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Compare Braze and Moloco 
Featured Products
At a Glance
Market Segments
Mid-Market (56.7% of reviews)
Mid-Market (53.3% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Braze
Star Rating
(1,447)4.5 out of 5
Market Segments
Mid-Market (56.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about BrazeMoloco
Star Rating
(16)4.3 out of 5
Market Segments
Mid-Market (53.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about MolocoSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Braze excels in providing a powerful and flexible CRM platform, allowing teams to execute highly personalized, real-time customer journeys at scale. Users appreciate its robust segmentation and event-based triggering capabilities, which enhance multi-channel orchestration.
- Users say that Moloco stands out for its machine learning capabilities, which significantly optimize mobile advertising campaigns. Reviewers highlight how using Moloco as a managed service has streamlined their campaign execution, making it a valuable tool alongside other major platforms like Meta and Google.
- According to verified reviews, Braze receives high marks for its ease of use and technical capabilities. Users mention that the platform's webhook integrations facilitate complex audience paths, making their workflows more efficient and manageable.
- Reviewers mention that while both platforms have strong support, Moloco's proactive customer service is particularly noteworthy. Users appreciate having a dedicated point of contact who consistently provides assistance, enhancing their overall experience with the platform.
- G2 reviewers highlight that Braze's implementation process is quick and intuitive, with many users praising the quality of its documentation. This ease of onboarding helps teams get up and running faster, which is crucial for maintaining momentum in marketing efforts.
- Users report that while both platforms are effective, Braze's overall user satisfaction is reflected in its higher G2 Score and a significantly larger number of reviews. This suggests a more established presence in the market, providing potential buyers with greater confidence in their choice.
Pricing
Entry-Level Pricing
Braze
No pricing availableMoloco
No pricing availableFree Trial
Braze
Free Trial is available
Moloco
No trial information availableRatings
Meets Requirements
8.5
953
8.6
7
Ease of Use
8.3
1,161
8.1
7
Ease of Setup
7.6
645
Not enough data
Ease of Admin
8.5
354
Not enough data
Quality of Support
8.5
906
8.6
7
Has the product been a good partner in doing business?
8.9
362
Not enough data
Product Direction (% positive)
9.2
918
7.1
8
Features by Category
Email Marketing
8.8
564
Not enough data
8.8
536
Not enough data
8.4
539
Not enough data
8.3
449
Not enough data
Online Marketing
6.9
356
Not enough data
8.4
478
Not enough data
8.7
519
Not enough data
8.4
493
Not enough data
7.3
371
Not enough data
Lead Management
7.5
390
Not enough data
7.5
397
Not enough data
8.6
533
Not enough data
6.8
324
Not enough data
7.4
352
Not enough data
7.5
380
Not enough data
Feature Not Available
Not enough data
7.8
381
Not enough data
Campaign Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
6.7
325
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.6
329
Not enough data
Reporting & Analytics
7.8
530
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.7
399
Not enough data
Feature Not Available
Not enough data
Platform
8.3
445
Not enough data
Feature Not Available
Not enough data
8.5
442
Not enough data
7.7
349
Not enough data
7.7
400
Not enough data
8.5
430
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Automation
6.5
39
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Not enough data
Integration
7.8
447
Not enough data
8.1
430
Not enough data
7.9
391
Not enough data
Campaigns
8.6
448
Not enough data
9.0
484
Not enough data
8.6
443
Not enough data
8.8
492
Not enough data
8.9
468
Not enough data
Analytics
8.2
490
Not enough data
7.7
452
Not enough data
Optimization
8.7
471
Not enough data
8.8
481
Not enough data
8.3
392
Not enough data
8.1
390
Not enough data
Agentic AI - Push Notification
6.4
39
Not enough data
6.5
38
Not enough data
6.3
37
Not enough data
Segmentation
8.8
210
Not enough data
8.5
198
Not enough data
Targeting
8.6
192
Not enough data
8.5
177
Not enough data
Triggered Content
7.7
116
Not enough data
9.1
199
Not enough data
9.1
195
Not enough data
Personalized Content
7.4
116
Not enough data
7.1
110
Not enough data
7.0
107
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
6.9
9
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Agentic AI - Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
7.8
129
Not enough data
Feature Not Available
Not enough data
7.4
124
Not enough data
7.9
130
Not enough data
Edit
7.1
124
Not enough data
8.3
128
Not enough data
7.8
126
Not enough data
Logistics
7.3
127
Not enough data
7.0
122
Not enough data
7.6
122
Not enough data
Feature Not Available
Not enough data
Generative AI
6.7
85
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
Trading
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Threat Detection
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Blocking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Click Fraud
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
8.6
67
Not enough data
8.0
66
Not enough data
8.7
67
Not enough data
8.2
64
Not enough data
8.1
63
Not enough data
8.1
65
Not enough data
8.7
66
Not enough data
8.3
66
Not enough data
SMS Platform
7.9
64
Not enough data
8.5
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
7.9
63
Not enough data
Agentic AI - SMS Marketing
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Not enough data
Data Science and Machine Learning PlatformsHide 25 FeaturesShow 25 Features
Not enough data
Not enough data
System
Not enough data
Feature Not Available
Model Development
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Model Development
Not enough data
Not enough data
Machine/Deep Learning Services
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Machine/Deep Learning Services
Not enough data
Not enough data
Not enough data
Not enough data
Deployment
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Data Science and Machine Learning Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.3
110
Not enough data
8.5
106
Not enough data
Platform Data
7.6
108
Not enough data
7.4
103
Not enough data
7.6
107
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
104
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.4
30
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
Platform Interoperability
Not enough data
Feature Not Available
Mobile Functionality
Not enough data
8.0
5
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.3
6
Not enough data
7.7
5
Not enough data
8.1
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
7.7
5
Not enough data
8.3
5
Not enough data
8.3
5
Not enough data
8.3
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.7
5
Not enough data
7.7
5
Targeting
Not enough data
8.0
5
Not enough data
8.7
5
Not enough data
8.0
5
Not enough data
8.0
5
Mobile
Not enough data
8.3
5
Not enough data
8.7
5
Not enough data
7.7
5
Platform
Not enough data
7.8
6
Not enough data
7.7
5
Not enough data
7.8
6
Not enough data
7.5
6
Not enough data
7.8
6
Not enough data
7.2
6
Not enough data
Feature Not Available
Not enough data
7.2
6
Not enough data
7.2
6
Demand Side Platforms
Not enough data
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
8.3
6
Not enough data
7.7
5
Not enough data
8.1
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
7.7
5
Not enough data
8.3
5
Not enough data
8.3
5
Not enough data
8.3
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.7
5
Not enough data
7.7
5
Targeting
Not enough data
8.0
5
Not enough data
8.7
5
Not enough data
8.0
5
Not enough data
8.0
5
Demand Side Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
7.8
6
Not enough data
7.7
5
Not enough data
7.8
6
Not enough data
7.5
6
Not enough data
7.8
6
Not enough data
7.2
6
Not enough data
Feature Not Available
Not enough data
7.2
6
Not enough data
7.2
6
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.5
384
Not enough data
7.7
473
|
Verified
Not enough data
7.0
342
|
Verified
Not enough data
6.9
370
|
Verified
Not enough data
Campaigns
7.5
329
|
Verified
Not enough data
9.0
462
|
Verified
Not enough data
7.6
311
Feature Not Available
6.6
232
Feature Not Available
8.9
441
|
Verified
Feature Not Available
8.7
454
|
Verified
Not enough data
Engagement
7.4
267
Not enough data
Platform
8.3
391
Not enough data
8.2
363
|
Verified
Not enough data
7.9
320
Not enough data
Agentic AI - Mobile Marketing
6.5
40
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Categories
Categories
Shared Categories
Braze and Moloco are categorized as Mobile Marketing
Unique Categories
Moloco is categorized as Retargeting, Click Fraud, Data Science and Machine Learning Platforms, Demand Side Platform (DSP), and Mobile Advertising
Reviews
Reviewers' Company Size
Braze
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Moloco
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
12.1%
Marketing and Advertising
7.3%
Information Technology and Services
6.4%
Health, Wellness and Fitness
6.3%
Food & Beverages
5.7%
Other
62.3%
Marketing and Advertising
13.3%
Food & Beverages
13.3%
Financial Services
13.3%
Entertainment
13.3%
Computer Games
13.3%
Other
33.3%
Discussions
What is Braze used for?
4 Comments
NR
Marketing automation across various channels Read more
Braze has no more discussions with answers
Moloco has no discussions with answers
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