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Compare Braze and edrone 
Featured Products
At a Glance
Market Segments
Mid-Market (56.8% of reviews)
Small-Business (73.4% of reviews)
Entry-Level Pricing
No pricing available
Free
Braze
Star Rating
(1,446)4.5 out of 5
Market Segments
Mid-Market (56.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Brazeedrone
Star Rating
(242)4.8 out of 5
Market Segments
Small-Business (73.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Braze excels in delivering a powerful and flexible CRM platform, allowing teams to execute highly personalized, real-time customer journeys at scale. Users appreciate its robust segmentation and event-based triggering capabilities, which enhance multi-channel orchestration.
- Users say edrone stands out for its intuitive design, particularly for e-commerce businesses. Reviewers highlight its user-friendly interface and comprehensive suite of tools that facilitate the automation of email campaigns and personalization of customer journeys, making it a strong choice for smaller businesses.
- According to verified reviews, Braze has a higher overall satisfaction score, reflecting its strong market presence and user base. With a significant number of recent reviews, users consistently praise its technical capabilities and webhook integrations that streamline complex audience paths.
- Reviewers mention that edrone offers exceptional support, with many users noting the fast and helpful contact with onboarding specialists. This level of support, combined with clear instructions and access to training sessions, makes it easier for new users to get started.
- G2 reviewers highlight that while Braze has a solid reputation for quality documentation, some users find it challenging to match their specific workflow needs, indicating potential configuration hurdles that may require additional time to overcome.
- Users report that edrone's focus on e-commerce features, such as ease of creating automation scenarios and comprehensive reporting tools, positions it well for small businesses looking to enhance their marketing efforts without overwhelming complexity.
Pricing
Entry-Level Pricing
Braze
No pricing availableedrone
Freemium
Free
- Access to essential features
- No credit card details required
- Up to 200 emails, SMS and WhatsApp
Free Trial
Braze
Free Trial is available
edrone
No trial information availableRatings
Meets Requirements
8.5
952
9.3
199
Ease of Use
8.3
1,160
8.9
200
Ease of Setup
7.6
644
8.9
143
Ease of Admin
8.5
354
9.2
113
Quality of Support
8.5
905
9.8
198
Has the product been a good partner in doing business?
8.9
362
9.5
111
Product Direction (% positive)
9.2
917
9.4
186
Features by Category
Email Marketing
8.8
564
9.4
121
8.8
536
9.2
116
8.4
539
9.2
116
8.3
449
9.2
114
Online Marketing
6.9
356
Feature Not Available
8.4
478
9.1
113
8.7
519
9.1
112
8.4
493
9.0
116
7.3
371
Feature Not Available
Lead Management
7.5
390
9.1
110
7.5
397
9.0
111
8.6
533
9.0
112
6.8
324
9.0
109
7.4
352
9.1
105
7.5
380
9.1
109
Feature Not Available
Feature Not Available
7.8
381
Feature Not Available
Campaign Management
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Social
Feature Not Available
Feature Not Available
6.7
325
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
6.6
329
9.0
102
Reporting & Analytics
7.8
530
9.3
108
Feature Not Available
9.1
106
Feature Not Available
9.2
103
6.7
399
Feature Not Available
Feature Not Available
Feature Not Available
Platform
8.3
445
9.1
103
Feature Not Available
Feature Not Available
8.5
442
9.3
104
7.7
349
9.0
92
7.7
400
Feature Not Available
8.5
430
9.2
98
Feature Not Available
Feature Not Available
Agentic AI - Marketing Automation
6.5
39
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Not enough data
Integration
7.8
447
9.0
103
8.1
430
9.0
101
7.9
391
Feature Not Available
Administration
Not enough data
9.3
80
Not enough data
9.1
80
Not enough data
9.2
79
Not enough data
9.1
79
Not enough data
Feature Not Available
Not enough data
9.2
76
Integrations
Not enough data
9.0
73
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform
Not enough data
9.1
73
Not enough data
Feature Not Available
Not enough data
9.0
68
Not enough data
9.1
70
Not enough data
9.1
70
Not enough data
9.1
74
Not enough data
9.0
69
Not enough data
9.1
74
Visitor Behavior
Not enough data
9.4
91
Not enough data
9.3
90
Not enough data
9.2
86
Templates
Not enough data
9.3
92
Not enough data
9.4
95
Not enough data
9.3
92
Personalization
Not enough data
9.3
96
Not enough data
9.3
91
Not enough data
9.3
94
Not enough data
9.3
89
Not enough data
9.3
89
Not enough data
9.4
93
Not enough data
9.2
90
Not enough data
9.4
91
Multichannel
Not enough data
9.3
87
Not enough data
9.4
93
Not enough data
9.2
88
Administration
Not enough data
9.4
91
Not enough data
9.2
93
Not enough data
9.2
89
Not enough data
9.3
89
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
8.6
447
Not enough data
9.0
483
Not enough data
8.6
442
Not enough data
8.8
491
Not enough data
8.9
467
Not enough data
Analytics
8.2
489
Not enough data
7.7
451
Not enough data
Optimization
8.7
470
Not enough data
8.8
480
Not enough data
8.3
391
Not enough data
8.1
389
Not enough data
Agentic AI - Push Notification
6.4
39
Not enough data
6.5
38
Not enough data
6.3
37
Not enough data
Analytics
Not enough data
9.2
96
Not enough data
9.2
96
Not enough data
9.1
93
Not enough data
9.1
94
Not enough data
8.9
90
Not enough data
9.0
91
Administration
Not enough data
9.0
90
Not enough data
8.8
88
Not enough data
9.1
92
Generative AI
Not enough data
Feature Not Available
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
8.8
210
Not enough data
8.5
198
Not enough data
Targeting
8.6
192
Not enough data
8.5
177
Not enough data
Triggered Content
7.7
116
Not enough data
9.1
199
Not enough data
9.1
195
Not enough data
Personalized Content
7.4
116
Not enough data
7.1
110
Not enough data
7.0
107
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
6.9
9
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
Templates
7.8
129
Not enough data
Feature Not Available
Not enough data
7.4
124
Not enough data
7.9
130
Not enough data
Edit
7.1
124
Not enough data
8.3
128
Not enough data
7.8
126
Not enough data
Logistics
7.3
127
Not enough data
7.0
122
Not enough data
7.6
122
Not enough data
Feature Not Available
Not enough data
Generative AI
6.7
85
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
Text Messaging
8.6
67
Not enough data
8.0
66
Not enough data
8.7
67
Not enough data
8.2
64
Not enough data
8.1
63
Not enough data
8.1
65
Not enough data
8.7
66
Not enough data
8.3
66
Not enough data
SMS Platform
7.9
64
Not enough data
8.5
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
7.9
63
Not enough data
Agentic AI - SMS Marketing
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Not enough data
Merchandising
Not enough data
9.1
81
Not enough data
9.0
72
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Analytics
Not enough data
9.1
84
Not enough data
9.1
83
Administration
Not enough data
9.2
85
Not enough data
9.2
86
Design and Customization
Not enough data
8.9
87
Not enough data
9.1
86
Not enough data
9.1
83
Not enough data
9.2
86
Campaigns
Not enough data
9.2
83
Not enough data
9.2
82
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Integrations
Not enough data
9.1
85
Not enough data
Feature Not Available
Not enough data
9.2
87
Not enough data
Feature Not Available
Generative AI
Not enough data
Feature Not Available
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.3
110
Not enough data
8.5
106
Not enough data
Platform Data
7.6
108
Not enough data
7.4
103
Not enough data
7.6
107
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
104
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.4
30
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
Platform Interoperability
Not enough data
Feature Not Available
Agentic AI - Social Media Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social Functionality
Not enough data
8.9(won by default)
72
Campaign Management
Not enough data
9.2(won by default)
76
Not enough data
9.2(won by default)
73
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.1(won by default)
71
Not enough data
9.0(won by default)
69
Not enough data
9.0(won by default)
70
Not enough data
Feature Not Available
Not enough data
8.9(won by default)
67
Not enough data
Feature Not Available
Targeting
Not enough data
9.1(won by default)
71
Not enough data
9.1(won by default)
71
Not enough data
9.0(won by default)
68
Not enough data
9.1(won by default)
70
Platform
Not enough data
9.1(won by default)
71
Not enough data
Feature Not Available
Not enough data
9.4(won by default)
71
Not enough data
9.3(won by default)
71
Not enough data
9.2(won by default)
68
Not enough data
Feature Not Available
Not enough data
9.0(won by default)
46
Not enough data
9.1(won by default)
67
Not enough data
9.3(won by default)
69
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.5
383
Not enough data
7.7
472
|
Verified
Not enough data
7.1
341
|
Verified
Not enough data
6.9
369
|
Verified
Not enough data
Campaigns
7.6
328
|
Verified
Not enough data
9.0
461
|
Verified
Not enough data
7.6
310
Not enough data
6.6
231
Not enough data
8.9
440
|
Verified
Not enough data
8.7
453
|
Verified
Not enough data
Engagement
7.5
266
Not enough data
Platform
8.3
390
Not enough data
8.2
362
|
Verified
Not enough data
7.9
319
Not enough data
Agentic AI - Mobile Marketing
6.5
40
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Categories
Categories
Shared Categories
Braze and edrone are categorized as Personalization and Marketing Automation
Unique Categories
Braze is categorized as Email Template Builder, Personalization Engines, Push Notification, Customer Journey Analytics, Mobile Marketing, SMS Marketing, WhatsApp Marketing, and RCS Business Messaging
edrone is categorized as E-Commerce Analytics, E-Commerce Personalization, E-Merchandising, Social Media Advertising, Transactional Email, and Pop-Up Builder
Reviews
Reviewers' Company Size
Braze
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
edrone
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
12.1%
Marketing and Advertising
7.3%
Information Technology and Services
6.4%
Health, Wellness and Fitness
6.3%
Food & Beverages
5.7%
Other
62.3%
Apparel & Fashion
19.8%
Retail
13.5%
Cosmetics
9.3%
Marketing and Advertising
4.2%
Consumer Goods
3.4%
Other
49.8%
Discussions
Braze has no more discussions with answers
Are you satisfied with chat app and do you use it at your website?
1 Comment
AG
Yes, am satisfied and yes, we do. :)
Thanks to it, we were also able to configure the chat subscription scenario and acquire new contacts. Thanks to the...Read more
Is Edrone considering adding an option that will allow you to create your own automated scenario?
1 Comment
MZ
Yes it is :)
I hope soon ! Read more
edrone has no more discussions with answers
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