Compare Braze and GetResponse 
Featured Products
At a Glance
Market Segments
Mid-Market (56.8% of reviews)
Small-Business (78.0% of reviews)
Entry-Level Pricing
No pricing available
Free 500 Contacts
Braze
Star Rating
(1,500)4.5 out of 5
Market Segments
Mid-Market (56.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about BrazeGetResponse
Star Rating
(1,117)4.3 out of 5
Market Segments
Small-Business (78.0% of reviews)
Pros & Cons
Entry-Level Pricing
Free 500 Contacts
Free Trial is available
Browse all 6 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that GetResponse excels in providing a user-friendly experience, with many users highlighting its extensive library of templates and seamless integration with other services. This makes it particularly appealing for small businesses looking for an accessible marketing solution.
- Users say that Braze stands out for its clean and intuitive platform, which is frequently praised for its ease of use. Reviewers appreciate the continuous updates and strong global client base, indicating that it is well-suited for mid-market companies seeking robust marketing automation tools.
- According to verified reviews, GetResponse has a notable advantage in terms of implementation, with users mentioning a quick setup process that allows them to start running campaigns almost immediately. This is particularly beneficial for those who may not have extensive technical expertise.
- Reviewers mention that while Braze offers powerful features, some users have found the setup process to be more challenging compared to GetResponse. This could be a consideration for teams that prioritize a straightforward onboarding experience.
- Users highlight GetResponse's strong customer support, with many noting that the support team is responsive and helpful when issues arise. This level of support can be crucial for businesses that rely heavily on their marketing tools.
- G2 reviewers indicate that Braze's advanced features, such as its integration with Snowflake and strong analytics capabilities, make it a compelling choice for companies looking to leverage data-driven marketing strategies. However, some users feel that the complexity of these features may require a steeper learning curve.
Pricing
Entry-Level Pricing
Braze
No pricing availableGetResponse
FREE
Free
500 Contacts
A suite of free tools to grow a contact list and send emails.
- Unlimited newsletters
- Signup forms and popups
Free Trial
Braze
Free Trial is available
GetResponse
Free Trial is available
Ratings
Meets Requirements
8.5
977
8.5
956
Ease of Use
8.3
1,186
8.5
965
Ease of Setup
7.6
666
8.3
530
Ease of Admin
8.5
362
8.5
437
Quality of Support
8.5
927
8.8
915
Has the product been a good partner in doing business?
8.9
370
8.6
435
Product Direction (% positive)
9.2
940
8.5
932
Features by Category
Email Marketing
Not enough data
8.6
452
Not enough data
8.3
459
Not enough data
8.7
393
Not enough data
8.6
458
Not enough data
8.9
452
Not enough data
8.5
444
Not enough data
8.7
393
Not enough data
8.1
130
Not enough data
7.9
132
Reporting & Analytics
Not enough data
8.2
309
|
Verified
Not enough data
8.3
426
Generative AI
Not enough data
7.3
84
Not enough data
7.2
82
Agentic AI - Email Marketing
Not enough data
6.9
17
Not enough data
6.8
16
Not enough data
7.1
16
Not enough data
7.0
16
Not enough data
7.1
16
Integration
Not enough data
8.3
250
Not enough data
8.4
230
Not enough data
8.1
207
Not enough data
8.2
128
Not enough data
8.1
124
Not enough data
8.3
126
Email Marketing
8.8
567
8.7
337
|
Verified
8.8
537
8.9
325
|
Verified
8.4
539
8.5
326
|
Verified
8.3
450
8.8
315
|
Verified
Online Marketing
6.9
356
8.4
278
|
Verified
8.4
479
8.2
262
|
Verified
8.7
521
8.3
248
|
Verified
8.4
493
8.2
303
|
Verified
7.2
371
8.2
203
Lead Management
7.5
391
8.3
240
|
Verified
7.5
397
8.3
244
|
Verified
8.6
536
8.2
269
|
Verified
6.8
324
8.2
240
|
Verified
7.4
353
8.3
238
|
Verified
7.5
381
8.0
237
|
Verified
Feature Not Available
8.1
208
|
Verified
7.8
383
8.2
216
|
Verified
Campaign Management
Feature Not Available
8.6
230
|
Verified
Feature Not Available
8.3
214
|
Verified
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Social
Feature Not Available
Feature Not Available
6.7
326
8.3
225
|
Verified
Feature Not Available
8.4
197
|
Verified
Feature Not Available
8.3
200
|
Verified
6.6
330
8.4
185
|
Verified
Reporting & Analytics
7.7
533
8.4
315
|
Verified
Feature Not Available
8.1
254
|
Verified
Feature Not Available
8.0
196
|
Verified
6.6
399
8.1
200
|
Verified
Feature Not Available
8.1
180
|
Verified
Platform
8.3
450
8.1
159
|
Verified
Feature Not Available
8.4
142
|
Verified
8.5
446
8.6
157
|
Verified
7.7
351
8.3
114
|
Verified
7.7
401
Feature Not Available
8.5
431
8.6
155
|
Verified
Feature Not Available
8.0
114
|
Verified
Agentic AI - Marketing Automation
6.5
39
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Not enough data
Integration
7.9
452
8.3
146
|
Verified
8.1
434
8.4
135
|
Verified
7.9
394
8.0
124
|
Verified
Administration
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
80
Not enough data
7.8
67
Not enough data
Feature Not Available
Integrations
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
8.4
73
Not enough data
Feature Not Available
Platform
Not enough data
8.7
83
Not enough data
8.7
71
Not enough data
8.6
72
Not enough data
8.4
72
Not enough data
8.4
78
Not enough data
Feature Not Available
Not enough data
8.3
71
Not enough data
8.8
96
Visitor Behavior
Not enough data
8.5
45
Not enough data
8.5
47
Not enough data
8.4
44
Templates
Not enough data
8.4
43
Not enough data
8.7
43
Not enough data
8.3
42
Personalization
Not enough data
8.4
44
Not enough data
8.3
45
Not enough data
7.9
43
Not enough data
8.3
36
Not enough data
8.2
44
Not enough data
8.5
42
Not enough data
8.3
43
Not enough data
8.4
45
Multichannel
Not enough data
8.1
44
Not enough data
8.9
46
Not enough data
8.6
45
Administration
Not enough data
8.8
45
Not enough data
8.8
46
Not enough data
8.7
44
Not enough data
8.6
45
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Host Tools
Not enough data
9.0
21
Not enough data
8.9
21
Not enough data
9.1
20
Attendee Tools
Not enough data
8.9
21
Not enough data
8.8
20
Not enough data
8.0
19
Post-Event Tools
Not enough data
8.6
19
Not enough data
9.0
19
Integrations
Not enough data
8.7
19
Not enough data
8.5
19
Agentic AI - Webinar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
8.6
449
9.0
5
9.0
485
Not enough data
8.6
443
8.3
5
8.8
493
Not enough data
8.9
469
Not enough data
Analytics
8.2
491
Not enough data
7.7
453
Not enough data
Optimization
8.7
473
Not enough data
8.8
482
8.7
5
8.3
393
8.3
5
8.1
391
Not enough data
Agentic AI - Push Notification
6.4
40
Not enough data
6.5
38
Not enough data
6.3
37
Not enough data
Segmentation
8.8
212
Not enough data
8.5
200
Not enough data
Targeting
8.6
193
Not enough data
8.5
178
Not enough data
Triggered Content
7.8
118
Not enough data
9.1
201
Not enough data
9.1
197
Not enough data
Personalized Content
7.4
117
Not enough data
7.1
111
Not enough data
7.0
108
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
7.0
10
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
Templates
7.8
129
8.7
183
|
Verified
Feature Not Available
8.2
154
|
Verified
7.4
125
8.3
152
|
Verified
7.9
131
8.7
134
Edit
7.1
125
8.6
160
|
Verified
8.3
129
8.8
174
|
Verified
7.9
129
8.6
145
|
Verified
Logistics
7.3
128
8.6
173
|
Verified
7.0
123
8.0
154
|
Verified
7.6
123
8.5
155
|
Verified
Feature Not Available
Feature Not Available
Generative AI
6.7
86
7.8
42
Feature Not Available
7.8
41
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
Text Messaging
8.6
68
7.5
16
7.9
67
7.6
12
8.7
68
7.6
17
8.2
65
8.6
17
8.1
64
7.7
17
8.1
65
7.6
12
8.7
67
8.2
16
8.3
66
7.5
12
SMS Platform
7.9
64
8.5
17
8.5
63
7.8
17
Feature Not Available
8.3
17
Feature Not Available
7.4
12
8.4
63
7.8
16
7.9
63
7.7
17
Agentic AI - SMS Marketing
6.3
16
7.3
5
6.5
16
7.7
5
6.5
16
7.7
5
6.8
16
7.7
5
6.6
16
8.0
5
6.4
16
8.0
5
Training & eLearning
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Course Authoring
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.3
110
Not enough data
8.5
107
Not enough data
Platform Data
7.6
109
Not enough data
7.4
103
Not enough data
7.6
110
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
105
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.6
31
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
Page Customization
Not enough data
8.9
135
|
Verified
Not enough data
8.9
137
|
Verified
Not enough data
8.5
119
|
Verified
Not enough data
8.6
122
|
Verified
Page Optimization
Not enough data
8.5
100
|
Verified
Not enough data
8.8
127
|
Verified
Not enough data
8.4
113
|
Verified
Not enough data
8.0
104
|
Verified
Integrations
Not enough data
8.5
97
|
Verified
Not enough data
8.8
122
|
Verified
Not enough data
8.7
117
|
Verified
Generative AI
Not enough data
7.4
43
Agentic AI - Landing Page Builders
Not enough data
8.6
7
Generative AI
Not enough data
7.5
16
Not enough data
7.5
16
Not enough data
7.3
16
Communication
Not enough data
8.8
42
Not enough data
8.4
45
Not enough data
8.7
42
Not enough data
8.2
38
Not enough data
7.7
30
Internal Use
Not enough data
8.5
39
Not enough data
7.8
32
Not enough data
7.7
33
Not enough data
8.4
37
Not enough data
7.5
30
Not enough data
8.0
35
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.5
385
Not enough data
7.7
475
|
Verified
Not enough data
7.1
343
|
Verified
Not enough data
6.9
375
|
Verified
Not enough data
Campaigns
7.6
330
|
Verified
Not enough data
9.0
465
|
Verified
Not enough data
7.6
312
Not enough data
6.6
233
Not enough data
8.9
444
|
Verified
Not enough data
8.7
464
|
Verified
Not enough data
Engagement
7.4
267
Not enough data
Platform
8.2
391
Not enough data
8.2
369
|
Verified
Not enough data
7.9
324
Not enough data
Agentic AI - Mobile Marketing
6.5
41
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Marketing Operations
Not enough data
7.2
12
Not enough data
8.5
11
Not enough data
8.7
13
Not enough data
8.8
12
Not enough data
Not enough data
Not enough data
7.1
11
Campaign Activity
Not enough data
8.2
12
Not enough data
7.7
13
Not enough data
7.4
13
Not enough data
7.5
12
Not enough data
7.8
13
Not enough data
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
Not enough data
9.2
36
Not enough data
9.3
36
Not enough data
9.0
32
Not enough data
8.8
33
Growth
Not enough data
8.6
34
Not enough data
8.8
35
Not enough data
9.1
35
Not enough data
8.8
34
Not enough data
8.7
32
Content
Not enough data
9.3
34
Not enough data
8.9
35
Not enough data
9.1
32
Not enough data
8.7
32
Support
Not enough data
9.7
32
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Braze and GetResponse are categorized as SMS Marketing, Email Template Builder, Push Notification, Mobile Marketing, and Marketing Automation
Unique Categories
Braze is categorized as RCS Business Messaging, WhatsApp Marketing, Personalization, Personalization Engines, and Customer Journey Analytics
GetResponse is categorized as Email Marketing, Transactional Email, Marketing Analytics, E-Commerce Personalization, Landing Page Builders, Website Builder, Webinar, Live Chat, and Course Authoring
Reviews
Reviewers' Company Size
Braze
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
GetResponse
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
12.4%
Marketing and Advertising
7.2%
Information Technology and Services
6.3%
Health, Wellness and Fitness
6.2%
Food & Beverages
5.6%
Other
62.3%
Marketing and Advertising
20.7%
Health, Wellness and Fitness
6.1%
Information Technology and Services
6.1%
Internet
5.6%
Professional Training & Coaching
3.7%
Other
57.8%
Alternatives
Discussions
What is Braze used for?
4 Comments
VR
Braze is a customer engagement platform that enables businesses to create and manage personalized and targeted communication campaigns through paid and owned...Read more
How do you deal with Braze’s pricing complexity and the surprise costs that come with growth?
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">Something that helped us avoid surprise invoices was setting internal alerts for campaign send volumes and monitoring...Read more
Does anyone else struggle with the lack of autosave and occasional glitches when building canvases and messages?
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">Totally get this. I started saving each major step as a versioned draft and it’s saved me multiple times from browser...Read more
What is GetResponse used for?
5 Comments
JA
Lead search and Email marketing on level 3 with auto-reply or response... excellent product Read more
How much does GetResponse cost?
3 Comments
HK
The starter account with very basic email marketing to 500 contacts is free. The next Slab is $19 onwards when you want more features. So, it really depends...Read more
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