# Broadsign vs REACH Media Network Comparison
---
## AI Generated Summary
- **G2 reviewers report** that REACH Media Network excels in user-friendliness, with many users highlighting its intuitive interface that simplifies the process of managing content across multiple players. One user noted the ease of applying profiles and media to several players at once, making it a standout choice for efficient communication.
- **Users say** Broadsign is particularly effective for large-scale digital out-of-home (dOOH) campaigns, with recent feedback praising its ability to achieve significant results, such as a 10x lift in viewing intent for campaigns. This capability makes it a strong contender for businesses focused on impactful advertising.
- **Reviewers mention** that while Broadsign has a robust set of features designed for performance and automation, some users have found it challenging to configure for their specific workflows. This can lead to a steeper learning curve compared to REACH Media Network, which is noted for its seamless setup process.
- **According to verified reviews** , REACH Media Network's support quality is highly rated, with users appreciating the quick response times and helpful guidance during implementation. This level of support can be crucial for teams looking to get up and running without delays.
- **G2 reviewers highlight** that Broadsign's strength lies in its ability to handle large networks effectively, with users noting its extensive functionality and maturity over the years. However, this complexity may not be necessary for smaller businesses, which could find REACH Media Network's simpler approach more suitable.
- **Users report** that both platforms offer strong content management capabilities, but REACH Media Network stands out for its ease of use in everyday tasks, such as managing employee announcements. This focus on user experience can make a significant difference for organizations that prioritize internal communication.



| | Broadsign | REACH Media Network | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.8 out of 5 | 
| **Total Reviews** | 15 | 290 | 
| **Largest Market Segment** | Small-Business (46.7% of reviews) | Mid-Market (56.7% of reviews) | 
| **Entry Level Price** | No pricing available | Starting at $20/month | 

---
## Top Pros & Cons

### Broadsign

**Not enough data**

### REACH Media Network

Pros:
- Ease of Use (40 reviews)
- Customer Support (28 reviews)

Cons:
- Complexity (8 reviews)
- Learning Curve (5 reviews)

---
## Ratings Comparison
| Rating | Broadsign | REACH Media Network | 
|---|---|---|
  | **Meets Requirements** | 9.2 (13 reviews) | 9.6 (227 reviews) | 
  | **Ease of Use** | 7.4 (13 reviews) | 9.3 (229 reviews) | 
  | **Ease of Setup** | 8.3 (6 reviews) | 9.1 (194 reviews) | 
  | **Ease of Admin** | 7.2 (6 reviews) | 9.4 (165 reviews) | 
  | **Quality of Support** | 9.6 (12 reviews) | 9.7 (224 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.7 (6 reviews) | 9.8 (164 reviews) | 
  | **Product Direction (% positive)** | 8.3 (14 reviews) | 9.7 (214 reviews) | 

---
## Pricing

### Broadsign

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### REACH Media Network

#### Entry-Level Pricing

Plan: Pricing Made Simple

Price: Starting at $20/month

Description: Prices start at $20/month (no contracts) and include unlimited support, training and user accounts. Our signage solution is perfect for clients who want an inexpensive, easy-to-use solution. Get a free trial now!


[Learn more about REACH Media Network](https://www.g2.com/products/reach-media-network/reviews)

#### Free Trial

Yes

---
## Features Comparison By Category

### Digital Signage

| Product | Score | Reviews |
|---|---|---|
| **Broadsign** | 8.9/10 | 11 |
| **REACH Media Network** | 9.2/10 | 204 |

#### Platform Basics

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **Remotely Content Management** | 8.9 (9 reviews) | 9.6 (194 reviews) | 
| **Content Scheduling** | 8.8 (11 reviews) | 9.5 (199 reviews) | 
| **Multi-User Access** | 9.7 (11 reviews) | 9.3 (185 reviews) | 

#### Platform Content

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **Media Formats** | 9.2 (11 reviews) | 9.4 (198 reviews) | 
| **Media Editor** | 8.0 (5 reviews) | 8.7 (189 reviews) | 

#### Platform Interoperability

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **Hardware** | 7.4 (7 reviews) | 9.3 (189 reviews) | 

#### Platform Additional Functionality

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **Screen Grouping** | 9.3 (9 reviews) | 9.0 (168 reviews) | 
| **Asset Management Integration** | 9.1 (9 reviews) | 9.1 (159 reviews) | 
| **Network Reporting** | 9.4 (11 reviews) | 8.9 (164 reviews) | 

#### Agentic AI - Digital Signage

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 8.8 (15 reviews) | 

### Demand Side Platform (DSP)

| Product | Score | Reviews |
|---|---|---|
| **Broadsign** | N/A | N/A |
| **REACH Media Network** | N/A | N/A |

#### Demand Side Platforms

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **Cross Channel Capabilities ** | Not enough data | Not enough data | 

#### Agentic AI - Demand Side Platform (DSP)

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Campaign Management

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **Campaign Dashboard** | Not enough data | Not enough data | 
| **Campaign Optimization** | Not enough data | Not enough data | 
| **Reach** | Not enough data | Not enough data | 
| **Bulk Editing** | Not enough data | Not enough data | 
| **Batch Uploading** | Not enough data | Not enough data | 
| **Brand Safety** | Not enough data | Not enough data | 
| **Fraud Protection** | Not enough data | Not enough data | 
| **Frequency Capping** | Not enough data | Not enough data | 
| **Budget Pacing** | Not enough data | Not enough data | 
| **Creative Optimization** | Not enough data | Not enough data | 
| **Rich Media Capabilties** | Not enough data | Not enough data | 
| **In-App Ads** | Not enough data | Not enough data | 
| **Mobile Rich Media Capabilities** | Not enough data | Not enough data | 

#### Targeting

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **Targeting** | Not enough data | Not enough data | 
| **Retargeting** | Not enough data | Not enough data | 
| **Geo-Targeting** | Not enough data | Not enough data | 
| **Contextual Targeting** | Not enough data | Not enough data | 

#### Demand Side Platforms

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **Machine Learning Optimization** | Not enough data | Not enough data | 
| **Estimate and Projections** | Not enough data | Not enough data | 
| **Cross-Device Capabilities** | Not enough data | Not enough data | 

#### Platform

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **API / Integrations** | Not enough data | Not enough data | 
| **Custom Reports** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Performance and Reliability** | Not enough data | Not enough data | 
| **Enterprise Scalability** | Not enough data | Not enough data | 
| **Customization** | Not enough data | Not enough data | 
| **Workflow Capability** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Notifications** | Not enough data | Not enough data | 

### Supply Side Platform (SSP)

| Product | Score | Reviews |
|---|---|---|
| **Broadsign** | N/A | N/A |
| **REACH Media Network** | N/A | N/A |

#### Agentic AI - Supply Side Platform (SSP)

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### SSP Functionality 

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **SSP Functionality ** | Not enough data | Not enough data | 

#### SSP

| Feature | Broadsign | REACH Media Network | 
|---|---|---|
| **Ad Unit Availability** | Not enough data | Not enough data | 
| **Impression Targeting** | Not enough data | Not enough data | 
| **Floor Price** | Not enough data | Not enough data | 
| **Advertiser Restrictions** | Not enough data | Not enough data | 
| **Bid Reporting** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Digital Signage Software](https://www.g2.com/categories/digital-signage)

**Unique to Broadsign (2):** [Supply Side Platforms (SSP)](https://www.g2.com/categories/supply-side-platform-ssp), [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp)



---
## Reviewer Demographics

### By Company Size

| Segment | Broadsign | REACH Media Network | 
|---|---|---|
| **Small-Business** | 46.7% | 28.0% | 
| **Mid-Market** | 26.7% | 56.7% | 
| **Enterprise** | 26.7% | 15.2% | 

### By Industry

#### Broadsign

- **Marketing and Advertising:** 46.7%
- **Broadcast Media:** 13.3%
- **Telecommunications:** 6.7%
- **Retail:** 6.7%
- **Printing:** 6.7%
- **Information Technology and Services:** 6.7%
- **Information Services:** 6.7%
- **Education Management:** 6.7%

#### REACH Media Network

- **Higher Education:** 11.1%
- **Education Management:** 7.9%
- **Non-Profit Organization Management:** 6.4%
- **Government Administration:** 5.0%
- **Health, Wellness and Fitness:** 4.6%
- **Recreational Facilities and Services:** 3.9%
- **Hospital & Health Care:** 3.9%
- **Manufacturing:** 3.9%
- **Primary/Secondary Education:** 3.6%
- **Hospitality:** 2.9%
- **Other:** 46.8%

---
## Alternatives

### Alternatives to Broadsign

- [OptiSigns](https://www.g2.com/products/optisigns/reviews) — 4.7/5 stars (3597 reviews)
- [Yodeck](https://www.g2.com/products/yodeck/reviews) — 4.7/5 stars (2983 reviews)
- [ScreenCloud Digital Signage](https://www.g2.com/products/screencloud-digital-signage/reviews) — 4.7/5 stars (454 reviews)
- [Rise Vision](https://www.g2.com/products/rise-vision/reviews) — 4.7/5 stars (972 reviews)
- [Zoom Rooms](https://www.g2.com/products/zoom-rooms/reviews) — 4.5/5 stars (435 reviews)
- [Displai](https://www.g2.com/products/displai/reviews) — 4.7/5 stars (398 reviews)
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1946 reviews)
- [Zoom Workplace](https://www.g2.com/products/zoom-workplace/reviews) — 4.5/5 stars (56380 reviews)
- [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) — 4.2/5 stars (1455 reviews)
- [StackAdapt](https://www.g2.com/products/stackadapt/reviews) — 4.7/5 stars (868 reviews)

### Alternatives to REACH Media Network

- [Yodeck](https://www.g2.com/products/yodeck/reviews) — 4.7/5 stars (2983 reviews)
- [OptiSigns](https://www.g2.com/products/optisigns/reviews) — 4.7/5 stars (3597 reviews)
- [Rise Vision](https://www.g2.com/products/rise-vision/reviews) — 4.7/5 stars (972 reviews)
- [ScreenCloud Digital Signage](https://www.g2.com/products/screencloud-digital-signage/reviews) — 4.7/5 stars (454 reviews)
- [Displai](https://www.g2.com/products/displai/reviews) — 4.7/5 stars (398 reviews)
- [Zoom Rooms](https://www.g2.com/products/zoom-rooms/reviews) — 4.5/5 stars (435 reviews)
- [Zoom Workplace](https://www.g2.com/products/zoom-workplace/reviews) — 4.5/5 stars (56380 reviews)
- [Poppulo](https://www.g2.com/products/poppulo/reviews) — 4.3/5 stars (312 reviews)
- [Atmosphere TV](https://www.g2.com/products/atmosphere-tv/reviews) — 4.8/5 stars (265 reviews)
- [Rockbot](https://www.g2.com/products/rockbot/reviews) — 4.5/5 stars (279 reviews)

---
## Top Discussions

### Broadsign

- Title: [What is Broadsign control?](https://www.g2.com/discussions/what-is-broadsign-control) — 1 comment
  > **Top comment:** "It is the programming platform used for total control of players and displays in Broadsign"

### REACH Media Network

- Title: [What is the best recommended way to create custom slides/anncouncements?](https://www.g2.com/discussions/what-is-the-best-recommended-way-to-create-custom-slides-anncouncements) — 5 comments, 1 upvote
  > **Top comment:** "Hey there, Emily! We do have pre-built message templates that I think you'll find way more user-friendly, I'd be happy to connect you with your Account..."
- Title: [On the announcements page, instead on Next Page, can you just use page numbers.  Ex:  1,2,3,4 ...](https://www.g2.com/discussions/on-the-announcements-page-instead-on-next-page-can-you-just-use-page-numbers-ex-1-2-3-4) — 1 comment, 1 upvote
  > **Top comment:** "Hey Martin! I'll have Russ connect with you to get you transitioned to the Media Library - this will solve your issue :)"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/broadsign-vs-reach-media-network)