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At a Glance
Braze
Braze
Star Rating
(1,445)4.5 out of 5
Market Segments
Mid-Market (56.7% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Braze
MightySignal
MightySignal
Star Rating
(21)4.7 out of 5
Market Segments
Small-Business (40.0% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about MightySignal
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Braze excels in delivering a powerful and flexible CRM platform, enabling teams to execute highly personalized customer journeys at scale. Users appreciate its robust segmentation and event-based triggering capabilities, which enhance their marketing strategies.
  • Users say that MightySignal stands out for its exceptional ease of setup, with many highlighting the intuitive onboarding process that allows for quick implementation. This feature is particularly beneficial for small businesses looking to get started without extensive technical resources.
  • Reviewers mention that while Braze offers a comprehensive suite of features, some users find it less intuitive compared to MightySignal. The complexity of its functionalities can pose a challenge for teams that prefer straightforward solutions.
  • According to verified reviews, MightySignal provides valuable insights into prospects, allowing users to track specific SDK installs and utilize data on ad spend and store rank. This capability is particularly praised for helping teams build targeted account lists and execute effective ABM campaigns.
  • Users highlight that Braze's quality documentation and ease of use significantly contribute to its effectiveness, making it easier for teams to integrate external tools and create complex audience paths. This is a key advantage for mid-market companies looking to enhance their marketing automation.
  • G2 reviewers note that while MightySignal has a smaller user base, its high satisfaction ratings reflect a strong commitment to customer support, with users appreciating the quality of assistance they receive. In contrast, Braze, despite its larger market presence, has received mixed feedback regarding support responsiveness.
Pricing
Entry-Level Pricing
Braze
No pricing available
MightySignal
No pricing available
Free Trial
Braze
Free Trial is available
MightySignal
No trial information available
Ratings
Meets Requirements
8.5
953
9.2
18
Ease of Use
8.3
1,160
9.6
18
Ease of Setup
7.6
644
10.0
6
Ease of Admin
8.5
354
9.4
6
Quality of Support
8.5
906
9.8
15
Has the product been a good partner in doing business?
8.9
362
9.7
6
Product Direction (% positive)
9.2
918
8.7
18
Features by Category
7.6
639
Not enough data
Email Marketing
8.8
564
Not enough data
8.8
536
Not enough data
8.4
539
Not enough data
8.3
449
Not enough data
Online Marketing
6.9
356
Not enough data
8.4
478
Not enough data
8.7
519
Not enough data
8.4
493
Not enough data
7.3
371
Not enough data
Lead Management
7.5
390
Not enough data
7.5
397
Not enough data
8.6
533
Not enough data
6.8
324
Not enough data
7.4
352
Not enough data
7.5
380
Not enough data
Feature Not Available
Not enough data
7.8
381
Not enough data
Campaign Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
6.7
325
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.6
329
Not enough data
Reporting & Analytics
7.8
530
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.7
399
Not enough data
Feature Not Available
Not enough data
Platform
8.3
445
Not enough data
Feature Not Available
Not enough data
8.5
442
Not enough data
7.7
349
Not enough data
7.7
400
Not enough data
8.5
430
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Automation
6.5
39
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Not enough data
Integration
7.8
447
Not enough data
8.1
430
Not enough data
7.9
391
Not enough data
Not enough data
Not enough data
User Identification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tracking & Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.1
535
Not enough data
Campaigns
8.6
448
Not enough data
9.0
484
Not enough data
8.6
443
Not enough data
8.8
492
Not enough data
8.9
468
Not enough data
Analytics
8.2
490
Not enough data
7.7
452
Not enough data
Optimization
8.7
471
Not enough data
8.8
481
Not enough data
8.3
392
Not enough data
8.1
390
Not enough data
Agentic AI - Push Notification
6.4
39
Not enough data
6.5
38
Not enough data
6.3
37
Not enough data
Personalization EnginesHide 16 FeaturesShow 16 Features
7.7
223
Not enough data
Segmentation
8.8
210
Not enough data
8.5
198
Not enough data
Targeting
8.6
192
Not enough data
8.5
177
Not enough data
Triggered Content
7.7
116
Not enough data
9.1
199
Not enough data
9.1
195
Not enough data
Personalized Content
7.4
116
Not enough data
7.1
110
Not enough data
7.0
107
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
6.9
9
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
App Store OptimizationHide 23 FeaturesShow 23 Features
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Alerts
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Competition Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - App Store Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
7.2
144
Not enough data
Templates
7.8
129
Not enough data
Feature Not Available
Not enough data
7.4
124
Not enough data
7.9
130
Not enough data
Edit
7.1
124
Not enough data
8.3
128
Not enough data
7.8
126
Not enough data
Logistics
7.3
127
Not enough data
7.0
122
Not enough data
7.6
122
Not enough data
Feature Not Available
Not enough data
Generative AI
6.7
85
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
7.7
77
Not enough data
Text Messaging
8.6
67
Not enough data
8.0
66
Not enough data
8.7
67
Not enough data
8.2
64
Not enough data
8.1
63
Not enough data
8.1
65
Not enough data
8.7
66
Not enough data
8.3
66
Not enough data
SMS Platform
7.9
64
Not enough data
8.5
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
7.9
63
Not enough data
Agentic AI - SMS Marketing
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Not enough data
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
7.4
115
Not enough data
Platform Basics
8.3
110
Not enough data
8.5
106
Not enough data
Platform Data
7.6
108
Not enough data
7.4
103
Not enough data
7.6
107
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
104
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.4
30
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
8.5
15
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
6.3
32
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
RCS Business MessagingHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
7.4
518
Not enough data
Analysis
7.5
384
Not enough data
7.7
473
|
Verified
Not enough data
7.0
342
|
Verified
Not enough data
6.9
370
|
Verified
Not enough data
Campaigns
7.5
329
|
Verified
Not enough data
9.0
462
|
Verified
Not enough data
7.6
311
Not enough data
6.6
232
Not enough data
8.9
441
|
Verified
Not enough data
8.7
454
|
Verified
Not enough data
Engagement
7.4
267
Not enough data
Platform
8.3
391
Not enough data
8.2
363
|
Verified
Not enough data
7.9
320
Not enough data
Agentic AI - Mobile Marketing
6.5
40
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Not enough data
Not enough data
Metrics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Braze
Braze
MightySignal
MightySignal
Braze and MightySignal are categorized as Mobile Marketing
Reviews
Reviewers' Company Size
Braze
Braze
Small-Business(50 or fewer emp.)
17.4%
Mid-Market(51-1000 emp.)
56.7%
Enterprise(> 1000 emp.)
25.9%
MightySignal
MightySignal
Small-Business(50 or fewer emp.)
40.0%
Mid-Market(51-1000 emp.)
40.0%
Enterprise(> 1000 emp.)
20.0%
Reviewers' Industry
Braze
Braze
Financial Services
12.0%
Marketing and Advertising
7.3%
Information Technology and Services
6.4%
Health, Wellness and Fitness
6.3%
Food & Beverages
5.7%
Other
62.3%
MightySignal
MightySignal
Computer Software
40.0%
Internet
30.0%
Information Technology and Services
15.0%
Marketing and Advertising
10.0%
Telecommunications
5.0%
Other
0.0%
Alternatives
Braze
Braze Alternatives
Iterable
Iterable
Add Iterable
MoEngage
MoEngage
Add MoEngage
Insider One
Insider One
Add Insider One
Klaviyo
Klaviyo
Add Klaviyo
MightySignal
MightySignal Alternatives
Smartlook
Smartlook
Add Smartlook
Adjust
Adjust
Add Adjust
AppsFlyer
AppsFlyer
Add AppsFlyer
Amplitude Analytics
Amplitude
Add Amplitude Analytics
Discussions
Braze
Braze Discussions
What is Braze used for?
4 Comments
Nikola R.
NR
Marketing automation across various channels Read more
Monty the Mongoose crying
Braze has no more discussions with answers
MightySignal
MightySignal Discussions
Monty the Mongoose crying
MightySignal has no discussions with answers