# Butter CMS vs Directus Comparison

---
## Frequently Asked Questions

### What is the difference between Butter CMS vs Directus?

Directus stands out for its higher G2 rating and flexibility, while Butter CMS is favored for ease of setup and content management.

| [Butter CMS](https://www.g2.com/products/butter-cms/reviews) | [Directus](https://www.g2.com/products/directus/reviews) |
| --- | --- |
| 4.6/5 (206 reviews) | 4.9/5 (52 reviews) |
| Small-Business | Small-Business |
| 9.1 | 8.9 |
| 9.5 | 9.4 |
| Content Management (10 all-time mentions) | Flexibility (7 all-time mentions) |



### How do the pricing models of Butter CMS and Directus compare?

Butter CMS is rated higher for price satisfaction, with reviewers citing better value compared to Directus.

- **Butter CMS:** Reviewers highlight competitive pricing for all business sizes and note that the platform is cost-effective for startups and enterprises.
- **Directus:** Recent reviews mention that Directus can be pricey, especially when moving between price tiers, and that the cloud offering ramps up in price as you scale.
- **Switching reasons:** Reviewers have switched to Butter CMS for its more accessible pricing and to avoid the higher costs associated with scaling on other platforms.



### What are the best alternatives to Butter CMS and Directus?

The top three alternatives to Butter CMS and Directus are Strapi, Sanity, and Hygraph.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Butter CMS](https://www.g2.com/products/butter-cms/reviews) | 4.6/5 (206 reviews) | Small-Business | Competitive pricing for all business sizes | Content Management (10 all-time mentions) |
| [Directus](https://www.g2.com/products/directus/reviews) | 4.9/5 (52 reviews) | Small-Business | Cloud offering ramps up in price as you scale | Flexibility (7 all-time mentions) |
| [Strapi](https://www.g2.com/products/strapi/reviews) | 4.5/5 (205 reviews) | Small-Business | — | — |
| [Sanity](https://www.g2.com/products/sanity/reviews) | 4.7/5 (926 reviews) | Small-Business | — | — |
| [Hygraph](https://www.g2.com/products/hygraph/reviews) | 4.4/5 (735 reviews) | Small-Business | — | — |



### Which Headless CMS features should I prioritize when comparing Butter CMS and Directus?

Buyers should prioritize API capabilities, ease of setup, flexibility, content management, and integration support when comparing Butter CMS and Directus.

- **API capabilities:** Butter CMS (5 all-time mentions), Directus (2 all-time mentions)
- **Ease of setup:** Butter CMS (9.1), Directus (8.9)
- **Flexibility:** Butter CMS (3 all-time mentions for CMS Flexibility), Directus (7 all-time mentions for Flexibility)
- **Content management:** Butter CMS (10 all-time mentions), Directus (3 all-time mentions)
- **Integration support:** Butter CMS (6 all-time mentions), Directus (6 all-time mentions)



### What are the pros and cons of Butter CMS vs Directus?

Butter CMS is strongest in content management and ease of use, while Directus excels in flexibility and customizability.

- **Butter CMS strengths:** Content Management (10 all-time mentions), Ease of Use (10 all-time mentions), Integrations (6 all-time mentions), API Integration (5 all-time mentions), Customer Support (4 all-time mentions), Intuitive interface (4 all-time mentions), Documentation (3 all-time mentions)
- **Butter CMS trade-offs:** Expensive (5 all-time mentions), Limited Features (5 all-time mentions), API Issues (3 all-time mentions), App Integration Issues (3 all-time mentions), Data Migration (3 all-time mentions)
- **Directus strengths:** Flexibility (7 all-time mentions), API Integration (6 all-time mentions), Integrations (6 all-time mentions), Platform Flexibility (5 all-time mentions), Customizability (4 all-time mentions), Features (4 all-time mentions), User Interface (4 all-time mentions), Easy Integrations (3 all-time mentions)
- **Directus trade-offs:** Developer Challenges (3 all-time mentions)



### Is Butter CMS or Directus better for small businesses?

Butter CMS is better suited for small businesses, as reflected by its strong small-business segment and reviewer sentiment.

- **Butter CMS:** Largest segment is Small-Business; reviewers consistently highlight ease of use, quick setup, and cost-effectiveness for startups and small teams.
- **Directus:** Largest segment is Small-Business; reviewers note flexibility and power, but mention a steeper learning curve and higher pricing as you scale.



### Which Headless CMS platform has better integrations?

Directus and Butter CMS are rated equally for integrations, each with 6 all-time mentions in G2 reviews.

- **Butter CMS:** Integrations mentioned in 6 all-time reviews, with recent reviewers citing easy connection to platforms like BigCommerce and various frontend frameworks.
- **Directus:** Integrations mentioned in 6 all-time reviews, with reviewers highlighting integration with modern frontend frameworks and external systems.



### How do Butter CMS and Directus compare on customer support?

Butter CMS and Directus are rated at parity for Quality of Support, with scores of 9.5 and 9.4 respectively, indicating both are highly regarded by reviewers.

- **Butter CMS:** Reviewers frequently praise responsive, helpful, and knowledgeable support, with several noting direct access to engineering and quick resolution of issues.
- **Directus:** Reviewers highlight strong support, especially for onboarding and troubleshooting, with positive experiences noted for both documentation and direct team engagement.



### Which is easier to implement, Butter CMS or Directus?

Butter CMS and Directus score within 0.2 points on Ease of Setup, indicating near parity in implementation experience.

- **Butter CMS:** Reviewers describe setup as quick and straightforward, with many noting minimal developer involvement and fast onboarding for non-technical users.
- **Directus:** Reviewers report easy deployment and configuration, especially for cloud and self-hosted options, though some mention a learning curve for advanced features.



### Which product has better API?

Butter CMS and Directus are both highly rated for API capabilities, with Directus noted for flexibility and Butter CMS for ease of integration.

- **Butter CMS:** API Integration (5 all-time mentions), APIs (5 all-time mentions), reviewer-cited strengths include robust API support and easy integration with multiple platforms.
- **Directus:** API Integration (6 all-time mentions), APIs (2 all-time mentions), reviewers highlight powerful REST and GraphQL APIs, flexibility, and extensive customization options.



| | Butter CMS | Directus | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.8 out of 5 | 
| **Total Reviews** | 206 | 53 | 

---
## Top Pros & Cons

### Butter CMS

Pros:
- Content Management (10 reviews)
- Ease of Use (10 reviews)

Cons:
- Expensive (5 reviews)
- Limited Features (5 reviews)

### Directus

Pros:
- Flexibility (7 reviews)
- API Integration (6 reviews)

Cons:
- Developer Challenges (3 reviews)
- Learning Difficulty (2 reviews)

---
## Ratings Comparison
| Rating | Butter CMS | Directus | 
|---|---|---|
  | **Meets Requirements** | 8.9 (154 reviews) | 9.3 (42 reviews) | 
  | **Ease of Use** | 9.1 (153 reviews) | 9.2 (45 reviews) | 
  | **Ease of Setup** | 9.1 (96 reviews) | 8.9 (44 reviews) | 
  | **Ease of Admin** | 9.1 (86 reviews) | 9.3 (36 reviews) | 
  | **Quality of Support** | 9.5 (146 reviews) | 9.1 (40 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.6 (84 reviews) | 9.5 (34 reviews) | 
  | **Product Direction (% positive)** | 9.0 (139 reviews) | 8.9 (41 reviews) | 

---
## Pricing

### Butter CMS

#### Entry-Level Pricing

Plan: Free

Price: Free Trial Per Month

Description: For freelancers and devs launching fast on small projects or MVPs

Key Features:
- Unlimited users
- 50 blogs
- Unlimited Components &amp; Collections

[Browse all 5 editions](https://www.g2.com/products/butter-cms/pricing)

#### Free Trial

Yes

### Directus

#### Entry-Level Pricing

Plan: Self-Hosted

Price: Free

Description: For individuals, companies, and organizations with less than $5,000,000 in total finances.

Key Features:
- Unlimited Usage
- Free and Open Source for Qualifying Users
- No Feature Gates or Limitations

[Browse all 3 editions](https://www.g2.com/products/directus/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Web Content Management

| Product | Score | Reviews |
|---|---|---|
| **Butter CMS** | 8.3/10 | 60 |
| **Directus** | 7.8/10 | 10 |

#### Content

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Content Authoring** | 9.1 (57 reviews) | 8.8 (10 reviews) | 
| **Rich Text Editor** | 8.7 (56 reviews) | 8.2 (10 reviews) | 
| **Versioning** | 8.2 (50 reviews) | 7.1 (7 reviews) | 
| **Plug-ins/Widgets/Apps** | 7.6 (41 reviews) | 7.3 (8 reviews) | 
| **Approval Process** | 8.8 (40 reviews) | 7.1 (7 reviews) | 
| **Content Scheduling** | 8.3 (47 reviews) | 6.4 (7 reviews) | 
| **Asset Management** | 8.2 (55 reviews) | 7.8 (9 reviews) | 
| **Internal Search** | 7.4 (56 reviews) | 7.6 (7 reviews) | 
| **Content Repository** | 8.6 (55 reviews) | 8.1 (7 reviews) | 
| **SEO Management** | Not enough data | Not enough data | 
| **eCommerce Management** | Not enough data | Not enough data | 
| **Forms Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Media Management** | Not enough data | Not enough data | 
| **Drag &amp; Drop Editor** | Not enough data | Not enough data | 
| **Audio Editor** | Not enough data | Not enough data | 

#### Design

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Breadth of Pre-Built Templates** | 8.3 (47 reviews) | 5.7 (7 reviews) | 
| **Mobile** | 8.0 (49 reviews) | 6.4 (7 reviews) | 
| **Branding/Themes** | 8.2 (46 reviews) | 7.9 (8 reviews) | 
| **Customization** | 8.6 (54 reviews) | 8.1 (8 reviews) | 

#### Platform

| Feature | Butter CMS | Directus | 
|---|---|---|
| **User Community** | 8.0 (45 reviews) | 7.5 (8 reviews) | 
| **SEO** | 8.5 (51 reviews) | 7.6 (7 reviews) | 
| **Flexible Navigation Structures** | 8.3 (52 reviews) | 9.2 (8 reviews) | 
| **User, Role, and Access Management** | 8.6 (51 reviews) | 9.1 (9 reviews) | 
| **Enterprise Scalability** | 8.4 (44 reviews) | 9.0 (7 reviews) | 
| **Internationalization** | 7.9 (39 reviews) | 8.1 (6 reviews) | 
| **Dashboards and Reports** | 7.6 (38 reviews) | 7.4 (7 reviews) | 
| **API** | 8.9 (52 reviews) | 9.0 (8 reviews) | 

#### Agentic AI - Web Content Management

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Butter CMS | Directus | 
|---|---|---|
| **AI/Machine Learning** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Image Editing** | Not enough data | Not enough data | 
| **Website Publishing Options** | Not enough data | Not enough data | 
| **Chatbot** | Not enough data | Not enough data | 
| **Content Publishing Options** | Not enough data | Not enough data | 
| **Text Editing** | Not enough data | Not enough data | 
| **Access Control** | Not enough data | Not enough data | 
| **Website Accessibility Tools** | Not enough data | Not enough data | 
| **Content Delivery** | Not enough data | Not enough data | 
| **Content Personalization** | Not enough data | Not enough data | 
| **Configurable Workflow** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Video Editing** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Performance Testing** | Not enough data | Not enough data | 
| **Activity Monitoring** | Not enough data | Not enough data | 
| **Multi-Channel Distribution** | Not enough data | Not enough data | 

### Digital Experience Platforms (DXP)

| Product | Score | Reviews |
|---|---|---|
| **Butter CMS** | 8.4/10 | 7 |
| **Directus** | N/A | N/A |

#### Analytics

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Web Analytics** | 7.8 (6 reviews) | Not enough data | 
| **Campaign Tracking** | 8.1 (6 reviews) | Not enough data | 
| **Audience Insights** | 7.8 (6 reviews) | Not enough data | 
| **Reports &amp; Dashboards** | 7.8 (6 reviews) | Not enough data | 
| **Personalization** | 8.9 (6 reviews) | Not enough data | 
| **Marketing Automation** | 7.5 (6 reviews) | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 

#### Content Management

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Customizable Templated Workflows** | 9.7 (5 reviews) | Not enough data | 
| **Asset Management** | 8.8 (7 reviews) | Not enough data | 
| **Portals and Sites** | 8.9 (6 reviews) | Not enough data | 
| **SEO Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Metadata Management** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Audio File Management** | Not enough data | Not enough data | 
| **Asset Lifecycle Management** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Brand Management** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 

#### Design &amp; Development

| Feature | Butter CMS | Directus | 
|---|---|---|
| **No-Code App Development** | Feature Not Available | Not enough data | 
| **Low-Code App Development** | 8.3 (6 reviews) | Not enough data | 
| **Self-Service Capabilities** | 9.0 (5 reviews) | Not enough data | 

#### Agentic AI - Digital Experience Platforms

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 
| **Third-Party Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Search/Filter** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Content Publishing Options** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 
| **Document Classification** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Multi-Channel Distribution** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 

### Product Information Management (PIM)

| Product | Score | Reviews |
|---|---|---|
| **Butter CMS** | N/A | N/A |
| **Directus** | N/A | N/A |

#### Data Management

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Collection** | Not enough data | Not enough data | 
| **Cleansing** | Not enough data | Not enough data | 
| **Classification** | Not enough data | Not enough data | 
| **Access Rights** | Not enough data | Not enough data | 
| **Versioning** | Not enough data | Not enough data | 
| **Publication** | Not enough data | Not enough data | 
| **Digital Assets** | Not enough data | Not enough data | 

#### Optimization

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Data Quality** | Not enough data | Not enough data | 
| **Workflows** | Not enough data | Not enough data | 
| **Localization** | Not enough data | Not enough data | 
| **Data Quality Control** | Not enough data | Not enough data | 
| **Rules-Based Workflow** | Not enough data | Not enough data | 

#### Analytics

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Compliance** | Not enough data | Not enough data | 
| **KPIs** | Not enough data | Not enough data | 
| **Performance** | Not enough data | Not enough data | 
| **Data Mapping** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Documentation Management** | Not enough data | Not enough data | 
| **Catalog Management** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **Categorization/Grouping** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Content Creation** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Data Storage Management** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Master Record Management** | Not enough data | Not enough data | 
| **Multimedia Support** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **eCommerce Management** | Not enough data | Not enough data | 
| **Data Modeling** | Not enough data | Not enough data | 
| **Online Catalog** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Role-Based Permissions** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Document Storage** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Image Library** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Metadata Management** | Not enough data | Not enough data | 
| **Filtering** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Multi-Channel Management** | Not enough data | Not enough data | 
| **Multi-Channel Distribution** | Not enough data | Not enough data | 
| **Order Management** | Not enough data | Not enough data | 
| **Customizable Categories** | Not enough data | Not enough data | 
| **Quality Control** | Not enough data | Not enough data | 
| **Product Catalog** | Not enough data | Not enough data | 
| **Product Data Management** | Not enough data | Not enough data | 
| **File Management** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Video Management** | Not enough data | Not enough data | 
| **Document Templates** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 

### Headless CMS

| Product | Score | Reviews |
|---|---|---|
| **Butter CMS** | 7.9/10 | 70 |
| **Directus** | 8.0/10 | 31 |

#### Publishing

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Automated Publishing** | 8.7 (49 reviews) ✓ Verified | 7.9 (21 reviews) | 
| **Multi-language** | 8.0 (38 reviews) ✓ Verified | 8.7 (23 reviews) | 
| **AR/VR Capability** | 6.5 (23 reviews) | 4.4 (14 reviews) | 

#### Development

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Image Management** | 8.0 (59 reviews) ✓ Verified | 8.6 (27 reviews) | 
| **Reuseable Content** | 8.7 (51 reviews) ✓ Verified | 8.8 (24 reviews) | 
| **Unlimited Environments** | 7.8 (42 reviews) ✓ Verified | 7.9 (22 reviews) | 
| **Form Builder** | 7.1 (25 reviews) | 8.3 (23 reviews) | 
| **Web Forms** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **User Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Compliance Management** | Not enough data | Not enough data | 
| **Asset Lifecycle Management** | Not enough data | Not enough data | 
| **Website Management** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **SEO Management** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Multi-Channel Management** | Not enough data | Not enough data | 
| **Integrated Development Environment** | Not enough data | Not enough data | 
| **File Management** | Not enough data | Not enough data | 

#### Analytics

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Personalization** | 7.8 (42 reviews) | 7.6 (22 reviews) | 
| **Content Performance** | 8.4 (47 reviews) | 8.4 (22 reviews) | 
| **Interactive Content** | Not enough data | Not enough data | 

#### Agentic AI - Headless CMS

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 9.3 (5 reviews) | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Butter CMS | Directus | 
|---|---|---|
| **A/B Testing** | Not enough data | Not enough data | 
| **Full Text Search** | Not enough data | Not enough data | 
| **Two-Factor Authentication** | Not enough data | Not enough data | 
| **SDKs** | Not enough data | Not enough data | 
| **Content Publishing Options** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Image Editing** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **De-Coupled Front &amp; Back Ends** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Text Editing** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **Rich Text Editor** | Not enough data | Not enough data | 
| **Scheduling** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Configurable Workflow** | Not enough data | Not enough data | 
| **Categorization/Grouping** | Not enough data | Not enough data | 
| **Preview Functionality** | Not enough data | Not enough data | 
| **Multi-Channel Distribution** | Not enough data | Not enough data | 
| **For Marketers** | Not enough data | Not enough data | 
| **Version Control** | Not enough data | Not enough data | 
| **Approval Process Control** | Not enough data | Not enough data | 
| **Filtering** | Not enough data | Not enough data | 
| **For Developers** | Not enough data | Not enough data | 
| **Website Analytics** | Not enough data | Not enough data | 
| **Role-Based Permissions** | Not enough data | Not enough data | 
| **Historical Reporting** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Loyalty Program** | Not enough data | Not enough data | 
| **Customer Touchpoints** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Web/Mobile App Development** | Not enough data | Not enough data | 
| **Product Catalog** | Not enough data | Not enough data | 
| **Inventory Optimization** | Not enough data | Not enough data | 
| **Multi-Location** | Not enough data | Not enough data | 
| **Data Synchronization** | Not enough data | Not enough data | 
| **Inventory Tracking** | Not enough data | Not enough data | 
| **Customer Database** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Multi-Currency** | Not enough data | Not enough data | 
| **Shopping Cart** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **Customer Accounts** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Barcode/Ticket Scanning** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Secure Login** | Not enough data | Not enough data | 
| **Document Review** | Not enough data | Not enough data | 
| **Content Delivery** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Secure Data Storage** | Not enough data | Not enough data | 
| **Document Storage** | Not enough data | Not enough data | 
| **Mobile Capture** | Not enough data | Not enough data | 
| **Offline Access** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **File Sharing** | Not enough data | Not enough data | 
| **Data Capture and Transfer** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Headless CMS Software](https://www.g2.com/categories/headless-cms), [Web Content Management Software](https://www.g2.com/categories/web-content-management)

**Unique to Butter CMS (1):** [Digital Experience Platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp)

**Unique to Directus (1):** [Product Information Management (PIM) Systems](https://www.g2.com/categories/product-information-management-pim)


---
## Reviewer Demographics

### By Company Size

| Segment | Butter CMS | Directus | 
|---|---|---|
| **Small-Business** | 63.9% | 52.8% | 
| **Mid-Market** | 26.7% | 30.2% | 
| **Enterprise** | 9.4% | 17.0% | 

### By Industry

#### Butter CMS

- **Computer Software:** 11.4%
- **Information Technology and Services:** 9.9%
- **Financial Services:** 7.4%
- **Internet:** 5.0%
- **Retail:** 5.0%
- **Health, Wellness and Fitness:** 5.0%
- **Telecommunications:** 4.0%
- **Leisure, Travel &amp; Tourism:** 4.0%
- **Marketing and Advertising:** 4.0%
- **Consumer Goods:** 4.0%
- **Other:** 40.6%

#### Directus

- **Computer Software:** 15.1%
- **Program Development:** 9.4%
- **Real Estate:** 5.7%
- **Leisure, Travel &amp; Tourism:** 5.7%
- **Broadcast Media:** 3.8%
- **Financial Services:** 3.8%
- **Non-Profit Organization Management:** 3.8%
- **Marketing and Advertising:** 3.8%
- **Consumer Goods:** 3.8%
- **Insurance:** 3.8%
- **Other:** 41.5%

---
## Alternatives

### Alternatives to Butter CMS

- [Sanity](https://www.g2.com/products/sanity/reviews) — 4.7/5 stars (926 reviews)
- [Hygraph](https://www.g2.com/products/hygraph/reviews) — 4.4/5 stars (734 reviews)
- [Storyblok](https://www.g2.com/products/storyblok/reviews) — 4.5/5 stars (596 reviews)
- [Contentful](https://www.g2.com/products/contentful/reviews) — 4.3/5 stars (398 reviews)
- [Contentstack](https://www.g2.com/products/contentstack/reviews) — 4.3/5 stars (338 reviews)
- [Kontent.ai](https://www.g2.com/products/kontent-ai/reviews) — 4.3/5 stars (212 reviews)
- [Strapi](https://www.g2.com/products/strapi/reviews) — 4.5/5 stars (206 reviews)
- [Agility CMS](https://www.g2.com/products/agility-cms/reviews) — 4.4/5 stars (204 reviews)
- [Ghost](https://www.g2.com/products/ghost/reviews) — 4.0/5 stars (40 reviews)
- [Prismic](https://www.g2.com/products/prismic/reviews) — 4.3/5 stars (361 reviews)

### Alternatives to Directus

- [Strapi](https://www.g2.com/products/strapi/reviews) — 4.5/5 stars (206 reviews)
- [Contentful](https://www.g2.com/products/contentful/reviews) — 4.3/5 stars (398 reviews)
- [Sanity](https://www.g2.com/products/sanity/reviews) — 4.7/5 stars (926 reviews)
- [Hygraph](https://www.g2.com/products/hygraph/reviews) — 4.4/5 stars (734 reviews)
- [Storyblok](https://www.g2.com/products/storyblok/reviews) — 4.5/5 stars (596 reviews)
- [Contentstack](https://www.g2.com/products/contentstack/reviews) — 4.3/5 stars (338 reviews)
- [Umbraco](https://www.g2.com/products/umbraco/reviews) — 4.5/5 stars (1051 reviews)
- [Drupal](https://www.g2.com/products/drupal/reviews) — 3.9/5 stars (424 reviews)
- [Prismic](https://www.g2.com/products/prismic/reviews) — 4.3/5 stars (361 reviews)
- [Webflow](https://www.g2.com/products/webflow/reviews) — 4.4/5 stars (995 reviews)

---
## Top Discussions

### Butter CMS

- Title: [How does a headless CMS work?](https://www.g2.com/discussions/how-does-a-headless-cms-work) — 2 comments
  > **Top comment:** "A headless CMS is a content management system that provides a way to author content (our UI/Dashboard), but instead of having your content tightly coupled to..."
- Title: [What is Prismic?](https://www.g2.com/discussions/what-is-prismic) — 1 comment
  > **Top comment:** "A headless CMS is a content management system that provides a way to author content (our UI/Dashboard), but instead of having your content tightly coupled to..."
- Title: [What is butter CMS?](https://www.g2.com/discussions/what-is-butter-cms) — 1 comment
  > **Top comment:** "ButterCMS is your content backend.  An API-first headless CMS platform that marketers + developers love.

Here&#39;s a quick overview:..."

### Directus

- Title: [Is Directus open-source?](https://www.g2.com/discussions/is-directus-open-source) — 1 comment
  > **Top comment:** "Yes"
- Title: [What is Directus used for?](https://www.g2.com/discussions/what-is-directus-used-for) — 1 comment
  > **Top comment:** "Directus provides an Open Data Platform with dynamic database mirroring APIs and no code Admin App to manage data model, content/data items, etc with a..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/butter-cms-vs-directus)

