Compare Braze and SimpleTexting 
Featured Products
At a Glance
Market Segments
Mid-Market (56.8% of reviews)
Small-Business (74.5% of reviews)
Entry-Level Pricing
No pricing available
$39.00 Per Month
Braze
Star Rating
(1,486)4.5 out of 5
Market Segments
Mid-Market (56.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about BrazeSimpleTexting
Star Rating
(640)4.7 out of 5
Market Segments
Small-Business (74.5% of reviews)
Pros & Cons
Entry-Level Pricing
$39.00 Per Month
Free Trial is available
Browse all 6 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that SimpleTexting excels in ease of use, with many users highlighting its intuitive interface that allows team members to navigate the platform effortlessly and send messages almost instantly. This user-friendly design is a significant advantage for small businesses looking for straightforward SMS marketing solutions.
- Users say that Braze offers robust segmentation capabilities, enabling targeted communication that enhances marketing effectiveness. Reviewers appreciate how this feature helps ensure that the right messages reach the right audience, which is crucial for mid-market companies aiming to optimize their outreach strategies.
- According to verified reviews, SimpleTexting stands out for its quick setup process, with users noting that they can get started without extensive training. This is particularly beneficial for small businesses that may not have dedicated IT resources to manage complex implementations.
- Reviewers mention that while Braze has a slightly lower user satisfaction score, it compensates with its powerful API integration features. Users find that the ability to pull and post data seamlessly from various sources significantly enhances their operational efficiency, making it a valuable tool for more complex marketing needs.
- G2 reviewers highlight the quality of support provided by SimpleTexting, with many users expressing satisfaction with the responsiveness and helpfulness of the customer service team. This level of support is crucial for businesses that rely on timely assistance to resolve issues quickly.
- Users report that while Braze has a strong feature set, some find it less intuitive compared to SimpleTexting, particularly in terms of overall usability. This can pose challenges for teams that prefer a more straightforward approach to SMS marketing, especially if they are not as tech-savvy.
Pricing
Entry-Level Pricing
Braze
No pricing availableSimpleTexting
500 Credits
$39.00
Per Month
500 Outgoing Text Messages
- Mass texting
- Two-way messaging
- Free SMS replies and incoming messages
Free Trial
Braze
Free Trial is available
SimpleTexting
Free Trial is available
Ratings
Meets Requirements
8.5
976
9.2
472
Ease of Use
8.3
1,185
9.3
475
Ease of Setup
7.6
664
9.2
354
Ease of Admin
8.5
362
9.2
351
Quality of Support
8.5
926
9.4
449
Has the product been a good partner in doing business?
8.9
370
9.4
347
Product Direction (% positive)
9.2
940
8.7
436
Features by Category
Email Marketing
8.8
567
Not enough data
8.8
537
Not enough data
8.4
539
Not enough data
8.3
450
Not enough data
Online Marketing
6.9
356
Not enough data
8.4
479
Not enough data
8.7
521
Not enough data
8.4
493
Not enough data
7.2
371
Not enough data
Lead Management
7.5
391
Not enough data
7.5
397
Not enough data
8.6
536
Not enough data
6.8
324
Not enough data
7.4
353
Not enough data
7.5
381
Not enough data
Feature Not Available
Not enough data
7.8
383
Not enough data
Campaign Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
6.7
326
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.6
330
Not enough data
Reporting & Analytics
7.7
533
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.6
399
Not enough data
Feature Not Available
Not enough data
Platform
8.3
449
Not enough data
Feature Not Available
Not enough data
8.5
445
Not enough data
7.7
350
Not enough data
7.7
401
Not enough data
8.5
431
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Automation
6.5
39
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Not enough data
Integration
7.9
451
Not enough data
8.1
433
Not enough data
7.9
393
Not enough data
Campaigns
8.6
449
Not enough data
9.0
485
Not enough data
8.6
443
Not enough data
8.8
493
Not enough data
8.9
469
Not enough data
Analytics
8.2
491
Not enough data
7.7
453
Not enough data
Optimization
8.7
473
Not enough data
8.8
482
Not enough data
8.3
393
Not enough data
8.1
391
Not enough data
Agentic AI - Push Notification
6.4
40
Not enough data
6.5
38
Not enough data
6.3
37
Not enough data
Segmentation
8.8
212
Not enough data
8.5
200
Not enough data
Targeting
8.6
193
Not enough data
8.5
178
Not enough data
Triggered Content
7.8
118
Not enough data
9.1
201
Not enough data
9.1
197
Not enough data
Personalized Content
7.4
117
Not enough data
7.1
111
Not enough data
7.0
108
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
7.0
10
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
Templates
7.8
129
Not enough data
Feature Not Available
Not enough data
7.4
125
Not enough data
7.9
131
Not enough data
Edit
7.1
125
Not enough data
8.3
129
Not enough data
7.9
129
Not enough data
Logistics
7.3
128
Not enough data
7.0
123
Not enough data
7.6
123
Not enough data
Feature Not Available
Not enough data
Generative AI
6.7
86
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
Text Messaging
8.6
68
9.3
193
|
Verified
7.9
67
9.0
181
|
Verified
8.7
68
9.1
173
|
Verified
8.2
65
9.1
161
|
Verified
8.1
64
9.0
160
|
Verified
8.1
65
8.7
150
|
Verified
8.7
67
9.0
136
|
Verified
8.3
66
8.4
82
SMS Platform
7.9
64
8.1
154
|
Verified
8.5
63
8.7
154
|
Verified
Feature Not Available
7.5
54
Feature Not Available
7.5
51
8.4
63
8.0
72
|
Verified
7.9
63
8.1
60
|
Verified
Agentic AI - SMS Marketing
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Not enough data
Platform Basics
8.3
110
Not enough data
8.5
107
Not enough data
Platform Data
7.6
109
Not enough data
7.4
103
Not enough data
7.6
110
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
105
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.6
31
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
Messaging Channels
Not enough data
9.5
125
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
101
Administration
Not enough data
8.9
82
Not enough data
8.4
73
Not enough data
8.0
53
Not enough data
7.6
48
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.5
385
Not enough data
7.7
475
|
Verified
Not enough data
7.1
343
|
Verified
Not enough data
6.9
374
|
Verified
Not enough data
Campaigns
7.6
330
|
Verified
Not enough data
9.0
465
|
Verified
Not enough data
7.6
312
Not enough data
6.6
233
Not enough data
8.9
444
|
Verified
Not enough data
8.7
463
|
Verified
Not enough data
Engagement
7.4
267
Not enough data
Platform
8.2
391
Not enough data
8.2
369
|
Verified
Not enough data
7.9
324
Not enough data
Agentic AI - Mobile Marketing
6.5
41
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Features
Not enough data
Feature Not Available
Not enough data
7.9
37
Not enough data
9.6
82
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Braze and SimpleTexting are categorized as SMS Marketing
Reviews
Reviewers' Company Size
Braze
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
SimpleTexting
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
12.4%
Marketing and Advertising
7.2%
Information Technology and Services
6.3%
Health, Wellness and Fitness
6.2%
Food & Beverages
5.6%
Other
62.3%
Non-Profit Organization Management
11.9%
Religious Institutions
9.1%
Health, Wellness and Fitness
6.4%
Real Estate
3.8%
Marketing and Advertising
3.8%
Other
64.9%
Alternatives
Discussions
What is Braze used for?
4 Comments
NR
Marketing automation across various channels Read more
Reporting gaps and clunky dashboards are turning campaign reviews into manual spreadsheet work
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">You might find it easier to build a few reusable “Dashboard Builder” views for each region or KPI set instead of...Read more
How do you deal with Braze’s pricing complexity and the surprise costs that come with growth?
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">Something that helped us avoid surprise invoices was setting internal alerts for campaign send volumes and monitoring...Read more
Does SimpleTexting.com offer an API?
2 Comments
Official Response from SimpleTexting
If you want more information on our API, then we recommend checking out this page: https://simpletexting.com/api/Read more
What is SMS?
1 Comment
Official Response from SimpleTexting
SMS stands for Short Message Service. It is often referred to as “text messaging” and used on mobile phones. If you'd like to learn more about our...Read more
What is a short code?
1 Comment
Official Response from SimpleTexting
Short codes are short phone numbers, typically 5 or 6 digits long, that can only be used for text messages (SMS) or MMS messages. Short codes are “short” by...Read more
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