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At a Glance
Market Segments
Small-Business (70.8% of reviews)
Small-Business (87.1% of reviews)
Entry-Level Pricing
Free
$30.00 Per Month
Buffer
Star Rating
(1,023)4.3 out of 5
Market Segments
Small-Business (70.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 4 pricing plansSocialPilot
Star Rating
(839)4.5 out of 5
Market Segments
Small-Business (87.1% of reviews)
Pros & Cons
Entry-Level Pricing
$30.00 Per Month
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Buffer excels in its Content Calendar feature, scoring 9.2, which allows for seamless scheduling and visibility of posts across platforms. In contrast, SocialPilot's Content Calendar scored slightly lower at 8.9, indicating that while it is functional, it may not offer the same level of user experience.
- Reviewers mention that Buffer's Quality of Support is rated at 8.5, which some users find satisfactory, but SocialPilot outshines with a score of 8.9, suggesting that users may receive more responsive and helpful assistance when issues arise.
- G2 users highlight Buffer's Drag & Drop Scheduling feature, which scored 8.7, making it easy to organize posts visually. However, SocialPilot's scheduling capabilities are also strong, with a score of 9.3, indicating a more intuitive interface that users appreciate for its efficiency.
- Reviewers say that SocialPilot's Social Ads feature, with a score of 7.1, is more robust compared to Buffer's 6.7, suggesting that users looking to manage social advertising may find better tools and options with SocialPilot.
- Users on G2 report that Buffer's Content Creation Tools scored 7.9, which some find adequate, but SocialPilot's tools are perceived as more comprehensive, leading to a higher score of 8.3, indicating a better overall experience for content creators.
- Reviewers mention that Buffer's Performance and ROI Tracking feature scored 7.6, which some users feel lacks depth, while SocialPilot's similar feature scored 8.3, suggesting that users may find more insightful analytics and reporting capabilities with SocialPilot.
Pricing
Entry-Level Pricing
Buffer
Free
Free
For individuals and businesses getting started with social media.
- 3 social accounts
- Publish to Facebook, Instagram, X, LinkedIn, Google Business Profiles, Mastodon, Pinterest and Bluesky
- 10 scheduled posts per social account
SocialPilot
Essentials
$30.00
Per Month
Built for professionals who work independently.
- 7 Social Media Accounts
- 500 AI Credits
- Content Library
Free Trial
Buffer
Free Trial is available
SocialPilot
Free Trial is available
Ratings
Meets Requirements
8.6
900
8.8
650
Ease of Use
9.2
906
9.1
660
Ease of Setup
9.2
325
9.1
463
Ease of Admin
9.1
309
9.1
424
Quality of Support
8.5
644
8.9
531
Has the product been a good partner in doing business?
8.8
269
9.2
411
Product Direction (% positive)
8.2
880
9.3
642
Features by Category
Social Analytics
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
167
Not enough data
8.5(won by default)
199
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.8(won by default)
149
Not enough data
Feature Not Available
Reports & Dashboards
Not enough data
Feature Not Available
Not enough data
8.2(won by default)
170
Not enough data
8.7(won by default)
159
Not enough data
8.3(won by default)
130
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
8.8
155
Not enough data
7.7
130
Not enough data
6.9
117
Not enough data
Feature Not Available
Not enough data
8.3
139
Not enough data
7.9
136
Content Planning
Not enough data
8.6
153
Not enough data
7.6
117
Not enough data
9.3
157
Marketing Campaign Performance
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Marketing Calendar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Other Features
Not enough data
7.8
121
Not enough data
7.8
141
Content & Collaboration
9.0
142
8.9
439
8.6
125
8.0
248
8.2
105
7.6
311
8.6
106
7.9
309
8.8
115
8.6
377
8.5
99
8.3
388
Social Management
7.9
666
8.0
475
9.3
787
9.2
532
8.4
642
7.9
290
8.3
693
8.0
335
Feature Not Available
7.1
294
8.6
99
8.4
327
8.3
25
8.3
128
Agentic AI - Social Media Management
7.2
12
Not enough data
7.4
12
Not enough data
6.9
12
Not enough data
7.4
12
Not enough data
7.2
12
Not enough data
7.5
12
Not enough data
7.2
12
Not enough data
Agentic AI - Content Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Planning
Not enough data
8.6
232
Consumer Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
In-House Management
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Buffer and SocialPilot are categorized as Social Media Management
Unique Categories
Buffer has no unique categories
SocialPilot is categorized as Marketing Calendar, Content Distribution, Online Reputation Management, Social Media Analytics, and Social Media Suites
Reviews
Reviewers' Company Size
Buffer
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
SocialPilot
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
23.1%
Computer Software
7.3%
Information Technology and Services
6.3%
Internet
5.3%
Non-Profit Organization Management
4.2%
Other
53.8%
Marketing and Advertising
38.3%
Information Technology and Services
4.0%
Non-Profit Organization Management
3.9%
Real Estate
3.6%
Computer Software
2.2%
Other
48.1%
Alternatives
Discussions
Can I have tabs open for multiple companies at a time?
4 Comments
MM
I have one Buffer account with multiple clients on that one account, so I just click on which platform/client I want to work on within that (so just one...Read more
Which platforms are next on the Buffer integration roadmap?
2 Comments
GP
Buffer has a new feature to offer: Shop Grid.
It is a landing page made specifically for your Instagram profile, where you can direct people back to your...Read more
LinkedIn workarounds
2 Comments
ED
When a data source like Facebook or LinkedIn removes an API (the way the data is shared from their warehouse to someone else’s, like Buffer’s, and the way...Read more
Can I use it to schedule Facebook page posts?
5 Comments
Official Response from SocialPilot
Hi Scott,
SocialPilot is an excellent tool for you to schedule posts on all your Facebook Pages and also Facebook Groups. Here is some useful information...Read more
Anyone tried their management tools for running Facebook Ads yet?
3 Comments
NP
Hi Adam, I am glad you are using SocialPilot.
It's super easy to create and schedule Lead Ads as well as Boost post for Facebook using SocialPilot Ads...Read more
Is there a way to schedule Instagram / Facebook stories with this platform?
3 Comments
Official Response from SocialPilot
Hello Alexandra,
While you cannot schedule Facebook stories, SocialPilot helps you schedule Instagram Stories easily with the help of mobile reminders....Read more
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