  - **Top Industries:** Graphic Design, Design
  - **Company Size:** 80% Small-Business, 12% Mid-Market


#### Pros & Cons

**Pros:**

- Animations (1 reviews)
- Features (1 reviews)
- Interface Simplicity (1 reviews)
- Layout Design (1 reviews)
- Time-saving (1 reviews)

**Cons:**

- Learning Curve (1 reviews)
- Steep Learning Curve (1 reviews)

  ### 16. [Renderforest](https://www.g2.com/products/renderforest/reviews)
  Renderforest is the all-in-one AI platform for video, branding, and web design. With Renderforest, you can create pro-quality videos, websites, and designs with AI - quickly and affordably, no design skills required. Turn your ideas into visuals in minutes: generate engaging videos from text or images, create custom logos, and instantly place them into realistic mockups. When it’s time to go live, launch a professional website powered by AI in just a few clicks. Choose from 1,200+ templates and guided workflows that make every project polished, consistent, and on-brand. Whether you’re scaling a startup, running campaigns, or publishing scroll-stopping social content, Renderforest makes professional branding affordable, accessible, and available to everyone.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 432

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.8/10 (Category avg: 8.7/10)
- **File Storage:** 8.8/10 (Category avg: 8.6/10)
- **Layout editor:** 8.8/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Renderforest](https://www.g2.com/sellers/renderforest)
- **Year Founded:** 2013
- **HQ Location:** Yerevan
- **Twitter:** @renderforestcom (6,428 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/17900650/ (77 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** CEO, Founder
  - **Top Industries:** Marketing and Advertising, Information Technology and Services
  - **Company Size:** 89% Small-Business, 7% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (7 reviews)
- Easy Creation (4 reviews)
- Speed (4 reviews)
- Time-Saving (4 reviews)
- Video Creation (4 reviews)

**Cons:**

- Limited Templates (2 reviews)
- Poor Customer Support (2 reviews)
- Poor Support (2 reviews)
- Timeline Issues (2 reviews)
- Connectivity Issues (1 reviews)

  ### 17. [VistaCreate](https://www.g2.com/products/vistacreate/reviews)
  VistaCreate (ex-Crello) is a graphic design platform where anyone can quickly create engaging projects for any industry or occasion — design skills are optional. Start with selecting from 150K+ professionally designed templates that are already preformatted and customizable. Quickly edit, resize, and remove image backgrounds in a few clicks. Edit video content and add music to create multi-dimensional visuals. Upload your photos or use a vast library of 70M+ royalty-free creative assets, including premium images, videos, and vectors. You can also easily brand your content with the Brand Kit functionality. With VistaCreate, everyone can produce designs that look like they took hours, in minutes.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 169

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.9/10 (Category avg: 8.7/10)
- **File Storage:** 8.1/10 (Category avg: 8.6/10)
- **Layout editor:** 8.8/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Depositphotos](https://www.g2.com/sellers/depositphotos-0b39ff10-8378-428a-830b-ee58bc35cca2)
- **Year Founded:** 2009
- **HQ Location:** New York
- **Twitter:** @Depositphotos (14,814 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2435798/ (314 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Community Manager, Graphic Designer
  - **Top Industries:** Marketing and Advertising, Design
  - **Company Size:** 80% Small-Business, 16% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Learning (2 reviews)
- Ease of Use (2 reviews)
- Templates (2 reviews)
- Collection Variety (1 reviews)
- Customizability (1 reviews)

**Cons:**

- Limited Free Images (1 reviews)
- Limited Options (1 reviews)
- Not Free (1 reviews)

  ### 18. [Marq](https://www.g2.com/products/charles-thayne-capital-marq/reviews)
  Marq (formerly Lucidpress) helps anyone within an organization to meet the ever-growing demand for content. Propel your organization forward, and seamlessly align your creative team's vision with your sales and marketing teams' hustle. With Marq, you can create brochures, flyers, social media, posters, business cards, and more. Because of its drag-and-drop templates and collaborative features, it has become a go-to tool for today's busy marketers. Marq allows you to lock-down branding, automate content, and export through many social/digital and print channels.


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 207

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.8/10)
- **Publishing formats:** 7.8/10 (Category avg: 8.7/10)
- **File Storage:** 6.7/10 (Category avg: 8.6/10)
- **Layout editor:** 7.2/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Marq](https://www.g2.com/sellers/marq)
- **Year Founded:** 2012
- **HQ Location:** Draper, Utah
- **LinkedIn® Page:** https://www.linkedin.com/company/marqhq (87 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Who Uses This:** Marketing Manager, Marketing Coordinator
  - **Top Industries:** Real Estate, Education Management
  - **Company Size:** 58% Small-Business, 30% Mid-Market


#### Pros & Cons

**Pros:**

- Customizability (2 reviews)
- Customization (2 reviews)
- Customization Options (2 reviews)
- Template Availability (2 reviews)
- Templates (2 reviews)

**Cons:**

- Technical Issues (2 reviews)
- Interface Issues (1 reviews)
- Poor Usability (1 reviews)
- Scrolling Issues (1 reviews)
- Software Bugs (1 reviews)

  ### 19. [FlowPaper](https://www.g2.com/products/flowpaper/reviews)
  Transform Your PDFs with FlowPaper: Interactive Flipbooks, Brochures, and Magazines Made Easy Unlock the full potential of your PDF documents with FlowPaper, the leading solution for converting static PDFs into dynamic, interactive online experiences. Whether you're looking to create engaging flipbooks, eye-catching brochures, or responsive magazines, FlowPaper offers seamless conversion with superior quality and speed. Elevate your content presentation and captivate your audience effortlessly. Discover the power of FlowPaper today and turn your PDFs into stunning interactive publications!


  **Average Rating:** 4.5/5.0
  **Total Reviews:** 27

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.3/10 (Category avg: 8.7/10)
- **File Storage:** 9.0/10 (Category avg: 8.6/10)
- **Layout editor:** 9.0/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [FlowPaper](https://www.g2.com/sellers/flowpaper)
- **Year Founded:** 2010
- **HQ Location:** Auckland, NZ
- **Twitter:** @getflowpaper (8,284 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/flowpaper/

**Reviewer Demographics:**
  - **Top Industries:** Education Management
  - **Company Size:** 67% Small-Business, 26% Mid-Market


#### Pros & Cons

**Pros:**

- Ease of Use (5 reviews)
- Cost-Effective (3 reviews)
- Affordable (2 reviews)
- Options (2 reviews)
- Simple (2 reviews)

**Cons:**

- Difficult Learning Curve (2 reviews)
- Difficult Navigation (1 reviews)
- Difficult Onboarding (1 reviews)
- Limited Options (1 reviews)
- Login Issues (1 reviews)

  ### 20. [Oracle BI Publisher](https://www.g2.com/products/oracle-bi-publisher/reviews)
  Oracle BI Publisher is the reporting solution to author, manage, and deliver all your reports and documents easier and faster than traditional reporting tools.


  **Average Rating:** 4.1/5.0
  **Total Reviews:** 24

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Oracle](https://www.g2.com/sellers/oracle)
- **Year Founded:** 1977
- **HQ Location:** Austin, TX
- **Twitter:** @Oracle (826,383 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1028/ (199,301 employees on LinkedIn®)
- **Ownership:** NYSE:ORCL

**Reviewer Demographics:**
  - **Top Industries:** Information Technology and Services
  - **Company Size:** 86% Enterprise, 10% Mid-Market


  ### 21. [ArcGIS StoryMaps](https://www.g2.com/products/arcgis-storymaps/reviews)
  ArcGIS StoryMaps helps you tell remarkable stories with custom maps that inform and inspire. A story can effect change, influence opinion, and create awareness—and maps are an integral part of storytelling. ArcGIS StoryMaps can give your narrative a stronger sense of place, illustrate spatial relationships, and add visual appeal and credibility to your ideas. Use our simple map maker to create custom maps to enhance your digital storytelling. Or add text, photos, and videos to your existing ArcGIS web maps and web scenes to create an interactive narrative that's easy to publish and share.


  **Average Rating:** 4.1/5.0
  **Total Reviews:** 17

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.0/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.9/10 (Category avg: 8.7/10)
- **File Storage:** 8.3/10 (Category avg: 8.6/10)
- **Layout editor:** 7.8/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Esri](https://www.g2.com/sellers/esri)
- **Year Founded:** 1969
- **HQ Location:** Redlands, CA
- **Twitter:** @Esri (188,797 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/5311/ (7,207 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 41% Small-Business, 35% Mid-Market


  ### 22. [Xara Designer Pro +](https://www.g2.com/products/xara-designer-pro/reviews)
  Xara Designer Pro+ is a type of all-in-one graphic design, photo editing, desktop publishing, and web design software solution that helps users create, edit, and publish visual content for print, web, and digital use within a single desktop application. The product belongs to the graphic design and creative software category and is designed to support complex visual content creation workflows that combine raster images, vector graphics, text, page layouts, and website design. It allows users to work on photo editing, vector illustration, multi-page document layout, and web design in the same workspace, reducing the need to switch between multiple specialized tools. The software is installed and run locally on Windows systems and supports a wide range of industry-standard file formats for importing and exporting creative assets. Xara Designer Pro+ is intended for professional designers, marketing teams, publishers, and advanced users who need a broader set of design capabilities in one environment. Common use cases include creating brochures, magazines, manuals, and marketing materials, designing and publishing websites without coding, editing and enhancing photographs, and producing graphics for both print and digital distribution. The application uses a visual, on-canvas editing approach that enables direct manipulation of images, shapes, text, and page elements. The software combines non-destructive photo editing with vector drawing, advanced layout, and web design tools. Non-destructive editing allows images to be adjusted while preserving original data, while vector-based tools ensure graphics remain scalable without quality loss. Desktop publishing features support multi-page documents with text flow and layout control, and integrated web design tools enable users to create responsive websites within the same application. Key features, capabilities, and value-related aspects include: - Non-destructive photo editing and image enhancement tools. - Vector illustration and drawing tools for scalable graphics and custom designs. - Advanced layout and desktop publishing tools for multi-page documents. - Integrated website design tools without the need for coding. - Support for a broad range of file formats, including print-ready and web-ready outputs. Overall, Xara Designer Pro+ is positioned as a comprehensive, general-purpose creative application that brings photo editing, graphic design, publishing, and web design together in one environment, supporting professional-level content creation across multiple output channels without requiring separate software solutions.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 20

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.8/10)
- **Publishing formats:** 10.0/10 (Category avg: 8.7/10)
- **File Storage:** 10.0/10 (Category avg: 8.6/10)
- **Layout editor:** 10.0/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Xara Cloud Limited](https://www.g2.com/sellers/xara-cloud-limited-3af5da87-5d0a-44ff-b993-e40bd0999e9f)
- **Year Founded:** 1981
- **HQ Location:** Berlin, Germany
- **Twitter:** @XaraGroup (1,496 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/xaragmbh/ (40 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 65% Small-Business, 20% Enterprise


#### Pros & Cons

**Pros:**

- Audience Engagement (1 reviews)
- Customer Support (1 reviews)
- Ease of Learning (1 reviews)
- Ease of Use (1 reviews)
- Easy Creation (1 reviews)

**Cons:**

- Image Management (1 reviews)
- Poor Image Quality (1 reviews)

  ### 23. [Storyboard That](https://www.g2.com/products/storyboard-that/reviews)
  Storyboard That is an intuitive, browser-based digital storyboard and visual creation tool designed to enhance communication, streamline product development, and facilitate the creation of compelling presentations. With its user-friendly interface, users can craft storyboards from scratch or utilize pre-made templates, making it accessible for both beginners and professionals. The platform offers a vast library of customizable characters, scenes, and props, enabling users to bring their ideas to life without the need for artistic skills. Whether for brainstorming new products, planning marketing strategies, or educational purposes, Storyboard That provides a versatile solution for visual storytelling. Key Features and Functionality: - Extensive Image Library: Access over 5,000 fully customizable images, including posable characters and diverse scenes, to create detailed and personalized storyboards. - Flexible Layouts: Choose from multiple layouts, allowing the creation of storyboards up to 100 cells long, accommodating various storytelling needs. - Drag-and-Drop Interface: An intuitive interface that simplifies the process of adding and arranging elements, making storyboard creation quick and efficient. - Privacy and Security Settings: Offers customizable privacy options, ensuring that storyboards can be shared securely or kept private as needed. - Export and Presentation Options: Easily export storyboards to PowerPoint, Keynote, or Google Slides, and utilize various print and download options for presentations and distribution. Primary Value and User Solutions: Storyboard That addresses the challenge of effectively communicating complex ideas by providing a visual platform that simplifies storytelling. For businesses, it aids in product development by allowing teams to visualize concepts, plan user journeys, and create marketing materials without extensive resources. Educators can leverage the tool to create engaging lesson plans and visual aids, enhancing student comprehension. Overall, Storyboard That empowers users to convey their ideas clearly and creatively, fostering better understanding and collaboration.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 36

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 7.7/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Storyboard That](https://www.g2.com/sellers/storyboard-that)
- **Year Founded:** 2012
- **HQ Location:** Boston, MA
- **Twitter:** @StoryboardThat (15,483 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/storyboard-that/ (15 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 50% Small-Business, 28% Mid-Market


  ### 24. [Comic Life](https://www.g2.com/products/comic-life/reviews)
  Presenting Comic Life 3, the app with everything you need to make a stunning comic from your own images. Packed with fonts, templates, panels, balloons, captions, and lettering art, Comic Life is a fun, powerful and easy-to-use app with endless possibilities.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 14

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [plasq](https://www.g2.com/sellers/plasq)
- **HQ Location:** United States
- **Twitter:** @plasq (2,094 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/125407/ (4 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 73% Small-Business, 20% Enterprise


  ### 25. [The Print Shop](https://www.g2.com/products/the-print-shop/reviews)
  The Print Shop is your one-stop digital design solution, offering the widest range of design & layout tools available for the everyday user, including page layout, photo editing, graphic design and more.


  **Average Rating:** 3.9/5.0
  **Total Reviews:** 28

**User Satisfaction Scores:**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.8/10)
- **Publishing formats:** 8.9/10 (Category avg: 8.7/10)
- **File Storage:** 8.3/10 (Category avg: 8.6/10)
- **Layout editor:** 9.4/10 (Category avg: 8.8/10)


**Seller Details:**

- **Seller:** [Broderbund Software](https://www.g2.com/sellers/broderbund-software)
- **HQ Location:** Novato, CA
- **Twitter:** @Broderbund (85 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/15975521/ (6 employees on LinkedIn®)

**Reviewer Demographics:**
  - **Company Size:** 43% Mid-Market, 39% Small-Business




## Parent Category

[Graphic Design Software](https://www.g2.com/categories/graphic-design)



## Related Categories

- [Display Ad Design Software](https://www.g2.com/categories/display-ad-design)
- [Content Creation Software](https://www.g2.com/categories/content-creation)
- [Flipbook Software](https://www.g2.com/categories/flipbook)



---

## Buyer Guide

### What You Should Know About Desktop Publishing Software

Desktop publishing software allows users to create and publish page designs and various printed materials in a professional style. These tools create layouts of text and other graphic files for publishing in either print or digital formats, focusing on materials like magazines, blogs, ebooks, newspapers, and other online publications.

Desktop publishing solutions often come with a library of premade templates and easy-to-use features that require no editing from the user, so the software is ideal for everyone, from experienced to novice designers. This software can also be equipped with drag-and-drop page builders and editing and design features, making it easy to create custom and unique layouts for specific needs and use cases. These designs can then easily be exported in a variety of different formats.

Any organization that publishes print or digital content, including graphic design, advertising, and publishing companies, can benefit from desktop publishing software. Design teams can also use it in an organization to create branded marketing materials, since they also easily integrate with [drawing software](https://www.g2.com/categories/drawing) or [photo editing software](https://www.g2.com/categories/photo-editing) to streamline the production of publication-ready materials.

### The basics of desktop publishing software

Desktop publishing software creates visual communication documents and media files, like business cards, web pages and [blogs](https://www.g2.com/glossary/blog-definition), newspapers, posters, brochures, and magazines, for personal or professional publishing online or through print. 

The term “desktop” refers to the personal computer where the software is installed and where the work is performed from design to production. 

Whether through pre-made templates or creating layouts from scratch using drag-and-drop menus, these tools are used by individuals working in advertising, graphic design, media, and publishing. Ultimately, any organization that publishes print or digital [content](https://www.g2.com/glossary/content-definition) can use desktop publishing software.

### What are the common features of desktop publishing software?

Desktop publishing tools often include popular features like layout editors, prebuilt templates, exporting capabilities, cloud storage, and document rendering.

The list below contains some core desktop publishing software features that can help users create various graphic materials:

- **Layout editor:** The layout designer and editor offer several design capabilities, including editing images, text, borders, and the ability to resize elements throughout the design.
- **Prebuilt templates:** Users don’t have to create a design from scratch, as many design tools have prebuilt templates to choose from. These templates can be for flyers, posters, or infographics. 
- **File format exporting capabilities:** From JPEGs to PNGs and PDFs, desktop publishing software lets users export files and designs into various formats, depending on their use.
- **Cloud storage:** Many desktop publishing tools allow users to save their page designs and projects into the cloud for security and easy sharing capabilities amongst larger teams.
- **Layout adaptation:** Layout adaptation automatically formats images and content to fit perfectly into blank areas of available space. For example, a template column with an area design for an image will automatically scale the image to fit the column, so the user doesn’t need to resize the image.
- **Asset libraries:** Users can use asset libraries, which often come with resources like icons, texts, and fonts, as well as the ability to upload brand elements, files, saved projects, and other apps.
- **Saving preferencing:** For designers who work with a specific layout, desktop publishing software can automatically save specific preferences, such as the template and export type. This makes it easier to create and distribute the layout multiple times without starting from scratch.

### What are the benefits of desktop publishing software?

There are several benefits to using desktop publishing software. Some of these benefits include:

- **Improved productivity:** When using desktop publishing software, the rate of production becomes distinctively higher, thanks to its new technological capabilities and user-friendly platform design. 
- **Reduced production, printing, and marketing costs:** Using desktop publishing software to print everyday marketing materials is more cost effective than using a third-party printing company. The design process is also less expensive since companies don't have to pay vendor staff members for expensive graphic design work.
- **Simple revisions and customization:** When a company finds a design that's almost perfect for its needs or had envisioned within the asset library, it can easily be customized using desktop publishing software. 
- This may mean the layout is slightly modified, but users don't have to settle for the format they find in a template; they can simply make changes. Customizing every file to be what they want is simple, even if the change is small.
- **Improved document quality:** With so much functionality and varying features, desktop publishing software can improve the document's quality by making it more interesting, readable, and useful for the [end user](https://www.g2.com/glossary/end-user-definition).

### Desktop publishing software vs. word processing software

Some users may confuse desktop publishing software with word processing software, but the two have key differences.

Desktop publishing software handles more graphical elements of a document and is often used to produce physical media like books, newspapers, brochures, and magazines.

Word processing software, sometimes called word processors, focuses on the line-by-line creation of text documents. These tools typically cannot handle many graphical elements as they’re used for creating paragraphs of text in typed documents.

### Who uses desktop publishing software?

Various job roles across industries use desktop publishing software to create, format, and design documents. Some of these roles include:

- **Graphic designers:** Graphic designers use these tools to create layouts for various materials, including advertisements, posters, banners, and other promotional documents.
- **Print and media designers:** Professionals with roles in print and multimedia design use desktop publishing software to create page layouts that can be printed or used in digital formats. This includes working on projects like magazines, brochures, eBooks, interactive presentations, and slide decks.
- **Writers and editors:** Those in writing and editing roles use desktop publishing software to format and structure documents, ensuring the result meets the necessary publishing standards. This is especially important for books, manuals, and other long-form content, like blogs.
- **Marketers:** Marketing teams turn to desktop publishing software when designing marketing documents, such as flyers, product catalogs, and promotional materials. This work helps create visually compelling content for [social media](https://www.g2.com/articles/social-media) campaigns.
- **Small business owners:** Owners of small businesses often turn to desktop publishing software to create promotional materials, business cards, and other documents needed for marketing their products or services to their target audience.

### Desktop desktop publishing software pricing

The pricing models of desktop publishing software vary based on which tool a business is leaning toward and how many packages are offered. Many tools may start with a free plan for users who need basic features and functionality and then offer other packages and plans that range in price and features. 

For example, a free plan may offer five seats, a library of 100,000 templates, and 5GB of cloud storage. The same tool may also have a paid plan offering 100 seats, a library of 400,000 templates, and 1,000GB of cloud storage.

Packages and the price points attached vary by tool, and businesses should first assess how they’ll be using the tool, how many employees will be using it, and which features matter most to those employees.

### Software and services related to desktop publishing software

Some software and services can be used in tandem with desktop publishing software to complement its features. These are:

- [Vector graphics software](https://www.g2.com/categories/vector-graphics): Vector graphics software creates vector images and illustrations. These designs can be easily exported into desktop publishing software for materials created within the platform. 
- [Photo editing software](https://www.g2.com/categories/photo-editing) **:** For more extensive photo editing capabilities, users can use photo editing software to enhance images that can be later exported into desktop publishing software.
- [Drawing software](https://www.g2.com/categories/drawing) **:** Those looking to create custom or unique designs can use drawing software and upload their original artwork into desktop publishing software for further distribution. 

### Challenges with desktop publishing software

While desktop publishing software is a valuable tool for creating visually appealing documents, users may encounter challenges when using it. Some are:

- **Learning curve:** Since desktop publishing software has so many elements and features, it often requires time, effort, and several tutorials to master. The learning curve may be steep for beginners, who also may not know how to utilize more advanced features properly. However, the user-friendly platforms of many products help to make the onboarding process smoother for beginners.
- **Price of the tool:** Some desktop publishing tools, especially ones with high-quality features, may have a high price tag. These software options may be challenging for freelance graphic designers or small business owners with limited budgets.
- **File size and storage:** Depending on how many high-resolution images are used and how complex the layout is, a project designed using desktop publishing software can be a fairly large file size. Managing and storing these files can be challenging, especially when collaborating with others and sharing access to documents online.
- **Processing power and memory:** Similarly, with large file sizes also comes the need for a computer with enough power and memory. Some large projects made with this type of design software could end up slowing down performance or result in software crashes of devices or [operating systems](https://www.g2.com/glossary/operating-system-definition) that are less up-to-date.
- **Font and image licensing:** Depending on the font, typography, or image a user would like to use, licensing agreements may be needed for a project. Not following these licensing terms could lead to legal issues or complications.

### Which companies should buy desktop publishing software?

While desktop publishing software is great for several types of businesses, there are specific companies with multiple benefits to investing in these tools. Some are:

- **Marketing and advertising agencies:** Typically, a marketing or advertising agency must create visually eye-catching and appealing content and materials for customers, like posters, brochures, and other promotional items.
- **Publishing houses:** Publishing programs and houses that produce magazines, books, and other printed materials use these tools to design layouts and format content.
- **Graphic design studios:** Professional designers working in a graphic design studio often focus on creating visual content like marketing documents, branding materials, and vibrant logos.
- **Printing companies:** Commercial printing companies that handle printed materials will use desktop publishing software to prepare and format content before printing.
- **Small businesses:** Small business owners can use desktop publishing software to create their own marketing materials, business cards, and promotional content instead of paying a third-party vendor.
- **Web design and development agencies:** These tools can help web design and development companies design mockups and visual elements for websites or apps.
- **Nonprofit organizations:** Desktop publishing software can design materials for fundraising campaigns, awareness programs, and other events thrown by nonprofit organizations.
- **Photography studios:** When creating portfolios, promotional materials, or photo books for customers, a photography studio may use desktop publishing software. 

### How to choose the best desktop publishing software

The following explains the step-by-step process buyers can use to find suitable desktop publishing tools for their business. 

#### Identify business needs and priorities

Before choosing a desktop publishing tool, businesses should identify what content and materials they’ll create with desktop publishing software. For example, companies looking to create standardized templates, fonts, and colors to establish brand consistency will have a business need for desktop publishing software. 

The same can be said for companies prioritizing marketing and promotional content or ones who want to handle all design tasks within their workflow in-house instead of outsourcing this work.

#### Choose the necessary technology and features

A buyer should then create a list of the features and functionality they want most in desktop publishing software. 

Some of these key features that the best desktop publishing software will have to address specific needs are:

- A library of layouts, templates, shapes, stock images, and clipart to choose from 
- The ability to upload custom images
- Import and export capabilities
- Saving preferences, file sharing, and file storage
- Collaboration among various accounts
- Mobile access or a mobile application with compatibility across Mac and Android devices
- Drag-and-drop functionality for editing

Once buyers narrow down based on their requirements and must-have functionalities, it’ll be easier to narrow down which options best suit their needs.

#### Review vendor vision, roadmap, viability, and support

In this stage, a buyer should start vetting selected vendors and conducting demos to determine if a product meets their requirements. Ideally, a buyer should share detailed requirements in advance so a vendor knows what features to showcase during the demo. 

Below are some questions buyers should ask vendors during the demo.

- What operating systems is the tool compatible with (Windows, Linux, macOS, etc.)?
- Does the tool integrate with other currently used tools (graphic design software, product management software, etc.)?
- What type of training and support is provided to users?
- Is there a support team available for assistance? If yes, what are the support hours?
- Are their additional costs associated with updates, support, or additional features? Are they one-time fees or monthly fees?
- Can this software scale as our business and usage grows?
- How does this tool support collaboration across teams?
- What file formats are supported for import and export?
- Is there a trial or demo version of the software to test its features and suitability?

#### Evaluate the deployment and purchasing model

Once a buyer has received answers and is ready to move on to the next stage, they will likely loop in key stakeholders within the organization and at least one employee from each department that will be using the software.

The final evaluation should also consider end users’ feedback on workflow integration, usability, and departmental requirements of must-have features. 

#### Put it all together

A buyer makes a final decision after getting buy-in from everyone on the selection committee, including end users. This buy-in is essential for getting everyone on the same page regarding implementation, onboarding, and various use cases. 

### Implementation of desktop publishing software

Companies typically implement desktop publishing software once they better understand marketing materials, graphics, or visual content they’d like to create and distribute for their business. 

#### Who is responsible for desktop publishing software implementation?

Implementing desktop publishing software successfully will require collaboration among different stakeholders within a business or organization. The specific individuals or teams responsible will vary depending on the size of the organization, its structure, and the nature of the desktop publishing needs.

Leaders within the IT department, graphic design team, project management team, or the human resources department may be tasked with steps within the implementation process.

#### What does the implementation process look like for desktop publishing software? 

The implementation process for desktop publishing software starts with installing the software and going through training and onboarding from the product’s support team. Having adequate training will set employees up for success and get everyone up to speed regarding the various features and functionality offered.

#### When should you implement desktop publishing software?

Businesses of all sizes typically implement desktop publishing tools once their marketing department is more established, and there's a need to create visual content or graphic design work as part of an ongoing strategy or campaign.

### Desktop publishing software trends

- **More cloud-based solutions:** Cloud-based desktop publishing tools are increasing in popularity as they make it easier for users to access and collaborate on projects from various devices and locations, providing more flexibility and making it easier to work on projects as a team.
- **An increase in artificial intelligence (AI) integrations:** Desktop publishing tools are being integrated with AI to automate certain tasks, provide intelligent design suggestions, and enhance image recognition. Integrating AI with this software can improve efficiency and creativity as users navigate through the design process.
- **Machine learning for image editing:** Some tools are beginning to offer machine learning algorithms for advanced image editing with features like background removal, intelligent image enhancement, and object recognition.