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At a Glance
Market Segments
Mid-Market (56.9% of reviews)
Mid-Market (47.9% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Braze
Star Rating
(1,421)4.5 out of 5
Market Segments
Mid-Market (56.9% of reviews)
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about BrazeOracle Responsys
Star Rating
(127)3.9 out of 5
Market Segments
Mid-Market (47.9% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Oracle ResponsysSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Oracle Responsys excels in email marketing capabilities, particularly in "Building and Personalizing Emails" with a score of 8.3, while Braze offers a slightly higher score of 8.8, indicating a more user-friendly experience in this area.
- Reviewers mention that Braze shines in "Ease of Use" with a score of 8.4 compared to Oracle Responsys's 6.7, suggesting that users find Braze's interface more intuitive and easier to navigate.
- G2 users highlight that Oracle Responsys has a strong performance in "Email Campaigns" with a score of 9.2, which is higher than Braze's 8.9, indicating that users appreciate the effectiveness of Oracle's email campaign features.
- Users on G2 report that Braze outperforms Oracle Responsys in "Triggered Notifications," scoring 9.0 against Responsys's 8.1, suggesting that Braze provides more effective and timely notifications for user engagement.
- Reviewers mention that Oracle Responsys has a lower score in "Quality of Support" at 6.5 compared to Braze's 8.5, indicating that users may experience better customer service and support with Braze.
- Users say that Braze's "A/B Testing" feature is particularly robust, scoring 8.7, while Oracle Responsys scores 7.8, suggesting that Braze offers more effective tools for optimizing marketing campaigns through testing.
Pricing
Entry-Level Pricing
Braze
No pricing availableOracle Responsys
No pricing availableFree Trial
Braze
Free Trial is available
Oracle Responsys
No trial information availableRatings
Meets Requirements
8.5
938
8.0
97
Ease of Use
8.3
1,145
6.8
96
Ease of Setup
7.6
633
5.7
43
Ease of Admin
8.5
348
6.4
45
Quality of Support
8.5
893
6.5
95
Has the product been a good partner in doing business?
8.9
356
7.1
45
Product Direction (% positive)
9.2
904
6.7
95
Features by Category
Email Marketing
8.8
562
8.3
45
|
Verified
8.8
534
8.3
45
|
Verified
8.4
538
8.0
45
|
Verified
8.3
449
8.1
44
|
Verified
Online Marketing
6.9
356
7.0
18
|
Verified
8.4
478
8.0
46
|
Verified
8.7
518
7.8
47
|
Verified
8.4
493
7.5
38
|
Verified
7.3
370
7.7
33
Lead Management
7.5
390
8.0
16
|
Verified
7.5
397
7.6
34
|
Verified
8.6
529
7.3
41
|
Verified
6.8
324
7.4
21
|
Verified
7.4
351
8.1
25
|
Verified
7.5
380
7.6
26
|
Verified
Feature Not Available
8.2
30
|
Verified
7.8
380
8.1
28
|
Verified
Campaign Management
Feature Not Available
8.3
41
|
Verified
Feature Not Available
8.1
24
Feature Not Available
8.4
25
|
Verified
Feature Not Available
7.9
20
Social
Feature Not Available
8.3
10
6.7
325
8.7
15
|
Verified
Feature Not Available
8.2
15
|
Verified
Feature Not Available
8.1
15
|
Verified
6.6
329
8.4
15
Reporting & Analytics
7.8
530
7.9
45
|
Verified
Feature Not Available
7.9
25
|
Verified
Feature Not Available
7.5
26
|
Verified
6.7
399
7.4
26
|
Verified
Feature Not Available
7.9
19
Platform
8.3
443
7.4
21
|
Verified
Feature Not Available
7.9
20
|
Verified
8.5
441
7.3
22
|
Verified
7.7
348
8.0
14
|
Verified
7.7
399
6.4
17
|
Verified
8.5
428
8.0
20
|
Verified
Feature Not Available
7.3
15
|
Verified
Agentic AI - Marketing Automation
6.4
38
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Not enough data
Integration
7.8
447
7.6
21
|
Verified
8.1
430
7.8
20
|
Verified
7.9
391
7.8
17
|
Verified
Campaigns
8.6
447
7.5
8
9.0
483
8.8
8
8.6
442
8.6
7
8.8
491
8.3
8
8.9
467
8.1
8
Analytics
8.2
489
8.5
8
7.7
451
7.5
8
Optimization
8.7
471
6.7
8
8.8
479
6.7
8
8.3
391
7.1
7
8.1
390
7.1
8
Agentic AI - Push Notification
6.4
39
Not enough data
6.5
38
Not enough data
6.3
37
Not enough data
Segmentation
8.7
209
Not enough data
8.5
197
Not enough data
Targeting
8.6
191
Not enough data
8.5
176
Not enough data
Triggered Content
7.7
116
Not enough data
9.1
198
Not enough data
9.1
194
Not enough data
Personalized Content
7.4
116
Not enough data
7.1
110
Not enough data
7.0
107
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
6.9
9
Not enough data
7.2
9
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
Templates
7.8
129
Not enough data
Feature Not Available
Not enough data
7.4
124
Not enough data
7.9
128
Not enough data
Edit
7.0
123
Not enough data
8.3
126
Not enough data
7.8
125
Not enough data
Logistics
7.2
126
Not enough data
7.0
122
Not enough data
7.6
122
Not enough data
Feature Not Available
Not enough data
Generative AI
6.7
85
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
Text Messaging
8.6
66
Not enough data
8.0
66
Not enough data
8.7
67
Not enough data
8.2
64
Not enough data
8.1
63
Not enough data
8.1
65
Not enough data
8.7
66
Not enough data
8.3
66
Not enough data
SMS Platform
7.9
64
Not enough data
8.5
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
7.9
63
Not enough data
Agentic AI - SMS Marketing
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Not enough data
Platform Basics
8.3
109
Not enough data
8.5
105
Not enough data
Platform Data
7.7
107
Not enough data
7.4
103
Not enough data
7.6
106
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
104
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.4
30
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.5
384
8.1
8
|
Verified
7.7
472
|
Verified
8.5
8
|
Verified
7.0
342
|
Verified
8.6
6
|
Verified
6.9
369
|
Verified
7.8
6
|
Verified
Campaigns
7.5
329
|
Verified
8.3
8
9.0
457
|
Verified
7.5
8
|
Verified
7.6
311
8.6
7
6.6
232
8.1
7
|
Verified
8.9
435
|
Verified
9.2
6
|
Verified
8.7
451
|
Verified
8.9
6
|
Verified
Engagement
7.4
267
8.5
8
|
Verified
Platform
8.3
391
8.8
8
|
Verified
8.2
363
|
Verified
8.8
8
7.9
320
8.5
8
|
Verified
Agentic AI - Mobile Marketing
6.5
40
Not enough data
6.5
40
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
40
Not enough data
Categories
Categories
Shared Categories
Braze and Oracle Responsys are categorized as Push Notification, Mobile Marketing, and Marketing Automation
Unique Categories
Braze is categorized as Email Template Builder, Personalization, Personalization Engines, Customer Journey Analytics, SMS Marketing, WhatsApp Marketing, and RCS Business Messaging
Oracle Responsys has no unique categories
Reviews
Reviewers' Company Size
Braze
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Oracle Responsys
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
11.9%
Marketing and Advertising
7.3%
Information Technology and Services
6.4%
Health, Wellness and Fitness
6.4%
Food & Beverages
5.8%
Other
62.2%
Marketing and Advertising
25.6%
Retail
9.1%
Financial Services
7.4%
Information Technology and Services
5.0%
Sporting Goods
4.1%
Other
48.8%
Alternatives
Discussions
What is Braze used for?
4 Comments
NR
Marketing automation across various channels Read more
Braze has no more discussions with answers
Marketing to Millenials
2 Comments
KD
The software innovation presented by this particular software sufficiently addresses several problems and the acceleration of customer desires that continue...Read more
What is Oracle Responsys used for?
1 Comment
RM
Oracle Responsys is used for enterprise-grade digital marketing orchestration. In plain terms, it helps large organizations plan, execute, and measure...Read more
Oracle Responsys has no more discussions with answers
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