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At a Glance
Market Segments
Small-Business (84.2% of reviews)
Small-Business (63.9% of reviews)
Entry-Level Pricing
Contact Us
Contact Us
Brevo Marketing Platform
Star Rating
(2,472)4.5 out of 5
Market Segments
Small-Business (84.2% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 4 pricing plansSMTP2GO
Star Rating
(225)4.7 out of 5
Market Segments
Small-Business (63.9% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Brevo Marketing Platform excels in its Email Marketing capabilities, particularly with features like Email and Mobile Preview and Building and Personalizing Emails, which received high ratings of 9.0 and 8.8 respectively. In contrast, SMTP2GO's email marketing features, while solid, do not match the same level of personalization and user-friendliness.
- Reviewers mention that SMTP2GO shines in Deliverability Testing with a score of 8.9, which is crucial for ensuring emails reach their intended recipients. Brevo, while competent, has a slightly lower score of 8.8 in this area, indicating that SMTP2GO may provide a more reliable service for high-volume senders.
- G2 users highlight Brevo's superior Marketing Automation features, particularly in Email Marketing and Campaign Management, both rated above 9.0. Users on G2 appreciate the intuitive interface and robust automation tools, while SMTP2GO's automation features are seen as less comprehensive.
- Users say that Brevo's Quality of Support is commendable, with a score of 8.8, reflecting positive experiences with customer service. In comparison, SMTP2GO also performs well with a score of 9.2, but some users feel that Brevo's support is more accessible and responsive.
- Reviewers mention that Brevo's Template Creation feature is user-friendly, scoring 8.7, which allows for easy customization of email templates. SMTP2GO's template options, rated at 7.5, are perceived as less flexible, making Brevo a better choice for users who prioritize design.
- Users report that both platforms offer solid Integrations, but Brevo's integration capabilities, particularly with Email Marketing Integration rated at 9.0, are seen as more extensive compared to SMTP2GO's 8.0 rating, making it easier for users to connect with other tools and platforms.
Pricing
Entry-Level Pricing
Brevo Marketing Platform
Brevo Plus
Contact Us
For large organizations with specific needs
- Enterprise-grade security
- Advanced integrations
- Sub-account management
SMTP2GO
Premiere Custom - over 3 Million Emails/Month
Contact Us
Send more than 3 million emails per month.
- All features of lower plans, plus:
- Additional dedicated IP addresses (as required)
- Dedicated account manager
Free Trial
Brevo Marketing Platform
Free Trial is available
SMTP2GO
Free Trial is available
Ratings
Meets Requirements
8.9
1,988
9.5
187
Ease of Use
9.0
2,020
9.4
189
Ease of Setup
8.8
1,329
9.3
155
Ease of Admin
9.0
1,089
9.4
153
Quality of Support
8.8
1,792
9.2
166
Has the product been a good partner in doing business?
8.9
1,042
9.2
148
Product Direction (% positive)
8.8
1,946
8.3
189
Features by Category
Sales Force Automation
8.6
97
Not enough data
8.1
90
Not enough data
8.4
90
Not enough data
8.4
89
Not enough data
8.0
85
Not enough data
8.3
86
Not enough data
7.8
84
Not enough data
7.9
77
Not enough data
7.9
77
Not enough data
Marketing Automation
9.4
99
Not enough data
9.3
92
Not enough data
8.9
90
Not enough data
8.2
82
Not enough data
Customer Support
8.6
80
Not enough data
8.5
79
Not enough data
8.5
81
Not enough data
7.9
75
Not enough data
8.3
76
Not enough data
Reporting & Analytics
8.4
83
Not enough data
8.7
85
Not enough data
8.3
72
Not enough data
Mobile & Social
7.9
73
Not enough data
8.0
70
Not enough data
7.8
72
Not enough data
Platform
8.4
119
Not enough data
8.6
113
Not enough data
8.7
114
Not enough data
8.3
108
Not enough data
7.9
104
Not enough data
8.3
104
Not enough data
9.1
112
Not enough data
8.3
103
Not enough data
Integration
8.7
96
Not enough data
8.7
89
Not enough data
8.2
87
Not enough data
Generative AI
7.3
62
Not enough data
Agentic AI - CRM
6.8
21
Not enough data
7.0
21
Not enough data
7.2
21
Not enough data
7.1
21
Not enough data
6.9
21
Not enough data
6.8
21
Not enough data
7.1
21
Not enough data
Email Marketing
9.0
1168
|
Verified
Not enough data
8.8
1214
|
Verified
Not enough data
8.7
1070
|
Verified
Not enough data
8.9
1199
|
Verified
Not enough data
9.0
1151
|
Verified
Not enough data
8.8
1157
|
Verified
Not enough data
8.5
968
|
Verified
Not enough data
8.3
663
|
Verified
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
8.3
790
|
Verified
Not enough data
8.8
1120
|
Verified
Not enough data
Generative AI
7.3
370
Not enough data
7.4
364
Not enough data
Agentic AI - Email Marketing
6.6
49
Not enough data
6.6
47
Not enough data
6.7
48
Not enough data
7.0
47
Not enough data
6.9
48
Not enough data
Integration
8.7
801
|
Verified
Not enough data
8.1
644
|
Verified
Not enough data
7.8
579
|
Verified
Not enough data
8.0
518
|
Verified
Not enough data
7.9
523
|
Verified
Not enough data
7.9
504
|
Verified
Not enough data
Administration
8.7
413
7.7
15
8.3
399
7.9
15
8.6
384
8.1
82
8.6
379
Feature Not Available
8.4
319
8.6
132
8.7
361
8.6
122
Integrations
8.6
286
8.0
70
8.6
279
8.3
72
8.8
296
8.9
94
8.2
279
8.4
89
Platform
8.8
295
8.9
105
8.6
259
9.0
108
8.5
247
8.7
86
8.6
316
8.5
128
8.5
299
9.1
115
8.9
373
9.1
135
8.6
272
8.8
99
8.9
361
9.4
149
Diagnosis
8.6
460
Not enough data
8.7
509
Not enough data
8.8
556
Not enough data
8.9
518
Not enough data
Tracking
8.9
628
Not enough data
8.7
553
Not enough data
8.9
649
Not enough data
8.9
613
Not enough data
8.7
554
Not enough data
Reporting
9.0
679
Not enough data
8.7
534
Not enough data
8.8
530
Not enough data
8.8
598
Not enough data
Agentic AI - Email Deliverability
8.2
13
Not enough data
8.5
13
Not enough data
8.3
13
Not enough data
8.5
13
Not enough data
8.2
13
Not enough data
Visitor Behavior
8.3
23
Not enough data
8.5
25
Not enough data
8.4
22
Not enough data
Templates
8.3
22
Not enough data
8.5
24
Not enough data
8.2
22
Not enough data
Personalization
8.4
21
Not enough data
8.3
22
Not enough data
8.4
23
Not enough data
8.2
21
Not enough data
8.0
22
Not enough data
8.3
21
Not enough data
8.0
21
Not enough data
8.8
22
Not enough data
Multichannel
8.6
23
Not enough data
9.0
26
Not enough data
8.4
23
Not enough data
Administration
9.2
23
Not enough data
8.8
26
Not enough data
8.7
26
Not enough data
8.6
22
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
8.6
15
Not enough data
9.4
15
Not enough data
8.7
15
Not enough data
8.6
15
Not enough data
8.6
15
Not enough data
Analytics
8.0
14
Not enough data
8.2
15
Not enough data
Optimization
8.8
15
Not enough data
9.1
15
Not enough data
8.3
15
Not enough data
8.8
15
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.6
213
Not enough data
7.8
179
Not enough data
8.3
180
Not enough data
8.7
210
Not enough data
Edit
8.6
191
Not enough data
8.9
209
Not enough data
8.5
187
Not enough data
Logistics
8.7
197
Not enough data
8.1
175
Not enough data
8.5
179
Not enough data
8.7
180
Not enough data
Generative AI
7.2
104
Not enough data
7.2
101
Not enough data
Agentic AI - Email Template Builder
6.9
12
Not enough data
6.8
12
Not enough data
Text Messaging
8.5
143
|
Verified
Not enough data
8.5
132
|
Verified
Not enough data
8.6
144
|
Verified
Not enough data
8.4
133
|
Verified
Not enough data
8.4
134
|
Verified
Not enough data
8.2
128
|
Verified
Not enough data
8.6
64
|
Verified
Not enough data
8.5
61
Not enough data
SMS Platform
8.7
150
|
Verified
Not enough data
8.8
150
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
61
|
Verified
Not enough data
Agentic AI - SMS Marketing
8.1
8
Not enough data
8.1
8
Not enough data
7.9
8
Not enough data
8.3
8
Not enough data
8.1
8
Not enough data
7.7
8
Not enough data
Platform Basics
9.0
274
Not enough data
8.6
227
Not enough data
8.8
228
Not enough data
8.8
257
Not enough data
9.0
265
Not enough data
Platform Data
9.1
284
Not enough data
9.0
291
Not enough data
9.0
284
Not enough data
Agentic AI - Email Testing
6.0
7
Not enough data
6.2
7
Not enough data
6.4
7
Not enough data
6.2
7
Not enough data
6.9
7
Not enough data
Platform Interoperability
7.6(won by default)
34
Not enough data
Agentic AI - Social Media Advertising
6.4(won by default)
7
Not enough data
6.4(won by default)
7
Not enough data
6.4(won by default)
7
Not enough data
6.7(won by default)
7
Not enough data
6.7(won by default)
6
Not enough data
8.0(won by default)
5
Not enough data
Social Functionality
8.2(won by default)
37
Not enough data
Campaign Management
8.7(won by default)
40
Not enough data
8.5(won by default)
40
Not enough data
8.3(won by default)
39
Not enough data
7.9(won by default)
39
Not enough data
7.9(won by default)
39
Not enough data
8.4(won by default)
40
Not enough data
8.2(won by default)
39
Not enough data
8.0(won by default)
38
Not enough data
7.9(won by default)
38
Not enough data
8.1(won by default)
37
Not enough data
8.0(won by default)
38
Not enough data
7.5(won by default)
37
Not enough data
7.6(won by default)
37
Not enough data
Targeting
8.2(won by default)
37
Not enough data
8.2(won by default)
37
Not enough data
8.0(won by default)
37
Not enough data
8.0(won by default)
36
Not enough data
Platform
7.7(won by default)
36
Not enough data
8.4(won by default)
37
Not enough data
8.4(won by default)
37
Not enough data
8.7(won by default)
36
Not enough data
8.3(won by default)
37
Not enough data
8.3(won by default)
37
Not enough data
8.2(won by default)
37
Not enough data
7.8(won by default)
36
Not enough data
8.1(won by default)
35
Not enough data
Responses
8.6
13
Not enough data
7.8
13
Not enough data
8.1
13
Not enough data
8.5
13
Not enough data
8.3
12
Not enough data
Platform
8.7
13
Not enough data
7.9
11
Not enough data
8.5
13
Not enough data
9.0
12
Not enough data
8.3
13
Not enough data
7.9
13
Not enough data
8.2
13
Not enough data
Generative AI
6.9
6
Not enough data
6.4
6
Not enough data
Page Customization
9.2
80
|
Verified
Not enough data
8.7
82
|
Verified
Not enough data
8.4
75
|
Verified
Not enough data
8.5
70
|
Verified
Not enough data
Page Optimization
8.6
66
|
Verified
Not enough data
8.8
70
|
Verified
Not enough data
8.7
67
|
Verified
Not enough data
8.4
61
|
Verified
Not enough data
Integrations
8.4
58
|
Verified
Not enough data
9.0
70
|
Verified
Not enough data
8.8
68
|
Verified
Not enough data
Generative AI
7.5
20
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Calendar View
7.9
18
Not enough data
8.0
18
Not enough data
Shared Calendar
7.9
17
Not enough data
7.8
17
Not enough data
Accessibility
8.1
18
Not enough data
7.8
18
Not enough data
Integration
8.1
18
Not enough data
8.1
18
Not enough data
7.9
17
Not enough data
Notifications
8.8
17
Not enough data
7.5
17
Not enough data
Generative AI
6.6
17
Not enough data
6.6
16
Not enough data
6.7
16
Not enough data
Agentic AI - Calendar
6.9
6
Not enough data
Notifications
9.3
21
Not enough data
9.6
19
Not enough data
9.7
23
Not enough data
Settings
9.3
19
Not enough data
9.2
24
Not enough data
9.2
22
Not enough data
Personalization
9.0
23
Not enough data
9.0
21
Not enough data
Integrations
8.8
16
Not enough data
8.9
19
Not enough data
8.8
14
Not enough data
8.9
18
Not enough data
8.8
20
Not enough data
Generative AI
7.5
14
Not enough data
6.9
14
Not enough data
7.4
14
Not enough data
7.3
13
Not enough data
7.1
13
Not enough data
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
5.9
11
Not enough data
6.1
11
Not enough data
5.9
11
Not enough data
Communication
8.6
23
Not enough data
8.7
24
Not enough data
8.5
24
Not enough data
8.3
20
Not enough data
8.2
21
Not enough data
Internal Use
8.7
44
Not enough data
8.0
24
Not enough data
8.2
24
Not enough data
8.8
22
Not enough data
8.4
19
Not enough data
7.9
23
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.1
21
Not enough data
8.6
21
Not enough data
8.2
19
Not enough data
8.7
21
Not enough data
8.5
19
Not enough data
7.3
20
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.0
21
Not enough data
8.3
20
Not enough data
7.8
18
Not enough data
7.8
20
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Tracking
6.9
18
Not enough data
7.8
19
Not enough data
7.5
19
Not enough data
7.6
19
Not enough data
7.0
19
Not enough data
7.1
19
Not enough data
7.6
19
Not enough data
Analytics
8.8
126
Not enough data
8.8
125
Not enough data
8.5
119
Not enough data
Customizations
8.7
123
Not enough data
9.2
128
Not enough data
8.7
118
Not enough data
8.8
118
Not enough data
8.9
125
Not enough data
Generative AI
7.3
100
Not enough data
Features
8.5
24
Not enough data
8.3
21
Not enough data
8.0
16
Not enough data
9.2
25
Not enough data
7.3
16
Not enough data
8.6
23
Not enough data
Categories
Categories
Shared Categories
Brevo Marketing Platform and SMTP2GO are categorized as Transactional Email
Unique Categories
Brevo Marketing Platform is categorized as Shared Inbox, Email Testing, SMS Marketing, Email Template Builder, Personalization, Push Notification, E-Commerce Personalization, Email Deliverability, Chatbots, Landing Page Builders, Social Media Advertising, Email Tracking, Online Appointment Scheduling, Live Chat, CRM, Calendar, Email Marketing, Appointment Reminder, and WhatsApp Marketing
SMTP2GO has no unique categories
Reviews
Reviewers' Company Size
Brevo Marketing Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
SMTP2GO
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.5%
Information Technology and Services
5.6%
Computer Software
4.7%
Retail
3.1%
Health, Wellness and Fitness
2.9%
Other
72.2%
Information Technology and Services
16.9%
Computer Software
7.8%
Retail
4.6%
Education Management
4.1%
Telecommunications
3.7%
Other
63.0%
Alternatives
Discussions
Is Sendinblue free?
6 Comments
AD
Yes, Sendinblue offers a free plan. The free plan includes:
-> Up to 300 emails per day
-> Unlimited contacts
-> Access to core email marketing...Read more
How do you know where an email were opened?
4 Comments
MP
IP country and many other info can be traced through Webhook with the API.Read more
Why import contacts directly from an existing mailing list
3 Comments
KG
It is possible to import the opt in data, as I imported one list and then had errors when sending mail as there wasn't evidence of opt in. My other list is...Read more
What about SPF and DKIM records?
2 Comments
Official Response from SMTP2GO
Any necessary changes to SPF and DKIM records can be quickly and easily made within a few minutes. We let you know exactly how these records should appear,...Read more
How do I configure smtp2go?
2 Comments
DC
SMTP Auth for outgoing SMTP servers from Internal Linux e-mail serversRead more
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