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Compare CAKE and TUNE 
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At a Glance
Market Segments
Small-Business (71.2% of reviews)
Small-Business (57.8% of reviews)
Entry-Level Pricing
Contact CAKE
Starting at $1,500.00
CAKE
Star Rating
(59)4.5 out of 5
Market Segments
Small-Business (71.2% of reviews)
Entry-Level Pricing
Contact CAKE
Browse all 3 pricing plansTUNE
Star Rating
(116)4.2 out of 5
Market Segments
Small-Business (57.8% of reviews)
Entry-Level Pricing
Starting at $1,500.00
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that CAKE excels in Quality of Support with a score of 9.7, while TUNE's support quality is rated lower at 8.7. Reviewers mention that CAKE's support team is responsive and helpful, making it a preferred choice for businesses needing reliable assistance.
- Reviewers mention that CAKE offers superior Custom Links functionality with a score of 9.3 compared to TUNE's 8.7. Users say that CAKE's custom link options are more flexible and easier to implement, enhancing their marketing campaigns.
- Users on G2 highlight CAKE's Real-Time Reporting capabilities, scoring 9.0, which outperforms TUNE's 8.2. Reviewers say that CAKE's real-time insights allow for quicker decision-making and more effective campaign adjustments.
- G2 users report that CAKE's Performance and Reliability is exceptional, scoring 9.3, while TUNE's performance is rated slightly lower at 8.3. Users mention that CAKE consistently delivers reliable uptime and fast processing speeds, which are critical for their operations.
- Reviewers mention that TUNE shines in Referral Link Generator features, scoring 8.8 compared to CAKE's 8.6. Users say that TUNE's referral link generation is straightforward and effective, making it easier to track affiliate performance.
- Users report that CAKE's Custom Reporting features, with a score of 7.3, are less robust than TUNE's 8.2. Reviewers mention that TUNE provides more customizable reporting options, allowing for better data visualization and insights tailored to specific business needs.
Pricing
Entry-Level Pricing
CAKE
Affiliate Marketing Software
Contact CAKE
Manage and measure partner marketing programs, optimize performance for the highest profitability and attract valuable partners.
TUNE
ADVERTISER: SCALE
Starting at $1,500.00
Ideal for affiliate programs looking to unlock strategic growth. Includes:
- Dedicated Customer Success Manager
- Complete 2-Way API
- Performance Automation
Free Trial
CAKE
No trial information availableTUNE
No trial information availableRatings
Meets Requirements
8.4
43
8.5
103
Ease of Use
8.4
44
8.4
103
Ease of Setup
8.3
28
8.3
64
Ease of Admin
8.2
27
8.4
65
Quality of Support
9.7
40
8.7
100
Has the product been a good partner in doing business?
9.2
28
8.6
67
Product Direction (% positive)
8.6
41
8.0
97
Features by Category
Metrics
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.4
6
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.8
7
Not enough data
Feature Not Available
Not enough data
Reporting
9.0
7
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.9
6
Not enough data
Feature Not Available
Not enough data
9.2
6
Not enough data
Other
8.6
6
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
7
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
8.1
7
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.3
9
Not enough data
8.8
8
Not enough data
9.3
9
Not enough data
10.0
8
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Link Options
9.3
15
8.7
55
8.6
15
8.8
51
8.7
9
7.6
7
Agentic AI - Affiliate Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tracking Options
9.1
11
8.2
52
9.7
15
9.2
62
8.8
16
8.5
50
Affiliate Management
Not enough data
8.9
9
9.3
15
8.7
9
8.8
13
8.7
9
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Value Selling Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution Modeling
Not enough data
8.6
24
|
Verified
Not enough data
7.6
17
Not enough data
7.9
11
Not enough data
8.4
16
Not enough data
6.8
11
|
Verified
Not enough data
8.5
19
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
8.2
16
|
Verified
Not enough data
8.6
22
|
Verified
Not enough data
8.9
21
|
Verified
Not enough data
8.3
22
|
Verified
Reporting
8.6
6
|
Verified
8.2
28
|
Verified
8.3
5
7.9
26
|
Verified
7.3
5
|
Verified
8.2
27
Account Mapping
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Partner Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Partner Collaboration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
9.0
8
|
Verified
Not enough data
8.9
6
|
Verified
Not enough data
Not enough data
Not enough data
8.1
9
|
Verified
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Campaign Activity
8.6
6
|
Verified
Not enough data
8.5
9
|
Verified
Not enough data
8.0
5
|
Verified
Not enough data
8.6
6
|
Verified
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
CAKE and TUNE are categorized as Affiliate Marketing and Attribution
Unique Categories
CAKE is categorized as E-Commerce Analytics, Marketing Analytics, Cross-Channel Advertising, Digital Analytics, and Mobile Attribution
TUNE is categorized as Partner Ecosystem Platforms
Reviews
Reviewers' Company Size
CAKE
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
TUNE
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
42.4%
Financial Services
28.8%
Internet
8.5%
Health, Wellness and Fitness
3.4%
Education Management
3.4%
Other
13.6%
Marketing and Advertising
45.0%
Health, Wellness and Fitness
7.3%
Online Media
6.4%
Internet
5.5%
Financial Services
3.7%
Other
32.1%
Discussions
CAKE has no discussions with answers
When do you plan to have a proper Mobile app ? (Network isn't enough)
2 Comments
KT
we already manage several app properties and source campaigns to each using TUNE. Read more
TUNE has no more discussions with answers
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