# Campaign Monitor vs Drip Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Campaign Monitor excels in its **email template builder** , with users praising its **drag-and-drop functionality** that makes creating campaigns straightforward, especially for those new to email marketing.
- **Users say** Drip offers a robust **behavior-based automation tool** that effectively triggers messages based on customer actions, which can enhance engagement and conversion rates, although some find the learning curve a bit steep.
- **According to verified reviews** , Campaign Monitor is recognized for its **advanced segmentation capabilities** , allowing users to tailor their campaigns based on specific customer attributes, which is a significant advantage for targeted marketing.
- **Reviewers mention** that Drip provides **quick customer support** , which is a crucial factor for users needing immediate assistance, contributing to a positive overall experience despite some initial complexity in the platform.
- **G2 reviewers highlight** Campaign Monitor's ability to **scan and filter databases** to remove invalid email addresses, which helps maintain a clean and effective mailing list, a feature that many users find invaluable.
- **Users report** that while Drip has a comprehensive feature set, it can be overwhelming at first; however, once users become familiar with the platform, they find it to be a powerful tool for managing email campaigns.



| | Campaign Monitor | Drip | 
|---|---|---|
| **Star Rating** | 4.1 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 731 | 480 | 
| **Largest Market Segment** | Small-Business (54.0% of reviews) | Small-Business (92.0% of reviews) | 
| **Entry Level Price** | Starting at $13.00 Per Month | Free Trial Per Month | 

---
## Top Pros & Cons

### Campaign Monitor

Pros:
- Ease of Use (21 reviews)
- User-Friendly (15 reviews)

Cons:
- Missing Features (11 reviews)
- Email Issues (7 reviews)

### Drip

Pros:
- Automation (8 reviews)
- Automation Efficiency (8 reviews)

Cons:
- Expensive (4 reviews)
- Lack of Integrations (4 reviews)

---
## Ratings Comparison
| Rating | Campaign Monitor | Drip | 
|---|---|---|
  | **Meets Requirements** | 8.4 (635 reviews) | 8.8 (378 reviews) | 
  | **Ease of Use** | 8.6 (639 reviews) | 8.5 (378 reviews) | 
  | **Ease of Setup** | 8.6 (323 reviews) | 8.3 (210 reviews) | 
  | **Ease of Admin** | 8.7 (306 reviews) | 8.7 (200 reviews) | 
  | **Quality of Support** | 8.2 (535 reviews) | 8.8 (365 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.6 (286 reviews) | 8.9 (199 reviews) | 
  | **Product Direction (% positive)** | 7.5 (614 reviews) | 8.6 (371 reviews) | 

---
## Pricing

### Campaign Monitor

#### Entry-Level Pricing

Plan: Lite

Price: Starting at $13.00 Per Month

Description: Great for just getting started.

Key Features:
- Send up to 2,500 emails per month
- Drag & Drop Builder
- Customizable Template Library

[Browse all 3 editions](https://www.g2.com/products/campaign-monitor/pricing)

#### Free Trial

Yes

### Drip

#### Entry-Level Pricing

Plan: Free Trial

Price: Free Trial Per Month

Description: 14-day free trial (no credit card required)

Key Features:
- Access to All Features
- Free Migration
- No Credit Card Required

[Browse all 2 editions](https://www.g2.com/products/drip/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Email Marketing

| Product | Score | Reviews |
|---|---|---|
| **Campaign Monitor** | 8.3/10 | 574 |
| **Drip** | N/A | N/A |

#### Email Marketing

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Email and Mobile Preview** | 8.9 (525 reviews) ✓ Verified | Not enough data | 
| **Manage Email Lists** | 8.2 (531 reviews) ✓ Verified | Not enough data | 
| **High-Volume Sending** | 8.6 (483 reviews) ✓ Verified | Not enough data | 
| **Building and Personalizing Emails** | 8.5 (528 reviews) ✓ Verified | Not enough data | 
| **Sending Outbound Emails** | 8.9 (521 reviews) ✓ Verified | Not enough data | 
| **Manage Email Deliverability** | 8.5 (498 reviews) ✓ Verified | Not enough data | 
| **Automated Email Responses** | 8.3 (391 reviews) ✓ Verified | Not enough data | 
| **Multi-user Account** | 8.5 (131 reviews) ✓ Verified | Not enough data | 
| **Surveys** | 8.1 (99 reviews) | Not enough data | 

#### Reporting & Analytics

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **A/B Testing** | 8.4 (367 reviews) ✓ Verified | Not enough data | 
| **Basic Reporting** | 8.6 (504 reviews) ✓ Verified | Not enough data | 

#### Generative AI

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **AI Text Generation** | 8.3 (5 reviews) | Not enough data | 
| **AI Text Summarization** | Feature Not Available | Not enough data | 

#### Agentic AI - Email Marketing

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

#### Integration

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Data Import & Export Tools** | 8.4 (238 reviews) ✓ Verified | Not enough data | 
| **Integration APIs** | 8.3 (185 reviews) ✓ Verified | Not enough data | 
| **Breadth of Partner Applications** | 7.8 (162 reviews) ✓ Verified | Not enough data | 
| **CRM Integration** | 7.9 (57 reviews) | Not enough data | 
| **Social Media Integration** | 7.7 (60 reviews) | Not enough data | 
| **E-Commerce Integration** | 7.7 (56 reviews) ✓ Verified | Not enough data | 

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Campaign Monitor** | N/A | N/A |
| **Drip** | 8.0/10 | 307 |

#### Email Marketing

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Building and Personalizing Emails** | Not enough data | 8.6 (278 reviews) ✓ Verified | 
| **Sending Outbound Emails** | Not enough data | 9.1 (275 reviews) ✓ Verified | 
| **Manage Email Deliverability** | Not enough data | 8.5 (251 reviews) ✓ Verified | 
| **Automated Email Responses** | Not enough data | 9.2 (241 reviews) ✓ Verified | 

#### Online Marketing

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Landing Pages and Forms** | Not enough data | 7.1 (179 reviews) ✓ Verified | 
| **Dynamic Content** | Not enough data | 8.2 (187 reviews) ✓ Verified | 
| **A/B Testing** | Not enough data | 7.7 (149 reviews) ✓ Verified | 
| **Mobile Optimized** | Not enough data | 8.6 (212 reviews) ✓ Verified | 
| **Search Tracking and Optimization** | Not enough data | 8.0 (29 reviews) | 

#### Lead Management

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Marketing Lead Database** | Not enough data | 8.3 (209 reviews) ✓ Verified | 
| **Data Quality Management** | Not enough data | 8.2 (191 reviews) ✓ Verified | 
| **Segmentation** | Not enough data | 8.8 (247 reviews) ✓ Verified | 
| **Lead Scoring and Grading** | Not enough data | 8.1 (198 reviews) ✓ Verified | 
| **Lead Nurturing** | Not enough data | 8.5 (211 reviews) ✓ Verified | 
| **Online Behavior Tracking** | Not enough data | 8.3 (204 reviews) ✓ Verified | 
| **Automated Alerts and Tasks** | Not enough data | 8.4 (170 reviews) ✓ Verified | 
| **CRM Lead Integration** | Not enough data | 7.9 (127 reviews) ✓ Verified | 

#### Campaign Management

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Program Management** | Not enough data | 8.4 (141 reviews) ✓ Verified | 
| **Event / Webinar Marketing** | Not enough data | 7.9 (87 reviews) | 
| **Calendaring** | Not enough data | 7.5 (68 reviews) | 
| **Budgeting** | Not enough data | 6.5 (55 reviews) | 

#### Social

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Social Listening** | Not enough data | 7.1 (23 reviews) | 
| **Social Sharing** | Not enough data | 7.9 (23 reviews) | 
| **Social Campaigns** | Not enough data | 7.7 (79 reviews) ✓ Verified | 
| **Social Media Engagement** | Not enough data | 8.1 (24 reviews) | 
| **Social Media Advertising** | Not enough data | 7.8 (78 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Basic Reporting** | Not enough data | 7.9 (244 reviews) ✓ Verified | 
| **Web Analytics** | Not enough data | 7.8 (180 reviews) ✓ Verified | 
| **ROI Analytics** | Not enough data | 7.4 (143 reviews) ✓ Verified | 
| **Revenue Analytics** | Not enough data | 7.5 (139 reviews) ✓ Verified | 
| **SEO / Keyword Analytics** | Not enough data | 7.2 (24 reviews) | 

#### Platform

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Customization ** | Not enough data | 8.0 (125 reviews) ✓ Verified | 
| **Workflow Capability** | Not enough data | 8.7 (138 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 8.6 (122 reviews) ✓ Verified | 
| **Internationalization** | Not enough data | 7.5 (65 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | Not enough data | 7.5 (17 reviews) | 
| **Performance and Reliability** | Not enough data | 8.7 (135 reviews) ✓ Verified | 
| **Output Document Generation** | Not enough data | 7.6 (72 reviews) ✓ Verified | 

#### Agentic AI - Marketing Automation

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Integration

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | 8.3 (126 reviews) ✓ Verified | 
| **Integration APIs** | Not enough data | 8.3 (125 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | Not enough data | 7.9 (105 reviews) ✓ Verified | 

### Transactional Email

| Product | Score | Reviews |
|---|---|---|
| **Campaign Monitor** | 9.0/10 | 20 |
| **Drip** | N/A | N/A |

#### Administration

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Template Creation** | 9.5 (20 reviews) | Not enough data | 
| **Preset Template Availability** | 8.8 (19 reviews) | Not enough data | 
| **Custom Unsubscribe** | 8.8 (19 reviews) | Not enough data | 
| **Email Segmentation** | 8.9 (19 reviews) | Not enough data | 
| **Detailed Server Logs** | 9.2 (16 reviews) | Not enough data | 
| **Notifications** | 9.4 (19 reviews) | Not enough data | 

#### Integrations

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Webhooks** | 9.0 (15 reviews) | Not enough data | 
| **Event Tracking API** | 8.9 (17 reviews) | Not enough data | 
| **Mail Send API** | 9.1 (16 reviews) | Not enough data | 
| **Spam Filter Testing** | 8.6 (18 reviews) | Not enough data | 

#### Platform

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Custom Tracking Domain** | 9.1 (19 reviews) | Not enough data | 
| **Multiple Domains** | 9.4 (17 reviews) | Not enough data | 
| **Dedicated IP** | 9.1 (17 reviews) | Not enough data | 
| **Documentation** | 9.1 (17 reviews) | Not enough data | 
| **Sender Reputation Management** | 8.4 (17 reviews) | Not enough data | 
| **Tracking & Reporting** | 9.0 (20 reviews) | Not enough data | 
| **Enterprise Scalability** | 8.9 (19 reviews) | Not enough data | 
| **Performance and Reliability** | 9.4 (20 reviews) | Not enough data | 

### Email Deliverability

| Product | Score | Reviews |
|---|---|---|
| **Campaign Monitor** | 8.6/10 | 15 |
| **Drip** | N/A | N/A |

#### Diagnosis

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **IP Address ** | 8.2 (13 reviews) | Not enough data | 
| **Domains** | 8.6 (13 reviews) | Not enough data | 
| **Content ** | 8.7 (13 reviews) | Not enough data | 
| **Policy Compliance** | 8.8 (13 reviews) | Not enough data | 

#### Tracking

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Processing Time** | 9.2 (13 reviews) | Not enough data | 
| **Placement ** | 8.5 (13 reviews) | Not enough data | 
| **Open Rate** | 9.1 (15 reviews) | Not enough data | 
| **Time to Open** | 8.5 (13 reviews) | Not enough data | 
| **Alerts** | 8.7 (13 reviews) | Not enough data | 

#### Reporting

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Campaign Performance** | 8.9 (15 reviews) | Not enough data | 
| **Domain Reputation** | 8.1 (12 reviews) | Not enough data | 
| **Brand Reputation** | 8.3 (13 reviews) | Not enough data | 
| **Blacklist and Whitelist** | 8.2 (13 reviews) | Not enough data | 

#### Agentic AI - Email Deliverability

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### E-Commerce Personalization

| Product | Score | Reviews |
|---|---|---|
| **Campaign Monitor** | N/A | N/A |
| **Drip** | 8.6/10 | 59 |

#### Visitor Behavior

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Monitoring** | Not enough data | 8.5 (39 reviews) ✓ Verified | 
| **Targeting** | Not enough data | 8.6 (40 reviews) ✓ Verified | 
| **Guided Selling** | Not enough data | 8.1 (33 reviews) ✓ Verified | 

#### Templates

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Library** | Not enough data | 8.2 (40 reviews) ✓ Verified | 
| **Customization** | Not enough data | 8.6 (40 reviews) ✓ Verified | 
| **Optimization** | Not enough data | 8.5 (36 reviews) ✓ Verified | 

#### Personalization

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Recommendation** | Not enough data | 8.8 (36 reviews) ✓ Verified | 
| **Content** | Not enough data | 8.5 (34 reviews) ✓ Verified | 
| **Cart Abandonment** | Not enough data | 8.8 (36 reviews) ✓ Verified | 
| **Search** | Not enough data | 8.0 (23 reviews) ✓ Verified | 
| **Personalization Engine** | Not enough data | 8.2 (28 reviews) ✓ Verified | 
| **Product Recommendations** | Not enough data | 8.2 (29 reviews) ✓ Verified | 
| **A/B Testing** | Not enough data | 8.7 (34 reviews) ✓ Verified | 
| **Personalized Messaging** | Not enough data | 9.1 (39 reviews) ✓ Verified | 

#### Multichannel

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Web** | Not enough data | Feature Not Available | 
| **Email** | Not enough data | 9.1 (43 reviews) ✓ Verified | 
| **Mobile** | Not enough data | 8.9 (39 reviews) ✓ Verified | 

#### Administration 

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Marketing Campaigns** | Not enough data | 9.1 (45 reviews) ✓ Verified | 
| **Reports & Analytics** | Not enough data | 8.5 (48 reviews) ✓ Verified | 
| **User Data** | Not enough data | 8.9 (48 reviews) ✓ Verified | 
| **Integrations** | Not enough data | 8.7 (50 reviews) ✓ Verified | 

#### Agentic AI - E-Commerce Personalization

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Personalization Engines

| Product | Score | Reviews |
|---|---|---|
| **Campaign Monitor** | N/A | N/A |
| **Drip** | N/A | N/A |

#### Segmentation

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **A/B Testing** | Not enough data | Not enough data | 
| **Customer Profiles** | Not enough data | Not enough data | 

#### Targeting

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Behavioral Targeting** | Not enough data | Not enough data | 
| **Contextual Targeting** | Not enough data | Not enough data | 

#### Triggered Content

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Geofencing** | Not enough data | Not enough data | 
| **Triggered Emails** | Not enough data | Not enough data | 
| **Triggered Messages** | Not enough data | Not enough data | 

#### Personalized Content

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Recommendation Engine** | Not enough data | Not enough data | 
| **Personalized Discounts** | Not enough data | Not enough data | 
| **Website Personalization** | Not enough data | Not enough data | 

#### Agentic AI - Personalization Engines

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Email Template Builder

| Product | Score | Reviews |
|---|---|---|
| **Campaign Monitor** | 8.6/10 | 156 |
| **Drip** | 8.1/10 | 107 |

#### Templates

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Text and Themes** | 8.7 (143 reviews) ✓ Verified | 8.4 (96 reviews) ✓ Verified | 
| **Stock Images** | 7.9 (104 reviews) ✓ Verified | Feature Not Available | 
| **Proofing** | 8.7 (118 reviews) ✓ Verified | 7.3 (36 reviews) | 
| **Mobile Responsive** | 9.1 (41 reviews) | 8.3 (10 reviews) | 

#### Edit

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Pre-Made** | 8.5 (126 reviews) ✓ Verified | 8.1 (83 reviews) ✓ Verified | 
| **Build** | 8.8 (137 reviews) ✓ Verified | 8.6 (58 reviews) | 
| **HTML** | 8.7 (121 reviews) ✓ Verified | 8.5 (78 reviews) ✓ Verified | 

#### Logistics

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Analytics** | 8.8 (136 reviews) ✓ Verified | 8.1 (93 reviews) ✓ Verified | 
| **Issues** | 8.3 (126 reviews) ✓ Verified | 7.2 (71 reviews) ✓ Verified | 
| **Integrations** | 8.5 (114 reviews) ✓ Verified | 8.6 (48 reviews) | 
| **Shareable Link** | 8.7 (37 reviews) | 8.3 (9 reviews) | 

#### Generative AI

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **AI Text Generation** | 8.6 (6 reviews) | Not enough data | 
| **AI Text Summarization** | Feature Not Available | Not enough data | 

#### Agentic AI - Email Template Builder

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Campaign Monitor** | N/A | N/A |
| **Drip** | N/A | N/A |

#### Text Messaging

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Bulk SMS** | Not enough data | Not enough data | 
| **Two-Way Text Messaging** | Not enough data | Not enough data | 
| **Text Scheduler** | Not enough data | Not enough data | 
| **Automatic Replies** | Not enough data | Not enough data | 
| **Automatic URL Shortening** | Not enough data | Not enough data | 
| **MMS Marketing** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Transactional SMS** | Not enough data | Not enough data | 

#### SMS Platform

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Reporting** | Not enough data | Not enough data | 
| **Automation** | Not enough data | Not enough data | 
| **White Label** | Not enough data | Not enough data | 
| **Text-to-Landline** | Not enough data | Not enough data | 
| **Short Codes** | Not enough data | Not enough data | 
| **API Integration** | Not enough data | Not enough data | 

#### Agentic AI - SMS Marketing

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### AI Automation - SMS Marketing

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **AI SMS** | Not enough data | Not enough data | 

#### AI Content Generation - SMS Marketing

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **AI SMS** | Not enough data | Not enough data | 

### Email Testing

| Product | Score | Reviews |
|---|---|---|
| **Campaign Monitor** | 8.7/10 | 6 |
| **Drip** | N/A | N/A |

#### Platform Basics

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Editing Platform** | 9.2 (6 reviews) | Not enough data | 
| **Spam Filter Testing** | 7.2 (6 reviews) | Not enough data | 
| **A/B Testing** | 8.6 (6 reviews) | Not enough data | 
| **Deliverability Testing** | 8.1 (6 reviews) | Not enough data | 
| **Design Testing** | 8.3 (6 reviews) | Not enough data | 

#### Platform Data

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Performance** | 9.2 (6 reviews) | Not enough data | 
| **Dashboard** | 9.4 (6 reviews) | Not enough data | 
| **Analytics** | 9.4 (6 reviews) | Not enough data | 

#### Agentic AI - Email Testing

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **Campaign Monitor** | N/A | N/A |
| **Drip** | N/A | N/A |

#### Page Customization

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Drag and Drop** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Advanced Customization** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 

#### Page Optimization

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **A/B Testing** | Not enough data | Not enough data | 
| **Mobile Responsive** | Not enough data | Not enough data | 
| **Web Analytics** | Not enough data | Not enough data | 
| **SEO** | Not enough data | Not enough data | 

#### Integrations

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **E-Commerce Integration** | Not enough data | Not enough data | 
| **Email Marketing Integration** | Not enough data | Not enough data | 
| **Domain Integration** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 

#### Agentic AI - Landing Page Builders

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Cross-system Integration** | Feature Not Available | Not enough data | 

### Personalization

| Product | Score | Reviews |
|---|---|---|
| **Campaign Monitor** | N/A | N/A |
| **Drip** | N/A | N/A |

#### Agentic AI - Personalization

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### AI Personalization - Personalization

| Feature | Campaign Monitor | Drip | 
|---|---|---|
| **Predictive Recommendations** | Not enough data | Not enough data | 
| **Audience Segmentation** | Not enough data | Not enough data | 
| **Adaptive Content** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Email Template Builder Software](https://www.g2.com/categories/email-template-builder)

**Unique to Campaign Monitor (8):** [Personalization Software](https://www.g2.com/categories/personalization), [Personalization Engines](https://www.g2.com/categories/personalization-engines), [Email Deliverability Tools](https://www.g2.com/categories/email-deliverability), [Transactional Email Software](https://www.g2.com/categories/transactional-email), [Email Marketing Software](https://www.g2.com/categories/email-marketing), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [Email Testing Software](https://www.g2.com/categories/email-testing), [SMS Marketing Software](https://www.g2.com/categories/sms-marketing)

**Unique to Drip (2):** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [E-Commerce Personalization Software](https://www.g2.com/categories/e-commerce-personalization)


---
## Reviewer Demographics

### By Company Size

| Segment | Campaign Monitor | Drip | 
|---|---|---|
| **Small-Business** | 54.0% | 92.0% | 
| **Mid-Market** | 32.5% | 6.7% | 
| **Enterprise** | 13.5% | 1.3% | 

### By Industry

#### Campaign Monitor

- **Marketing and Advertising:** 20.6%
- **Information Technology and Services:** 6.1%
- **Computer Software:** 5.3%
- **Internet:** 4.1%
- **Non-Profit Organization Management:** 3.7%
- **Retail:** 3.1%
- **Real Estate:** 2.8%
- **Higher Education:** 2.7%
- **Health, Wellness and Fitness:** 2.3%
- **Education Management:** 2.0%
- **Other:** 47.2%

#### Drip

- **Marketing and Advertising:** 15.6%
- **Health, Wellness and Fitness:** 7.1%
- **Computer Software:** 6.5%
- **E-Learning:** 5.4%
- **Internet:** 5.0%
- **Retail:** 5.0%
- **Information Technology and Services:** 4.1%
- **Professional Training & Coaching:** 3.5%
- **Music:** 2.6%
- **Apparel & Fashion:** 2.4%
- **Other:** 42.9%

---
## Alternatives

### Alternatives to Campaign Monitor

- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2617 reviews)
- [Dotdigital](https://www.g2.com/products/dotdigital/reviews) — 4.4/5 stars (1235 reviews)
- [Sailthru by Marigold](https://www.g2.com/products/sailthru-by-marigold/reviews) — 4.2/5 stars (155 reviews)
- [GetResponse](https://www.g2.com/products/getresponse/reviews) — 4.3/5 stars (1139 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14767 reviews)
- [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews) — 4.3/5 stars (12982 reviews)
- [Constant Contact](https://www.g2.com/products/constant-contact/reviews) — 4.1/5 stars (7417 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4630 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1358 reviews)
- [AWeber](https://www.g2.com/products/aweber/reviews) — 4.2/5 stars (649 reviews)

### Alternatives to Drip

- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14767 reviews)
- [GetResponse](https://www.g2.com/products/getresponse/reviews) — 4.3/5 stars (1139 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1358 reviews)
- [Omnisend](https://www.g2.com/products/omnisend/reviews) — 4.6/5 stars (1245 reviews)
- [Ortto](https://www.g2.com/products/ortto/reviews) — 4.4/5 stars (624 reviews)
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2617 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14890 reviews)
- [MailerLite](https://www.g2.com/products/mailerlite/reviews) — 4.6/5 stars (1113 reviews)
- [Customer.io](https://www.g2.com/products/customer-io/reviews) — 4.4/5 stars (890 reviews)
- [Constant Contact Advanced Automation](https://www.g2.com/products/constant-contact-advanced-automation/reviews) — 4.4/5 stars (960 reviews)

---
## Top Discussions

### Campaign Monitor

- Title: [What is Campaign Monitor used for?](https://www.g2.com/discussions/what-is-campaign-monitor-used-for) — 1 comment
  > **Top comment:** "**Campaign Monitor** is an email marketing platform that is used to create, send, and optimize email campaigns. It provides tools and features that allow..."
- Title: [Is Campaign Monitor good?](https://www.g2.com/discussions/is-campaign-monitor-good) — 1 comment
  > **Top comment:** "Yes it is! I've tried and used several different email marketing programs and this is one of the best so far."
- Title: [What payment types are accepted?](https://www.g2.com/discussions/accepted-payment-types) — 1 comment, 1 upvote
  > **Top comment:** "You can use PayPal Or all major Credit Cards. 

The PayPal option is a little confusing for some people, but you can turn it off and resend an invoice if..."

### Drip

- Title: [What is Smart Drip System?](https://www.g2.com/discussions/51368-what-is-smart-drip-system) — 1 comment, 1 upvote
  > **Top comment:** "What is Smart Drip System"
- Title: [Can I integrate or combine Drip with other (cloud) software application?](https://www.g2.com/discussions/30976-can-i-integrate-or-combine-drip-with-other-cloud-software-application) — 1 comment, 1 upvote
  > **Top comment:** "Hey Chiejoung! Short answer: Absolutely! Drip integrates with over 90 3rd party platforms, so you've got a lot to choose from! You can check those out here:..."
- Title: [should I check out klaviyo?](https://www.g2.com/discussions/30771-should-i-check-out-klaviyo) — 1 comment, 1 upvote
  > **Top comment:** "It's possible that I'm biased, but I would say there's no need for you to check out Klaviyo :) We'll take care of you at Drip, I promise."
- Title: [How good is your deliverability? As good as the bigger guys?](https://www.g2.com/discussions/deliverability) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes, we use Sendgrid, which is extremely reliable, fast and secure. Companies such as Uber, Airbnb, Spotify, and Heroku use SendGrid, among many others."
- Title: [Does Drip replace typical email service providers or work alongside them?](https://www.g2.com/discussions/email-templates-730196cf-42bd-4e64-b133-79312b2df902) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Drip is a full-featured email service provider and is designed to handle all of your email marketing and marketing automation needs, from gathering emails..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/campaign-monitor-vs-drip)