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Compare Braze and Knak 
Featured Products
At a Glance
Market Segments
Mid-Market (56.6% of reviews)
Mid-Market (48.4% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
Braze
Star Rating
(1,482)4.5 out of 5
Market Segments
Mid-Market (56.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about BrazeKnak
Star Rating
(128)4.7 out of 5
Market Segments
Mid-Market (48.4% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Learn more about KnakSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Braze excels in overall user satisfaction, reflected in its higher G2 Score of 82.33 compared to Knak's 62.7. Users appreciate Braze's powerful CRM capabilities, which allow for highly personalized customer journeys at scale.
- Users say that Knak stands out for its intuitive no-code functionality, making it easy to create branded emails and landing pages without needing coding skills. Reviewers highlight the impressive grid system that simplifies content organization, enhancing their marketing efficiency.
- According to verified reviews, Knak offers a notably quick implementation process, with users praising its intuitive onboarding and setup experience. This contrasts with Braze, where some users have mentioned challenges in the setup phase, indicating a steeper learning curve.
- Reviewers mention that while both platforms have strong support, Knak's quality of support is particularly highlighted, with users noting the helpfulness of the team in resolving issues and providing guidance, which enhances their overall experience.
- Users appreciate Braze's robust technical capabilities, including webhook integrations that facilitate complex audience paths. This flexibility allows teams to integrate external tools seamlessly, making their workflows more efficient compared to Knak's more straightforward approach.
- G2 reviewers highlight that Knak's collaboration tools significantly improve team productivity, allowing for faster email creation through template cloning and easy content updates. This feature is particularly beneficial for teams looking to streamline their marketing processes.
Pricing
Entry-Level Pricing
Braze
No pricing availableKnak
Let's prepare a customized quote, just for you.
Contact Us
Our pricing model depends on what your team
might need at your stage of campaign creation, so we'd love to get in touch directly to hear what your needs are, and to prepare the right solution for you.
https://knak.com/pricing/
- Advanced drag and drop, modular based email and landing page builder
- Premium starter designs
- Shared image library
Free Trial
Braze
Free Trial is available
Knak
Free Trial is available
Ratings
Meets Requirements
8.5
966
9.1
105
Ease of Use
8.3
1,174
9.4
105
Ease of Setup
7.6
653
9.3
54
Ease of Admin
8.5
358
9.2
45
Quality of Support
8.5
916
9.5
101
Has the product been a good partner in doing business?
8.9
366
9.7
44
Product Direction (% positive)
9.2
930
9.8
94
Features by Category
Email Marketing
8.8
566
Not enough data
8.8
536
Not enough data
8.4
538
Not enough data
8.3
449
Not enough data
Online Marketing
6.9
355
Not enough data
8.4
478
Not enough data
8.7
520
Not enough data
8.4
492
Not enough data
7.3
370
Not enough data
Lead Management
7.5
390
Not enough data
7.4
396
Not enough data
8.6
535
Not enough data
6.8
323
Not enough data
7.4
352
Not enough data
7.5
380
Not enough data
Feature Not Available
Not enough data
7.8
382
Not enough data
Campaign Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
6.7
325
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.6
329
Not enough data
Reporting & Analytics
7.7
532
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.6
398
Not enough data
Feature Not Available
Not enough data
Platform
8.3
448
Not enough data
Feature Not Available
Not enough data
8.5
444
Not enough data
7.7
349
Not enough data
7.7
400
Not enough data
8.5
430
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Automation
6.5
39
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Not enough data
Integration
7.9
450
Not enough data
8.1
432
Not enough data
7.9
392
Not enough data
Campaigns
8.6
447
Not enough data
9.0
483
Not enough data
8.6
442
Not enough data
8.8
491
Not enough data
8.9
468
Not enough data
Analytics
8.2
489
Not enough data
7.7
451
Not enough data
Optimization
8.7
471
Not enough data
8.8
481
Not enough data
8.3
392
Not enough data
8.1
390
Not enough data
Agentic AI - Push Notification
6.4
39
Not enough data
6.5
38
Not enough data
6.3
37
Not enough data
Segmentation
8.8
210
Not enough data
8.5
198
Not enough data
Targeting
8.6
192
Not enough data
8.5
177
Not enough data
Triggered Content
7.7
116
Not enough data
9.1
199
Not enough data
9.1
195
Not enough data
Personalized Content
7.4
116
Not enough data
7.1
110
Not enough data
7.0
107
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
6.9
9
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
Templates
7.7
128
9.4
70
|
Verified
Feature Not Available
8.1
45
|
Verified
7.4
124
8.5
58
|
Verified
7.9
130
9.1
50
Edit
7.1
124
8.7
55
|
Verified
8.3
128
9.3
72
|
Verified
7.9
127
8.7
62
|
Verified
Logistics
7.3
127
7.3
34
|
Verified
7.0
122
7.9
53
|
Verified
7.6
122
9.2
62
|
Verified
Feature Not Available
9.4
48
Generative AI
6.7
85
5.7
5
Feature Not Available
5.7
5
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
Text Messaging
8.6
67
Not enough data
8.0
66
Not enough data
8.7
67
Not enough data
8.2
64
Not enough data
8.1
63
Not enough data
8.1
65
Not enough data
8.7
66
Not enough data
8.3
66
Not enough data
SMS Platform
7.9
64
Not enough data
8.5
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
7.9
63
Not enough data
Agentic AI - SMS Marketing
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Not enough data
Platform Basics
8.3
110
Not enough data
8.5
106
Not enough data
Platform Data
7.6
109
Not enough data
7.4
103
Not enough data
7.6
109
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
104
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.6
31
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
Page Customization
Not enough data
9.7
26
Not enough data
9.4
25
Not enough data
8.9
24
Not enough data
8.7
23
Page Optimization
Not enough data
8.0
18
Not enough data
8.9
25
Not enough data
7.6
18
Not enough data
7.6
16
Integrations
Not enough data
6.9
12
Not enough data
9.5
23
Not enough data
8.3
17
Generative AI
Not enough data
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.5
384
Not enough data
7.7
473
|
Verified
Not enough data
7.0
342
|
Verified
Not enough data
6.9
370
|
Verified
Not enough data
Campaigns
7.5
329
|
Verified
Not enough data
9.0
464
|
Verified
Not enough data
7.6
311
Not enough data
6.6
232
Not enough data
8.9
443
|
Verified
Not enough data
8.7
459
|
Verified
Not enough data
Engagement
7.4
266
Not enough data
Platform
8.3
390
Not enough data
8.2
364
|
Verified
Not enough data
7.9
321
Not enough data
Agentic AI - Mobile Marketing
6.5
40
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Categories
Categories
Shared Categories
Braze and Knak are categorized as Email Template Builder
Reviews
Reviewers' Company Size
Braze
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Knak
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
12.0%
Marketing and Advertising
7.3%
Information Technology and Services
6.3%
Health, Wellness and Fitness
6.2%
Food & Beverages
5.7%
Other
62.6%
Information Technology and Services
17.7%
Computer Software
15.3%
Marketing and Advertising
12.1%
Financial Services
7.3%
Medical Devices
4.8%
Other
42.7%
Discussions
What is Braze used for?
4 Comments
NR
Marketing automation across various channels Read more
Reporting gaps and clunky dashboards are turning campaign reviews into manual spreadsheet work
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">You might find it easier to build a few reusable “Dashboard Builder” views for each region or KPI set instead of...Read more
How do you deal with Braze’s pricing complexity and the surprise costs that come with growth?
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">Something that helped us avoid surprise invoices was setting internal alerts for campaign send volumes and monitoring...Read more
How many templates will be available?
1 Comment
MA
We are on the Enterprise solution so templates are unlimited. We can build or clone whole pages/emails or modules as we desire.Read more
Are the templates really as good as they say?
1 Comment
Official Response from Knak
Knak has come a long way over the past few years from offering simple responsive email templates. Today Knak's email creation platform is used by hundreds...Read more
Knak has no more discussions with answers
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