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At a Glance
Market Segments
Small-Business (70.8% of reviews)
Enterprise (40.7% of reviews)
Entry-Level Pricing
Free
No pricing available
Buffer
Star Rating
(1,023)4.3 out of 5
Market Segments
Small-Business (70.8% of reviews)
Entry-Level Pricing
Free
Browse all 4 pricing plansYext
Star Rating
(941)4.4 out of 5
Market Segments
Enterprise (40.7% of reviews)
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about YextSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Buffer excels in Ease of Use with a score of 9.2, making it particularly appealing for small businesses looking for a straightforward social media management tool. In contrast, Yext, with a score of 8.6, is noted for being more complex, which may require additional training for users.
- Reviewers mention that Buffer's Content Calendar feature, rated at 9.2, allows for seamless scheduling and planning of posts, which is highly valued by users. Yext's Content Calendar, rated at 8.2, lacks some of the intuitive features that Buffer offers, making it less user-friendly for content planning.
- G2 users highlight Buffer's superior Social Publishing capabilities, scoring 9.3, which allows for easy scheduling across multiple platforms. Yext, with a score of 8.6, provides solid publishing features but does not match the flexibility and ease that Buffer offers.
- Reviewers say that both products have comparable Quality of Support, each scoring 8.5. However, users on G2 note that Buffer's support is often more responsive, which can be crucial for small businesses needing quick assistance.
- Users report that Buffer's Users and Permissions feature, rated at 8.8, is particularly beneficial for teams, allowing for easy management of roles and access. Yext's score of 8.3 indicates it has similar features, but users mention that Buffer's implementation is more straightforward.
- Reviewers mention that while both products have strong Campaign Planning features, Buffer's score of 8.7 indicates a more robust offering, with users appreciating its detailed analytics and reporting tools compared to Yext's score of 8.0, which some find lacking in depth.
Pricing
Entry-Level Pricing
Buffer
Free
Free
For individuals and businesses getting started with social media.
- 3 social accounts
- Publish to Facebook, Instagram, X, LinkedIn, Google Business Profiles, Mastodon, Pinterest and Bluesky
- 10 scheduled posts per social account
Yext
No pricing availableFree Trial
Buffer
Free Trial is available
Yext
Free Trial is available
Ratings
Meets Requirements
8.6
900
8.7
758
Ease of Use
9.2
906
8.5
776
Ease of Setup
9.2
325
8.4
564
Ease of Admin
9.1
309
8.5
396
Quality of Support
8.5
644
8.5
718
Has the product been a good partner in doing business?
8.8
269
8.7
398
Product Direction (% positive)
8.2
880
8.4
741
Features by Category
Content
Not enough data
8.1
114
Not enough data
7.7
113
Not enough data
7.7
107
Not enough data
7.5
104
Not enough data
7.9
106
Not enough data
7.8
110
Not enough data
8.0
114
Not enough data
8.0
113
Not enough data
7.9
107
Design
Not enough data
7.5
106
Not enough data
7.4
103
Not enough data
7.9
105
Not enough data
7.6
109
Platform
Not enough data
7.8
112
Not enough data
8.1
116
Not enough data
7.9
113
Not enough data
8.4
120
Not enough data
8.3
116
Not enough data
7.7
102
Not enough data
8.0
121
Not enough data
8.0
107
Agentic AI - Web Content Management
Not enough data
5.5
16
Not enough data
5.8
16
Monitoring
Not enough data
7.3
24
Not enough data
8.0
27
Not enough data
7.8
27
Administration
Not enough data
7.6
28
Not enough data
7.8
27
Not enough data
8.3
26
Not enough data
7.5
27
Standards
Not enough data
7.8
30
Not enough data
7.1
26
Not enough data
7.1
21
Not enough data
7.2
23
Agentic AI - Digital Governance
Not enough data
6.4
7
Not enough data
6.7
7
Not enough data
6.4
7
Not enough data
6.7
7
Not enough data
6.4
7
Not enough data
6.9
7
Content Management
Not enough data
8.5
27
Not enough data
8.1
25
Not enough data
8.5
26
Content Discovery
Not enough data
8.7
28
Not enough data
8.0
24
Not enough data
8.0
23
Not enough data
8.0
23
Not enough data
8.2
25
Not enough data
7.8
23
Generative AI
Not enough data
7.1
16
Not enough data
7.2
16
Administration
Not enough data
7.8
50
Not enough data
7.6
47
Not enough data
7.5
50
Knowledge Management
Not enough data
8.6
49
Not enough data
8.0
41
Not enough data
8.1
49
Compliance
Not enough data
8.0
46
Not enough data
7.8
44
Not enough data
7.8
44
Not enough data
7.7
43
Customer Support
Not enough data
8.0
39
Not enough data
7.9
38
Not enough data
7.2
31
Data Security
Not enough data
7.6
38
Not enough data
7.9
39
Not enough data
8.2
43
Not enough data
7.7
37
Administration
Not enough data
7.5
40
Not enough data
8.4
47
Not enough data
8.6
45
Generative AI
Not enough data
7.1
25
Business Tools
Not enough data
8.6
92
Not enough data
8.1
64
Not enough data
7.8
62
Not enough data
8.1
81
Not enough data
7.8
66
Customer Tools
Not enough data
9.0
102
Not enough data
8.6
87
Not enough data
8.3
75
Not enough data
8.1
84
Agentic AI - Revenue Operations & Intelligence (RO&I)
Not enough data
6.7
10
Not enough data
6.2
10
Not enough data
7.2
10
Not enough data
6.2
10
Not enough data
6.3
10
Segmentation
Not enough data
5.3
12
Not enough data
5.6
12
Targeting
Not enough data
5.6
12
Not enough data
5.7
12
Triggered Content
Not enough data
5.8
12
Not enough data
5.6
12
Not enough data
5.6
12
Personalized Content
Not enough data
5.3
12
Not enough data
5.4
12
Not enough data
5.4
12
Agentic AI - Personalization Engines
Not enough data
4.7
6
Not enough data
4.7
6
Not enough data
4.7
6
Not enough data
4.7
6
Not enough data
4.7
6
Not enough data
5.0
6
Listing Management
Not enough data
8.8
219
|
Verified
Not enough data
8.6
201
|
Verified
Not enough data
8.2
226
|
Verified
Not enough data
8.5
222
|
Verified
Performance
Not enough data
8.5
229
|
Verified
Not enough data
8.3
226
|
Verified
Knowledge Pages
Not enough data
8.1
82
Not enough data
8.0
74
Not enough data
7.7
70
Not enough data
7.4
64
Not enough data
8.2
76
Not enough data
8.1
74
Knowledge Dissemination
Not enough data
8.2
81
Not enough data
8.4
78
Not enough data
8.4
84
Not enough data
8.3
80
Not enough data
7.9
76
Not enough data
7.8
60
Not enough data
8.2
74
Not enough data
8.1
71
Not enough data
8.2
76
Agentic AI - Knowledge Base
Not enough data
7.0
19
Not enough data
6.9
18
Not enough data
6.9
18
Local Search Optimization
Not enough data
8.0
125
Not enough data
8.8
140
|
Verified
Not enough data
8.7
146
|
Verified
Not enough data
8.6
127
|
Verified
Not enough data
7.2
106
|
Verified
Not enough data
8.2
146
|
Verified
SEO Auditing & Monitoring
Not enough data
6.3
17
Not enough data
6.3
16
Not enough data
6.4
16
Not enough data
5.7
15
Agentic AI - SEO Tools
Not enough data
6.1
12
Not enough data
6.4
12
Not enough data
6.0
12
Not enough data
6.1
12
Not enough data
6.1
12
Not enough data
5.4
12
Not enough data
6.0
12
SEO Content & Rankings
Not enough data
5.7
29
Not enough data
6.0
30
Not enough data
5.8
29
Not enough data
6.3
15
Not enough data
6.5
14
SEO Reporting
Not enough data
5.6
29
Not enough data
5.8
14
Not enough data
6.0
14
Not enough data
6.0
13
Generative AI
Not enough data
6.1
12
Not enough data
5.8
12
Publishing
Not enough data
6.9
14
Not enough data
6.7
13
Not enough data
6.4
11
Development
Not enough data
6.1
15
Not enough data
6.0
14
Not enough data
6.3
12
Not enough data
6.2
11
Analytics
Not enough data
7.1
11
Not enough data
6.9
12
Agentic AI - Headless CMS
Not enough data
5.2
7
Content & Collaboration
9.0(won by 1.0)
142
8.0
95
8.6(won by 0.5)
125
8.1
93
8.2(won by 0.4)
105
7.8
89
8.6(won by 0.7)
106
7.9
91
8.8(won by 0.7)
115
8.1
98
8.5(won by 0.5)
99
8.0
89
Social Management
7.9(tied score)
666
7.9(tied score)
143
9.3(won by 0.9)
787
8.4
144
8.4(won by 0.4)
642
8.0
142
8.3(won by 0.2)
693
8.1
144
Feature Not Available
7.4(won by default)
128
8.6(won by 0.9)
99
7.7
99
8.3(won by 0.6)
25
7.7
97
Agentic AI - Social Media Management
7.2(won by 0.3)
12
6.9
22
7.4(won by 0.1)
12
7.3
22
6.9
12
7.0(won by 0.1)
21
7.4(won by 0.2)
12
7.2
21
7.2
12
7.3(won by 0.1)
21
7.5(won by 0.4)
12
7.1
21
7.2
12
7.3(won by 0.1)
21
Compatibility
Not enough data
8.1
18
Not enough data
8.0
17
Not enough data
7.6
15
Agentic AI - Enterprise Search Software
Not enough data
5.3
5
Not enough data
5.7
5
Not enough data
5.7
5
Not enough data
5.7
5
Not enough data
5.3
5
Not enough data
5.3
5
Search Queries
Not enough data
8.0
17
Not enough data
8.7
17
Not enough data
8.2
16
Not enough data
7.4
13
Not enough data
8.4
17
AI powered search - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
7.5
17
Not enough data
7.9
19
Not enough data
7.4
17
Compatibility - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Queries - Enterprise Search Software
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Search Setup
Not enough data
7.7
29
Not enough data
7.5
29
Not enough data
7.8
31
Not enough data
7.5
25
Product Discovery
Not enough data
7.7
30
Not enough data
7.6
28
Not enough data
7.9
28
Not enough data
7.2
23
Not enough data
8.0
29
Integration
Not enough data
7.9
26
Not enough data
7.2
24
Not enough data
7.3
22
Page Customization
Not enough data
7.0
40
Not enough data
7.1
37
Not enough data
7.2
38
Not enough data
7.4
36
Page Optimization
Not enough data
6.4
31
Not enough data
7.3
38
Not enough data
7.5
40
Not enough data
7.6
42
Integrations
Not enough data
6.9
32
Not enough data
7.2
30
Not enough data
7.7
35
Generative AI
Not enough data
Feature Not Available
Agentic AI - Landing Page Builders
Not enough data
4.8
10
Data collection
Not enough data
5.5
7
Not enough data
5.5
7
Not enough data
5.5
7
Not enough data
4.5
7
Not enough data
4.8
7
Segment Trending
Not enough data
4.5
7
Not enough data
4.8
7
Not enough data
4.5
7
Not enough data
4.8
7
Analysis
Not enough data
6.5
8
Not enough data
6.5
8
Not enough data
5.2
7
Platform
Not enough data
6.9
7
Not enough data
6.7
7
Not enough data
5.5
7
Not enough data
6.2
7
Not enough data
6.2
7
Not enough data
6.7
7
Agentic AI - Market Intelligence
Not enough data
5.5
7
Not enough data
5.7
7
Generative AI
Not enough data
7.7
66
Self-Service Experience
Not enough data
8.4
95
Not enough data
8.1
87
Not enough data
7.9
85
Not enough data
7.7
83
Not enough data
8.4
84
Self-Service Platform
Not enough data
8.3
90
Not enough data
8.3
88
Not enough data
8.1
82
Not enough data
8.0
87
Agentic AI - Customer Self-Service
Not enough data
6.5
14
Not enough data
6.7
14
Not enough data
6.5
14
Not enough data
6.7
13
Not enough data
6.4
13
Not enough data
6.7
14
Not enough data
6.4
13
Policy Management - Digital Communications Governance
Not enough data
8.0
14
Not enough data
7.7
14
Surveillance - Digital Communications Governance
Not enough data
8.1
14
Not enough data
8.0
14
Analytics and Reporting - Digital Communications Governance
Not enough data
8.0
14
Not enough data
8.1
13
Compliance Management - Digital Communications Governance
Not enough data
8.2
14
Not enough data
8.2
14
AI Visibility & Tracking
Not enough data
6.2
7
Not enough data
6.7
8
Sentiment & Brand Analysis
Not enough data
7.1
7
Not enough data
6.5
8
Competitive Benchmarking
Not enough data
6.2
7
Not enough data
6.7
8
AI Content Optimization
Not enough data
6.4
7
Not enough data
6.7
8
Reporting & Alerts
Not enough data
6.7
8
Not enough data
6.7
8
Consumer Intelligence
Not enough data
8.3
180
Not enough data
7.6
175
|
Verified
Not enough data
8.0
174
|
Verified
Reporting
Not enough data
7.0
125
Not enough data
7.7
151
|
Verified
Not enough data
8.4
192
|
Verified
Media Monitoring
Not enough data
7.6
153
Not enough data
7.4
137
Not enough data
7.7
133
In-House Management
Not enough data
7.1
120
Not enough data
7.5
133
|
Verified
Generative AI
Not enough data
6.9
84
Agentic AI - Online Reputation Management
Not enough data
7.1
29
Not enough data
7.4
28
Not enough data
7.4
29
Not enough data
7.2
29
Not enough data
7.2
29
Not enough data
7.1
29
Knowledge Base
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Buffer and Yext are categorized as Social Media Management
Unique Categories
Buffer has no unique categories
Yext is categorized as Multi-Location Marketing Platforms, Store Locator, Local SEO, Local Listing Management, Landing Page Builders, Digital Governance, Contact Center Knowledge Base, Headless CMS, Insight Engines, Market Intelligence, Online Reputation Management, SEO Tools, Enterprise Search Software, Web Content Management, Customer Self-Service, Answer Engine Optimization (AEO), Knowledge Base, Digital Communications Governance, E-Commerce Search, and Personalization Engines
Reviews
Reviewers' Company Size
Buffer
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Yext
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
23.1%
Computer Software
7.3%
Information Technology and Services
6.3%
Internet
5.3%
Non-Profit Organization Management
4.2%
Other
53.8%
Financial Services
19.6%
Hospital & Health Care
9.1%
Marketing and Advertising
8.0%
Insurance
7.9%
Retail
6.5%
Other
48.9%
Discussions
Can I have tabs open for multiple companies at a time?
4 Comments
MM
I have one Buffer account with multiple clients on that one account, so I just click on which platform/client I want to work on within that (so just one...Read more
Which platforms are next on the Buffer integration roadmap?
2 Comments
GP
Buffer has a new feature to offer: Shop Grid.
It is a landing page made specifically for your Instagram profile, where you can direct people back to your...Read more
LinkedIn workarounds
2 Comments
ED
When a data source like Facebook or LinkedIn removes an API (the way the data is shared from their warehouse to someone else’s, like Buffer’s, and the way...Read more
Is YEXT worth the cost?
4 Comments
DM
Absolutely not. It's provided negative value to us. Worst product and customer support of any company I've ever worked with.Read more
What does Yext do?
3 Comments
RM
Yext is a data management tool that is designed to keep track of your business’ location-related information on multiple directories. The software allows you...Read more
What is YEXT used for?
2 Comments
TW
Yext is used for submitting your businesses' information to all of the most important publishers and directories online. Yext makes it easy to manage your...Read more
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