Introducing G2.ai, the future of software buying.Try now
Compare Brevo Marketing Platform and Contentful 
Featured Products
At a Glance
Market Segments
Small-Business (84.2% of reviews)
Mid-Market (37.5% of reviews)
Entry-Level Pricing
Contact Us
$0.00
Brevo Marketing Platform
Star Rating
(2,480)4.5 out of 5
Market Segments
Small-Business (84.2% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 4 pricing plansContentful
Star Rating
(320)4.2 out of 5
Market Segments
Mid-Market (37.5% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brevo Marketing Platform excels in user satisfaction, with a higher overall rating compared to Contentful. Users appreciate its intuitive interface for managing multi-language campaigns and segmentation, making it a strong choice for businesses operating in diverse markets.
- According to verified reviews, Brevo's implementation process is praised for its simplicity, allowing users to quickly set up and manage newsletters, transactional emails, and automation workflows all in one place. This ease of use is a significant advantage for small businesses looking to streamline their marketing efforts.
- Users say that Contentful shines in its flexibility and content management capabilities. Reviewers highlight its ability to manage content across multiple platforms seamlessly, which is particularly beneficial for developers and content teams working collaboratively.
- Reviewers mention that while Contentful has a clean interface, it may require a learning curve for new users. However, once familiar with the system, users find it intuitive for uploading and amending content, showcasing its potential for effective content management.
- G2 reviewers highlight Brevo's strong support and responsiveness, with many users noting that the platform has been a reliable partner in their marketing efforts. This level of support can be crucial for small businesses that may not have extensive resources for troubleshooting.
- According to recent feedback, while both platforms have their strengths, Brevo's comprehensive email marketing features and user-friendly design make it particularly appealing for small businesses, whereas Contentful's robust API and modular content capabilities cater more to mid-market needs.
Pricing
Entry-Level Pricing
Brevo Marketing Platform
Brevo Plus
Contact Us
For large organizations with specific needs
- Enterprise-grade security
- Advanced integrations
- Sub-account management
Free Trial
Brevo Marketing Platform
Free Trial is available
Contentful
Free Trial is available
Ratings
Meets Requirements
8.9
1,991
8.4
232
Ease of Use
9.0
2,023
8.4
235
Ease of Setup
8.8
1,333
8.2
115
Ease of Admin
9.0
1,091
8.4
107
Quality of Support
8.8
1,795
8.4
189
Has the product been a good partner in doing business?
8.9
1,044
8.6
98
Product Direction (% positive)
8.8
1,949
7.4
220
Features by Category
Sales Force Automation
8.6
97
Not enough data
8.1
90
Not enough data
8.4
90
Not enough data
8.4
89
Not enough data
8.0
85
Not enough data
8.3
86
Not enough data
7.8
84
Not enough data
7.9
77
Not enough data
7.9
77
Not enough data
Marketing Automation
9.4
101
Not enough data
9.4
93
Not enough data
8.9
90
Not enough data
8.2
83
Not enough data
Customer Support
8.6
80
Not enough data
8.5
79
Not enough data
8.5
81
Not enough data
7.9
75
Not enough data
8.3
76
Not enough data
Reporting & Analytics
8.4
84
Not enough data
8.7
85
Not enough data
8.3
72
Not enough data
Mobile & Social
7.9
73
Not enough data
8.0
70
Not enough data
7.8
72
Not enough data
Platform
8.4
119
Not enough data
8.6
113
Not enough data
8.7
114
Not enough data
8.3
108
Not enough data
7.9
104
Not enough data
8.3
104
Not enough data
9.1
112
Not enough data
8.3
103
Not enough data
Integration
8.7
96
Not enough data
8.7
89
Not enough data
8.2
87
Not enough data
Generative AI
7.3
62
Not enough data
Agentic AI - CRM
6.8
21
Not enough data
7.0
21
Not enough data
7.2
21
Not enough data
7.1
21
Not enough data
6.9
21
Not enough data
6.8
21
Not enough data
7.1
21
Not enough data
Email Marketing
9.0
1169
|
Verified
Not enough data
8.8
1219
|
Verified
Not enough data
8.7
1071
|
Verified
Not enough data
8.9
1203
|
Verified
Not enough data
9.0
1154
|
Verified
Not enough data
8.8
1158
|
Verified
Not enough data
8.5
971
|
Verified
Not enough data
8.3
662
|
Verified
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
8.3
791
|
Verified
Not enough data
8.8
1124
|
Verified
Not enough data
Generative AI
7.3
370
Not enough data
7.4
363
Not enough data
Agentic AI - Email Marketing
6.6
48
Not enough data
6.6
46
Not enough data
6.6
47
Not enough data
6.9
46
Not enough data
6.8
47
Not enough data
Integration
8.7
800
|
Verified
Not enough data
8.1
643
|
Verified
Not enough data
7.8
578
|
Verified
Not enough data
7.9
517
|
Verified
Not enough data
7.9
522
|
Verified
Not enough data
7.9
503
|
Verified
Not enough data
Content
Not enough data
8.3
147
|
Verified
Not enough data
7.9
145
|
Verified
Not enough data
7.9
132
|
Verified
Not enough data
7.7
114
|
Verified
Not enough data
7.9
100
|
Verified
Not enough data
8.4
90
|
Verified
Not enough data
7.8
132
|
Verified
Not enough data
7.7
137
|
Verified
Not enough data
8.2
133
|
Verified
Design
Not enough data
7.1
64
Not enough data
7.3
67
Not enough data
7.5
80
|
Verified
Not enough data
8.2
124
|
Verified
Platform
Not enough data
7.7
77
Not enough data
7.9
108
|
Verified
Not enough data
8.1
124
|
Verified
Not enough data
8.0
137
|
Verified
Not enough data
8.3
125
|
Verified
Not enough data
8.3
117
|
Verified
Not enough data
8.0
101
|
Verified
Not enough data
8.7
119
|
Verified
Agentic AI - Web Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.7
413
Not enough data
8.3
399
Not enough data
8.6
384
Not enough data
8.6
379
Not enough data
8.4
319
Not enough data
8.7
361
Not enough data
Integrations
8.6
286
Not enough data
8.6
279
Not enough data
8.8
296
Not enough data
8.2
279
Not enough data
Platform
8.8
295
Not enough data
8.6
259
Not enough data
8.5
247
Not enough data
8.6
316
Not enough data
8.5
299
Not enough data
8.9
373
Not enough data
8.6
272
Not enough data
8.9
361
Not enough data
Diagnosis
8.6
459
Not enough data
8.7
508
Not enough data
8.8
555
Not enough data
8.9
517
Not enough data
Tracking
8.9
627
Not enough data
8.7
552
Not enough data
8.9
648
Not enough data
8.9
612
Not enough data
8.7
553
Not enough data
Reporting
9.0
678
Not enough data
8.7
533
Not enough data
8.8
529
Not enough data
8.8
597
Not enough data
Agentic AI - Email Deliverability
8.1
12
Not enough data
8.3
12
Not enough data
8.2
12
Not enough data
8.3
12
Not enough data
8.1
12
Not enough data
Analytics
Not enough data
7.6
7
Not enough data
6.9
7
Not enough data
7.4
7
Not enough data
7.6
7
Not enough data
7.9
7
Not enough data
7.4
7
Content Management
Not enough data
8.3
7
Not enough data
8.3
8
Not enough data
7.6
7
Design & Development
Not enough data
8.1
7
Not enough data
7.1
7
Not enough data
8.1
7
Agentic AI - Digital Experience Platforms
Not enough data
8.7
5
Not enough data
8.0
5
Not enough data
8.7
5
Not enough data
8.7
5
Not enough data
7.7
5
Visitor Behavior
8.3
23
Not enough data
8.5
25
Not enough data
8.4
22
Not enough data
Templates
8.3
22
Not enough data
8.5
24
Not enough data
8.2
22
Not enough data
Personalization
8.4
21
Not enough data
8.3
22
Not enough data
8.4
23
Not enough data
8.2
21
Not enough data
8.0
22
Not enough data
8.3
21
Not enough data
8.0
21
Not enough data
8.8
22
Not enough data
Multichannel
8.6
23
Not enough data
9.0
26
Not enough data
8.4
23
Not enough data
Administration
9.2
23
Not enough data
8.8
26
Not enough data
8.7
26
Not enough data
8.6
22
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
8.6
15
Not enough data
9.4
15
Not enough data
8.7
15
Not enough data
8.6
15
Not enough data
8.6
15
Not enough data
Analytics
8.0
14
Not enough data
8.2
15
Not enough data
Optimization
8.8
15
Not enough data
9.1
15
Not enough data
8.3
15
Not enough data
8.8
15
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.6
214
Not enough data
7.8
180
Not enough data
8.3
180
Not enough data
8.7
210
Not enough data
Edit
8.6
191
Not enough data
8.9
209
Not enough data
8.5
187
Not enough data
Logistics
8.7
198
Not enough data
8.1
175
Not enough data
8.5
179
Not enough data
8.7
180
Not enough data
Generative AI
7.2
104
Not enough data
7.2
101
Not enough data
Agentic AI - Email Template Builder
6.9
12
Not enough data
6.8
12
Not enough data
Text Messaging
8.5
142
|
Verified
Not enough data
8.5
131
|
Verified
Not enough data
8.6
143
|
Verified
Not enough data
8.4
132
|
Verified
Not enough data
8.4
133
|
Verified
Not enough data
8.2
127
|
Verified
Not enough data
8.5
63
|
Verified
Not enough data
8.5
60
Not enough data
SMS Platform
8.7
149
|
Verified
Not enough data
8.8
149
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
60
|
Verified
Not enough data
Agentic AI - SMS Marketing
7.9
7
Not enough data
7.9
7
Not enough data
7.6
7
Not enough data
8.1
7
Not enough data
7.9
7
Not enough data
7.4
7
Not enough data
Platform Basics
9.0
274
Not enough data
8.6
227
Not enough data
8.8
229
Not enough data
8.8
257
Not enough data
9.0
265
Not enough data
Platform Data
9.1
285
Not enough data
9.0
292
Not enough data
9.0
284
Not enough data
Agentic AI - Email Testing
6.0
7
Not enough data
6.2
7
Not enough data
6.4
7
Not enough data
6.2
7
Not enough data
7.3
8
Not enough data
Functionality
Not enough data
8.8
13
Not enough data
8.8
12
Not enough data
8.5
13
Management
Not enough data
9.2
13
Not enough data
9.2
11
Not enough data
8.3
13
Support
Not enough data
Feature Not Available
Not enough data
9.0
13
Not enough data
8.8
13
Publishing
Not enough data
8.1
60
|
Verified
Not enough data
8.6
66
|
Verified
Not enough data
7.5
27
Development
Not enough data
7.9
77
|
Verified
Not enough data
8.6
77
|
Verified
Not enough data
7.5
59
|
Verified
Not enough data
7.7
39
|
Verified
Analytics
Not enough data
7.5
47
|
Verified
Not enough data
7.8
61
|
Verified
Agentic AI - Headless CMS
Not enough data
Not enough data
Platform Interoperability
7.5(won by default)
33
Not enough data
Agentic AI - Social Media Advertising
5.8(won by default)
6
Not enough data
5.8(won by default)
6
Not enough data
5.8(won by default)
6
Not enough data
6.1(won by default)
6
Not enough data
6.0(won by default)
5
Not enough data
Not enough data
Not enough data
Social Functionality
8.1(won by default)
36
Not enough data
Campaign Management
8.7(won by default)
39
Not enough data
8.4(won by default)
39
Not enough data
8.3(won by default)
39
Not enough data
7.9(won by default)
38
Not enough data
7.9(won by default)
39
Not enough data
8.4(won by default)
39
Not enough data
8.2(won by default)
38
Not enough data
8.0(won by default)
37
Not enough data
7.8(won by default)
37
Not enough data
8.1(won by default)
36
Not enough data
8.0(won by default)
37
Not enough data
7.5(won by default)
36
Not enough data
7.5(won by default)
36
Not enough data
Targeting
8.2(won by default)
37
Not enough data
8.2(won by default)
37
Not enough data
8.0(won by default)
36
Not enough data
7.9(won by default)
35
Not enough data
Platform
7.7(won by default)
35
Not enough data
8.3(won by default)
36
Not enough data
8.4(won by default)
36
Not enough data
8.6(won by default)
35
Not enough data
8.2(won by default)
36
Not enough data
8.3(won by default)
37
Not enough data
8.1(won by default)
36
Not enough data
7.8(won by default)
35
Not enough data
8.1(won by default)
35
Not enough data
Responses
8.6
13
Not enough data
7.8
13
Not enough data
8.1
13
Not enough data
8.5
13
Not enough data
8.3
12
Not enough data
Platform
8.7
13
Not enough data
7.9
11
Not enough data
8.5
13
Not enough data
9.0
12
Not enough data
8.3
13
Not enough data
7.9
13
Not enough data
8.2
13
Not enough data
Generative AI
6.9
6
Not enough data
6.4
6
Not enough data
Page Customization
9.2
81
|
Verified
Not enough data
8.7
83
|
Verified
Not enough data
8.4
75
|
Verified
Not enough data
8.5
70
|
Verified
Not enough data
Page Optimization
8.6
66
|
Verified
Not enough data
8.8
71
|
Verified
Not enough data
8.7
68
|
Verified
Not enough data
8.4
62
|
Verified
Not enough data
Integrations
8.4
58
|
Verified
Not enough data
9.0
70
|
Verified
Not enough data
8.8
68
|
Verified
Not enough data
Generative AI
7.5
20
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Calendar View
7.9
18
Not enough data
8.0
18
Not enough data
Shared Calendar
7.9
17
Not enough data
7.8
17
Not enough data
Accessibility
8.1
18
Not enough data
7.8
18
Not enough data
Integration
8.1
18
Not enough data
8.1
18
Not enough data
7.9
17
Not enough data
Notifications
8.8
17
Not enough data
7.5
17
Not enough data
Generative AI
6.6
17
Not enough data
6.6
16
Not enough data
6.7
16
Not enough data
Agentic AI - Calendar
6.9
6
Not enough data
Notifications
9.3
21
Not enough data
9.6
19
Not enough data
9.7
23
Not enough data
Settings
9.3
19
Not enough data
9.2
24
Not enough data
9.2
22
Not enough data
Personalization
9.0
23
Not enough data
9.0
21
Not enough data
Integrations
8.8
16
Not enough data
8.9
19
Not enough data
8.8
14
Not enough data
8.9
18
Not enough data
8.8
20
Not enough data
Generative AI
7.5
14
Not enough data
6.9
14
Not enough data
7.4
14
Not enough data
7.3
13
Not enough data
7.1
13
Not enough data
Agentic AI - Online Appointment Scheduling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
5.9
11
Not enough data
6.1
11
Not enough data
5.9
11
Not enough data
Communication
8.6
23
Not enough data
8.7
24
Not enough data
8.5
24
Not enough data
8.3
20
Not enough data
8.2
21
Not enough data
Internal Use
8.7
44
Not enough data
8.0
24
Not enough data
8.2
24
Not enough data
8.8
22
Not enough data
8.4
19
Not enough data
7.9
23
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.1
21
Not enough data
8.6
21
Not enough data
8.2
19
Not enough data
8.7
21
Not enough data
8.5
19
Not enough data
7.3
20
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.0
21
Not enough data
8.3
20
Not enough data
7.8
18
Not enough data
7.8
20
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Tracking
6.8
17
Not enough data
7.7
18
Not enough data
7.3
18
Not enough data
7.5
18
Not enough data
6.9
18
Not enough data
6.9
18
Not enough data
7.5
18
Not enough data
Analytics
8.8
127
Not enough data
8.8
125
Not enough data
8.5
118
Not enough data
Customizations
8.7
122
Not enough data
9.2
128
Not enough data
8.7
117
Not enough data
8.7
117
Not enough data
8.9
125
Not enough data
Generative AI
7.2
99
Not enough data
Features
8.5
24
Not enough data
8.3
21
Not enough data
8.0
16
Not enough data
9.2
25
Not enough data
7.3
16
Not enough data
8.6
23
Not enough data
Categories
Categories
Shared Categories
Brevo Marketing Platform and Contentful are categorized as Personalization
Unique Categories
Brevo Marketing Platform is categorized as Shared Inbox, Email Testing, SMS Marketing, Email Template Builder, Push Notification, E-Commerce Personalization, Email Deliverability, Chatbots, Landing Page Builders, Social Media Advertising, Email Tracking, Online Appointment Scheduling, Transactional Email, Live Chat, CRM, Calendar, Email Marketing, Appointment Reminder, and WhatsApp Marketing
Contentful is categorized as WebOps Platforms, Digital Experience Platforms (DXP), Headless CMS, and Web Content Management
Reviews
Reviewers' Company Size
Brevo Marketing Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Contentful
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
11.5%
Information Technology and Services
5.5%
Computer Software
4.7%
Retail
3.1%
Health, Wellness and Fitness
2.9%
Other
72.2%
Information Technology and Services
12.2%
Computer Software
11.2%
Non-Profit Organization Management
7.2%
Financial Services
5.9%
Internet
4.9%
Other
58.6%
Alternatives
Discussions
Is Sendinblue free?
6 Comments
AD
Yes, Sendinblue offers a free plan. The free plan includes:
-> Up to 300 emails per day
-> Unlimited contacts
-> Access to core email marketing...Read more
How do you know where an email were opened?
4 Comments
MP
IP country and many other info can be traced through Webhook with the API.Read more
Why import contacts directly from an existing mailing list
3 Comments
KG
It is possible to import the opt in data, as I imported one list and then had errors when sending mail as there wasn't evidence of opt in. My other list is...Read more
Can you do dynamic input validation on dropdowns?
1 Comment
GH
You can do dynamic validation on anything, but it would require that you wrap the open source contentful field editors with your own javascript validation...Read more
What is Contentful used for?
1 Comment
D
Managing the content of the application in the cloud whether its Mobile App or Website Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
