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At a Glance
Market Segments
Small-Business (66.5% of reviews)
Small-Business (38.8% of reviews)
Entry-Level Pricing
$79.00 Per Month
No pricing available
CallTrackingMetrics
Star Rating
(747)4.5 out of 5
Market Segments
Small-Business (66.5% of reviews)
Entry-Level Pricing
$79.00 Per Month
Browse all 4 pricing plansInvoca
Star Rating
(961)4.5 out of 5
Market Segments
Small-Business (38.8% of reviews)
Entry-Level Pricing
No pricing available
Learn more about InvocaSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that both Invoca and CallTrackingMetrics have a strong focus on call recording, with CallTrackingMetrics scoring slightly higher (9.6) compared to Invoca (9.1). Reviewers mention that CallTrackingMetrics offers superior clarity and ease of access to recorded calls, which enhances their ability to analyze customer interactions.
- Reviewers mention that CallTrackingMetrics excels in call analysis with a score of 9.0, while Invoca trails slightly at 8.6. Users appreciate CallTrackingMetrics' detailed insights and reporting features, which help in understanding customer behavior and improving marketing strategies.
- Users on G2 highlight that CallTrackingMetrics has a better entry-level price point at $79.00, making it more accessible for small businesses compared to Invoca, which does not disclose its pricing. This affordability is a significant factor for many small business owners looking for effective call tracking solutions.
- Reviewers say that CallTrackingMetrics shines in customer insights with a score of 9.0, while Invoca scores 8.8. Users appreciate the actionable insights provided by CallTrackingMetrics, which help in refining marketing efforts and improving customer engagement.
- Users report that both platforms have strong support, but Invoca edges out slightly with a quality of support score of 9.1 compared to CallTrackingMetrics' 9.0. Reviewers mention that Invoca's support team is particularly responsive and knowledgeable, which enhances the overall user experience.
- G2 users indicate that CallTrackingMetrics has a slight advantage in ease of setup (8.4) over Invoca (8.0). Reviewers mention that CallTrackingMetrics provides a more straightforward onboarding process, which is crucial for businesses looking to implement call tracking quickly and efficiently.
Pricing
Entry-Level Pricing
CallTrackingMetrics
Marketing Lite
$79.00
Per Month
Attribution essentials to measure the impact of your marketing efforts
- Unlimited users
- Attribute calls and texts to their source
- Standard call recording, forwarding, and IVR routing
Invoca
No pricing availableFree Trial
CallTrackingMetrics
Free Trial is available
Invoca
Free Trial is available
Ratings
Meets Requirements
9.1
626
8.8
814
Ease of Use
8.6
632
8.4
815
Ease of Setup
8.4
529
8.0
551
Ease of Admin
8.6
528
8.3
536
Quality of Support
9.0
581
9.1
802
Has the product been a good partner in doing business?
9.2
523
9.2
540
Product Direction (% positive)
9.1
626
8.8
800
Features by Category
Call Analytics
9.6
54
|
Verified
9.1
93
8.4
33
|
Verified
8.5
78
9.0
45
|
Verified
8.6
89
8.9
44
|
Verified
8.3
75
Agent Performance Management
8.7
40
|
Verified
8.4
70
8.5
39
|
Verified
8.0
79
8.7
40
8.3
70
Generative AI
6.8
11
8.2
22
Agentic AI - Conversation Intelligence
5.8
6
6.8
12
5.3
6
6.5
12
6.1
6
7.7
11
5.6
6
7.6
11
6.7
6
7.1
11
5.8
6
6.8
11
4.7
6
7.4
11
Quality Assurance
Not enough data
8.9
41
Not enough data
8.7
39
Not enough data
8.8
47
Engagement
Not enough data
8.9
43
Not enough data
8.7
46
Not enough data
8.9
43
Performance
Not enough data
8.9
42
Not enough data
9.1
41
Generative AI
Not enough data
8.2
18
Not enough data
8.6
18
Channels
9.7
32
|
Verified
Not enough data
8.7
22
Not enough data
9.2
19
|
Verified
Not enough data
9.0
29
|
Verified
Not enough data
9.0
21
Not enough data
Generative AI
7.9
7
Not enough data
Functions
9.3
50
|
Verified
Not enough data
9.4
47
|
Verified
Not enough data
9.5
43
|
Verified
Not enough data
9.2
21
Not enough data
9.4
18
|
Verified
Not enough data
9.7
27
|
Verified
Not enough data
9.5
22
|
Verified
Not enough data
9.5
22
|
Verified
Not enough data
Agentic AI - Contact Center
7.0
5
Not enough data
9.2
6
Not enough data
7.3
5
Not enough data
8.0
5
Not enough data
Administrative
9.2
47
|
Verified
Not enough data
9.7
47
|
Verified
Not enough data
9.2
50
|
Verified
Not enough data
9.8
21
|
Verified
Not enough data
9.4
19
|
Verified
Not enough data
Attribution Modeling
8.7
43
8.9
33
8.1
38
8.4
32
Feature Not Available
8.1
31
8.5
33
7.9
32
8.8
39
8.8
35
Feature Not Available
8.1
34
Agentic AI - Attribution
5.8
10
6.3
8
7.0
10
7.3
8
5.8
10
6.3
8
5.2
10
6.0
8
Marketing
8.7
29
8.9
25
9.0
33
9.2
26
9.4
43
9.1
35
9.1
49
8.9
36
Reporting
8.8
48
8.7
38
8.6
46
8.3
36
8.8
43
8.2
38
Generative AI
Not enough data
8.5
8
Voice Recognition - AI Voice Assistants
Not enough data
Not enough data
Speech Synthesis - AI Voice Assistants
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security and privacy - AI Voice Assistants
Not enough data
Not enough data
Compatibility - AI Voice Assistants
Not enough data
Not enough data
Agentic AI - Outbound Call Tracking
6.9
14
Not enough data
7.6
13
Not enough data
Calling
9.8
18
Not enough data
9.2
17
Not enough data
9.5
18
Not enough data
9.5
16
Not enough data
9.2
17
Not enough data
Contacts
9.5
16
Not enough data
9.4
16
Not enough data
9.4
16
Not enough data
Insights
8.2
17
Not enough data
8.9
17
Not enough data
8.9
17
Not enough data
Feature Not Available
Not enough data
7.3
16
Not enough data
8.6
15
Not enough data
Agentic AI - Sales Coaching
Not enough data
Not enough data
Not enough data
Not enough data
5.7
5
Not enough data
Not enough data
Not enough data
Training
8.8
8
Not enough data
8.5
8
Not enough data
7.6
7
Not enough data
7.9
8
Not enough data
Feedback
8.1
8
Not enough data
7.4
7
Not enough data
7.4
7
Not enough data
7.4
7
Not enough data
8.8
8
Not enough data
7.9
8
Not enough data
Feature Not Available
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - UCaaS Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Extensions
9.6
13
|
Verified
Not enough data
9.4
12
|
Verified
Not enough data
9.3
10
|
Verified
Not enough data
Features
9.5
13
Not enough data
9.4
9
Not enough data
8.9
11
|
Verified
Not enough data
9.5
11
|
Verified
Not enough data
Feature Not Available
Not enough data
9.8
9
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Phone Number Management
9.2
294
8.9
302
9.1
249
9.2
328
8.8
180
8.5
200
Tracking
8.9
265
8.7
309
9.0
227
8.9
318
8.9
228
8.7
278
Analytics
9.0
294
9.0
337
9.3
297
9.2
313
8.7
267
8.6
315
8.4
100
8.6
155
Call Routing
8.9
169
8.7
253
8.9
150
8.7
194
8.6
136
8.4
162
Administration
8.6
84
8.5
136
9.2
131
9.1
163
9.1
147
9.2
189
Agentic AI - Inbound Call Tracking
6.2
22
7.8
19
7.0
22
8.5
18
6.1
22
7.3
18
Marketing Operations
8.3
44
8.5
48
9.0
56
9.0
56
8.8
47
8.8
50
9.1
58
9.1
57
8.3
45
8.3
46
8.5
42
8.0
44
Campaign Activity
8.8
51
8.8
58
8.7
62
8.7
62
8.0
44
8.4
51
8.9
55
8.7
55
8.3
40
8.8
50
7.5
35
8.1
48
Agentic AI - Marketing Analytics
6.1
11
6.8
13
7.3
11
7.6
13
6.7
11
6.8
12
Categories
Categories
Shared Categories
CallTrackingMetrics and Invoca are categorized as Speech Analytics, Conversation Intelligence, Inbound Call Tracking, Marketing Analytics, and Attribution
Unique Categories
CallTrackingMetrics is categorized as Sales Coaching, Outbound Call Tracking, Contact Center, AI Voice Assistants, and UCaaS Platforms
Invoca is categorized as Contact Center Quality Assurance
Reviews
Reviewers' Company Size
CallTrackingMetrics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Invoca
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
38.4%
Internet
6.3%
Consumer Services
3.9%
Construction
3.9%
Hospital & Health Care
3.7%
Other
43.9%
Marketing and Advertising
27.0%
Hospital & Health Care
8.9%
Financial Services
5.7%
Telecommunications
5.3%
Internet
5.3%
Other
47.7%
Discussions
What do you think is the best thing about Call Tracking Metrics
2 Comments
LB
I also think that it is very convenient, especially for parents. When I started letting my son go to school on his own, I realized the importance of such...Read more
Where can I forward my calls to?
1 Comment
AF
You can forward your calls within the CTM numbers you currently have or forward to an external answering service.Read more
Can I change plans after I sign up?
1 Comment
AF
Yes you can, there are several plans you can upgrade to.Read more
How granular are call attribution analytics?
2 Comments
Official Response from Invoca
Invoca captures any data from the website (e.g. URL query string parameters, first-party cookie values, HTML elements) and attribute this data to the...Read more
How do you insure your customers data safety from your employees at invoca ?
2 Comments
MD
Invoca does not capture or store any credit card or billing information. Additionally, we have had no problems with security in over 2 years of extensive...Read more
Is the solution HIPAA, PCI, or GDPR compliant, and what compromises will I need to make?
2 Comments
Official Response from Invoca
Yes, Invoca takes data security and customer privacy very seriously. For healthcare Invoca is HIPAA compliant and will sign a BAA. In addition, Invoca is...Read more
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