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Compare Canto and Canva 
Featured Products
At a Glance
Market Segments
Mid-Market (50.2% of reviews)
Small-Business (66.7% of reviews)
Entry-Level Pricing
Contact Us
Free
Canto
Star Rating
(1,728)4.4 out of 5
Market Segments
Mid-Market (50.2% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about CantoCanva
Star Rating
(6,838)4.7 out of 5
Market Segments
Small-Business (66.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Canva excels in user-friendliness, with many praising its intuitive interface that allows users to quickly create a variety of designs. One user highlighted how easy it is to drag and drop elements into pre-made templates, making it accessible even for those without artistic skills.
- Users say that Canto offers a robust asset management solution, particularly for teams needing to organize and search for digital assets. Reviewers appreciate its smart search capabilities and streamlined workflows, which have transformed how teams manage their content, moving away from scattered files in various locations.
- According to verified reviews, Canva's extensive customization options are a standout feature, allowing users to tailor designs for personal, business, or fun projects. This flexibility is a significant advantage for small businesses looking to create unique marketing materials without needing advanced design skills.
- Reviewers mention that while Canto provides strong support for asset management, it may not be as versatile for design tasks compared to Canva. Users noted that Canto's photo and video editing features lag behind Canva's, which offers a more comprehensive suite for creative projects.
- G2 reviewers highlight that Canva's ease of setup is a major benefit, with many users noting how quickly they can get started without extensive training. In contrast, some Canto users have reported challenges during the initial setup phase, indicating a steeper learning curve for new users.
- Users say that Canto shines in providing quality support, with many praising the responsiveness and helpfulness of their customer service team. However, Canva's support, while generally good, received slightly lower ratings, suggesting that Canto may have an edge in this area for users who prioritize assistance during their experience.
Pricing
Entry-Level Pricing
Canto
Canto Digital Asset Management
Contact Us
Canto's platform, supported by a flexible and transparent pricing structure, caters to a diverse array of industries. It empowers companies ranging from teams of 50 employees to global enterprises to fuel their content delivery, maximizing their ROI.
- Increase content ROI
- Go to market faster
- Improve efficiency and streamline collaboration
Canva
Canva Free
Free
Everything you need to start designing
- Easy drag-and-drop editor
- 1M+ professionally-designed templates
- 1000+ design types (social posts, presentations and more)
Free Trial
Canto
No trial information availableCanva
Free Trial is available
Ratings
Meets Requirements
8.9
1,498
9.2
5,028
Ease of Use
8.7
1,510
9.4
5,083
Ease of Setup
8.3
930
9.5
1,678
Ease of Admin
8.7
868
9.4
889
Quality of Support
9.1
1,293
8.8
3,734
Has the product been a good partner in doing business?
9.2
851
9.3
820
Product Direction (% positive)
9.0
1,460
9.4
4,917
Features by Category
Reports
Not enough data
8.8
440
Not enough data
8.9
438
Not enough data
9.1
513
Not enough data
8.7
423
Not enough data
9.1
467
Self Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
Not enough data
8.8
440
Not enough data
8.9
438
Not enough data
9.1
513
Not enough data
8.7
423
Not enough data
9.1
467
Reports
Not enough data
8.7
393
Not enough data
8.7
393
Not enough data
8.7
383
Generative AI
Not enough data
8.6
211
Not enough data
8.4
206
Visualization
Not enough data
9.2
467
Not enough data
8.9
395
Not enough data
9.1
428
Not enough data
9.1
469
Data Updates
Not enough data
8.7
383
Not enough data
9.0
425
Collaboration
Not enough data
9.4
471
Not enough data
Feature Not Available
Not enough data
9.2
471
Data Updates
Not enough data
8.7
402
Not enough data
9.0
456
Not enough data
8.6
390
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Productivity Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Interface and Performance
8.6
1247
|
Verified
Not enough data
8.5
1266
|
Verified
Not enough data
8.6
1283
|
Verified
Not enough data
8.5
1251
|
Verified
Not enough data
7.7
512
Not enough data
Asset Management
9.0
1218
|
Verified
Not enough data
8.8
1092
|
Verified
Not enough data
8.4
955
|
Verified
Not enough data
8.4
900
|
Verified
Not enough data
8.7
890
|
Verified
Not enough data
8.2
721
|
Verified
Not enough data
8.6
803
|
Verified
Not enough data
8.5
566
Not enough data
Media Types
8.6
1053
|
Verified
Not enough data
8.6
797
|
Verified
Not enough data
9.4
1259
|
Verified
Not enough data
Administration
8.2
708
|
Verified
Not enough data
8.7
1127
|
Verified
Not enough data
8.7
1083
|
Verified
Not enough data
7.9
757
|
Verified
Not enough data
7.9
662
|
Verified
Not enough data
Agentic AI - Digital Asset Management
7.0
69
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Template Creation
Not enough data
9.5
2541
Not enough data
8.7
2519
Not enough data
9.3
2569
Not enough data
9.1
2435
Design & Editing
Not enough data
8.9
2472
Not enough data
8.9
2525
Not enough data
8.9
2439
Ad Management
Not enough data
8.8
1759
Not enough data
9.1
2251
Not enough data
8.5
1513
Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Grammar
Not enough data
8.6
66
Not enough data
8.4
65
Not enough data
8.9
63
Formatting
Not enough data
7.7
63
Not enough data
8.2
60
Not enough data
7.8
59
Content
Not enough data
8.6
63
Not enough data
8.9
63
Not enough data
8.2
60
Product Type
Not enough data
8.6
60
Not enough data
8.3
60
Generative AI
Not enough data
9.0
55
Not enough data
8.6
54
Design Tools
Not enough data
8.5
72
Not enough data
8.9
72
Not enough data
8.6
72
Not enough data
9.4
74
Not enough data
9.1
75
Communication Tools
Not enough data
8.3
68
Not enough data
8.6
70
Integrations
Not enough data
8.7
62
Not enough data
8.8
69
Software Offering
Not enough data
8.7
69
Not enough data
8.9
69
Not enough data
8.6
70
Agentic AI - Collaborative Whiteboard
Not enough data
8.5
55
Not enough data
8.5
53
Not enough data
8.5
57
Data Management
8.7
39
Not enough data
8.2
29
Not enough data
8.7
34
Not enough data
9.1
36
Not enough data
8.8
31
Not enough data
8.6
29
Not enough data
9.4
41
Not enough data
Optimization
8.8
37
Not enough data
8.3
36
Not enough data
8.4
27
Not enough data
Analytics
8.3
32
Not enough data
7.6
23
Not enough data
8.7
36
Not enough data
Platform Basics
Not enough data
9.1
356
Not enough data
9.1
347
Not enough data
9.5
350
Platform Content
Not enough data
8.6
331
Not enough data
9.2
372
Not enough data
9.0
346
Not enough data
9.3
341
Platform Additional Functionality
Not enough data
7.5
313
Not enough data
8.5
318
Not enough data
8.8
315
Generative AI
Not enough data
8.0
296
Not enough data
7.7
295
Not enough data
7.2
288
Not enough data
7.7
287
Not enough data
6.9
280
Not enough data
7.3
283
Not enough data
7.7
289
Design
Not enough data
9.5
507
Not enough data
9.2
502
Not enough data
9.2
494
Not enough data
9.2
495
Not enough data
9.0
482
Not enough data
9.2
484
Platform Additional Functionality
Not enough data
8.8
443
Not enough data
9.2
485
Performance Tracking
Not enough data
8.8
665
Not enough data
8.7
621
Not enough data
9.2
686
Functionality
Not enough data
9.4
709
Not enough data
8.8
639
Not enough data
9.0
671
Not enough data
8.9
641
Audio
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Video
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Image
Not enough data
Not enough data
Not enough data
Not enough data
Text
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Editing
6.5
117
8.6
123
7.9
123
9.1
119
5.7
113
7.8
115
6.8
111
8.0
107
Search
8.2
126
8.0
110
7.9
119
7.6
90
6.9
127
7.0
91
7.1
118
8.0
92
Permissions
8.3
124
7.4
89
8.5
124
8.2
107
8.4
121
8.3
107
Platform
8.1
119
9.0
115
8.4
121
9.1
117
7.4
118
9.3
118
Agentic AI - Brand Asset Management
5.8
24
7.0
83
5.9
24
7.2
83
6.1
25
7.4
82
6.1
24
7.5
82
6.0
24
7.2
82
6.0
24
7.2
83
Image Generation
Not enough data
8.6
225
Not enough data
8.4
235
Not enough data
9.1
223
Not enough data
8.7
215
Not enough data
8.9
225
Advanced Functionality
Not enough data
8.7
215
Not enough data
8.1
213
Not enough data
8.1
209
Not enough data
9.1
227
Model
Not enough data
8.3
214
Not enough data
8.9
215
Not enough data
8.7
204
Commercial Rights & Licensing - AI Image Generators
Not enough data
9.5
41
License Type Transparency - AI Image Generators
Not enough data
9.0
19
Planning
Not enough data
7.9
477
Publishing
Not enough data
8.5
485
Social Media
Not enough data
8.6
496
Planning
Not enough data
7.9
502
Generative AI
Not enough data
7.5
473
Not enough data
7.4
449
Not enough data
7.3
460
Not enough data
7.3
466
Not enough data
6.8
456
Agentic AI - Content Creation
Not enough data
7.4
289
Not enough data
7.5
287
Not enough data
7.4
285
Not enough data
7.7
292
Not enough data
7.4
287
Not enough data
7.4
288
Not enough data
7.7
292
Generative AI
Not enough data
7.7
633
Not enough data
7.2
535
Agentic AI - Photo Editing
Not enough data
7.9
267
Video Creation - AI Video Generation
Not enough data
8.4
106
Not enough data
8.1
101
Not enough data
8.3
101
Not enough data
8.9
103
Not enough data
8.3
97
Not enough data
8.3
98
Generative AI - AI Video Generation
Not enough data
7.9
103
Editing - AI Video Generation
Not enough data
8.3
102
Not enough data
8.9
100
Storage & Management - AI Video Generation
Not enough data
8.8
101
Not enough data
8.8
100
Not enough data
8.7
99
Not enough data
8.4
98
Logistics - Print Fulfillment
Not enough data
8.8
74
Not enough data
8.5
73
Agentic AI - Print Fulfillment Services
Not enough data
7.8
40
Customization - Print Fulfillment
Not enough data
8.7
73
Not enough data
8.8
73
Not enough data
9.3
75
Video creation - Video Content Creation
Not enough data
7.8
292
Not enough data
7.5
273
Not enough data
8.4
297
Not enough data
9.0
305
Not enough data
8.3
288
Not enough data
8.3
272
Not enough data
7.5
267
Not enough data
7.8
292
Not enough data
8.6
284
Distribution - Video Content Creation
Not enough data
7.7
265
Not enough data
8.0
278
Not enough data
9.0
288
Analytics - Video Content Creation
Not enough data
7.6
263
Not enough data
7.5
259
Training & Support - Video Content Creation
Not enough data
8.0
278
Not enough data
8.2
283
Integrations - Video Content Creation
Not enough data
8.6
275
Not enough data
8.5
279
Not enough data
8.1
272
Other - Video Content Creation
Not enough data
8.8
284
Not enough data
8.6
281
Agentic AI - Video Content Creation
Not enough data
7.8
173
Not enough data
7.8
171
Functionality - Logo Design Tools
Not enough data
9.3
431
Not enough data
8.9
421
Not enough data
9.0
415
Not enough data
9.2
429
Not enough data
9.0
419
Not enough data
9.1
425
Content Generation - AI Content Creation Platforms
Not enough data
8.5
147
Not enough data
8.9
146
Not enough data
9.0
145
Management - AI Content Creation Platforms
Not enough data
8.8
142
Not enough data
8.8
141
Not enough data
8.8
141
Customizations
Not enough data
9.4
86
Not enough data
9.5
78
Not enough data
7.8
68
Not enough data
8.0
71
Growth
Not enough data
7.4
64
Not enough data
7.4
65
Not enough data
8.5
69
Not enough data
7.3
64
Not enough data
7.6
63
Content
Not enough data
7.6
66
Not enough data
8.0
66
Not enough data
8.6
62
Not enough data
7.4
62
Support
Not enough data
8.5
65
Categories
Categories
Shared Categories
Canto and Canva are categorized as Brand Asset Management
Unique Categories
Canto is categorized as Digital Asset Management and Product Information Management (PIM)
Canva is categorized as AI Content Creation Platforms, Logo Design Tools, Video Content Creation, AI Video Generators, AI Image Generators, Design Systems, AI Writing Assistant, Content Creation, Display Ad Design, Photo Editing, Desktop Publishing, Data Visualization, Print Fulfillment Services, Collaborative Whiteboard, Presentation, and Website Builder
Reviews
Reviewers' Company Size
Canto
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Canva
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
9.2%
Non-Profit Organization Management
8.0%
Higher Education
7.4%
Consumer Goods
6.5%
Retail
4.9%
Other
64.0%
Marketing and Advertising
13.6%
Information Technology and Services
6.8%
Computer Software
5.3%
Non-Profit Organization Management
5.0%
Education Management
4.1%
Other
65.1%
Discussions
Can you add a feature to compose a presentation in deck format or even a reel?
1 Comment
KM
Thanks for the suggestion, Camilo. I'll take this to the team!Read more
Will canto provide an option to connect social media
1 Comment
CO
You are currently able to share to an array of social media outlets directly from Canto (Twitter, Facebook, etc.).Read more
What is the best file structure and tagging structure?
1 Comment
CK
You can use whatever structure you’d like. You can even import your current file structure directly (from server, for example). However, with DAM systems,...Read more
Can you use Canva designs for commercial purposes?
24 Comments
HD
Definitely you can use canva design for commercial purpose. But you have to make sure which branding and all using under design have no copyright issue and...Read more
What is included in Canva Pro?
19 Comments
PD
you can access premium features like Background remover,more templates,transparent image.
Read more
How do I curve text in Canva?
15 Comments
JT
Hi,
I have been using Canva for over a year now and I don't think they have a feature yet that allows you to create curved text. The most you can do is...Read more
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