Introducing G2.ai, the future of software buying.Try now
Compare Bynder and Semrush 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Scrunch AI
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Cloud Campaign
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Canto
Visit Website
At a Glance
Market Segments
Mid-Market (50.4% of reviews)
Small-Business (64.8% of reviews)
Entry-Level Pricing
Contact Us
$139.94 Per Month
Bynder
Star Rating
(1,080)4.5 out of 5
Market Segments
Mid-Market (50.4% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about BynderSemrush
Star Rating
(3,142)4.5 out of 5
Market Segments
Small-Business (64.8% of reviews)
Pros & Cons
Entry-Level Pricing
$139.94 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Bynder excels in user support, with many praising the onboarding process and the dedicated team that assists users. One user highlighted the team's knowledge and patience, making the setup experience smooth and intuitive.
- Users say that Semrush is a powerhouse of data for SEO tasks, with its tools for competitor analysis and keyword research being particularly beneficial. Reviewers appreciate having almost everything they need for SEO in one place, which streamlines their daily workflows.
- According to verified reviews, Bynder stands out for its ease of use in managing creative assets, with users noting the intuitive process for finding and organizing documents. This feature is especially valuable for teams handling large volumes of creative content.
- Reviewers mention that Semrush's comprehensive suite of tools makes it easier to track rankings and analyze competitors, which is crucial for businesses looking to improve their online presence. Users find the data clear and actionable, enhancing their decision-making processes.
- G2 reviewers highlight that while Bynder offers excellent support and usability, it may not be as robust in integrations compared to Semrush. Users noted that Semrush provides better scheduling and social media integration features, which are essential for content marketing strategies.
- Users report that both platforms have similar ratings for ease of setup, but Semrush edges out slightly with a more streamlined process. However, Bynder's dedicated support team is often cited as a key differentiator that enhances the overall user experience during implementation.
Pricing
Entry-Level Pricing
Bynder
Enterprise
Contact Us
Centralize all digital assets, manage asset storage and support creative and marketing teams to collaborate more efficiently during the creative process.
- Centralised content repository
- Collaboration & asset workflow tools
- Content creation & automation tools
Semrush
Pro
$139.94
Per Month
For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more.
- 10,000 results per report
- 3,000 reports per day
- Display advertising research
Free Trial
Bynder
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
8.8
934
8.8
2,515
Ease of Use
8.8
948
8.3
2,541
Ease of Setup
8.3
773
8.6
1,743
Ease of Admin
8.6
743
8.6
1,298
Quality of Support
9.3
897
8.6
2,206
Has the product been a good partner in doing business?
9.3
730
8.7
1,279
Product Direction (% positive)
9.2
917
8.8
2,424
Features by Category
Metrics
Not enough data
8.4
438
Not enough data
8.3
432
Not enough data
7.9
414
Not enough data
7.7
388
Not enough data
7.4
377
Not enough data
7.6
371
Not enough data
7.4
374
Not enough data
7.5
384
Not enough data
7.1
369
Reporting
Not enough data
8.0
425
Not enough data
8.2
416
Not enough data
7.8
400
Not enough data
7.7
400
Not enough data
7.8
395
Not enough data
7.6
375
Not enough data
8.0
409
Other
Not enough data
7.7
387
Not enough data
8.1
400
Not enough data
7.7
389
Not enough data
8.0
391
Not enough data
7.4
356
Not enough data
7.0
335
Not enough data
7.6
355
Agentic AI - Digital Analytics
Not enough data
6.6
44
Not enough data
7.3
44
Not enough data
6.9
44
Not enough data
7.0
42
Administration
Not enough data
7.7
366
Not enough data
7.4
353
Not enough data
8.5
407
Not enough data
8.3
396
Interface and Performance
8.5
672
|
Verified
Not enough data
8.6
657
|
Verified
Not enough data
8.9
692
|
Verified
Not enough data
8.7
681
|
Verified
Not enough data
7.4
482
Not enough data
Asset Management
9.0
666
|
Verified
Not enough data
8.9
654
|
Verified
Not enough data
8.3
590
|
Verified
Not enough data
8.4
601
|
Verified
Not enough data
8.6
565
|
Verified
Not enough data
8.6
532
|
Verified
Not enough data
8.6
567
|
Verified
Not enough data
8.6
490
Not enough data
Media Types
8.6
605
|
Verified
Not enough data
8.4
517
|
Verified
Not enough data
9.2
665
|
Verified
Not enough data
Administration
8.0
533
|
Verified
Not enough data
8.9
658
|
Verified
Not enough data
8.8
607
|
Verified
Not enough data
7.7
478
|
Verified
Not enough data
7.7
430
|
Verified
Not enough data
Agentic AI - Digital Asset Management
7.5
69
Not enough data
Social Analytics
Not enough data
8.8(won by default)
294
Not enough data
8.5(won by default)
274
Not enough data
8.7(won by default)
280
Not enough data
8.2(won by default)
247
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
217
Not enough data
8.1(won by default)
213
Reports & Dashboards
Not enough data
8.4(won by default)
277
Not enough data
8.8(won by default)
285
Not enough data
8.7(won by default)
271
Not enough data
7.9(won by default)
210
Agentic AI - Social Media Analytics
Not enough data
7.4(won by default)
21
Not enough data
7.3(won by default)
21
Not enough data
7.9(won by default)
21
Not enough data
8.2(won by default)
21
Not enough data
8.0(won by default)
21
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Authoring Tools
7.2
53
Not enough data
Feature Not Available
Not enough data
6.8
47
Not enough data
6.8
47
Not enough data
Agentic AI - Creative Management Platforms
6.7
5
Not enough data
7.0
5
Not enough data
8.1
6
Not enough data
7.2
6
Not enough data
6.7
5
Not enough data
7.0
5
Not enough data
Testing Tools
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Publishing Tools
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.0
41
Not enough data
Listing Management
Not enough data
8.6
243
|
Verified
Not enough data
8.2
239
|
Verified
Not enough data
8.5
242
|
Verified
Not enough data
8.6
254
|
Verified
Performance
Not enough data
8.3
261
|
Verified
Not enough data
8.8
267
|
Verified
Local Search Optimization
Not enough data
8.9
596
|
Verified
Not enough data
8.4
547
|
Verified
Not enough data
8.4
520
|
Verified
Not enough data
8.3
532
|
Verified
Not enough data
7.9
516
|
Verified
Not enough data
8.8
579
|
Verified
Platform Basics
Not enough data
8.5
569
Not enough data
8.5
575
Agentic AI - Competitive Intelligence
Not enough data
7.0
73
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
531
Platform Content
Not enough data
7.3
470
Platform Reporting
Not enough data
8.0
545
Not enough data
8.3
553
Platform Basics
Not enough data
8.5
106
Not enough data
8.2
103
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
95
Not enough data
8.4
106
Content Planning
Not enough data
Feature Not Available
Not enough data
8.2
99
Not enough data
8.7
109
Marketing Campaign Performance
Not enough data
8.5
81
Not enough data
8.7
82
Agentic AI - Marketing Calendar
Not enough data
7.3
11
Not enough data
7.3
11
Not enough data
6.5
11
Not enough data
6.8
11
Other Features
Not enough data
8.3
107
Not enough data
8.8
93
SEO Auditing & Monitoring
Not enough data
8.7
1022
Not enough data
9.0
919
Not enough data
8.8
860
Not enough data
8.8
883
Agentic AI - SEO Tools
Not enough data
6.6
177
Not enough data
6.7
178
Not enough data
6.7
179
Not enough data
6.7
175
Not enough data
6.5
175
Not enough data
6.6
170
Not enough data
6.8
173
SEO Content & Rankings
Not enough data
8.2
1504
Not enough data
9.1
1639
Not enough data
8.8
1548
Not enough data
8.2
929
Not enough data
8.4
867
SEO Reporting
Not enough data
8.9
1607
Not enough data
8.6
1014
Not enough data
8.3
974
Not enough data
7.8
842
Generative AI
Not enough data
6.7
406
Not enough data
6.8
397
Content & Collaboration
Not enough data
8.8
193
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
181
Not enough data
Feature Not Available
Not enough data
8.2
164
Social Management
Not enough data
8.7
236
Not enough data
8.8
230
Not enough data
Feature Not Available
Not enough data
8.5
228
Not enough data
7.9
203
Not enough data
8.0
178
Not enough data
7.8
149
Agentic AI - Social Media Management
Not enough data
8.0
14
Not enough data
8.2
14
Not enough data
7.9
14
Not enough data
7.7
14
Not enough data
8.0
14
Not enough data
7.9
14
Not enough data
8.1
14
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
120
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.2
106
Not enough data
8.1
98
Reporting
Not enough data
9.0
137
Not enough data
Feature Not Available
Not enough data
8.9
125
Not enough data
9.0
135
Agentic AI - Media Monitoring
Not enough data
7.2
15
Not enough data
7.7
15
Not enough data
7.2
15
Not enough data
7.2
15
Not enough data
7.2
15
Generative AI
Not enough data
8.1
23
Not enough data
8.1
24
Platform Interoperability
Not enough data
8.4
79
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.8
97
Campaign Management
Not enough data
9.0
95
Not enough data
8.7
94
Not enough data
8.7
94
Not enough data
8.6
87
Not enough data
8.6
88
Not enough data
8.5
89
Not enough data
8.5
86
Not enough data
8.4
88
Not enough data
8.3
87
Not enough data
8.5
91
Not enough data
8.4
87
Not enough data
8.0
85
Not enough data
8.3
87
Targeting
Not enough data
8.6
89
Not enough data
8.5
85
Not enough data
8.5
84
Not enough data
8.7
84
Platform
Not enough data
8.4
87
Not enough data
8.7
94
Not enough data
8.9
93
Not enough data
8.9
94
Not enough data
8.6
90
Not enough data
8.6
89
Not enough data
8.4
83
Not enough data
8.5
85
Not enough data
8.5
88
Grammar Tools
Not enough data
8.5
25
Not enough data
8.9
28
Not enough data
8.2
24
Writing Support
Not enough data
7.8
26
Not enough data
8.3
25
Not enough data
7.6
26
Not enough data
7.8
26
Software Availability
Not enough data
8.5
26
Not enough data
8.3
25
Not enough data
7.3
26
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Not enough data
6.4
6
Content Protection
9.2
61
Not enough data
8.6
50
Not enough data
9.1
65
Not enough data
8.9
61
Not enough data
Feature Not Available
Not enough data
9.0
64
Not enough data
8.5
57
Not enough data
8.8
50
Not enough data
Content Type
8.9
51
Not enough data
9.0
50
Not enough data
Data collection
Not enough data
7.7
197
Not enough data
8.1
224
|
Verified
Not enough data
8.1
213
|
Verified
Not enough data
7.5
196
|
Verified
Not enough data
8.1
214
Segment Trending
Not enough data
8.6
246
|
Verified
Not enough data
8.1
233
|
Verified
Not enough data
8.3
239
|
Verified
Not enough data
7.3
201
Analysis
Not enough data
8.3
233
Not enough data
8.6
254
|
Verified
Not enough data
8.3
215
|
Verified
Platform
Not enough data
8.7
260
|
Verified
Not enough data
8.4
238
|
Verified
Not enough data
7.7
213
|
Verified
Not enough data
8.3
235
|
Verified
Not enough data
8.1
210
|
Verified
Not enough data
8.2
207
Agentic AI - Market Intelligence
Not enough data
7.0
32
Not enough data
6.8
32
Content Creation
9.2
25
Not enough data
Agentic AI - Content Experience Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Feature Not Available
Not enough data
Platform Basics
Not enough data
8.5
142
Not enough data
7.7
126
Not enough data
8.4
146
Platform Data
Not enough data
8.2
132
Not enough data
8.3
137
Not enough data
8.6
149
Not enough data
8.3
132
Agentic AI - Operational Risk Management
Not enough data
7.1
17
Editing
6.5
254
Not enough data
7.4
266
Not enough data
6.1
241
Not enough data
6.8
248
Not enough data
Search
8.9
284
Not enough data
7.9
254
Not enough data
7.6
270
Not enough data
7.7
257
Not enough data
Permissions
8.5
275
Not enough data
8.7
281
Not enough data
8.6
271
Not enough data
Platform
8.0
255
Not enough data
7.9
260
Not enough data
7.4
243
Not enough data
Agentic AI - Brand Asset Management
7.2
29
Not enough data
6.6
30
Not enough data
7.6
29
Not enough data
7.2
27
Not enough data
6.9
27
Not enough data
7.0
28
Not enough data
Planning
6.3
68
7.7
234
Publishing
6.8
68
7.7
236
Social Media
6.5
67
7.6
236
Planning
6.7
219
7.9
361
Generative AI
6.5
70
7.4
144
6.2
66
7.2
140
6.1
67
7.2
139
Feature Not Available
6.7
137
Feature Not Available
6.4
134
Agentic AI - Content Creation
6.9
8
7.1
46
6.9
8
7.0
46
7.7
8
7.2
46
6.9
8
7.1
46
7.6
9
7.2
47
7.3
8
7.3
46
7.9
8
7.3
46
AI Visibility & Tracking
Not enough data
7.8
67
Not enough data
7.8
76
Sentiment & Brand Analysis
Not enough data
7.8
64
Not enough data
6.3
54
Competitive Benchmarking
Not enough data
7.3
57
Not enough data
7.6
64
AI Content Optimization
Not enough data
7.7
60
Not enough data
7.7
60
Reporting & Alerts
Not enough data
6.7
55
Not enough data
7.5
64
Agentic AI - Content Distribution
6.9
24
Not enough data
6.8
24
Not enough data
7.3
24
Not enough data
6.4
22
Not enough data
6.8
24
Not enough data
6.7
23
Not enough data
Planning
6.7
219
7.9
361
Tools
Not enough data
Feature Not Available
Not enough data
8.2
665
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.2
655
Not enough data
8.2
641
Not enough data
8.0
582
Not enough data
7.8
580
Not enough data
8.9
715
Agentic AI - Content Analytics
Not enough data
7.5
57
Not enough data
7.7
57
Not enough data
7.7
58
Not enough data
7.8
58
Not enough data
7.7
59
Marketing Operations
Not enough data
7.7
389
|
Verified
Not enough data
8.4
412
|
Verified
Not enough data
8.0
400
|
Verified
Not enough data
8.0
378
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.3
392
|
Verified
Not enough data
8.6
430
|
Verified
Not enough data
7.7
362
|
Verified
Not enough data
8.0
376
|
Verified
Not enough data
8.2
403
|
Verified
Not enough data
7.9
354
|
Verified
Agentic AI - Marketing Analytics
Not enough data
7.1
57
Not enough data
7.5
57
Not enough data
7.1
56
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Bynder and Semrush are categorized as Content Creation
Unique Categories
Bynder is categorized as Brand Asset Management, Digital Rights Management (DRM), Content Experience Platforms, Creative Management Platforms, Digital Asset Management, and Content Distribution
Semrush is categorized as Paid Search Intelligence, SEO Tools, Competitive Intelligence, Local SEO, Answer Engine Optimization (AEO), Social Media Suites, Social Media Management, Digital Analytics, Proofreading, Marketing Calendar, Local Listing Management, Marketing Analytics, Market Intelligence, Content Analytics, Media Monitoring, Social Media Advertising, and Social Media Analytics
Reviews
Reviewers' Company Size
Bynder
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.3%
Consumer Goods
5.6%
Manufacturing
4.0%
Non-Profit Organization Management
3.9%
Retail
3.8%
Other
71.4%
Marketing and Advertising
29.6%
Information Technology and Services
8.8%
Computer Software
8.1%
Retail
3.8%
Internet
3.7%
Other
46.0%
Discussions
Is there a trial version I can sign up for?
2 Comments
SP
https://medium.com/mobiotics/digital-rights-management-software-what-is-it-and-how-does-it-work-36a22ef61191Read more
How long does it take to develop a portal?
2 Comments
MB
Didn't realize this was product specific - so feel free to ignore as needed.
"a portal" is a pretty generic requirement - something as simple as a "contact...Read more
Can the system be integrated to an existing one?
2 Comments
SP
Yes, you can integrate with an existing one, you go through this article which will help you to understand the complete...Read more
What is Semrush used for?
4 Comments
MT
SEMrush is like a Swiss Army knife for digital marketers. It's an all-in-one tool that helps you improve your online visibility and discover marketing...Read more
Nuclear Power & Lighting Electrical Engineers Ltd
3 Comments
HM
NUCLEARPOWERLIGHTINGELECTRICALENGINEERING.COM Read more
What can SEMrush do?
3 Comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
