Introducing G2.ai, the future of software buying.Try now

Compare Builder.io and Instapage

Save
    Log in to your account
    to save comparisons,
    products and more.
At a Glance
Builder.io
Builder.io
Star Rating
(26)4.6 out of 5
Market Segments
Mid-Market (56.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free
Browse all 6 pricing plans
Instapage
Instapage
Star Rating
(509)4.3 out of 5
Market Segments
Small-Business (63.6% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$79.00 Per Month
Free Trial is available
Browse all 3 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Instapage excels in ease of use with a score of 9.0, making it a favorite among small businesses for quickly creating landing pages. In contrast, Builder.io, with a score of 7.8, is noted for its steeper learning curve, which may require more time for users to become proficient.
  • Reviewers mention that Instapage's drag-and-drop functionality is highly rated at 9.2, allowing users to easily customize their pages. Builder.io follows closely with a score of 9.3, but some users feel that its interface can be less intuitive for beginners.
  • G2 users highlight that Instapage offers a robust A/B testing feature with a score of 8.4, which is crucial for optimizing landing pages. Builder.io, however, received a lower score of 7.6, with some users expressing a desire for more advanced testing options.
  • Reviewers mention that Builder.io shines in advanced customization with a score of 8.9, allowing for more tailored solutions, while Instapage's score of 7.9 indicates it may not offer the same level of flexibility for users needing extensive customization.
  • Users on G2 report that Instapage has a strong domain integration feature, scoring 8.6, which simplifies the process of connecting custom domains. Builder.io, with a score of 9.2, is praised for its seamless integration capabilities, making it easier for users to manage their domains effectively.
  • Reviewers say that Builder.io outperforms Instapage in SEO capabilities, scoring 8.5 compared to Instapage's 6.8. Users appreciate Builder.io's tools for optimizing content for search engines, which can significantly impact visibility and traffic.
Pricing
Entry-Level Pricing
Builder.io
Fusion Free
Free
Browse all 6 pricing plans
Instapage
Create
$79.00
Per Month
Browse all 3 pricing plans
Free Trial
Builder.io
Free Trial is available
Instapage
Free Trial is available
Ratings
Meets Requirements
8.6
23
8.5
419
Ease of Use
7.8
23
9.0
419
Ease of Setup
8.7
13
9.0
234
Ease of Admin
8.5
11
8.9
228
Quality of Support
8.9
22
8.7
390
Has the product been a good partner in doing business?
9.7
10
8.5
216
Product Direction (% positive)
9.5
23
7.8
400
Features by Category
Web Content ManagementHide 23 FeaturesShow 23 Features
8.9
13
Not enough data
Content
9.2
12
Not enough data
8.6
13
Not enough data
9.4
13
Not enough data
7.9
11
Not enough data
8.5
8
Not enough data
9.5
11
Not enough data
8.1
13
Not enough data
8.2
13
Not enough data
9.1
13
Not enough data
Design
8.7
9
Not enough data
8.6
11
Not enough data
8.9
9
Not enough data
9.6
12
Not enough data
Platform
9.0
12
Not enough data
9.2
11
Not enough data
9.6
9
Not enough data
8.3
13
Not enough data
9.4
13
Not enough data
9.1
11
Not enough data
7.9
12
Not enough data
9.2
13
Not enough data
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
7.8
15
Not enough data
Publishing
9.3
12
Not enough data
8.2
11
Not enough data
3.3
5
Not enough data
Development
7.7
15
Not enough data
9.3
14
Not enough data
8.0
11
Not enough data
6.3
8
Not enough data
Analytics
9.1
11
Not enough data
9.4
14
Not enough data
Agentic AI - Headless CMS
Not enough data
Not enough data
8.3
12
7.7
143
Page Customization
9.3
12
9.2
135
|
Verified
7.3
10
8.1
133
|
Verified
8.9
11
7.9
122
|
Verified
8.1
9
7.8
125
|
Verified
Page Optimization
7.6
7
8.4
119
|
Verified
9.4
12
7.9
133
|
Verified
7.1
8
7.2
119
|
Verified
8.5
9
6.8
99
|
Verified
Integrations
7.4
7
6.6
59
|
Verified
Feature Not Available
7.5
87
|
Verified
9.2
6
8.6
127
|
Verified
Generative AI
8.0
5
6.4
27
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Not enough data
7.8
62
Computing
Not enough data
8.7
45
Not enough data
6.1
28
Not enough data
8.5
55
Experimental Design
Not enough data
8.1
40
Not enough data
8.2
38
Not enough data
7.8
42
Analytics
Not enough data
7.4
53
Not enough data
7.7
48
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Code Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.7
71
Agentic AI - Heatmap Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.0
52
Not enough data
7.9
50
Not enough data
7.5
52
Not enough data
7.6
41
Not enough data
7.9
45
Reporting
Not enough data
8.1
59
Not enough data
7.5
33
Not enough data
7.9
43
Not enough data
7.6
37
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generation and Interpretation - AI App Builder
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generated Application Quality - AI App Builder
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.8
7
Customizations
Not enough data
6.2
7
Not enough data
7.1
7
Not enough data
8.6
7
Not enough data
7.6
7
Growth
Not enough data
7.1
7
Not enough data
8.8
7
Not enough data
7.9
7
Not enough data
6.7
7
Not enough data
7.6
7
Content
Not enough data
7.9
7
Not enough data
8.1
7
Not enough data
8.3
7
Not enough data
8.6
6
Support
Not enough data
8.6
6
Categories
Categories
Shared Categories
Builder.io
Builder.io
Instapage
Instapage
Builder.io and Instapage are categorized as Landing Page Builders
Unique Categories
Instapage
Instapage is categorized as Personalization, Heatmap Tools, A/B Testing, and Website Builder
Reviews
Reviewers' Company Size
Builder.io
Builder.io
Small-Business(50 or fewer emp.)
32.0%
Mid-Market(51-1000 emp.)
56.0%
Enterprise(> 1000 emp.)
12.0%
Instapage
Instapage
Small-Business(50 or fewer emp.)
63.6%
Mid-Market(51-1000 emp.)
28.5%
Enterprise(> 1000 emp.)
7.9%
Reviewers' Industry
Builder.io
Builder.io
Higher Education
16.0%
Consumer Goods
12.0%
Computer Software
8.0%
Apparel & Fashion
8.0%
Consulting
4.0%
Other
52.0%
Instapage
Instapage
Marketing and Advertising
29.1%
Computer Software
7.7%
Information Technology and Services
5.3%
Real Estate
4.8%
Financial Services
4.6%
Other
48.5%
Alternatives
Builder.io
Builder.io Alternatives
Webflow
Webflow
Add Webflow
Sanity
Sanity
Add Sanity
Contentful
Contentful
Add Contentful
Storyblok
Storyblok
Add Storyblok
Instapage
Instapage Alternatives
ClickFunnels
ClickFunnels
Add ClickFunnels
Webflow
Webflow
Add Webflow
Leadpages
Leadpages
Add Leadpages
VWO Testing
VWO Testing
Add VWO Testing
Discussions
Builder.io
Builder.io Discussions
Monty the Mongoose crying
Builder.io has no discussions with answers
Instapage
Instapage Discussions
Can I use Instapage landing pages on my own website/domain?
1 Comment
Beverly L.
BL
What is Instapage used for?
1 Comment
Jaspal S.
JS
Instapage is a powerful landing page builder designed to help businesses create high-converting landing pages quickly and easily. Founded in 2012, the...Read more
Monty the Mongoose crying
Instapage has no more discussions with answers