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# Broadsign vs Vistar Media Comparison - What are their main differences?

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BroadsignVistar Media[+ Add Product](#)

Reviews

**Broadsign** [

4.4/5(15)

](https://www.g2.com/products/broadsign/reviews#reviews)

**Vistar Media** [

4.5/5(17)

](https://www.g2.com/products/vistar-media/reviews#reviews)

Pricing

**Broadsign**
Free Trial

No pricing available

**Vistar Media**
No pricing available

**Pricing Insights**
from reviews

Time to Implement

**Broadsign**
1 month

Based on 5 responses

**Vistar Media**
Not enough reviews yet

Return on Investment

**Broadsign**
9 months

Based on 5 responses

**Vistar Media**
Not enough reviews yet

Perceived Cost

**Broadsign**
Not enough reviews yet

**Vistar Media**
Not enough reviews yet

Average Discount

**Broadsign**
Not enough reviews yet

**Vistar Media**
Not enough reviews yet

 ![Broadsign](https://images.g2crowd.com/uploads/product/hd_favicon/1525290041/broadsign.svg "Broadsign")

 ![Vistar Media](https://images.g2crowd.com/uploads/product/hd_favicon/afcb145e399f24ec5e002fe2e0695ce8/vistar-media.svg "Vistar Media")

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Pros & Cons

**Broadsign**
Not enough data

**Vistar Media**
[
Ease of Use (5)
](https://www.g2.com/products/vistar-media/reviews?filters%5Bsentiment_snippet%5D=1947097&qs=pros-and-cons#reviews)[
Audience Targeting (3)
](https://www.g2.com/products/vistar-media/reviews?filters%5Bsentiment_snippet%5D=1975059&qs=pros-and-cons#reviews)[
Lagging Performance (2)
](https://www.g2.com/products/vistar-media/reviews?filters%5Bsentiment_snippet%5D=1975071&qs=pros-and-cons#reviews)[
Layout Issues (2)
](https://www.g2.com/products/vistar-media/reviews?filters%5Bsentiment_snippet%5D=1975082&qs=pros-and-cons#reviews)

Screenshots

**Broadsign**
 ![Broadsign screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1340943/Screenshot-2023-06-16-at-2.18.13-PM.png)

**Vistar Media**
No screenshot available

Ratings

Meets Requirements

**Broadsign**

9.2

9.213

**Vistar Media**

9.0

9.017

Ease of Use

**Broadsign**

7.4

7.413

**Vistar Media**

8.7

8.717

Ease of Setup

**Broadsign**

8.3

8.36

**Vistar Media**

8.5

8.516

Ease of Admin

**Broadsign**

7.2

7.26

**Vistar Media**

9.4

9.48

Quality of Support

**Broadsign**

9.6

9.612

**Vistar Media**

9.8

9.816

Has the product been a good partner in doing business?

**Broadsign**

9.7

9.76

**Vistar Media**

9.2

9.28

Product Direction (% positive)

**Broadsign**

8.3

8.314

**Vistar Media**

10.0

10.017

Features

Digital Signage[Hide 88 FeaturesShow 88 Features](javascript:void(0);)

8.9

11

8.5

5

Platform Basics

Remotely Content Management

8.9

9

9.0(won by 0.1)

5

Content Scheduling

8.8(won by 0.1)

11

8.7

5

Multi-User Access

9.7(won by 0.4)

11

9.3

5

Task Scheduling

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Inventory Management

Not enough data

Not enough data

Interactive Content

Not enough data

Not enough data

File Management

Not enough data

Not enough data

User Management

Not enough data

Not enough data

Policy Management

Not enough data

Not enough data

Compliance Management

Not enough data

Not enough data

Survey/Poll Management

Not enough data

Not enough data

Offline Access

Not enough data

Not enough data

Mobile Device Management

Not enough data

Not enough data

Remote Display Management

Not enough data

Not enough data

Playlist Management

Not enough data

Not enough data

Platform Content

Media Formats

9.2(won by default)

11

Not enough data

Media Editor

8.0(won by default)

5

Not enough data

WYSIWYG Editor

Not enough data

Not enough data

Visual Editor

Not enough data

Not enough data

Platform Interoperability

Hardware

7.4

7

8.3(won by 0.9)

5

 (There is a greater than 0.5 difference between this product's rating and its competitors)

Platform Additional Functionality

Asset Management Integration

9.1(won by 1.4)

9

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.7

5

Network Reporting

9.4(won by 1.4)

11

 (There is a greater than 0.5 difference between this product's rating and its competitors)

8.0

5

Screen Grouping

9.3(won by default)

9

Not enough data

Configuration Management

Not enough data

Not enough data

User Session Management

Not enough data

Not enough data

Touch Screen

Not enough data

Not enough data

Social Media Integration

Not enough data

Not enough data

Agentic AI - Digital Signage

Cross-system Integration

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Additional Functionality

Widgets

Not enough data

Not enough data

Preview Functionality

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Audit Trail

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Content Personalization

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Multi-Language

Not enough data

Not enough data

Emergency Notification

Not enough data

Not enough data

Digital Menu Boards

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

API

Not enough data

Not enough data

XML/RSS

Not enough data

Not enough data

Predictive Analytics

Not enough data

Not enough data

Multi-Location

Not enough data

Not enough data

Data Synchronization

Not enough data

Not enough data

Audience Analytics

Not enough data

Not enough data

Multimedia Support

Not enough data

Not enough data

Media Library

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

EU AI ACT Compliance

Not enough data

Not enough data

Layout & Design

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Auto Update

Not enough data

Not enough data

Multi-Screen Support

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Data Security

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Payment Processing

Not enough data

Not enough data

Secure Login

Not enough data

Not enough data

Geolocation

Not enough data

Not enough data

Two-Factor Authentication

Not enough data

Not enough data

IT Asset Tracking

Not enough data

Not enough data

Remote Update/Installation

Not enough data

Not enough data

Location Tracking

Not enough data

Not enough data

Custom Development

Not enough data

Not enough data

Wireless Internet Access Control

Not enough data

Not enough data

Onsite Printing

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Remote Access/Control

Not enough data

Not enough data

Surveys & Feedback

Not enough data

Not enough data

Order Fulfillment

Not enough data

Not enough data

Mobile Alerts

Not enough data

Not enough data

Secure Browsing

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Video Streaming

Not enough data

Not enough data

Virtual Keyboard

Not enough data

Not enough data

Usage Tracking/Analytics

Not enough data

Not enough data

Filtering

Not enough data

Not enough data

Monitoring

Not enough data

Not enough data

Alerts/Escalation

Not enough data

Not enough data

ADA Compliance

Not enough data

Not enough data

Customizable User Interface

Not enough data

Not enough data

Digital Signage

Not enough data

Not enough data

Digital Signature

Not enough data

Not enough data

Demand Side Platform (DSP)[Hide 63 FeaturesShow 63 Features](javascript:void(0);)

Not enough data

9.1

11

Demand Side Platforms

Cross Channel Capabilities 

Not enough data

Feature Not Available

Agentic AI - Demand Side Platform (DSP)

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Campaign Management

Campaign Dashboard

Not enough data

9.2(won by default)

10

Campaign Optimization

Not enough data

9.0(won by default)

10

Reach

Not enough data

9.5(won by default)

10

Bulk Editing

Not enough data

8.5(won by default)

10

Batch Uploading

Not enough data

8.7(won by default)

10

Brand Safety

Not enough data

9.5(won by default)

10

Fraud Protection

Not enough data

9.0(won by default)

10

Budget Pacing

Not enough data

9.5(won by default)

10

Creative Optimization

Not enough data

9.0(won by default)

10

Frequency Capping

Not enough data

Feature Not Available

Rich Media Capabilties

Not enough data

Feature Not Available

In-App Ads

Not enough data

Feature Not Available

Mobile Rich Media Capabilities

Not enough data

Feature Not Available

Activity Dashboard

Not enough data

Not enough data

Retargeting Ads

Not enough data

Not enough data

Targeting

Targeting

Not enough data

8.9(won by default)

11

Retargeting

Not enough data

9.0(won by default)

10

Geo-Targeting

Not enough data

9.5(won by default)

10

Contextual Targeting

Not enough data

8.7(won by default)

10

Audience Targeting

Not enough data

Not enough data

Demand Side Platforms

Estimate and Projections

Not enough data

9.4(won by default)

8

Machine Learning Optimization

Not enough data

Feature Not Available

Cross-Device Capabilities

Not enough data

Feature Not Available

AI/Machine Learning

Not enough data

Not enough data

Platform

API / Integrations

Not enough data

8.9(won by default)

9

Custom Reports

Not enough data

8.9(won by default)

9

User, Role, and Access Management

Not enough data

9.3(won by default)

9

Performance and Reliability

Not enough data

9.7(won by default)

10

Enterprise Scalability

Not enough data

9.5(won by default)

10

Customization

Not enough data

9.3(won by default)

10

Workflow Capability

Not enough data

8.7(won by default)

10

Internationalization

Not enough data

9.3(won by default)

9

Notifications

Not enough data

9.3(won by default)

10

Budget Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Ad Inventory Management

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Document Management

Not enough data

Not enough data

File Management

Not enough data

Not enough data

Workflow Management

Not enough data

Not enough data

Email Management

Not enough data

Not enough data

Display Ad Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Deadline Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Project Management

Not enough data

Not enough data

Additional Functionality

Multi-Channel Marketing

Not enough data

Not enough data

Customer Segmentation

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

For Advertising Agencies

Not enough data

Not enough data

Bidding Strategies

Not enough data

Not enough data

ROI Tracking

Not enough data

Not enough data

Supply Side Platform (SSP)[Hide 12 FeaturesShow 12 Features](javascript:void(0);)

Not enough data

9.5

5

Agentic AI - Supply Side Platform (SSP)

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

SSP Functionality 

SSP Functionality 

Not enough data

9.3(won by default)

5

SSP

Impression Targeting

Not enough data

9.0(won by default)

5

Floor Price

Not enough data

9.7(won by default)

5

Advertiser Restrictions

Not enough data

10.0(won by default)

5

Bid Reporting

Not enough data

9.3(won by default)

5

Ad Unit Availability

Not enough data

Not enough data

Show 2 feature categories with incomplete data

Retail Media Advertising Platforms[Hide 17 FeaturesShow 17 Features](javascript:void(0);)

Not enough data

Not enough data

Platform Basics

Ad Serving Rules

Not enough data

Not enough data

Sponsored Product Listing Ads

Not enough data

Not enough data

Banner Ads

Not enough data

Not enough data

Display Ads

Not enough data

Not enough data

Platform Data

Reporting Performance Metrics

Not enough data

Not enough data

Data Filtering

Not enough data

Not enough data

Reporting Dashboards

Not enough data

Not enough data

Platform Additional Functionality

Offline Ads

Not enough data

Not enough data

Video Ads

Not enough data

Not enough data

Team Collaboration

Not enough data

Not enough data

Integrations

Not enough data

Not enough data

Agentic AI - Retail Media Advertising Platforms

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Publisher Ad Server[Hide 67 FeaturesShow 67 Features](javascript:void(0);)

Not enough data

Not enough data

Ad Serving & Management - Publisher Ad Server

Real-Time Bidding (RTB) Support

Not enough data

Not enough data

Ad Delivery Optimization & Management

Not enough data

Not enough data

Ad Inventory Management

Not enough data

Not enough data

Dynamic Ad Placement

Not enough data

Not enough data

Ad Tag Management

Not enough data

Not enough data

Bid Management

Not enough data

Not enough data

Banner Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Advertising Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Channel Management

Not enough data

Not enough data

Content Management

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Multiple File Format Support

Not enough data

Not enough data

Targeting & Personalization - Publisher Ad Server

Geo-Targeting

Not enough data

Not enough data

A/B Testing for Ads

Not enough data

Not enough data

Multi-Device & Cross-Platform Delivery

Not enough data

Not enough data

Audience Targeting

Not enough data

Not enough data

Frequency Capping

Not enough data

Not enough data

Contextual Targeting

Not enough data

Not enough data

Monetization & Reporting - Publisher Ad Server

Header Bidding Support

Not enough data

Not enough data

Ad Revenue Share & Payout Management

Not enough data

Not enough data

Revenue Forecasting

Not enough data

Not enough data

Performance & Engagement Analytics

Not enough data

Not enough data

Website Analytics

Not enough data

Not enough data

Reporting/Analytics

Not enough data

Not enough data

Impression Forecasting

Not enough data

Not enough data

Agentic AI - Publisher Ad Server

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Adaptive Learning

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

AI/Machine Learning

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Media Planning

Not enough data

Not enough data

Campaign Planning

Not enough data

Not enough data

Additional Functionality

Filtering

Not enough data

Not enough data

Multi-Channel Marketing

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

A/B Testing

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

API

Not enough data

Not enough data

Mobile Ad Serving

Not enough data

Not enough data

Engagement Tracking

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Newsletter/Email Ad Serving

Not enough data

Not enough data

Real-Time Monitoring

Not enough data

Not enough data

Role-Based Permissions

Not enough data

Not enough data

Native Ad Serving

Not enough data

Not enough data

Click Tracking

Not enough data

Not enough data

Ad Optimization

Not enough data

Not enough data

Social Advertising

Not enough data

Not enough data

Ad Tag

Not enough data

Not enough data

Rich Media Ad Serving

Not enough data

Not enough data

Performance Metrics

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Video Ad Serving

Not enough data

Not enough data

Customizable Templates

Not enough data

Not enough data

Prioritization

Not enough data

Not enough data

Conversion Tracking

Not enough data

Not enough data

Search/Filter

Not enough data

Not enough data

Multi-Campaign

Not enough data

Not enough data

Ad Unit Creation

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

User Insights

Reviewers' Company Size

[![Broadsign](https://images.g2crowd.com/uploads/product/hd_favicon/1525290041/broadsign.svg "Broadsign")](https://www.g2.com/products/broadsign/reviews)

Broadsign

Small-Business(50 or fewer emp.)

46.7%

Mid-Market(51-1000 emp.)

26.7%

Enterprise(\> 1000 emp.)

26.7%

[![Vistar Media](https://images.g2crowd.com/uploads/product/hd_favicon/afcb145e399f24ec5e002fe2e0695ce8/vistar-media.svg "Vistar Media")](https://www.g2.com/products/vistar-media/reviews)

Vistar Media

Small-Business(50 or fewer emp.)

58.8%

Mid-Market(51-1000 emp.)

23.5%

Enterprise(\> 1000 emp.)

17.6%

Small-Business

(50 or fewer emp.)

46.7%

58.8%

Mid-Market

(51-1000 emp.)

26.7%

23.5%

Enterprise

(\> 1000 emp.)

26.7%

17.6%

Reviewers' Industry

[![Broadsign](https://images.g2crowd.com/uploads/product/hd_favicon/1525290041/broadsign.svg "Broadsign")](https://www.g2.com/products/broadsign/reviews)
Broadsign

Marketing and Advertising

46.7%

Broadcast Media

13.3%

Telecommunications

6.7%

Retail

6.7%

Printing

6.7%

Other

20.0%

[![Vistar Media](https://images.g2crowd.com/uploads/product/hd_favicon/afcb145e399f24ec5e002fe2e0695ce8/vistar-media.svg "Vistar Media")](https://www.g2.com/products/vistar-media/reviews)
Vistar Media

Marketing and Advertising

70.6%

Retail

5.9%

Renewables & Environment

5.9%

Pharmaceuticals

5.9%

Leisure, Travel & Tourism

5.9%

Other

5.9%

Alternatives

**Broadsign Alternatives**

 ![Yodeck](https://images.g2crowd.com/uploads/product/hd_favicon/6fa52f59e58642aaff62ddf1192d9502/yodeck.svg "Yodeck")

[
Yodeck
](/products/yodeck/reviews)

 ![ScreenCloud Digital Signage](https://images.g2crowd.com/uploads/product/hd_favicon/4ad05e5c89636b8fc13251cb7c922eaa/screencloud-digital-signage.svg "ScreenCloud Digital Signage")

[
ScreenCloud Digital Signage
](/products/screencloud-digital-signage/reviews)

 ![OptiSigns](https://images.g2crowd.com/uploads/product/hd_favicon/1738ed07ba4e03bfe85fde5cca2e67ed/optisigns.svg "OptiSigns")

[
OptiSigns
](/products/optisigns/reviews)

 ![Rise Vision](https://images.g2crowd.com/uploads/product/hd_favicon/8b4ec501b610677949c9aceaeb950e4e/rise-vision.svg "Rise Vision")

[
Rise Vision
](/products/rise-vision/reviews)

**Vistar Media Alternatives**

 ![ScreenCloud Digital Signage](https://images.g2crowd.com/uploads/product/hd_favicon/4ad05e5c89636b8fc13251cb7c922eaa/screencloud-digital-signage.svg "ScreenCloud Digital Signage")

[
ScreenCloud Digital Signage
](/products/screencloud-digital-signage/reviews)

 ![Rise Vision](https://images.g2crowd.com/uploads/product/hd_favicon/8b4ec501b610677949c9aceaeb950e4e/rise-vision.svg "Rise Vision")

[
Rise Vision
](/products/rise-vision/reviews)

 ![AdRoll](https://images.g2crowd.com/uploads/product/hd_favicon/a3b1426e994357a423ddee9441f3d84f/adroll.svg "AdRoll")

[
AdRoll
](/products/adroll/reviews)

 ![OptiSigns](https://images.g2crowd.com/uploads/product/hd_favicon/1738ed07ba4e03bfe85fde5cca2e67ed/optisigns.svg "OptiSigns")

[
OptiSigns
](/products/optisigns/reviews)

## Broadsign vs Vistar Media

When assessing the two solutions, reviewers found Vistar Media easier to use, set up, and administer. However, reviewers preferred doing business with Broadsign overall.

- Reviewers felt that Broadsign meets the needs of their business better than Vistar Media.
- When comparing quality of ongoing product support, reviewers felt that Vistar Media is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Vistar Media over Broadsign.