# CTM vs Revenue.io Comparison
---
## AI Generated Summary
- **G2 reviewers report** that CallTrackingMetrics excels in personalization, allowing users to tailor the program to fit their specific business needs. This adaptability is highlighted by users who appreciate its reliability and integration capabilities, particularly with Google Ads.
- **Users say** that Revenue.io shines in its seamless integration with Salesforce, which ensures timely and accurate data logging to the CRM. This native functionality is praised for eliminating reliance on third-party sources, making it a reliable choice for those heavily invested in Salesforce.
- **Reviewers mention** that CallTrackingMetrics has a higher volume of recent reviews, indicating a more active user base and potentially more up-to-date feedback. This could suggest that users are finding value in the platform's features, such as its robust call tracking and attribution mechanics.
- **According to verified reviews** , Revenue.io is noted for its user-friendly interface, making daily tasks and client communications straightforward. Users appreciate features like the ability to upload files and media, which enhances their communication efficiency.
- **G2 reviewers highlight** that while CallTrackingMetrics has strong ratings in call recording and analysis, it faces challenges in areas like ease of use compared to Revenue.io. Users have noted that Revenue.io's intuitive design makes it easier to track call activity effectively.
- **Users report** that CallTrackingMetrics is a cornerstone for attribution mechanics, but some find it less adaptable than Revenue.io, which offers a more streamlined experience for managing sales coaching and conversation intelligence tasks.



| | CTM | Revenue.io | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.7 out of 5 | 
| **Total Reviews** | 758 | 575 | 
| **Largest Market Segment** | Small-Business (66.1% of reviews) | Mid-Market (60.6% of reviews) | 
| **Entry Level Price** | $79.00 Per Month | No pricing available | 

---
## Top Pros & Cons

### CTM

Pros:
- Customer Support (49 reviews)
- Ease of Use (47 reviews)

Cons:
- Learning Curve (23 reviews)
- Complexity (15 reviews)

### Revenue.io

Pros:
- Customer Support (32 reviews)
- Ease of Use (28 reviews)

Cons:
- Call Issues (10 reviews)
- Missing Features (8 reviews)

---
## Ratings Comparison
| Rating | CTM | Revenue.io | 
|---|---|---|
  | **Meets Requirements** | 9.1 (628 reviews) | 9.2 (402 reviews) | 
  | **Ease of Use** | 8.6 (634 reviews) | 9.3 (409 reviews) | 
  | **Ease of Setup** | 8.4 (531 reviews) | 9.0 (166 reviews) | 
  | **Ease of Admin** | 8.7 (528 reviews) | 9.0 (157 reviews) | 
  | **Quality of Support** | 9.0 (583 reviews) | 9.5 (393 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.2 (523 reviews) | 9.6 (155 reviews) | 
  | **Product Direction (% positive)** | 9.1 (627 reviews) | 9.0 (372 reviews) | 

---
## Pricing

### CTM

#### Entry-Level Pricing

Plan: Marketing Lite

Price: $79.00 Per Month

Description: Attribution essentials to measure the impact of your marketing efforts



Key Features:
- Unlimited users
- Attribute calls and texts to their source
- Standard call recording, forwarding, and IVR routing

[Browse all 4 editions](https://www.g2.com/products/ctm-ctm/pricing)

#### Free Trial

Yes

### Revenue.io

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Sales Engagement

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Revenue.io** | 9.2/10 | 117 |

#### Integrated Workflows

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Task Management** | Not enough data | 9.3 (94 reviews) | 
| **Email Tracking/Automation** | Not enough data | 9.5 (90 reviews) | 
| **Calls and Voice** | Not enough data | 9.5 (104 reviews) | 
| **Other Outreach Options ** | Not enough data | 9.4 (84 reviews) | 
| **CRM Integration** | Not enough data | 9.6 (98 reviews) | 
| **Calendar** | Not enough data | 9.2 (82 reviews) | 
| **Shared Records** | Not enough data | 9.5 (79 reviews) | 

#### Repeatability and Reportability

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Content Management** | Not enough data | 9.5 (82 reviews) | 
| **Workflow Management** | Not enough data | 9.5 (85 reviews) | 
| **Workflow Performance** | Not enough data | 9.5 (85 reviews) | 
| **Sales Coaching and Insights** | Not enough data | 9.3 (81 reviews) | 
| **Gamification** | Not enough data | 8.9 (73 reviews) | 

#### AI and Automation

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Lead Prioritization** | Not enough data | 9.1 (71 reviews) | 
| **Lead Scoring** | Not enough data | 9.2 (71 reviews) | 
| **Best Time of Day Scheduling** | Not enough data | 9.3 (70 reviews) | 
| **Buyer Intelligence** | Not enough data | 9.2 (67 reviews) | 
| **Machine Learning** | Not enough data | 9.1 (69 reviews) | 

#### Generative AI

| Feature | CTM | Revenue.io | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.6 (9 reviews) | 

#### Agentic AI - Sales Engagement

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Conversation Intelligence

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 7.1/10 | 58 |
| **Revenue.io** | 9.2/10 | 122 |

#### Call Analytics

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Call Recording** | 9.6 (53 reviews) ✓ Verified | 9.7 (112 reviews) ✓ Verified | 
| **Machine Learning** | 8.4 (32 reviews) ✓ Verified | 9.3 (99 reviews) ✓ Verified | 
| **Call Analysis** | 9.0 (45 reviews) ✓ Verified | 9.6 (106 reviews) ✓ Verified | 
| **Lead Qualification** | 8.9 (44 reviews) ✓ Verified | 9.1 (92 reviews) ✓ Verified | 

#### Artificial Intelligence - Conversation Intelligence

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Customer Scoring** | 8.6 (39 reviews) ✓ Verified | 9.4 (88 reviews) ✓ Verified | 
| **Speech-to-Text** | 8.5 (38 reviews) ✓ Verified | 9.2 (98 reviews) ✓ Verified | 
| **Sentiment Analysis** | Not enough data | Not enough data | 

#### Generative AI

| Feature | CTM | Revenue.io | 
|---|---|---|
| **AI Text Summarization** | 6.8 (11 reviews) | 8.7 (9 reviews) | 

#### Agentic AI - Conversation Intelligence

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Autonomous Task Execution** | 5.8 (6 reviews) | Not enough data | 
| **Multi-step Planning** | 5.3 (6 reviews) | Not enough data | 
| **Cross-system Integration** | 6.1 (6 reviews) | Not enough data | 
| **Adaptive Learning** | 5.6 (6 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.7 (6 reviews) | Not enough data | 
| **Proactive Assistance** | 5.8 (6 reviews) | Not enough data | 
| **Decision Making** | 4.7 (6 reviews) | Not enough data | 

### Contact Center

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 9.1/10 | 65 |
| **Revenue.io** | N/A | N/A |

#### Channels

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Voice** | 9.7 (32 reviews) ✓ Verified | Not enough data | 
| **Social** | 8.7 (22 reviews) | Not enough data | 
| **Web Chat** | 9.2 (19 reviews) ✓ Verified | Not enough data | 
| **Mobile SMS** | 9.0 (29 reviews) ✓ Verified | Not enough data | 
| **Email** | 9.0 (21 reviews) | Not enough data | 

#### Generative AI

| Feature | CTM | Revenue.io | 
|---|---|---|
| **AI Text-to-Speech** | 7.9 (7 reviews) | Not enough data | 

#### Functions

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Session Routing** | 9.3 (50 reviews) ✓ Verified | Not enough data | 
| **Session Queuing** | 9.4 (47 reviews) ✓ Verified | Not enough data | 
| **Concurrent Calling** | 9.5 (43 reviews) ✓ Verified | Not enough data | 
| **Speech Analytics** | 9.2 (21 reviews) | Not enough data | 
| **Auto Dialer** | 9.4 (18 reviews) ✓ Verified | Not enough data | 
| **IVR** | 9.7 (27 reviews) ✓ Verified | Not enough data | 
| **Inbound Screen Pop** | 9.5 (22 reviews) ✓ Verified | Not enough data | 
| **Persistent Data** | 9.5 (22 reviews) ✓ Verified | Not enough data | 

#### Agentic AI - Contact Center

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Autonomous Task Execution** | 7.0 (5 reviews) | Not enough data | 
| **Cross-system Integration** | 9.2 (6 reviews) | Not enough data | 
| **Natural Language Interaction** | 7.3 (5 reviews) | Not enough data | 
| **Proactive Assistance** | 8.0 (5 reviews) | Not enough data | 

#### Administrative

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Session Summary Notes** | 9.2 (47 reviews) ✓ Verified | Not enough data | 
| **Administrator Access** | 9.7 (47 reviews) ✓ Verified | Not enough data | 
| **Reporting & Dashboards** | 9.2 (50 reviews) ✓ Verified | Not enough data | 
| **Session Recording** | 9.8 (21 reviews) ✓ Verified | Not enough data | 
| **Agent Scheduling and Assignment** | 9.4 (19 reviews) ✓ Verified | Not enough data | 

### Attribution

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 8.0/10 | 56 |
| **Revenue.io** | N/A | N/A |

#### Attribution Modeling

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Single-Touch Attribution** | 8.7 (42 reviews) | Not enough data | 
| **Multi-Touch Attribution** | 8.0 (37 reviews) | Not enough data | 
| **Algorithmic Attribution** | Feature Not Available | Not enough data | 
| **Cross-Device Attribution** | 8.5 (33 reviews) | Not enough data | 
| **Offline Attribution** | 8.9 (38 reviews) | Not enough data | 
| **Custom Attribution** | Feature Not Available | Not enough data | 

#### Agentic AI - Attribution

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Autonomous Task Execution** | 5.8 (10 reviews) | Not enough data | 
| **Cross-system Integration** | 7.0 (10 reviews) | Not enough data | 
| **Natural Language Interaction** | 5.8 (10 reviews) | Not enough data | 
| **Proactive Assistance** | 5.2 (10 reviews) | Not enough data | 

#### Marketing

| Feature | CTM | Revenue.io | 
|---|---|---|
| **B2B Attribution** | 8.7 (29 reviews) | Not enough data | 
| **B2C Attribution** | 9.0 (33 reviews) | Not enough data | 
| **Marketing Channels** | 9.4 (42 reviews) | Not enough data | 
| **Integrations** | 9.1 (48 reviews) | Not enough data | 

#### Reporting

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Dashboards** | 8.8 (48 reviews) | Not enough data | 
| **Data Visualizations** | 8.6 (45 reviews) | Not enough data | 
| **Custom Reporting** | 8.8 (42 reviews) | Not enough data | 

### Revenue Operations & Intelligence (RO&I)

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Revenue.io** | 9.6/10 | 36 |

#### Revenue Sourcing and Forecasting

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Revenue History** | Not enough data | 9.7 (31 reviews) | 
| **Pipeline Management** | Not enough data | 9.6 (31 reviews) | 
| **Dashboard Analytics** | Not enough data | 9.7 (31 reviews) | 
| **Multi-Device Data Visualization** | Not enough data | 9.8 (30 reviews) | 
| **Data Segmentation** | Not enough data | 9.8 (31 reviews) | 
| **Predictive Forecasting** | Not enough data | 9.4 (6 reviews) | 
| **Revenue Operations Cadence** | Not enough data | 9.5 (7 reviews) | 

#### CRM Data Enrichment

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Calendar Sync** | Not enough data | 9.8 (31 reviews) | 
| **Email Activity Capture** | Not enough data | 9.8 (32 reviews) | 
| **Conversation Intelligence** | Not enough data | 9.9 (32 reviews) | 
| **Marketing Leads** | Not enough data | 9.8 (31 reviews) | 
| **Contact Capture** | Not enough data | 9.0 (7 reviews) | 

#### Account Management

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Nonengaged Accounts** | Not enough data | 9.8 (32 reviews) | 
| **Account optimization** | Not enough data | 9.6 (32 reviews) | 
| **Historical Patterns** | Not enough data | 9.6 (31 reviews) | 
| **Rep Performance** | Not enough data | 9.9 (32 reviews) | 
| **Account Engagement** | Not enough data | 9.2 (6 reviews) | 
| **Historical Win/Loss Patterns** | Not enough data | 9.3 (5 reviews) | 

#### Agentic AI - Revenue Operations & Intelligence (RO&I)

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Call Center Infrastructure (CCI)

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Revenue.io** | 9.1/10 | 26 |

#### Platform

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Omnichannel** | Not enough data | 8.9 (15 reviews) | 
| **Mobile Access** | Not enough data | 8.2 (17 reviews) | 
| **Queue Management** | Not enough data | 9.4 (21 reviews) | 
| **Call Routing** | Not enough data | 9.0 (19 reviews) | 
| **Call Back** | Not enough data | 9.4 (23 reviews) | 
| **IVR** | Not enough data | 9.6 (16 reviews) | 
| **Automatic Call Distribution** | Not enough data | 9.2 (17 reviews) | 

#### Generative AI

| Feature | CTM | Revenue.io | 
|---|---|---|
| **AI Text-to-Speech** | Not enough data | 7.6 (7 reviews) | 

#### Workforce Management

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Call Monitoring** | Not enough data | 9.8 (21 reviews) | 
| **Performance Evaluation** | Not enough data | 9.7 (22 reviews) | 

#### Call Center Infrastructure (CCI)

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Administrative

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Call Recording** | Not enough data | 9.9 (23 reviews) | 
| **Reporting & Dashboards** | Not enough data | 8.9 (23 reviews) | 

### Speech Analytics

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Revenue.io** | N/A | N/A |

#### Generative AI

| Feature | CTM | Revenue.io | 
|---|---|---|
| **AI Text Summarization** | Not enough data | Not enough data | 

### AI Voice Assistants

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Revenue.io** | N/A | N/A |

#### Voice Recognition - AI Voice Assistants

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Voice Recognition** | Not enough data | Not enough data | 

#### Speech Synthesis - AI Voice Assistants

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Speech Synthesis** | Not enough data | Not enough data | 
| **Customizable speech** | Not enough data | Not enough data | 
| **Multiple voice actions** | Not enough data | Not enough data | 

#### Security and privacy - AI Voice Assistants

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Encrypted communication** | Not enough data | Not enough data | 

#### Compatibility - AI Voice Assistants

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Cross platform compatibility** | Not enough data | Not enough data | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Revenue.io** | 9.1/10 | 121 |

#### Agentic AI - Sales Performance Management

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Incentives

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Badges** | Not enough data | 8.6 (66 reviews) | 
| **Triggers** | Not enough data | 8.8 (64 reviews) | 
| **Commission Calculator** | Not enough data | 8.5 (62 reviews) ✓ Verified | 
| **Leaderboards** | Not enough data | 9.0 (74 reviews) ✓ Verified | 

#### Personalization

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Profiles** | Not enough data | Feature Not Available | 
| **Custom Reports** | Not enough data | 9.1 (94 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | 9.3 (99 reviews) ✓ Verified | 
| **Goal Setting** | Not enough data | 9.1 (80 reviews) ✓ Verified | 

#### Administrative

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Integration** | Not enough data | 9.6 (99 reviews) ✓ Verified | 
| **Employee Structure** | Not enough data | 9.6 (89 reviews) ✓ Verified | 
| **Behavior Monitoring** | Not enough data | 9.5 (90 reviews) | 

### Outbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 8.8/10 | 18 |
| **Revenue.io** | 9.3/10 | 268 |

#### Agentic AI - Outbound Call Tracking

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (14 reviews) | 9.3 (5 reviews) | 
| **Natural Language Interaction** | 7.6 (13 reviews) | 9.3 (5 reviews) | 

#### Calling

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Record Calls** | 9.8 (18 reviews) | 9.5 (231 reviews) | 
| **Generate Location** | 9.2 (17 reviews) | 9.4 (194 reviews) | 
| **Call Types** | 9.5 (18 reviews) | 9.5 (217 reviews) | 
| **Click-to-Call** | 9.5 (16 reviews) | 9.6 (244 reviews) | 
| **Auto Dialer** | 9.2 (17 reviews) | Not enough data | 

#### Contacts

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Personalization** | 9.5 (16 reviews) | 9.2 (206 reviews) | 
| **Information Locater** | 9.4 (16 reviews) | 9.2 (190 reviews) | 
| **Record Prospect Data** | 9.4 (16 reviews) | 9.3 (185 reviews) | 

#### Insights

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Notes** | 8.2 (17 reviews) | 9.4 (229 reviews) | 
| **Daily Summary** | 8.9 (17 reviews) | 9.4 (188 reviews) | 
| **Automated Voicemails** | 8.9 (17 reviews) | 9.3 (218 reviews) | 
| **Automated Emails** | Feature Not Available | 9.3 (157 reviews) | 
| **Sorts Prospects** | 7.3 (16 reviews) | 9.2 (156 reviews) | 
| **Automated Note Taking** | 8.6 (15 reviews) | 9.3 (5 reviews) | 

### Sales Coaching

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 7.8/10 | 8 |
| **Revenue.io** | 9.1/10 | 121 |

#### Agentic AI - Sales Coaching

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | 5.7 (5 reviews) | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Training

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Knowledge Base** | 8.8 (8 reviews) | 9.0 (95 reviews) ✓ Verified | 
| **Coaching Materials** | 8.5 (8 reviews) | 9.2 (90 reviews) ✓ Verified | 
| **Playbook Creation** | 7.6 (7 reviews) | 8.9 (66 reviews) | 
| **Video Record** | 7.9 (8 reviews) | 8.9 (76 reviews) ✓ Verified | 

#### Feedback

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Review** | 8.1 (8 reviews) | 9.5 (93 reviews) ✓ Verified | 
| **Scorecard** | 7.4 (7 reviews) | 9.2 (85 reviews) ✓ Verified | 
| **Coaching Card** | 7.4 (7 reviews) | 9.4 (82 reviews) ✓ Verified | 
| **Leaderboard** | 7.4 (7 reviews) | 9.2 (79 reviews) ✓ Verified | 
| **Real-Time Updates** | 8.8 (8 reviews) | 9.4 (91 reviews) ✓ Verified | 
| **Notifications** | 7.9 (8 reviews) | 9.4 (88 reviews) ✓ Verified | 

#### Generative AI

| Feature | CTM | Revenue.io | 
|---|---|---|
| **AI Text Summarization** | Not enough data | 8.3 (6 reviews) | 

### UCaaS Platforms

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 9.4/10 | 21 |
| **Revenue.io** | N/A | N/A |

#### Agentic AI - UCaaS Platforms

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

#### Extensions

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Tenancy Flexibility** | 9.6 (13 reviews) ✓ Verified | Not enough data | 
| **Native VoIP** | 9.4 (12 reviews) ✓ Verified | Not enough data | 
| **CCaaS Option** | 9.3 (10 reviews) ✓ Verified | Not enough data | 

#### Features

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Voicemail to Email** | 9.5 (13 reviews) | Not enough data | 
| **Voicemail to SMS** | 9.4 (9 reviews) | Not enough data | 
| **File Sharing** | 8.9 (11 reviews) ✓ Verified | Not enough data | 
| **Voice Conferencing** | 9.5 (11 reviews) ✓ Verified | Not enough data | 
| **Video Conferencing** | Feature Not Available | Not enough data | 
| **Conference Transcripts** | 9.8 (9 reviews) | Not enough data | 

### Revenue AI Platforms

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Revenue.io** | N/A | N/A |

#### Agentic AI - Revenue AI Platforms

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 

#### Platform - Revenue AI Platforms

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Conversation Intelligence** | Not enough data | Not enough data | 
| **Predictive Forecasting** | Not enough data | Not enough data | 
| **CRM Data Enrichment** | Not enough data | Not enough data | 
| **Actionable Insights** | Not enough data | Not enough data | 
| **Risk Flagging** | Not enough data | Not enough data | 
| **Workflow Orchestration** | Not enough data | Not enough data | 
| **Sales Coaching** | Not enough data | Not enough data | 
| **Pipeline & Deal Management** | Not enough data | Not enough data | 
| **Customer Data Capture** | Not enough data | Not enough data | 

### Account-Based Execution

| Product | Score | Reviews |
|---|---|---|
| **CTM** | N/A | N/A |
| **Revenue.io** | N/A | N/A |

#### Marketing Distribution

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Segmentation ** | Not enough data | Not enough data | 
| **Personalized Messaging ** | Not enough data | Not enough data | 
| **Website Personalization ** | Not enough data | Not enough data | 
| **Email Campaigns ** | Not enough data | Not enough data | 
| **Digital Advertising** | Not enough data | Not enough data | 
| **Direct Mail** | Not enough data | Not enough data | 

#### Campaign Planning

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Strategy Mapping ** | Not enough data | Not enough data | 
| **Prioritized Accounts ** | Not enough data | Not enough data | 
| **Trending Accounts ** | Not enough data | Not enough data | 
| **Sales Activation** | Not enough data | Not enough data | 

#### Integrations

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Ad Network Integrations ** | Not enough data | Not enough data | 
| **Buyer Intent Data Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 

### Inbound Call Tracking

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 8.5/10 | 332 |
| **Revenue.io** | 9.4/10 | 219 |

#### Phone Number Management

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Local Phone Numbers** | 9.2 (292 reviews) | 9.6 (180 reviews) | 
| **Toll-Free Numbers** | 9.1 (247 reviews) | 9.3 (134 reviews) | 
| **Port Existing Numbers** | 8.8 (178 reviews) | 9.4 (141 reviews) | 

#### Tracking

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Visitor & Keyword Tracking** | 8.9 (265 reviews) | 9.3 (130 reviews) | 
| **Dynamic Number Insertion** | 9.1 (226 reviews) | 9.4 (127 reviews) | 
| **Multi-Channel Call Attribution** | 8.9 (229 reviews) | 9.2 (118 reviews) | 

#### Analytics

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Call Data** | 9.0 (293 reviews) | 9.3 (183 reviews) | 
| **Call Recording** | 9.3 (298 reviews) | 9.7 (188 reviews) | 
| **Advanced Reporting** | 8.7 (268 reviews) | 9.3 (158 reviews) | 
| **Conversation Intelligence** | 8.4 (99 reviews) | 9.5 (125 reviews) | 

#### Call Routing

| Feature | CTM | Revenue.io | 
|---|---|---|
| **IVR** | 8.9 (167 reviews) | 9.4 (132 reviews) | 
| **Call Scheduling** | 8.9 (149 reviews) | 9.3 (126 reviews) | 
| **Geo-Routing** | 8.6 (135 reviews) | 9.4 (116 reviews) | 

#### Administration

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Martech Integrations** | 8.6 (85 reviews) | 9.5 (111 reviews) | 
| **Privacy, Security, and Compliance** | 9.2 (130 reviews) | 9.6 (126 reviews) | 
| **Performance and Reliability** | 9.1 (147 reviews) | 9.4 (150 reviews) | 

#### Agentic AI - Inbound Call Tracking

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Autonomous Task Execution** | 6.2 (22 reviews) | Not enough data | 
| **Cross-system Integration** | 7.0 (22 reviews) | Not enough data | 
| **Proactive Assistance** | 6.1 (22 reviews) | Not enough data | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **CTM** | 8.2/10 | 67 |
| **Revenue.io** | N/A | N/A |

#### Marketing Operations

| Feature | CTM | Revenue.io | 
|---|---|---|
| **ROI Tracking** | 8.3 (44 reviews) | Not enough data | 
| **Data Collection** | 9.1 (56 reviews) | Not enough data | 
| **Customer Insights** | 8.8 (47 reviews) | Not enough data | 
| **Multi-User Access** | 9.0 (57 reviews) | Not enough data | 
| **Spend Management** | 8.3 (45 reviews) | Not enough data | 
| **White Label** | 8.5 (42 reviews) | Not enough data | 

#### Campaign Activity

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Campaign Insights** | 8.8 (50 reviews) | Not enough data | 
| **Reports and Dashboards** | 8.7 (61 reviews) | Not enough data | 
| **Campaign Stickiness** | 8.0 (43 reviews) | Not enough data | 
| **Multichannel Tracking** | 8.9 (54 reviews) | Not enough data | 
| **Brand Optimization** | 8.3 (40 reviews) | Not enough data | 
| **Predictive Analytics** | 7.5 (35 reviews) | Not enough data | 

#### Agentic AI - Marketing Analytics

| Feature | CTM | Revenue.io | 
|---|---|---|
| **Autonomous Task Execution** | 6.1 (11 reviews) | Not enough data | 
| **Cross-system Integration** | 7.3 (11 reviews) | Not enough data | 
| **Proactive Assistance** | 6.7 (11 reviews) | Not enough data | 

---
## Categories
**Shared Categories (4):** [Conversation Intelligence Software](https://www.g2.com/categories/conversation-intelligence), [Sales Coaching Software](https://www.g2.com/categories/sales-coaching), [Outbound Call Tracking Software](https://www.g2.com/categories/outbound-call-tracking), [Inbound Call Tracking Software](https://www.g2.com/categories/inbound-call-tracking)

**Unique to CTM (6):** [Speech Analytics Software](https://www.g2.com/categories/speech-analytics), [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Attribution Software](https://www.g2.com/categories/attribution), [Contact Center Software](https://www.g2.com/categories/contact-center), [AI Voice Assistants](https://www.g2.com/categories/ai-voice-assistants), [UCaaS Platforms](https://www.g2.com/categories/ucaas-platforms)

**Unique to Revenue.io (5):** [Revenue Operations & Intelligence (RO&I) Software](https://www.g2.com/categories/revenue-operations-intelligence-ro-i), [Sales Engagement Software](https://www.g2.com/categories/sales-engagement), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management), [Call Center Infrastructure (CCI) Software](https://www.g2.com/categories/call-center-infrastructure-cci), [Revenue AI Platforms](https://www.g2.com/categories/revenue-ai-platforms)


---
## Reviewer Demographics

### By Company Size

| Segment | CTM | Revenue.io | 
|---|---|---|
| **Small-Business** | 66.1% | 22.3% | 
| **Mid-Market** | 30.3% | 60.6% | 
| **Enterprise** | 3.6% | 17.0% | 

### By Industry

#### CTM

- **Marketing and Advertising:** 38.3%
- **Internet:** 6.3%
- **Construction:** 4.1%
- **Consumer Services:** 3.8%
- **Hospital & Health Care:** 3.8%
- **Health, Wellness and Fitness:** 3.7%
- **Information Technology and Services:** 2.7%
- **Real Estate:** 2.7%
- **Computer Software:** 2.1%
- **Mental Health Care:** 1.8%
- **Other:** 30.6%

#### Revenue.io

- **Computer Software:** 13.1%
- **Financial Services:** 9.0%
- **Information Technology and Services:** 8.3%
- **Higher Education:** 6.8%
- **Hospital & Health Care:** 5.7%
- **Education Management:** 5.1%
- **Consumer Services:** 4.8%
- **Telecommunications:** 3.5%
- **Insurance:** 3.5%
- **Real Estate:** 3.3%
- **Other:** 36.9%

---
## Alternatives

### Alternatives to CTM

- [CallRail](https://www.g2.com/products/callrail/reviews) — 4.5/5 stars (1716 reviews)
- [Invoca](https://www.g2.com/products/invoca/reviews) — 4.5/5 stars (967 reviews)
- [WhatConverts](https://www.g2.com/products/whatconverts/reviews) — 4.9/5 stars (306 reviews)
- [Talkdesk](https://www.g2.com/products/talkdesk/reviews) — 4.4/5 stars (2505 reviews)
- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)
- [Aircall](https://www.g2.com/products/aircall/reviews) — 4.4/5 stars (1593 reviews)
- [Five9 Intelligent Cloud Contact Center Platform](https://www.g2.com/products/five9-intelligent-cloud-contact-center-platform/reviews) — 4.1/5 stars (611 reviews)
- [RingEX](https://www.g2.com/products/ringex/reviews) — 4.2/5 stars (1371 reviews)
- [Marchex](https://www.g2.com/products/marchex/reviews) — 4.1/5 stars (184 reviews)
- [Genesys Cloud CX](https://www.g2.com/products/genesys-cloud-cx/reviews) — 4.4/5 stars (1550 reviews)

### Alternatives to Revenue.io

- [Salesloft](https://www.g2.com/products/salesloft/reviews) — 4.5/5 stars (4287 reviews)
- [Outreach](https://www.g2.com/products/outreach/reviews) — 4.3/5 stars (3571 reviews)
- [Gong](https://www.g2.com/products/gong/reviews) — 4.7/5 stars (6662 reviews)
- [CallRail](https://www.g2.com/products/callrail/reviews) — 4.5/5 stars (1716 reviews)
- [Invoca](https://www.g2.com/products/invoca/reviews) — 4.5/5 stars (967 reviews)
- [Kixie PowerCall & SMS](https://www.g2.com/products/kixie-powercall-sms/reviews) — 4.8/5 stars (865 reviews)
- [InsideSales](https://www.g2.com/products/insidesales/reviews) — 4.5/5 stars (618 reviews)
- [Aircall](https://www.g2.com/products/aircall/reviews) — 4.4/5 stars (1593 reviews)
- [Clari](https://www.g2.com/products/clari/reviews) — 4.6/5 stars (5605 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13841 reviews)

---
## Top Discussions

### CTM

- Title: [What do you think is the best thing about Call Tracking Metrics](https://www.g2.com/discussions/33938-what-do-you-think-is-the-best-thing-about-call-tracking-metrics) — 2 comments, 1 upvote
  > **Top comment:** "very convenient"
- Title: [Need referral for creative Implementation Consultant](https://www.g2.com/discussions/need-referral-for-creative-implementation-consultant) — 1 comment, 1 upvote
  > **Top comment:** "Try Blue Pig Media. I’ve heard they’re quite good. "
- Title: [Why is texting difficult on the platform](https://www.g2.com/discussions/33937-why-is-texting-difficult-on-the-platform) — 1 comment, 1 upvote
  > **Top comment:** "Do you mean to the receiving user of a response? "
- Title: [How do I delete a custom tag that I made?](https://www.g2.com/discussions/15086-how-do-i-delete-a-custom-tag-that-i-made) — 1 comment, 1 upvote
  > **Top comment:** "Hey Adrian! Good question. Both Reporting Tags and Call Tags can be customized, so the answer would depend on which you're referring to. 

Reporting Tags:..."
- Title: [What if I already have numbers I want to keep?](https://www.g2.com/discussions/what-if-i-already-have-numbers-i-want-to-keep) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "No problem, this is a process called porting. We will gladly port over your already existing number into our system for no additional cost. (USA and Canada..."

### Revenue.io

No discussions available for this product.

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/ctm-ctm-vs-revenue-io)