# Braze vs EngageBay Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Braze excels in providing a user-friendly experience, with many users appreciating its intuitive interface that allows them to quickly engage with the platform without extensive technical skills. This ease of use is highlighted by feedback praising how Braze integrates email, in-app messaging, and push notifications into a single platform for efficient cross-channel campaigns.
- **Users say** EngageBay shines in automation capabilities, with many noting that its workflows significantly save time by automating lead assignments and follow-up emails. This feature has been particularly beneficial for users who appreciate not having to rely on manual processes, allowing them to focus on more strategic tasks.
- **Reviewers mention** that while EngageBay offers a strong deals pipeline that simplifies tracking opportunities through a drag-and-drop interface, Braze's ability to personalize marketing communications stands out. Users have expressed satisfaction with how Braze helps them quickly reach users based on their behavior and interests, enhancing engagement.
- **According to verified reviews** , EngageBay's support quality is highly rated, with users appreciating the responsiveness and helpfulness of the support team. In contrast, while Braze also has a solid support system, some users feel that it could be more accessible, especially for those new to the platform.
- **G2 reviewers highlight** that EngageBay's forms and landing pages are particularly useful for capturing leads effortlessly, as they automatically populate contact information. This feature is a time-saver for users who want to streamline their lead generation process, whereas Braze's landing page capabilities are seen as less robust.
- **Users report** that while Braze has a higher overall satisfaction score, EngageBay's focus on small businesses allows it to cater effectively to that market segment, providing tailored features that resonate well with smaller teams. This specialization can be a deciding factor for users in that demographic looking for a more personalized approach.



| | Braze | EngageBay | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 1,685 | 691 | 
| **Largest Market Segment** | Mid-Market (55.8% of reviews) | Small-Business (67.1% of reviews) | 
| **Entry Level Price** | Contact Us | $0.00 | 

---
## Top Pros & Cons

### Braze

Pros:
- Ease of Use (385 reviews)
- Intuitive (189 reviews)

Cons:
- Learning Curve (159 reviews)
- Missing Features (149 reviews)

### EngageBay

Pros:
- Ease of Use (244 reviews)
- Automation (170 reviews)

Cons:
- Missing Features (108 reviews)
- Limited Features (85 reviews)

---
## Ratings Comparison
| Rating | Braze | EngageBay | 
|---|---|---|
  | **Meets Requirements** | 8.5 (1002 reviews) | 9.3 (587 reviews) | 
  | **Ease of Use** | 8.3 (1264 reviews) | 9.2 (598 reviews) | 
  | **Ease of Setup** | 7.6 (738 reviews) | 9.2 (502 reviews) | 
  | **Ease of Admin** | 8.5 (364 reviews) | 9.2 (338 reviews) | 
  | **Quality of Support** | 8.5 (949 reviews) | 9.5 (582 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.9 (372 reviews) | 9.5 (314 reviews) | 
  | **Product Direction (% positive)** | 9.2 (955 reviews) | 9.7 (563 reviews) | 

---
## Pricing

### Braze

#### Entry-Level Pricing

Plan: Braze Go

Price: Contact Us

Description: For early-stage growth teams looking to activate customer data and launch personalized cross-channel messaging.

Key Features:
- Core Braze features &  functionality

[Browse all 4 editions](https://www.g2.com/products/braze/pricing)

#### Free Trial

Yes

### EngageBay

#### Entry-Level Pricing

Plan: Free

Price: $0.00

Description: 250 Contacts
1,000 Branded Emails

Key Features:
- Lists
- Segmentation
- Embed Forms

[Browse all 4 editions](https://www.g2.com/products/engagebay/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### CRM

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | 8.9/10 | 273 |

#### Sales Force Automation

| Feature | Braze | EngageBay | 
|---|---|---|
| **Contact & Account Management** | Not enough data | 9.3 (177 reviews) ✓ Verified | 
| **Partner Relationship Mgmt. (PRM)** | Not enough data | 8.7 (137 reviews) | 
| **Opportunity & Pipeline Mgmt.** | Not enough data | 8.9 (160 reviews) ✓ Verified | 
| **Task / Activity Management** | Not enough data | 9.0 (166 reviews) ✓ Verified | 
| **Territory & Quota Management** | Not enough data | 8.5 (128 reviews) ✓ Verified | 
| **Desktop Integration** | Not enough data | 8.7 (147 reviews) ✓ Verified | 
| **Product & Price List Management** | Not enough data | 8.7 (127 reviews) | 
| **Quote & Order Management** | Not enough data | 8.9 (122 reviews) ✓ Verified | 
| **Customer Contract Management** | Not enough data | 9.0 (136 reviews) | 

#### Marketing Automation

| Feature | Braze | EngageBay | 
|---|---|---|
| **Email Marketing** | Not enough data | 9.5 (180 reviews) ✓ Verified | 
| **Campaign Management** | Not enough data | 9.3 (164 reviews) | 
| **Lead Management** | Not enough data | 9.3 (164 reviews) ✓ Verified | 
| **Marketing ROI Analytics** | Not enough data | 8.8 (143 reviews) ✓ Verified | 

#### Customer Support

| Feature | Braze | EngageBay | 
|---|---|---|
| **Case Management** | Not enough data | 8.7 (142 reviews) ✓ Verified | 
| **Customer Support Portal** | Not enough data | 9.1 (138 reviews) ✓ Verified | 
| **Knowledge Base** | Not enough data | 8.9 (140 reviews) ✓ Verified | 
| **Call Center Features** | Not enough data | 8.7 (150 reviews) | 
| **Support Analytics** | Not enough data | 8.9 (134 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | Braze | EngageBay | 
|---|---|---|
| **Reporting** | Not enough data | 8.6 (163 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | 8.9 (162 reviews) ✓ Verified | 
| **Forecasting** | Not enough data | 8.7 (130 reviews) | 

#### Mobile & Social

| Feature | Braze | EngageBay | 
|---|---|---|
| **Social Collaboration Features** | Not enough data | 8.6 (141 reviews) ✓ Verified | 
| **Social Network Integration** | Not enough data | 8.6 (153 reviews) ✓ Verified | 
| **Mobile User Support** | Not enough data | 8.6 (133 reviews) | 

#### Platform

| Feature | Braze | EngageBay | 
|---|---|---|
| **Customization** | Not enough data | 8.9 (159 reviews) ✓ Verified | 
| **Workflow Capability** | Not enough data | 8.9 (167 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 9.0 (163 reviews) ✓ Verified | 
| **Internationalization** | Not enough data | 8.7 (134 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | Not enough data | 8.1 (127 reviews) ✓ Verified | 
| **Document & Content Mgmt.** | Not enough data | 8.7 (128 reviews) ✓ Verified | 
| **Performance and Reliability** | Not enough data | 9.1 (158 reviews) ✓ Verified | 
| **Output Document Generation** | Not enough data | 8.6 (135 reviews) ✓ Verified | 

#### Integration

| Feature | Braze | EngageBay | 
|---|---|---|
| **Data Import & Export Tools** | Not enough data | 9.1 (142 reviews) ✓ Verified | 
| **Integration APIs** | Not enough data | 8.8 (139 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | Not enough data | 8.5 (128 reviews) ✓ Verified | 

#### Generative AI

| Feature | Braze | EngageBay | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.7 (89 reviews) | 

#### Agentic AI - CRM

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.4 (9 reviews) | 
| **Multi-step Planning** | Not enough data | 9.4 (9 reviews) | 
| **Cross-system Integration** | Not enough data | 9.3 (9 reviews) | 
| **Adaptive Learning** | Not enough data | 9.1 (9 reviews) | 
| **Natural Language Interaction** | Not enough data | 9.4 (9 reviews) | 
| **Proactive Assistance** | Not enough data | 9.4 (9 reviews) | 
| **Decision Making** | Not enough data | 9.4 (9 reviews) | 

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 7.6/10 | 676 |
| **EngageBay** | 8.7/10 | 343 |

#### Email Marketing

| Feature | Braze | EngageBay | 
|---|---|---|
| **Building and Personalizing Emails** | 8.8 (574 reviews) | 9.0 (180 reviews) ✓ Verified | 
| **Sending Outbound Emails** | 8.8 (541 reviews) | 9.3 (170 reviews) ✓ Verified | 
| **Manage Email Deliverability** | 8.4 (543 reviews) | 9.1 (132 reviews) ✓ Verified | 
| **Automated Email Responses** | 8.4 (450 reviews) | 9.3 (191 reviews) ✓ Verified | 

#### Online Marketing

| Feature | Braze | EngageBay | 
|---|---|---|
| **Landing Pages and Forms** | 6.9 (356 reviews) | 8.9 (151 reviews) ✓ Verified | 
| **Dynamic Content** | 8.4 (486 reviews) | 8.5 (125 reviews) ✓ Verified | 
| **A/B Testing** | 8.7 (525 reviews) | 8.8 (114 reviews) ✓ Verified | 
| **Mobile Optimized** | 8.4 (492 reviews) | 8.5 (141 reviews) ✓ Verified | 
| **Search Tracking and Optimization** | 7.2 (371 reviews) | 8.5 (113 reviews) | 

#### Lead Management

| Feature | Braze | EngageBay | 
|---|---|---|
| **Marketing Lead Database** | 7.5 (392 reviews) | 9.3 (196 reviews) ✓ Verified | 
| **Data Quality Management** | 7.5 (397 reviews) | 8.8 (117 reviews) ✓ Verified | 
| **Segmentation** | 8.6 (543 reviews) | 8.9 (150 reviews) ✓ Verified | 
| **Lead Scoring and Grading** | 6.8 (324 reviews) | 8.8 (119 reviews) ✓ Verified | 
| **Lead Nurturing** | 7.4 (353 reviews) | 9.0 (146 reviews) ✓ Verified | 
| **Online Behavior Tracking** | 7.5 (381 reviews) | 8.4 (128 reviews) | 
| **Automated Alerts and Tasks** | Feature Not Available | 9.0 (140 reviews) ✓ Verified | 
| **CRM Lead Integration** | 7.8 (384 reviews) | 8.9 (130 reviews) ✓ Verified | 

#### Campaign Management

| Feature | Braze | EngageBay | 
|---|---|---|
| **Program Management** | Feature Not Available | 8.5 (112 reviews) ✓ Verified | 
| **Event / Webinar Marketing** | Feature Not Available | 8.5 (115 reviews) | 
| **Calendaring** | Feature Not Available | 8.6 (124 reviews) ✓ Verified | 
| **Budgeting** | Feature Not Available | 8.1 (97 reviews) | 

#### Social

| Feature | Braze | EngageBay | 
|---|---|---|
| **Social Listening** | Feature Not Available | 8.3 (101 reviews) ✓ Verified | 
| **Social Sharing** | 6.7 (326 reviews) | 8.1 (106 reviews) ✓ Verified | 
| **Social Campaigns** | Feature Not Available | 8.2 (107 reviews) ✓ Verified | 
| **Social Media Engagement** | Feature Not Available | 8.1 (106 reviews) ✓ Verified | 
| **Social Media Advertising** | 6.6 (328 reviews) | 8.2 (111 reviews) ✓ Verified | 

#### Reporting & Analytics

| Feature | Braze | EngageBay | 
|---|---|---|
| **Basic Reporting** | 7.7 (537 reviews) | 8.1 (179 reviews) ✓ Verified | 
| **Web Analytics** | Feature Not Available | 8.2 (133 reviews) ✓ Verified | 
| **ROI Analytics** | Feature Not Available | 8.0 (110 reviews) | 
| **Revenue Analytics** | 6.6 (399 reviews) | 8.0 (106 reviews) ✓ Verified | 
| **SEO / Keyword Analytics** | Feature Not Available | 8.4 (91 reviews) | 

#### Platform

| Feature | Braze | EngageBay | 
|---|---|---|
| **Customization ** | 8.3 (458 reviews) | 8.2 (115 reviews) ✓ Verified | 
| **Workflow Capability** | Feature Not Available | 8.9 (146 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.6 (448 reviews) | 8.9 (100 reviews) ✓ Verified | 
| **Internationalization** | 7.7 (351 reviews) | 8.5 (72 reviews) ✓ Verified | 
| **Sandbox / Test Environments** | 7.7 (402 reviews) | 8.0 (70 reviews) | 
| **Performance and Reliability** | 8.5 (439 reviews) | 8.3 (141 reviews) ✓ Verified | 
| **Output Document Generation** | Feature Not Available | 8.6 (68 reviews) | 

#### Agentic AI - Marketing Automation

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | 6.5 (39 reviews) | 10.0 (8 reviews) | 
| **Multi-step Planning** | 6.6 (37 reviews) | 10.0 (8 reviews) | 
| **Cross-system Integration** | 6.8 (38 reviews) | 9.6 (8 reviews) | 
| **Adaptive Learning** | 6.5 (37 reviews) | 10.0 (8 reviews) | 
| **Proactive Assistance** | 6.4 (37 reviews) | 10.0 (8 reviews) | 
| **Decision Making** | 6.4 (36 reviews) | 10.0 (8 reviews) | 

#### Integration

| Feature | Braze | EngageBay | 
|---|---|---|
| **Data Import & Export Tools** | 7.9 (456 reviews) | 8.8 (92 reviews) ✓ Verified | 
| **Integration APIs** | 8.1 (439 reviews) | 8.6 (84 reviews) ✓ Verified | 
| **Breadth of Partner Applications** | 7.9 (395 reviews) | 8.1 (78 reviews) ✓ Verified | 

### Help Desk

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | 9.3/10 | 80 |

#### Ticket and Case Management

| Feature | Braze | EngageBay | 
|---|---|---|
| **Ticket creation user experience** | Not enough data | 9.5 (26 reviews) ✓ Verified | 
| **Ticket response user experience** | Not enough data | 9.6 (27 reviews) ✓ Verified | 
| **Workflow** | Not enough data | 9.2 (28 reviews) ✓ Verified | 
| **Response Automation** | Not enough data | 9.3 (28 reviews) ✓ Verified | 
| **SLA Management** | Not enough data | 9.3 (22 reviews) ✓ Verified | 
| **Attachments/Screencasts** | Not enough data | 9.3 (23 reviews) ✓ Verified | 
| **Ticket Collaboration** | Not enough data | 9.6 (23 reviews) ✓ Verified | 
| **Customer and Contacts Database** | Not enough data | 9.7 (30 reviews) ✓ Verified | 

#### Generative AI

| Feature | Braze | EngageBay | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.6 (11 reviews) | 
| **AI Text Summarization** | Not enough data | 8.5 (11 reviews) | 

#### Agentic AI - Help Desk

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 10.0 (6 reviews) | 
| **Natural Language Interaction** | Not enough data | 10.0 (6 reviews) | 
| **Proactive Assistance** | Not enough data | 10.0 (6 reviews) | 

#### Communication Channels

| Feature | Braze | EngageBay | 
|---|---|---|
| **Customer Portal** | Not enough data | 9.3 (26 reviews) | 
| **Email to Case** | Not enough data | 9.7 (26 reviews) ✓ Verified | 
| **Chat/Live Support** | Not enough data | 9.0 (27 reviews) ✓ Verified | 
| **Social Integration** | Not enough data | 8.9 (25 reviews) ✓ Verified | 
| **Voice** | Not enough data | 8.7 (22 reviews) | 

#### Platform

| Feature | Braze | EngageBay | 
|---|---|---|
| **Mobile User Support** | Not enough data | 8.8 (30 reviews) | 
| **Customization ** | Not enough data | 8.7 (34 reviews) ✓ Verified | 
| **User, Role, and Access Management** | Not enough data | 9.2 (35 reviews) ✓ Verified | 
| **Integration** | Not enough data | 9.2 (28 reviews) ✓ Verified | 
| **Reporting** | Not enough data | 8.9 (33 reviews) ✓ Verified | 
| **Dashboards** | Not enough data | 8.8 (38 reviews) ✓ Verified | 

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | N/A | N/A |

#### Lead Generation

| Feature | Braze | EngageBay | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### Push Notification

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 8.1/10 | 570 |
| **EngageBay** | N/A | N/A |

#### Campaigns

| Feature | Braze | EngageBay | 
|---|---|---|
| **Customize** | 8.6 (450 reviews) | Not enough data | 
| **Scheduling** | 9.0 (487 reviews) | Not enough data | 
| **Retarget** | 8.6 (444 reviews) | Not enough data | 
| **Segmentation** | 8.8 (497 reviews) | Not enough data | 
| **Triggered Notifications** | 8.9 (471 reviews) | Not enough data | 

#### Analytics

| Feature | Braze | EngageBay | 
|---|---|---|
| **Campaign Performance** | 8.2 (496 reviews) | Not enough data | 
| **Audience Insights** | 7.7 (454 reviews) | Not enough data | 

#### Optimization

| Feature | Braze | EngageBay | 
|---|---|---|
| **A/B Testing** | 8.7 (477 reviews) | Not enough data | 
| **Personalization** | 8.8 (492 reviews) | Not enough data | 
| **Rich Notifications** | 8.3 (393 reviews) | Not enough data | 
| **Integrations** | 8.1 (399 reviews) | Not enough data | 

#### Agentic AI - Push Notification

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | 6.3 (41 reviews) | Not enough data | 
| **Adaptive Learning** | 6.6 (41 reviews) | Not enough data | 
| **Proactive Assistance** | 6.4 (40 reviews) | Not enough data | 

### Personalization Engines

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 7.7/10 | 228 |
| **EngageBay** | N/A | N/A |

#### Segmentation

| Feature | Braze | EngageBay | 
|---|---|---|
| **A/B Testing** | 8.8 (214 reviews) | Not enough data | 
| **Customer Profiles** | 8.5 (200 reviews) | Not enough data | 

#### Targeting

| Feature | Braze | EngageBay | 
|---|---|---|
| **Behavioral Targeting** | 8.6 (195 reviews) | Not enough data | 
| **Contextual Targeting** | 8.5 (178 reviews) | Not enough data | 

#### Triggered Content

| Feature | Braze | EngageBay | 
|---|---|---|
| **Geofencing** | 7.8 (118 reviews) | Not enough data | 
| **Triggered Emails** | 9.1 (203 reviews) | Not enough data | 
| **Triggered Messages** | 9.1 (197 reviews) | Not enough data | 

#### Personalized Content

| Feature | Braze | EngageBay | 
|---|---|---|
| **Recommendation Engine** | 7.4 (117 reviews) | Not enough data | 
| **Personalized Discounts** | 7.1 (111 reviews) | Not enough data | 
| **Website Personalization** | 7.0 (108 reviews) | Not enough data | 

#### Agentic AI - Personalization Engines

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | 7.0 (9 reviews) | Not enough data | 
| **Cross-system Integration** | 7.0 (10 reviews) | Not enough data | 
| **Adaptive Learning** | 7.5 (10 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.7 (9 reviews) | Not enough data | 
| **Proactive Assistance** | 6.9 (9 reviews) | Not enough data | 
| **Decision Making** | 6.5 (9 reviews) | Not enough data | 

### Email Template Builder

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 7.2/10 | 151 |
| **EngageBay** | N/A | N/A |

#### Templates

| Feature | Braze | EngageBay | 
|---|---|---|
| **Text and Themes** | 7.8 (128 reviews) | Not enough data | 
| **Stock Images** | Feature Not Available | Not enough data | 
| **Proofing** | 7.5 (125 reviews) | Not enough data | 
| **Mobile Responsive** | 7.9 (130 reviews) | Not enough data | 

#### Edit

| Feature | Braze | EngageBay | 
|---|---|---|
| **Pre-Made** | 7.1 (124 reviews) | Not enough data | 
| **Build** | 8.4 (129 reviews) | Not enough data | 
| **HTML** | 7.9 (128 reviews) | Not enough data | 

#### Logistics

| Feature | Braze | EngageBay | 
|---|---|---|
| **Analytics** | 7.2 (128 reviews) | Not enough data | 
| **Issues** | 7.1 (123 reviews) | Not enough data | 
| **Integrations** | 7.6 (124 reviews) | Not enough data | 
| **Shareable Link** | Feature Not Available | Not enough data | 

#### Generative AI

| Feature | Braze | EngageBay | 
|---|---|---|
| **AI Text Generation** | 6.8 (87 reviews) | Not enough data | 
| **AI Text Summarization** | Feature Not Available | Not enough data | 

#### Agentic AI - Email Template Builder

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | 5.6 (31 reviews) | Not enough data | 
| **Cross-system Integration** | 5.6 (31 reviews) | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 7.7/10 | 79 |
| **EngageBay** | N/A | N/A |

#### Text Messaging

| Feature | Braze | EngageBay | 
|---|---|---|
| **Bulk SMS** | 8.6 (69 reviews) | Not enough data | 
| **Two-Way Text Messaging** | 7.9 (67 reviews) | Not enough data | 
| **Text Scheduler** | 8.7 (68 reviews) | Not enough data | 
| **Automatic Replies** | 8.2 (65 reviews) | Not enough data | 
| **Automatic URL Shortening** | 8.1 (64 reviews) | Not enough data | 
| **MMS Marketing** | 8.1 (65 reviews) | Not enough data | 
| **Personalization** | 8.7 (67 reviews) | Not enough data | 
| **Transactional SMS** | 8.3 (66 reviews) | Not enough data | 

#### SMS Platform

| Feature | Braze | EngageBay | 
|---|---|---|
| **Reporting** | 7.9 (64 reviews) | Not enough data | 
| **Automation** | 8.5 (63 reviews) | Not enough data | 
| **White Label** | Feature Not Available | Not enough data | 
| **Text-to-Landline** | Feature Not Available | Not enough data | 
| **Short Codes** | 8.4 (63 reviews) | Not enough data | 
| **API Integration** | 7.9 (63 reviews) | Not enough data | 

#### Agentic AI - SMS Marketing

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | 6.3 (16 reviews) | Not enough data | 
| **Multi-step Planning** | 6.5 (16 reviews) | Not enough data | 
| **Cross-system Integration** | 6.5 (16 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.8 (16 reviews) | Not enough data | 
| **Proactive Assistance** | 6.6 (16 reviews) | Not enough data | 
| **Decision Making** | 6.4 (16 reviews) | Not enough data | 

#### AI Automation - SMS Marketing

| Feature | Braze | EngageBay | 
|---|---|---|
| **AI SMS** | Not enough data | Not enough data | 

#### AI Content Generation - SMS Marketing

| Feature | Braze | EngageBay | 
|---|---|---|
| **AI SMS** | Not enough data | Not enough data | 

### Knowledge Base

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | N/A | N/A |

#### Knowledge Pages

| Feature | Braze | EngageBay | 
|---|---|---|
| **Templates** | Not enough data | Not enough data | 
| **In-Content Feedback** | Not enough data | Not enough data | 
| **Versioning and Version History** | Not enough data | Not enough data | 
| **Decision Trees** | Not enough data | Not enough data | 
| **Duplicate Detection** | Not enough data | Not enough data | 
| **Content Editor** | Not enough data | Not enough data | 

#### Knowledge Dissemination

| Feature | Braze | EngageBay | 
|---|---|---|
| **Page Analytics** | Not enough data | Not enough data | 
| **Permissions** | Not enough data | Not enough data | 
| **Knowledge Sharing** | Not enough data | Not enough data | 
| **Notifications** | Not enough data | Not enough data | 
| **Advanced Search** | Not enough data | Not enough data | 
| **Browser Extension** | Not enough data | Not enough data | 
| **Organization** | Not enough data | Not enough data | 
| **Other Integrations** | Not enough data | Not enough data | 
| **Knowledge Integrations** | Not enough data | Not enough data | 

#### Agentic AI - Knowledge Base

| Feature | Braze | EngageBay | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

### Customer Journey Analytics

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 7.4/10 | 120 |
| **EngageBay** | N/A | N/A |

#### Platform Basics

| Feature | Braze | EngageBay | 
|---|---|---|
| **Dynamic Segmentation** | 8.3 (110 reviews) | Not enough data | 
| **Journey Optimization** | 8.5 (108 reviews) | Not enough data | 

#### Platform Data

| Feature | Braze | EngageBay | 
|---|---|---|
| **Journey Reporting** | 7.6 (109 reviews) | Not enough data | 
| **Trends Reporting** | 7.4 (103 reviews) | Not enough data | 
| **Dashboards** | 7.6 (110 reviews) | Not enough data | 
| **Advanced Data Filtering** | 7.5 (107 reviews) | Not enough data | 

#### Platform Additional Functionality

| Feature | Braze | EngageBay | 
|---|---|---|
| **Journey Mapping** | 7.7 (105 reviews) | Not enough data | 
| **Integrations** | 7.6 (105 reviews) | Not enough data | 
| **Automated Alerts** | Feature Not Available | Not enough data | 

#### Agentic AI - Customer Journey Analytics

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | 6.5 (31 reviews) | Not enough data | 
| **Cross-system Integration** | 6.6 (31 reviews) | Not enough data | 
| **Adaptive Learning** | 6.7 (30 reviews) | Not enough data | 
| **Proactive Assistance** | 6.6 (30 reviews) | Not enough data | 

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | 8.6/10 | 70 |

#### Page Customization

| Feature | Braze | EngageBay | 
|---|---|---|
| **Drag and Drop** | Not enough data | 9.1 (44 reviews) ✓ Verified | 
| **Templates** | Not enough data | 8.1 (45 reviews) ✓ Verified | 
| **Advanced Customization** | Not enough data | 8.3 (41 reviews) ✓ Verified | 
| **Content Library** | Not enough data | 8.3 (41 reviews) ✓ Verified | 

#### Page Optimization

| Feature | Braze | EngageBay | 
|---|---|---|
| **A/B Testing** | Not enough data | 8.2 (39 reviews) ✓ Verified | 
| **Mobile Responsive** | Not enough data | 8.0 (43 reviews) ✓ Verified | 
| **Web Analytics** | Not enough data | 8.2 (37 reviews) ✓ Verified | 
| **SEO** | Not enough data | 8.1 (36 reviews) | 

#### Integrations

| Feature | Braze | EngageBay | 
|---|---|---|
| **E-Commerce Integration** | Not enough data | 8.4 (31 reviews) ✓ Verified | 
| **Email Marketing Integration** | Not enough data | 9.2 (37 reviews) ✓ Verified | 
| **Domain Integration** | Not enough data | 9.0 (40 reviews) ✓ Verified | 

#### Generative AI

| Feature | Braze | EngageBay | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.6 (19 reviews) | 

#### Agentic AI - Landing Page Builders

| Feature | Braze | EngageBay | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 10.0 (6 reviews) | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | 8.4/10 | 69 |

#### Customization

| Feature | Braze | EngageBay | 
|---|---|---|
| **Custom Fields** | Not enough data | 8.9 (36 reviews) | 
| **Conditional Logic** | Not enough data | 8.4 (38 reviews) | 
| **Multi-page Forms** | Not enough data | 8.2 (33 reviews) | 
| **Design** | Not enough data | 8.6 (40 reviews) | 

#### Additional Functionality

| Feature | Braze | EngageBay | 
|---|---|---|
| **Embedded Forms** | Not enough data | 9.0 (40 reviews) | 
| **Offline Capability** | Not enough data | 7.4 (29 reviews) | 
| **Notifications** | Not enough data | 9.1 (37 reviews) | 
| **Payments** | Not enough data | 7.7 (30 reviews) | 
| **Mobile Forms** | Not enough data | 8.7 (41 reviews) | 

### A/B Testing

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | 9.0/10 | 44 |

#### Computing

| Feature | Braze | EngageBay | 
|---|---|---|
| **WYSIWYG** | Not enough data | 9.1 (17 reviews) | 
| **AI/Machine Learning** | Not enough data | 7.8 (17 reviews) | 
| **Little to No Coding** | Not enough data | 9.3 (20 reviews) | 

#### Experimental Design

| Feature | Braze | EngageBay | 
|---|---|---|
| **Multivariate testing capacities** | Not enough data | 8.0 (18 reviews) | 
| **Concurrent Testing** | Not enough data | 8.2 (16 reviews) | 
| **Mobile Testing** | Not enough data | 8.5 (16 reviews) | 
| **AI Assisted Testing** | Not enough data | Not enough data | 
| **AI Generated Variations** | Not enough data | Not enough data | 

#### Analytics

| Feature | Braze | EngageBay | 
|---|---|---|
| **Reporting and Analytics** | Not enough data | 8.9 (20 reviews) | 
| **Heatmaps** | Not enough data | 8.1 (18 reviews) | 

#### Agentic AI - A/B Testing

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 10.0 (6 reviews) | 
| **Cross-system Integration** | Not enough data | 10.0 (6 reviews) | 
| **Adaptive Learning** | Not enough data | 10.0 (6 reviews) | 
| **Proactive Assistance** | Not enough data | 10.0 (6 reviews) | 

### Live Chat

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | N/A | N/A |

#### Generative AI

| Feature | Braze | EngageBay | 
|---|---|---|
| **AI Text Generation** | Not enough data | Not enough data | 
| **AI Text Summarization** | Not enough data | Not enough data | 
| **AI Text-to-Speech** | Not enough data | Not enough data | 

#### Communication

| Feature | Braze | EngageBay | 
|---|---|---|
| **Pop-up Chat** | Not enough data | Not enough data | 
| **Notifications** | Not enough data | Not enough data | 
| **Targeted Emails** | Not enough data | Not enough data | 
| **In-App Messaging** | Not enough data | Not enough data | 
| **Co-Browsing** | Not enough data | Not enough data | 

####  Internal Use

| Feature | Braze | EngageBay | 
|---|---|---|
| **Customization ** | Not enough data | 8.7 (34 reviews) ✓ Verified | 
| **Conversation Archiving** | Not enough data | Not enough data | 
| **Lead Development** | Not enough data | Not enough data | 
| **Knowledge Base** | Not enough data | Not enough data | 
| **Team Inbox ** | Not enough data | Not enough data | 
| **Customer Profiles** | Not enough data | Not enough data | 

### WhatsApp Marketing

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 8.5/10 | 15 |
| **EngageBay** | N/A | N/A |

#### WhatsApp Messaging - WhatsApp Marketing

| Feature | Braze | EngageBay | 
|---|---|---|
| **Transactional Messages** | 8.5 (14 reviews) | Not enough data | 
| **Bulk WhatsApp Messaging** | 9.0 (13 reviews) | Not enough data | 
| **Conversational Messaging** | 8.5 (13 reviews) | Not enough data | 
| **Personalization** | 8.9 (12 reviews) | Not enough data | 
| **Promotional Messages** | 8.6 (12 reviews) | Not enough data | 
| **Automated Replies** | 8.3 (12 reviews) | Not enough data | 

#### WhatsApp Business Platform - WhatsApp Marketing

| Feature | Braze | EngageBay | 
|---|---|---|
| **Segmentation** | 8.5 (12 reviews) | Not enough data | 
| **API Integration** | 8.2 (13 reviews) | Not enough data | 
| **WhatsApp Commerce** | Feature Not Available | Not enough data | 
| **Analytics** | 8.2 (13 reviews) | Not enough data | 

### Lead Scoring

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | N/A | N/A |

#### Agentic AI - Lead Scoring

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

#### Attribution

| Feature | Braze | EngageBay | 
|---|---|---|
| **Lead Opportunity** | Not enough data | Not enough data | 
| **Lead Assignment** | Not enough data | Not enough data | 
| **Pipeline Acceleration** | Not enough data | Not enough data | 

#### Discovery

| Feature | Braze | EngageBay | 
|---|---|---|
| **Lead Management** | Not enough data | Not enough data | 
| **Scoring/Ranking** | Not enough data | Not enough data | 
| **Lead Context** | Not enough data | Not enough data | 

#### Management

| Feature | Braze | EngageBay | 
|---|---|---|
| **Conversion Viability** | Not enough data | Not enough data | 
| **Workflow** | Not enough data | Not enough data | 

#### Platform

| Feature | Braze | EngageBay | 
|---|---|---|
| **Data Synchronization** | Not enough data | Not enough data | 
| **Analysis** | Not enough data | Not enough data | 

### Personalization

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 6.3/10 | 34 |
| **EngageBay** | N/A | N/A |

#### Agentic AI - Personalization

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | 6.5 (33 reviews) | Not enough data | 
| **Cross-system Integration** | 6.2 (32 reviews) | Not enough data | 
| **Adaptive Learning** | 6.4 (32 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.3 (33 reviews) | Not enough data | 
| **Proactive Assistance** | 6.2 (32 reviews) | Not enough data | 
| **Decision Making** | 6.2 (32 reviews) | Not enough data | 

#### AI Personalization - Personalization

| Feature | Braze | EngageBay | 
|---|---|---|
| **Predictive Recommendations** | Not enough data | Not enough data | 
| **Audience Segmentation** | Not enough data | Not enough data | 
| **Adaptive Content** | Not enough data | Not enough data | 

### Email Tracking

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | 9.4/10 | 146 |

#### Agentic AI - Email Tracking

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 9.8 (8 reviews) | 
| **Multi-step Planning** | Not enough data | 10.0 (8 reviews) | 
| **Cross-system Integration** | Not enough data | 10.0 (8 reviews) | 
| **Adaptive Learning** | Not enough data | 10.0 (8 reviews) | 
| **Natural Language Interaction** | Not enough data | 10.0 (8 reviews) | 
| **Proactive Assistance** | Not enough data | 9.8 (8 reviews) | 
| **Decision Making** | Not enough data | 10.0 (8 reviews) | 

#### Analytics

| Feature | Braze | EngageBay | 
|---|---|---|
| **Open Rates** | Not enough data | 9.0 (104 reviews) | 
| **Link Activity** | Not enough data | 9.0 (99 reviews) | 
| **Attachment Activity** | Not enough data | 8.7 (83 reviews) | 

#### Customizations

| Feature | Braze | EngageBay | 
|---|---|---|
| **Email Platform Integration** | Not enough data | 9.0 (93 reviews) | 
| **Email Scheduling** | Not enough data | 9.2 (103 reviews) | 
| **Notifications** | Not enough data | 9.0 (100 reviews) | 
| **Email Categorization** | Not enough data | 9.2 (89 reviews) | 
| **Templates** | Not enough data | 8.8 (106 reviews) | 

#### Generative AI

| Feature | Braze | EngageBay | 
|---|---|---|
| **AI Text Generation** | Not enough data | 8.3 (49 reviews) | 

### RCS Business Messaging

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | N/A | N/A |

#### Messaging - RCS Business Messaging

| Feature | Braze | EngageBay | 
|---|---|---|
| **Personalization** | Not enough data | Not enough data | 
| **Rich Media** | Not enough data | Not enough data | 
| **Interactive Messages** | Not enough data | Not enough data | 
| **Branded Templates** | Not enough data | Not enough data | 
| **Automation** | Not enough data | Not enough data | 
| **Conversational RCS** | Not enough data | Not enough data | 
| **Transactional RCS** | Not enough data | Not enough data | 
| **Promotional RCS** | Not enough data | Not enough data | 

#### Security / Verification - RCS Business Messaging

| Feature | Braze | EngageBay | 
|---|---|---|
| **Verified Sender** | Not enough data | Not enough data | 
| **Encryption** | Not enough data | Not enough data | 
| **Authentication** | Not enough data | Not enough data | 

#### Analytics / Deliverability - RCS Business Messaging

| Feature | Braze | EngageBay | 
|---|---|---|
| **Read Receipts** | Not enough data | Not enough data | 
| **Analytics** | Not enough data | Not enough data | 
| **SMS Fallback** | Not enough data | Not enough data | 

#### AI - RCS Business Messaging

| Feature | Braze | EngageBay | 
|---|---|---|
| **AI** | Not enough data | Not enough data | 

### AI Marketing Agents

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | N/A | N/A |

#### Performance Optimization & Learning - AI Marketing Agents

| Feature | Braze | EngageBay | 
|---|---|---|
| **Send-Time Optimization** | Not enough data | Not enough data | 
| **Autonomous A/B Testing** | Not enough data | Not enough data | 

#### Autonomous Campaign Orchestration - AI Marketing Agents 

| Feature | Braze | EngageBay | 
|---|---|---|
| **End-to-End Campaign Execution** | Not enough data | Not enough data | 
| **Goal-Based Campaign Planning** | Not enough data | Not enough data | 
| **Cross-Channel Orchestration** | Not enough data | Not enough data | 
| **Conversational Campaign Setup** | Not enough data | Not enough data | 
| **Real-Time Campaign Adaptation** | Not enough data | Not enough data | 

#### AI Content Generation - AI Marketing Agents 

| Feature | Braze | EngageBay | 
|---|---|---|
| **Dynamic Content Optimization** | Not enough data | Not enough data | 
| **AI Copy Generation** | Not enough data | Not enough data | 
| **Personalized Content Creation** | Not enough data | Not enough data | 

#### Audience Intelligence & Segmentation - AI Marketing Agents 

| Feature | Braze | EngageBay | 
|---|---|---|
| **Lookalike Audience Modeling** | Not enough data | Not enough data | 
| **Behavioral Triggering** | Not enough data | Not enough data | 
| **Predictive Audience Segmentation** | Not enough data | Not enough data | 

#### Integrations & Data Connectivity - AI Marketing Agents 

| Feature | Braze | EngageBay | 
|---|---|---|
| **Event & Data Ingestion** | Not enough data | Not enough data | 
| **CRM & CDP Integration** | Not enough data | Not enough data | 

### Mobile Marketing

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 7.5/10 | 551 |
| **EngageBay** | N/A | N/A |

#### Analysis

| Feature | Braze | EngageBay | 
|---|---|---|
| **Application Attribution** | 7.5 (381 reviews) | Not enough data | 
| **Campaign Analysis** | 7.7 (473 reviews) ✓ Verified | Not enough data | 
| **Uninstall Tracking** | 7.1 (342 reviews) ✓ Verified | Not enough data | 
| **Custom Dashboards** | 6.9 (374 reviews) ✓ Verified | Not enough data | 

#### Campaigns

| Feature | Braze | EngageBay | 
|---|---|---|
| **Proximity Marketing** | 7.5 (329 reviews) ✓ Verified | Not enough data | 
| **Push Notifications** | 9.0 (466 reviews) ✓ Verified | Not enough data | 
| **Bulk SMS** | 7.6 (311 reviews) | Not enough data | 
| **Two-Way Text Messaging** | 6.6 (232 reviews) | Not enough data | 
| **Email Campaigns** | 8.9 (445 reviews) ✓ Verified | Not enough data | 
| **Audience Segmentation** | 8.7 (468 reviews) ✓ Verified | Not enough data | 

#### Engagement

| Feature | Braze | EngageBay | 
|---|---|---|
| **Coupons and Promotions** | 7.5 (268 reviews) | Not enough data | 

#### Platform

| Feature | Braze | EngageBay | 
|---|---|---|
| **Optimization** | 8.3 (390 reviews) | Not enough data | 
| **Integrations - Mobile Marketing** | 8.2 (369 reviews) ✓ Verified | Not enough data | 
| **Internationalization** | 7.9 (323 reviews) | Not enough data | 

#### Agentic AI - Mobile Marketing

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | 6.8 (44 reviews) | Not enough data | 
| **Multi-step Planning** | 6.7 (42 reviews) | Not enough data | 
| **Cross-system Integration** | 6.7 (40 reviews) | Not enough data | 
| **Adaptive Learning** | 6.6 (40 reviews) | Not enough data | 
| **Proactive Assistance** | 6.6 (41 reviews) | Not enough data | 
| **Decision Making** | 6.6 (42 reviews) | Not enough data | 

### Knowledge Management

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | N/A | N/A |

#### Knowledge Base

| Feature | Braze | EngageBay | 
|---|---|---|
| **Q & A** | Not enough data | Not enough data | 
| **Link Sharing** | Not enough data | Not enough data | 
| **Searchable** | Not enough data | Not enough data | 

#### Security

| Feature | Braze | EngageBay | 
|---|---|---|
| **Verification** | Not enough data | Not enough data | 
| **Role-Based Permission** | Not enough data | Not enough data | 
| **Public vs Private** | Not enough data | Not enough data | 

#### Content

| Feature | Braze | EngageBay | 
|---|---|---|
| **Trackable Analytics** | Not enough data | Not enough data | 
| **Import** | Not enough data | Not enough data | 
| **File Viewing** | Not enough data | Not enough data | 
| **Update Notifications** | Not enough data | Not enough data | 

#### Communication

| Feature | Braze | EngageBay | 
|---|---|---|
| **Social Features** | Not enough data | Not enough data | 
| **Tagging ** | Not enough data | Not enough data | 
| **Upload ** | Not enough data | Not enough data | 
| **Comments** | Not enough data | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **EngageBay** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Braze | EngageBay | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)

**Unique to Braze (10):** [AI Marketing Agents Software](https://www.g2.com/categories/ai-marketing-agents), [ RCS Business Messaging Software](https://www.g2.com/categories/rcs-business-messaging), [WhatsApp Marketing Software](https://www.g2.com/categories/whatsapp-marketing), [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Email Template Builder Software](https://www.g2.com/categories/email-template-builder), [Personalization Software](https://www.g2.com/categories/personalization), [Personalization Engines](https://www.g2.com/categories/personalization-engines), [Push Notification Software](https://www.g2.com/categories/push-notification), [Customer Journey Analytics Software](https://www.g2.com/categories/customer-journey-analytics), [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing)

**Unique to EngageBay (9):** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [A/B Testing Tools](https://www.g2.com/categories/a-b-testing-tools), [Email Tracking Software](https://www.g2.com/categories/email-tracking), [CRM Software](https://www.g2.com/categories/crm), [Help Desk Software](https://www.g2.com/categories/help-desk), [Knowledge Base Software](https://www.g2.com/categories/knowledge-base-software), [Lead Scoring Software](https://www.g2.com/categories/lead-scoring), [Live Chat Software](https://www.g2.com/categories/live-chat)


---
## Reviewer Demographics

### By Company Size

| Segment | Braze | EngageBay | 
|---|---|---|
| **Small-Business** | 16.8% | 67.1% | 
| **Mid-Market** | 55.8% | 30.9% | 
| **Enterprise** | 27.4% | 2.0% | 

### By Industry

#### Braze

- **Financial Services:** 12.6%
- **Marketing and Advertising:** 7.2%
- **Information Technology and Services:** 6.1%
- **Health, Wellness and Fitness:** 6.0%
- **Retail:** 5.5%
- **Food & Beverages:** 5.4%
- **Entertainment:** 4.9%
- **Computer Software:** 3.6%
- **Consumer Goods:** 3.1%
- **Consumer Services:** 2.7%
- **Other:** 42.9%

#### EngageBay

- **Information Technology and Services:** 19.4%
- **Staffing and Recruiting:** 10.8%
- **Marketing and Advertising:** 8.7%
- **Computer Software:** 5.6%
- **Education Management:** 5.5%
- **Professional Training & Coaching:** 3.8%
- **Consulting:** 3.4%
- **Consumer Services:** 2.4%
- **Management Consulting:** 2.3%
- **Information Services:** 1.8%
- **Other:** 36.3%

---
## Alternatives

### Alternatives to Braze

- [Iterable](https://www.g2.com/products/iterable/reviews) — 4.4/5 stars (825 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.5/5 stars (1357 reviews)
- [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) — 4.6/5 stars (774 reviews)
- [MoEngage](https://www.g2.com/products/moengage/reviews) — 4.5/5 stars (524 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4630 reviews)
- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1412 reviews)
- [WebEngage](https://www.g2.com/products/webengage/reviews) — 4.5/5 stars (767 reviews)
- [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) — 4.2/5 stars (637 reviews)
- [Dotdigital](https://www.g2.com/products/dotdigital/reviews) — 4.4/5 stars (1226 reviews)
- [Netcore Customer Engagement Platform](https://www.g2.com/products/netcore-customer-engagement-platform/reviews) — 4.5/5 stars (568 reviews)

### Alternatives to EngageBay

- [Agile CRM](https://www.g2.com/products/agile-crm/reviews) — 4.0/5 stars (369 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14718 reviews)
- [Freshsales](https://www.g2.com/products/freshsales/reviews) — 4.5/5 stars (1236 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14861 reviews)
- [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) — 4.5/5 stars (2603 reviews)
- [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) — 4.1/5 stars (2939 reviews)
- [Constant Contact Advanced Automation](https://www.g2.com/products/constant-contact-advanced-automation/reviews) — 4.4/5 stars (960 reviews)
- [HighLevel](https://www.g2.com/products/highlevel/reviews) — 4.6/5 stars (647 reviews)
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) — 4.3/5 stars (3091 reviews)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) — 4.4/5 stars (13872 reviews)

---
## Top Discussions

### Braze

No discussions available for this product.

### EngageBay

- Title: [Do you consider the integration with SendGrid and Apollo?](https://www.g2.com/discussions/do-you-consider-the-integration-with-sendgrid-and-apollo) — 2 comments, 1 upvote
  > **Top comment:** "I invested a massive chunk of my capital and savings into the care of this unregulated broker who vividly convinced me into investing more over time. I was..."
- Title: [Simple and powerful All-in-One CRM](https://www.g2.com/discussions/simple-and-powerful-all-in-one-crm) — 1 comment, 1 upvote
  > **Top comment:** "I invested a massive chunk of my capital and savings into the care of this unregulated broker who vividly convinced me into investing more over time. I was..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/braze-vs-engagebay)