# Butter CMS vs Directus Comparison

| | Butter CMS | Directus | 
|---|---|---|
| **Star Rating** | 4.6 out of 5 | 4.9 out of 5 | 
| **Total Reviews** | 206 | 51 | 
| **Largest Market Segment** | Small-Business (63.9% of reviews) | Small-Business (51.0% of reviews) | 
| **Entry Level Price** | Free Trial Per Month | Free | 

---
## Top Pros & Cons

### Butter CMS

Pros:
- Content Management (10 reviews)
- Ease of Use (10 reviews)

Cons:
- Expensive (5 reviews)
- Limited Features (5 reviews)

### Directus

Pros:
- Flexibility (7 reviews)
- API Integration (6 reviews)

Cons:
- Developer Challenges (3 reviews)
- Learning Difficulty (2 reviews)

---
## Ratings Comparison
| Rating | Butter CMS | Directus | 
|---|---|---|
  | **Meets Requirements** | 8.9 (154 reviews) | 9.4 (40 reviews) | 
  | **Ease of Use** | 9.1 (153 reviews) | 9.3 (43 reviews) | 
  | **Ease of Setup** | 9.1 (96 reviews) | 9.1 (42 reviews) | 
  | **Ease of Admin** | 9.1 (86 reviews) | 9.3 (35 reviews) | 
  | **Quality of Support** | 9.5 (146 reviews) | 9.4 (39 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.6 (84 reviews) | 9.5 (33 reviews) | 
  | **Product Direction (% positive)** | 9.0 (139 reviews) | 9.1 (39 reviews) | 

---
## Pricing

### Butter CMS

#### Entry-Level Pricing

Plan: Free

Price: Free Trial Per Month

Description: For freelancers and devs launching fast on small projects or MVPs

Key Features:
- Unlimited users
- 50 blogs
- Unlimited Components & Collections

[Browse all 5 editions](https://www.g2.com/products/butter-cms/pricing)

#### Free Trial

Yes

### Directus

#### Entry-Level Pricing

Plan: Self-Hosted

Price: Free

Description: For individuals, companies, and organizations with less than $5,000,000 in total finances.

Key Features:
- Unlimited Usage
- Free and Open Source for Qualifying Users
- No Feature Gates or Limitations

[Browse all 3 editions](https://www.g2.com/products/directus/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Web Content Management

| Product | Score | Reviews |
|---|---|---|
| **Butter CMS** | 8.3/10 | 60 |
| **Directus** | 7.8/10 | 10 |

#### Content

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Content Authoring** | 9.1 (57 reviews) | 8.8 (10 reviews) | 
| **Rich Text Editor** | 8.7 (56 reviews) | 8.2 (10 reviews) | 
| **Versioning** | 8.2 (50 reviews) | 7.1 (7 reviews) | 
| **Plug-ins/Widgets/Apps** | 7.6 (41 reviews) | 7.3 (8 reviews) | 
| **Approval Process** | 8.8 (40 reviews) | 7.1 (7 reviews) | 
| **Content Scheduling** | 8.3 (47 reviews) | 6.4 (7 reviews) | 
| **Asset Management** | 8.2 (55 reviews) | 7.8 (9 reviews) | 
| **Internal Search** | 7.4 (56 reviews) | 7.6 (7 reviews) | 
| **Content Repository** | 8.6 (55 reviews) | 8.1 (7 reviews) | 

#### Design

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Breadth of Pre-Built Templates** | 8.3 (47 reviews) | 5.7 (7 reviews) | 
| **Mobile** | 8.0 (49 reviews) | 6.4 (7 reviews) | 
| **Branding/Themes** | 8.2 (46 reviews) | 7.9 (8 reviews) | 
| **Customization** | 8.6 (54 reviews) | 8.1 (8 reviews) | 

#### Platform

| Feature | Butter CMS | Directus | 
|---|---|---|
| **User Community** | 8.0 (45 reviews) | 7.5 (8 reviews) | 
| **SEO** | 8.5 (51 reviews) | 7.6 (7 reviews) | 
| **Flexible Navigation Structures** | 8.3 (52 reviews) | 9.2 (8 reviews) | 
| **User, Role, and Access Management** | 8.6 (51 reviews) | 9.1 (9 reviews) | 
| **Enterprise Scalability** | 8.4 (44 reviews) | 9.0 (7 reviews) | 
| **Internationalization** | 7.9 (39 reviews) | 8.1 (6 reviews) | 
| **Dashboards and Reports** | 7.6 (38 reviews) | 7.4 (7 reviews) | 
| **API / Integrations** | 8.9 (52 reviews) | 9.0 (8 reviews) | 

#### Agentic AI - Web Content Management

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

### Digital Experience Platforms (DXP)

| Product | Score | Reviews |
|---|---|---|
| **Butter CMS** | 8.4/10 | 7 |
| **Directus** | N/A | N/A |

#### Analytics

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Web Analytics** | 7.8 (6 reviews) | Not enough data | 
| **Campaign Tracking** | 8.1 (6 reviews) | Not enough data | 
| **Audience Insights** | 7.8 (6 reviews) | Not enough data | 
| **Reports & Dashboards** | 7.8 (6 reviews) | Not enough data | 
| **Personalization** | 8.9 (6 reviews) | Not enough data | 
| **Marketing Automation** | 7.5 (6 reviews) | Not enough data | 

#### Content Management

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Customizable Templated Workflows** | 9.7 (5 reviews) | Not enough data | 
| **Asset Management** | 8.8 (7 reviews) | Not enough data | 
| **Portals and Sites** | 8.9 (6 reviews) | Not enough data | 

#### Design & Development

| Feature | Butter CMS | Directus | 
|---|---|---|
| **No-Code App Development** | Feature Not Available | Not enough data | 
| **Low-Code App Development** | 8.3 (6 reviews) | Not enough data | 
| **Self-Service Capabilities** | 9.0 (5 reviews) | Not enough data | 

#### Agentic AI - Digital Experience Platforms

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Product Information Management (PIM)

| Product | Score | Reviews |
|---|---|---|
| **Butter CMS** | N/A | N/A |
| **Directus** | N/A | N/A |

#### Data Management

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Collection** | Not enough data | Not enough data | 
| **Cleansing** | Not enough data | Not enough data | 
| **Classification** | Not enough data | Not enough data | 
| **Access Rights** | Not enough data | Not enough data | 
| **Versioning** | Not enough data | Not enough data | 
| **Publication** | Not enough data | Not enough data | 
| **Digital Assets** | Not enough data | Not enough data | 

#### Optimization

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Data Quality** | Not enough data | Not enough data | 
| **Workflows** | Not enough data | Not enough data | 
| **Localization** | Not enough data | Not enough data | 

#### Analytics

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Compliance** | Not enough data | Not enough data | 
| **KPIs** | Not enough data | Not enough data | 
| **Performance** | Not enough data | Not enough data | 

### Headless CMS

| Product | Score | Reviews |
|---|---|---|
| **Butter CMS** | 7.9/10 | 70 |
| **Directus** | 7.8/10 | 29 |

#### Publishing

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Automated Publishing** | 8.7 (49 reviews) ✓ Verified | 7.9 (21 reviews) | 
| **Multi-language** | 8.0 (38 reviews) ✓ Verified | 8.7 (23 reviews) | 
| **AR/VR Capability** | 6.5 (23 reviews) | 4.4 (14 reviews) | 

#### Development

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Image Management** | 8.0 (59 reviews) ✓ Verified | 8.6 (27 reviews) | 
| **Reuseable Content** | 8.7 (51 reviews) ✓ Verified | 8.8 (24 reviews) | 
| **Unlimited Environments** | 7.8 (42 reviews) ✓ Verified | 7.9 (22 reviews) | 
| **Form Builder** | 7.1 (25 reviews) | 8.3 (23 reviews) | 

#### Analytics

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Personalization** | 7.8 (42 reviews) | 7.6 (22 reviews) | 
| **Content Performance** | 8.4 (47 reviews) | 8.4 (22 reviews) | 

#### Agentic AI - Headless CMS

| Feature | Butter CMS | Directus | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Headless CMS Software](https://www.g2.com/categories/headless-cms), [Web Content Management Software](https://www.g2.com/categories/web-content-management)

**Unique to Butter CMS (1):** [Digital Experience Platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp)

**Unique to Directus (1):** [Product Information Management (PIM) Systems](https://www.g2.com/categories/product-information-management-pim)


---
## Reviewer Demographics

### By Company Size

| Segment | Butter CMS | Directus | 
|---|---|---|
| **Small-Business** | 63.9% | 51.0% | 
| **Mid-Market** | 26.7% | 31.4% | 
| **Enterprise** | 9.4% | 17.6% | 

### By Industry

#### Butter CMS

- **Computer Software:** 11.4%
- **Information Technology and Services:** 9.9%
- **Financial Services:** 7.4%
- **Internet:** 5.0%
- **Retail:** 5.0%
- **Health, Wellness and Fitness:** 5.0%
- **Telecommunications:** 4.0%
- **Leisure, Travel & Tourism:** 4.0%
- **Marketing and Advertising:** 4.0%
- **Consumer Goods:** 4.0%
- **Other:** 40.6%

#### Directus

- **Computer Software:** 15.7%
- **Program Development:** 9.8%
- **Real Estate:** 5.9%
- **Leisure, Travel & Tourism:** 5.9%
- **Broadcast Media:** 3.9%
- **Financial Services:** 3.9%
- **Non-Profit Organization Management:** 3.9%
- **Marketing and Advertising:** 3.9%
- **Insurance:** 3.9%
- **Information Technology and Services:** 3.9%
- **Other:** 39.2%

---
## Alternatives

### Alternatives to Butter CMS

- [Sanity](https://www.g2.com/products/sanity/reviews) — 4.7/5 stars (914 reviews)
- [Hygraph](https://www.g2.com/products/hygraph/reviews) — 4.4/5 stars (716 reviews)
- [Storyblok](https://www.g2.com/products/storyblok/reviews) — 4.5/5 stars (585 reviews)
- [Contentful](https://www.g2.com/products/contentful/reviews) — 4.3/5 stars (326 reviews)
- [Contentstack](https://www.g2.com/products/contentstack/reviews) — 4.4/5 stars (303 reviews)
- [Kontent.ai](https://www.g2.com/products/kontent-ai/reviews) — 4.3/5 stars (195 reviews)
- [Strapi](https://www.g2.com/products/strapi/reviews) — 4.5/5 stars (204 reviews)
- [Agility CMS](https://www.g2.com/products/agility-cms/reviews) — 4.4/5 stars (200 reviews)
- [Ghost](https://www.g2.com/products/ghost/reviews) — 4.1/5 stars (39 reviews)
- [Umbraco](https://www.g2.com/products/umbraco/reviews) — 4.5/5 stars (1008 reviews)

### Alternatives to Directus

- [Strapi](https://www.g2.com/products/strapi/reviews) — 4.5/5 stars (204 reviews)
- [Sanity](https://www.g2.com/products/sanity/reviews) — 4.7/5 stars (914 reviews)
- [Contentful](https://www.g2.com/products/contentful/reviews) — 4.3/5 stars (326 reviews)
- [Hygraph](https://www.g2.com/products/hygraph/reviews) — 4.4/5 stars (716 reviews)
- [Storyblok](https://www.g2.com/products/storyblok/reviews) — 4.5/5 stars (585 reviews)
- [Umbraco](https://www.g2.com/products/umbraco/reviews) — 4.5/5 stars (1008 reviews)
- [Drupal](https://www.g2.com/products/drupal/reviews) — 3.9/5 stars (424 reviews)
- [Contentstack](https://www.g2.com/products/contentstack/reviews) — 4.4/5 stars (303 reviews)
- [HubSpot Content Hub](https://www.g2.com/products/hubspot-content-hub/reviews) — 4.5/5 stars (2011 reviews)
- [Webflow](https://www.g2.com/products/webflow/reviews) — 4.4/5 stars (992 reviews)

---
## Top Discussions

### Butter CMS

- Title: [How does a headless CMS work?](https://www.g2.com/discussions/how-does-a-headless-cms-work) — 2 comments
  > **Top comment:** "A headless CMS is a content management system that provides a way to author content (our UI/Dashboard), but instead of having your content tightly coupled to..."
- Title: [What is Prismic?](https://www.g2.com/discussions/what-is-prismic) — 1 comment
  > **Top comment:** "A headless CMS is a content management system that provides a way to author content (our UI/Dashboard), but instead of having your content tightly coupled to..."
- Title: [What is butter CMS?](https://www.g2.com/discussions/what-is-butter-cms) — 1 comment
  > **Top comment:** "ButterCMS is your content backend.  An API-first headless CMS platform that marketers + developers love.

Here's a quick overview:..."

### Directus

- Title: [Is Directus open-source?](https://www.g2.com/discussions/is-directus-open-source) — 1 comment
  > **Top comment:** "Yes"
- Title: [What is Directus used for?](https://www.g2.com/discussions/what-is-directus-used-for) — 1 comment
  > **Top comment:** "Directus provides an Open Data Platform with dynamic database mirroring APIs and no code Admin App to manage data model, content/data items, etc with a..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/butter-cms-vs-directus)