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Compare BrightEdge and Siteimprove 
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At a Glance
Market Segments
Enterprise (39.8% of reviews)
Enterprise (48.7% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
BrightEdge
Star Rating
(764)4.4 out of 5
Market Segments
Enterprise (39.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about BrightEdgeSiteimprove
Star Rating
(431)4.6 out of 5
Market Segments
Enterprise (48.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about SiteimproveSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that BrightEdge excels in "Keyword Research" with a score of 9.1, indicating a robust tool for identifying and optimizing keywords, while Siteimprove's score of 8.0 suggests it may not be as comprehensive in this area.
- Reviewers mention that BrightEdge's "SEO Change Tracking" feature, rated at 8.7, provides detailed insights into changes made to SEO strategies, whereas Siteimprove's score of 8.1 indicates it may not offer the same level of granularity.
- G2 users highlight that Siteimprove shines in "Compliance Monitoring" with a score of 9.0, making it a preferred choice for organizations focused on regulatory adherence, while BrightEdge's score of 8.9 is slightly lower but still strong.
- Users on G2 report that BrightEdge's "Real-Time Reporting" feature, rated at 8.6, allows for immediate insights into performance metrics, which is crucial for timely decision-making, while Siteimprove lacks a similar level of immediacy in its reporting capabilities.
- Reviewers mention that BrightEdge's "Custom Reports and Dashboards" feature, scoring 8.7, offers extensive customization options that cater to specific user needs, whereas Siteimprove's score of 8.0 suggests it may have limitations in this area.
- Users say that Siteimprove's "Web Accessibility" feature, rated at 9.1, is a standout for organizations prioritizing inclusivity, while BrightEdge's score of 8.5 indicates it may not be as focused on accessibility features.
Pricing
Entry-Level Pricing
BrightEdge
No pricing availableSiteimprove
No pricing availableFree Trial
BrightEdge
No trial information availableSiteimprove
No trial information availableRatings
Meets Requirements
8.8
629
9.1
351
Ease of Use
8.0
638
8.7
352
Ease of Setup
8.2
341
8.9
230
Ease of Admin
8.6
252
8.8
229
Quality of Support
9.3
620
9.2
329
Has the product been a good partner in doing business?
9.1
264
9.4
227
Product Direction (% positive)
9.2
625
9.0
341
Features by Category
Metrics
Not enough data
8.8
122
Not enough data
8.7
113
Not enough data
8.6
113
Not enough data
8.4
102
Not enough data
8.3
94
Not enough data
8.4
100
Not enough data
8.3
97
Not enough data
8.1
90
Not enough data
8.2
91
Reporting
Not enough data
8.5
109
Not enough data
8.4
108
Not enough data
8.2
50
Not enough data
8.4
98
Not enough data
8.2
100
Not enough data
Feature Not Available
Not enough data
8.7
115
Other
Not enough data
8.6
112
Not enough data
8.5
112
Not enough data
8.6
106
Not enough data
8.3
86
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
7.9
89
Not enough data
8.5
93
Not enough data
8.9
133
Not enough data
8.8
132
Monitoring
Not enough data
7.4
45
Not enough data
8.9
122
|
Verified
Not enough data
6.5
40
Administration
Not enough data
8.7
129
|
Verified
Not enough data
8.9
125
|
Verified
Not enough data
8.6
98
|
Verified
Not enough data
8.5
122
|
Verified
Standards
Not enough data
8.2
108
|
Verified
Not enough data
8.6
111
|
Verified
Not enough data
7.9
69
Not enough data
9.1
89
|
Verified
Agentic AI - Digital Governance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SEO Auditing & Monitoring
8.3
411
8.0
70
8.6
405
8.5
63
8.7
407
8.1
62
8.5
405
8.5
62
Agentic AI - SEO Tools
8.1
61
5.3
5
7.9
59
5.3
5
7.7
58
5.7
5
7.9
58
5.3
5
7.9
57
5.0
5
7.9
57
5.7
5
7.9
58
5.7
5
SEO Content & Rankings
7.1
466
7.8
90
9.1
555
7.8
109
8.9
529
7.4
80
8.0
370
7.3
66
8.7
401
7.7
53
SEO Reporting
8.7
553
7.3
90
8.6
420
8.2
81
8.5
418
7.8
85
7.8
319
7.4
62
Generative AI
7.9
217
6.1
34
8.0
213
6.0
34
Monitoring
Not enough data
8.8
189
Not enough data
7.7
66
Not enough data
8.6
183
Not enough data
8.0
99
Reporting
Not enough data
8.7
105
Not enough data
7.9
90
Automation
Not enough data
8.2
96
Not enough data
8.6
101
Functionality
Not enough data
Feature Not Available
Not enough data
8.0
133
Not enough data
8.0
112
Not enough data
8.2
136
Not enough data
Feature Not Available
Generative AI
Not enough data
Feature Not Available
Agentic AI - Digital Accessibility Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI Visibility & Tracking
9.0
24
Not enough data
9.0
24
Not enough data
Sentiment & Brand Analysis
8.8
24
Not enough data
Feature Not Available
Not enough data
Competitive Benchmarking
8.3
24
Not enough data
8.4
24
Not enough data
AI Content Optimization
8.4
22
Not enough data
8.8
23
Not enough data
Reporting & Alerts
7.6
22
Not enough data
8.8
25
Not enough data
Categories
Categories
Shared Categories
BrightEdge and Siteimprove are categorized as SEO Tools
Unique Categories
BrightEdge is categorized as Answer Engine Optimization (AEO)
Siteimprove is categorized as Digital Governance, Digital Analytics, and Digital Accessibility Platforms
Reviews
Reviewers' Company Size
BrightEdge
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Siteimprove
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.4%
Retail
6.1%
Computer Software
5.3%
Hospital & Health Care
4.9%
Financial Services
4.7%
Other
63.5%
Higher Education
30.8%
Education Management
9.3%
Financial Services
6.5%
Government Administration
6.1%
Information Technology and Services
4.9%
Other
42.4%
Discussions
How do you feel about Content IQ?
2 Comments
KK
Ambivalent. It promises more than it delivers, IMO.Read more
What do you think of the platform?
1 Comment
JP
I have been using the platform for over 5 years. It has really helped with the success of all our clients. The platform continues to evolve and grow over...Read more
What is BrightEdge used for?
1 Comment
JO
BrightEdge is a powerful tool for search engine optimization of new and existing web-based content. Used by marketers for keyword research, this program also...Read more
I want to explore additional modules features like Analytics, Ads and Performance
3 Comments
KM
Have you tried reaching out to your Account Manager at Siteimprove? Ours has been very helpful in getting us access to whatever we need.Read more
How many users can I have?
2 Comments
MK
At my org, we have five users, but there is the option to add more, so I add and remove users at will. Read more
Similar to Siteimprove?
2 Comments
JB
If Website Accessibility is what you are after - you can find a huge list of vendors on the W3C website - https://www.w3.org/WAI/ER/tools/Read more
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