# Buffer vs Facebook Pages Manager Comparison --- ## AI Generated Summary - **G2 reviewers report** that Buffer excels in **ease of use** , with many users highlighting its intuitive interface that simplifies scheduling posts across multiple social media platforms. One user mentioned, "It’s made posting to social so much easier," showcasing how the tool helps streamline their workflow. - **Users say** that Facebook Pages Manager serves as a comprehensive tool for managing various aspects of social media, including inbox and content management. Reviewers appreciate its user-friendly nature, stating, "It is a catch all place to manage inbox, creative and content," which makes it a solid choice for those focused on Facebook-centric strategies. - **According to verified reviews** , Buffer stands out for its **quality of support** , receiving notably higher ratings compared to Facebook Pages Manager. Users have expressed satisfaction with Buffer's support, indicating that they rarely need to reach out due to the platform's straightforward design and functionality. - **Reviewers mention** that while Buffer offers a free plan that allows users to connect multiple channels, Facebook Pages Manager also provides a no-cost option, making both tools accessible for small businesses. However, Buffer's free plan is often praised for its simplicity and effectiveness in connecting to various platforms like Facebook, LinkedIn, and Instagram. - **Users highlight** that Buffer's **content calendar** feature is particularly robust, with a score that reflects its effectiveness in planning and scheduling posts. One user noted, "This is an easy-to-use tool that helps me schedule and post," emphasizing how this feature enhances their content strategy. - **G2 reviewers indicate** that Facebook Pages Manager has made significant improvements with recent updates, which many users find beneficial. One reviewer stated, "Facebook Pages Manager and its successor tools have recently received several updates that many business owners find genuinely useful," suggesting that it is evolving to meet user needs, although it still trails behind Buffer in overall user satisfaction. | | Buffer | Facebook Pages Manager | |---|---|---| | **Star Rating** | 4.3 out of 5 | 4.2 out of 5 | | **Total Reviews** | 1,040 | 1,614 | | **Largest Market Segment** | Small-Business (70.9% of reviews) | Small-Business (71.6% of reviews) | | **Entry Level Price** | Free | $0/ month | --- ## Top Pros & Cons ### Buffer Pros: - Ease of Use (13 reviews) - Post Scheduling (10 reviews) Cons: - Lack of Analytics (5 reviews) - High Pricing (3 reviews) ### Facebook Pages Manager Pros: - Centralized Management (8 reviews) - Ease of Use (5 reviews) Cons: - AI Limitations (2 reviews) - Complex Usage (2 reviews) --- ## Ratings Comparison | Rating | Buffer | Facebook Pages Manager | |---|---|---| | **Meets Requirements** | 8.6 (911 reviews) | 8.5 (1369 reviews) | | **Ease of Use** | 9.2 (919 reviews) | 8.3 (1384 reviews) | | **Ease of Setup** | 9.2 (338 reviews) | 8.6 (789 reviews) | | **Ease of Admin** | 9.1 (311 reviews) | 8.4 (788 reviews) | | **Quality of Support** | 8.5 (653 reviews) | 6.9 (1107 reviews) | | **Has the product been a good partner in doing business?** | 8.8 (271 reviews) | 7.9 (712 reviews) | | **Product Direction (% positive)** | 8.2 (891 reviews) | 7.2 (1346 reviews) | --- ## Pricing ### Buffer #### Entry-Level Pricing Plan: Free Price: Free Description: For individuals and businesses getting started with social media. Key Features: - 3 social accounts - Publish to Facebook, Instagram, X, LinkedIn, Google Business Profiles, Mastodon, Pinterest and Bluesky - 10 scheduled posts per social account [Browse all 4 editions](https://www.g2.com/products/buffer/pricing) #### Free Trial Yes ### Facebook Pages Manager #### Entry-Level Pricing Plan: Free Price: $0 / month [Learn more about Facebook Pages Manager](https://www.g2.com/products/facebook-pages-manager/reviews) #### Free Trial No --- ## Features Comparison By Category ### Social Media Management | Product | Score | Reviews | |---|---|---| | **Buffer** | 8.2/10 | 831 | | **Facebook Pages Manager** | 7.9/10 | 1217 | #### Content & Collaboration | Feature | Buffer | Facebook Pages Manager | |---|---|---| | **Content Calendar** | 9.1 (147 reviews) | 8.4 (124 reviews) | | **Content Library** | 8.6 (126 reviews) | 8.1 (118 reviews) | | **Shared Inbox** | 8.2 (105 reviews) | 8.2 (129 reviews) | | **Approval Workflows** | 8.6 (106 reviews) | 8.2 (106 reviews) | | **Users and Permissions** | 8.8 (115 reviews) | 8.6 (128 reviews) | | **Content Creation** | 8.5 (99 reviews) | 8.1 (71 reviews) | #### Social Management | Feature | Buffer | Facebook Pages Manager | |---|---|---| | **Social Analytics** | 7.9 (670 reviews) | 8.5 (1111 reviews) | | **Social Publishing** | 9.3 (799 reviews) | 9.0 (1142 reviews) | | **Campaign Optimization** | 8.4 (643 reviews) | 8.8 (1089 reviews) | | **Social Engagement** | 8.4 (695 reviews) | 8.8 (1136 reviews) | | **Social Ads** | Feature Not Available | 8.3 (1026 reviews) | | **Campaign Planning** | 8.7 (101 reviews) | 7.8 (65 reviews) | | **Hashtag Capabilites** | 8.5 (27 reviews) | 8.3 (16 reviews) | #### Agentic AI - Social Media Management | Feature | Buffer | Facebook Pages Manager | |---|---|---| | **Autonomous Task Execution** | 7.4 (14 reviews) | 7.2 (6 reviews) | | **Multi-step Planning** | 7.7 (14 reviews) | 7.0 (5 reviews) | | **Cross-system Integration** | 7.2 (13 reviews) | 7.0 (5 reviews) | | **Adaptive Learning** | 7.6 (13 reviews) | 6.7 (5 reviews) | | **Natural Language Interaction** | 7.4 (13 reviews) | 6.7 (5 reviews) | | **Proactive Assistance** | 7.7 (13 reviews) | 7.0 (5 reviews) | | **Decision Making** | 7.4 (13 reviews) | 7.8 (6 reviews) | --- ## Categories **Shared Categories (1):** [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt) --- ## Reviewer Demographics ### By Company Size | Segment | Buffer | Facebook Pages Manager | |---|---|---| | **Small-Business** | 70.9% | 71.6% | | **Mid-Market** | 22.6% | 18.2% | | **Enterprise** | 6.5% | 10.2% | ### By Industry #### Buffer - **Marketing and Advertising:** 23.1% - **Computer Software:** 7.2% - **Information Technology and Services:** 6.6% - **Internet:** 5.2% - **Non-Profit Organization Management:** 4.2% - **Writing and Editing:** 2.4% - **Higher Education:** 2.4% - **Real Estate:** 2.3% - **Design:** 2.3% - **Education Management:** 2.0% - **Other:** 42.3% #### Facebook Pages Manager - **Marketing and Advertising:** 13.1% - **Non-Profit Organization Management:** 4.9% - **Higher Education:** 4.1% - **Education Management:** 3.8% - **Health, Wellness and Fitness:** 3.5% - **Information Technology and Services:** 2.9% - **Hospital & Health Care:** 2.8% - **Entertainment:** 2.8% - **Real Estate:** 2.8% - **Religious Institutions:** 2.6% - **Other:** 56.7% --- ## Alternatives ### Alternatives to Buffer - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14808 reviews) - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7282 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6432 reviews) - [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (3970 reviews) - [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2925 reviews) - [Loomly](https://www.g2.com/products/loomly/reviews) — 4.6/5 stars (1796 reviews) - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1209 reviews) - [Planable](https://www.g2.com/products/planable/reviews) — 4.6/5 stars (1057 reviews) - [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews) - [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews) ### Alternatives to Facebook Pages Manager - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7282 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6432 reviews) - [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (971 reviews) - [TweetDeck](https://www.g2.com/products/tweetdeck/reviews) — 4.3/5 stars (655 reviews) - [Later Social](https://www.g2.com/products/later-social/reviews) — 4.5/5 stars (384 reviews) - [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (905 reviews) - [Zoho Social](https://www.g2.com/products/zoho-social/reviews) — 4.6/5 stars (2925 reviews) - [Khoros Social Media Management](https://www.g2.com/products/khoros-social-media-management/reviews) — 3.9/5 stars (121 reviews) - [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1209 reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14808 reviews) --- ## Top Discussions ### Buffer - Title: [Can I have tabs open for multiple companies at a time?](https://www.g2.com/discussions/10663-can-i-have-tabs-open-for-multiple-companies-at-a-time) — 4 comments > **Top comment:** "If you own the account, you can add multiple businesses/companies to your account. If you're logging in to each business / company (they own the account and..." - Title: [What is Buffer used for?](https://www.g2.com/discussions/what-is-buffer-used-for) — 2 comments, 2 upvotes > **Top comment:** "In simple its a social media management tool specifically used to connect many social media platforms at once. " - Title: [LinkedIn workarounds](https://www.g2.com/discussions/linkedin-workarounds) — 2 comments, 1 upvote > **Top comment:** "When a data source like Facebook or LinkedIn removes an API (the way the data is shared from their warehouse to someone else’s, like Buffer’s, and the way..." - Title: [Which platforms are next on the Buffer integration roadmap?](https://www.g2.com/discussions/which-platforms-are-next-on-the-buffer-integration-roadmap) — 2 comments, 1 upvote > **Top comment:** "I don't think Buffer will be rolling out any major platform integrations other than possibly Snap Chat (depending on API functionality and user access). It..." - Title: [Keep simple step](https://www.g2.com/discussions/43718-keep-simple-step) — 1 comment, 1 upvote > **Top comment:** "Improve performance in content sharing features and keep steps simple" ### Facebook Pages Manager - Title: [What is Pages Manager for Facebook?](https://www.g2.com/discussions/what-is-pages-manager-for-facebook) — 3 comments > **Top comment:** "Very very well" - Title: [I notice that at times there are posts that are more highly viewed than others, and I can't figure out the exact trick. Any suggestions?](https://www.g2.com/discussions/i-notice-that-at-times-there-are-posts-that-are-more-highly-viewed-than-others-and-i-can-t-figure-out-the-exact-trick-any-suggestions) — 3 comments, 1 upvote > **Top comment:** "It can depend on the interaction the post receives. Is anyone clicking, commenting and sharing. " - Title: [How does Facebook Manager work?](https://www.g2.com/discussions/how-does-facebook-manager-work) — 2 comments, 2 upvotes > **Top comment:** "Its work is good.Facebook page manager is easy to use for many to manage in one platfom" - Title: [Are there any integrations possible with Facebook Business Manager and other apps like IFFT?](https://www.g2.com/discussions/24899-are-there-any-integrations-possible-with-facebook-business-manager-and-other-apps-like-ifft) — 2 comments, 1 upvote > **Top comment:** "Yes. There are alot of integrations allowed for the FBM. There is a business integration option available in Settings and you select or search for the..." - Title: [How can I do better](https://www.g2.com/discussions/how-can-i-do-better) — 2 comments, 1 upvote > **Top comment:** "you do batter by mind set. or positive thing. and do not look to other what they are doing. more you in to what you are doing. may it can help you. to do..." --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/buffer-vs-facebook-pages-manager)