2026 Best Software Awards are here!See the list

Compare CAKE and impact.com

At a Glance
CAKE
CAKE
Star Rating
(64)4.5 out of 5
Market Segments
Small-Business (70.0% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
Contact CAKE
Browse all 3 pricing plans
impact.com
impact.com
Star Rating
(2,023)4.5 out of 5
Market Segments
Small-Business (74.6% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about impact.com
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that CAKE excels in tracking and reporting, with users praising its robust tracking capabilities and customizable reporting features. One user highlighted how CAKE helps optimize campaigns and boost ROI by solving tracking headaches and attribution confusion.
  • Users say that impact.com stands out for its ease of use and implementation. Reviewers appreciate the straightforward integration process and the ability to generate links easily, making it a favorable choice for those looking for a quick setup.
  • According to verified reviews, CAKE's user interface is noted for being intuitive and user-friendly, which is particularly beneficial for non-technical team members. Users find that the smooth workflow and real-time data access significantly enhance their campaign management.
  • Reviewers mention that impact.com provides a comprehensive attribution view that allows users to analyze interactions between partners effectively. This feature helps businesses focus on the partners that positively impact their marketing efforts, making it a valuable tool for performance tracking.
  • G2 reviewers highlight CAKE's superior quality of support, with many users expressing satisfaction with the assistance they receive. One user noted that CAKE has been a good partner in business, indicating a strong support system that enhances user experience.
  • Users report that while CAKE has strong features for affiliate tracking, impact.com significantly outperforms in the affiliate marketing space, as evidenced by its high G2 Score. This suggests that businesses focused on affiliate marketing may find more value in impact.com’s offerings.
Pricing
Entry-Level Pricing
CAKE
Affiliate Marketing Software
Contact CAKE
Browse all 3 pricing plans
impact.com
No pricing available
Free Trial
CAKE
No trial information available
impact.com
No trial information available
Ratings
Meets Requirements
8.5
44
8.6
1,073
Ease of Use
8.4
45
8.2
1,277
Ease of Setup
8.3
29
8.1
977
Ease of Admin
8.2
27
8.3
486
Quality of Support
9.7
41
8.3
996
Has the product been a good partner in doing business?
9.2
28
8.6
480
Product Direction (% positive)
8.6
42
8.6
1,043
Features by Category
8.9
9
Not enough data
Metrics
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.4
6
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.8
7
Not enough data
Feature Not Available
Not enough data
Reporting
9.0
7
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.9
6
Not enough data
Feature Not Available
Not enough data
9.2
6
Not enough data
Other
8.6
6
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
7
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
8.1
7
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.3
9
Not enough data
8.8
8
Not enough data
9.3
9
Not enough data
10.0
8
Not enough data
Social Media AnalyticsHide 16 FeaturesShow 16 Features
Not enough data
8.6
23
Social Analytics
Not enough data
Feature Not Available
Not enough data
8.5
21
Not enough data
8.8
20
Not enough data
8.7
19
Not enough data
8.9
19
Not enough data
Feature Not Available
Not enough data
8.3
20
Reports & Dashboards
Not enough data
8.7
21
Not enough data
8.8
21
Not enough data
9.0
21
Not enough data
8.3
20
Agentic AI - Social Media Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.0
8
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.0
19
7.9
898
Link Options
9.3
15
8.7
778
8.6
15
8.7
756
8.7
9
8.1
637
Agentic AI - Affiliate Marketing
Not enough data
6.8
264
Not enough data
7.0
258
Not enough data
7.1
259
Not enough data
7.0
258
Not enough data
7.1
259
Not enough data
Feature Not Available
Tracking Options
9.1
11
7.9
714
9.7
15
8.7
816
8.8
16
8.1
684
Affiliate Management
Not enough data
8.6
657
9.3
15
8.6
662
8.8
13
8.1
624
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Value Selling Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Partner Relationship Management (PRM)Hide 20 FeaturesShow 20 Features
Not enough data
7.7
117
Control
Not enough data
8.8
97
|
Verified
Not enough data
8.0
96
|
Verified
Not enough data
7.8
88
|
Verified
Platform - Partner Relationship Management (PRM)
Not enough data
8.2
96
|
Verified
Not enough data
7.8
92
|
Verified
Not enough data
8.0
17
Not enough data
7.7
17
Not enough data
7.3
17
Not enough data
7.0
19
Not enough data
8.6
17
Not enough data
7.4
17
Not enough data
7.9
15
Not enough data
7.3
14
Not enough data
8.3
19
Not enough data
7.6
17
Not enough data
7.6
15
Agentic AI - Partner Relationship Management (PRM)
Not enough data
7.0
17
Not enough data
Feature Not Available
Not enough data
7.0
16
Not enough data
6.6
16
Attribution Modeling
Not enough data
8.5
70
|
Verified
Not enough data
7.9
69
|
Verified
Not enough data
6.7
61
|
Verified
Not enough data
7.6
69
|
Verified
Not enough data
7.1
66
Not enough data
7.6
68
Agentic AI - Attribution
Not enough data
7.3
25
Not enough data
7.6
26
Not enough data
Feature Not Available
Not enough data
7.3
25
Marketing
Not enough data
7.4
59
|
Verified
Not enough data
8.3
64
|
Verified
Not enough data
7.8
65
|
Verified
Not enough data
8.0
63
|
Verified
Reporting
8.6
6
|
Verified
8.7
75
|
Verified
8.3
5
8.5
72
|
Verified
7.3
5
|
Verified
8.7
74
|
Verified
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
Not enough data
7.4
47
Platform Basics
Not enough data
7.5
42
|
Verified
Not enough data
7.4
42
|
Verified
Platform Data
Not enough data
7.7
44
|
Verified
Not enough data
7.8
44
|
Verified
Not enough data
8.1
45
|
Verified
Not enough data
8.0
45
|
Verified
Platform Additional Functionality
Not enough data
Feature Not Available
Not enough data
7.5
41
|
Verified
Not enough data
Feature Not Available
Agentic AI - Customer Journey Analytics
Not enough data
Feature Not Available
Not enough data
7.1
20
Not enough data
7.0
20
Not enough data
6.9
19
Social Media Listening ToolsHide 15 FeaturesShow 15 Features
Not enough data
8.4
12
Monitoring & Listening
Not enough data
8.9
12
Not enough data
7.5
12
Not enough data
7.8
12
Not enough data
7.9
12
Not enough data
7.9
12
Not enough data
7.8
12
Agentic AI - Social Media Listening Tools
Not enough data
7.7
8
Not enough data
8.5
8
Not enough data
8.1
8
Not enough data
9.3
7
Not enough data
8.6
7
Data Management & Analysis
Not enough data
9.0
12
Not enough data
9.2
12
Not enough data
9.3
12
Not enough data
9.5
11
Not enough data
8.3
37
Loyalty Experience
Not enough data
8.6
35
Not enough data
8.9
36
Not enough data
8.2
30
Not enough data
8.4
33
Not enough data
7.6
30
Not enough data
Feature Not Available
Loyalty Platform
Not enough data
8.3
30
Not enough data
8.2
32
Not enough data
8.5
32
Not enough data
8.5
29
Not enough data
8.1
31
Agentic AI - Loyalty Management
Not enough data
Feature Not Available
Not enough data
7.6
9
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Partner Ecosystem PlatformsHide 15 FeaturesShow 15 Features
Not enough data
7.9
26
Account Mapping
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Partner Discovery
Not enough data
7.3
24
Not enough data
7.3
25
Not enough data
7.1
24
Partner Collaboration
Not enough data
8.5
26
Not enough data
8.5
23
Not enough data
8.4
24
Analytics
Not enough data
8.3
24
Not enough data
8.0
23
Not enough data
8.1
24
Integrations
Not enough data
Feature Not Available
Not enough data
7.0
23
Not enough data
Feature Not Available
Influencer Marketing PlatformsHide 20 FeaturesShow 20 Features
Not enough data
7.7
222
Influencer Marketing
Not enough data
7.6
181
|
Verified
Not enough data
Feature Not Available
Not enough data
7.5
175
|
Verified
Not enough data
7.5
170
|
Verified
Not enough data
7.7
180
|
Verified
Not enough data
7.5
166
|
Verified
Not enough data
7.7
175
|
Verified
Not enough data
8.0
167
|
Verified
Not enough data
8.3
185
|
Verified
Not enough data
8.1
175
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
140
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
36
Agentic AI - Influencer Marketing Platforms
Not enough data
7.0
49
Not enough data
Feature Not Available
Not enough data
7.3
50
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.0
6
Agentic AI - Customer Advocacy
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
Feature Not Available
Cross-Channel AdvertisingHide 6 FeaturesShow 6 Features
Not enough data
Not enough data
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Account-Based ExecutionHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Media and Influencer TargetingHide 16 FeaturesShow 16 Features
Not enough data
7.5
38
Database
Not enough data
8.0
34
Not enough data
8.2
37
Not enough data
Feature Not Available
Outreach
Not enough data
7.6
32
Not enough data
Feature Not Available
Not enough data
7.3
32
Reporting
Not enough data
8.2
32
Not enough data
7.2
31
Not enough data
7.5
31
Agentic AI - Media and Influencer Targeting
Not enough data
Feature Not Available
Not enough data
7.4
20
Not enough data
7.3
20
Not enough data
7.3
20
Not enough data
7.3
20
User Rights/Roles
Not enough data
7.3
30
Not enough data
7.4
29
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.5
13
7.8
143
Marketing Operations
9.0
8
|
Verified
8.2
118
|
Verified
8.9
6
|
Verified
8.6
131
|
Verified
Not enough data
7.6
119
|
Verified
8.1
9
|
Verified
8.4
123
|
Verified
Feature Not Available
7.9
94
|
Verified
Not enough data
Feature Not Available
Campaign Activity
8.6
6
|
Verified
8.5
128
|
Verified
8.2
10
|
Verified
8.7
134
|
Verified
8.0
5
|
Verified
7.7
110
|
Verified
8.6
6
|
Verified
7.9
116
|
Verified
Not enough data
7.9
115
|
Verified
Feature Not Available
6.4
17
Agentic AI - Marketing Analytics
Not enough data
7.1
29
Not enough data
7.2
29
Not enough data
Feature Not Available
Reviews
Reviewers' Company Size
CAKE
CAKE
Small-Business(50 or fewer emp.)
70.0%
Mid-Market(51-1000 emp.)
25.0%
Enterprise(> 1000 emp.)
5.0%
impact.com
impact.com
Small-Business(50 or fewer emp.)
74.6%
Mid-Market(51-1000 emp.)
20.0%
Enterprise(> 1000 emp.)
5.4%
Reviewers' Industry
CAKE
CAKE
Marketing and Advertising
41.7%
Financial Services
28.3%
Internet
8.3%
Health, Wellness and Fitness
3.3%
Education Management
3.3%
Other
15.0%
impact.com
impact.com
Marketing and Advertising
22.5%
Computer Software
6.2%
Information Technology and Services
5.2%
Retail
4.9%
Financial Services
4.6%
Other
56.5%
Alternatives
CAKE
CAKE Alternatives
Everflow
Everflow
Add Everflow
TUNE
TUNE
Add TUNE
PartnerStack
PartnerStack
Add PartnerStack
Mixpanel
Mixpanel
Add Mixpanel
impact.com
impact.com Alternatives
PartnerStack
PartnerStack
Add PartnerStack
ZINFI Unified Partner Management (UPM)
ZINFI Unified Partner Management (UPM)
Add ZINFI Unified Partner Management (UPM)
Awin
Awin
Add Awin
Impartner PRM
Impartner PRM
Add Impartner PRM
Discussions
CAKE
CAKE Discussions
Monty the Mongoose crying
CAKE has no discussions with answers
impact.com
impact.com Discussions
What is impact.com used for?
3 Comments
איש .
א
impact.com is intended to be used as a partnership management platformRead more
Does SaaSquatch integrate with 3rd-party tools?
2 Comments
SaaSquatch T.
ST
SaaSquatch natively integrates with many of the tools you already use so that you can get the most out of your referral and loyalty programs. Whether it’s...Read more
How many dashboars out there for Impact.com?
2 Comments
Sunday O.
SO
You can not use more than one account on impact,it's only one account you need to have to avoid being ban.Read more