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Compare Braze and Connectif 
Featured Products
At a Glance
Market Segments
Mid-Market (56.8% of reviews)
Small-Business (77.3% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Braze
Star Rating
(1,446)4.5 out of 5
Market Segments
Mid-Market (56.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about BrazeConnectif
Star Rating
(22)4.8 out of 5
Market Segments
Small-Business (77.3% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about ConnectifSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Braze excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Connectif. Users appreciate its powerful capabilities for executing personalized customer journeys, highlighting features like robust segmentation and event-based triggering.
- Users say that Connectif stands out for its intuitive design and ease of use, making it a favorite among small businesses. Reviewers commend its straightforward implementation process and the support team's responsiveness, which enhances the overall user experience.
- According to verified reviews, Braze's extensive documentation and technical capabilities are frequently praised, allowing users to create complex audience paths and integrate external tools efficiently. This flexibility is a key advantage for teams looking to scale their marketing efforts.
- Reviewers mention that while Connectif offers a wide range of functionalities, its strength lies in tracking user behavior with first-party data. This feature enables users to develop diverse marketing strategies that can be easily monitored, providing a creative edge in campaign management.
- G2 reviewers highlight that Braze's quality of support is commendable, but it does not match the exceptional ratings received by Connectif. Users of Connectif consistently note the fast and effective assistance from the support team, which is crucial for resolving issues quickly.
- Users report that while both platforms have similar scores in meeting requirements, Braze's performance in specific areas like email deliverability and dynamic content creation is slightly lower than Connectif's. Connectif users appreciate its superior capabilities in these areas, enhancing their marketing effectiveness.
Pricing
Entry-Level Pricing
Braze
No pricing availableConnectif
No pricing availableFree Trial
Braze
Free Trial is available
Connectif
Free Trial is available
Ratings
Meets Requirements
8.5
952
8.5
19
Ease of Use
8.3
1,160
8.2
21
Ease of Setup
7.6
644
8.8
20
Ease of Admin
8.5
354
8.8
18
Quality of Support
8.5
905
9.6
19
Has the product been a good partner in doing business?
8.9
362
9.7
18
Product Direction (% positive)
9.2
917
10.0
20
Features by Category
Email Marketing
8.8
564
8.7
19
8.8
536
9.5
19
8.4
539
9.2
19
8.3
449
9.2
19
Online Marketing
6.9
356
8.5
19
8.4
478
9.1
19
8.7
519
9.0
19
8.4
493
Feature Not Available
7.3
371
Feature Not Available
Lead Management
7.5
390
8.6
19
7.5
397
Feature Not Available
8.6
533
9.1
19
6.8
324
8.9
19
7.4
352
8.9
19
7.5
380
9.1
19
Feature Not Available
7.5
19
7.8
381
7.5
19
Campaign Management
Feature Not Available
8.1
19
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Social
Feature Not Available
Feature Not Available
6.7
325
7.6
19
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
6.6
329
7.3
18
Reporting & Analytics
7.8
530
8.5
19
Feature Not Available
8.5
19
Feature Not Available
7.9
19
6.7
399
7.6
18
Feature Not Available
5.4
18
Platform
8.3
445
9.0
18
Feature Not Available
8.8
18
8.5
442
Feature Not Available
7.7
349
Feature Not Available
7.7
400
8.0
18
8.5
430
9.2
19
Feature Not Available
8.2
19
Agentic AI - Marketing Automation
6.5
39
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Not enough data
Integration
7.8
447
8.3
19
8.1
430
8.5
18
7.9
391
8.7
17
Campaigns
8.6
447
Not enough data
9.0
483
Not enough data
8.6
442
Not enough data
8.8
491
Not enough data
8.9
467
Not enough data
Analytics
8.2
489
Not enough data
7.7
451
Not enough data
Optimization
8.7
470
Not enough data
8.8
480
Not enough data
8.3
391
Not enough data
8.1
389
Not enough data
Agentic AI - Push Notification
6.4
39
Not enough data
6.5
38
Not enough data
6.3
37
Not enough data
Segmentation
8.8
210
Not enough data
8.5
198
Not enough data
Targeting
8.6
192
Not enough data
8.5
177
Not enough data
Triggered Content
7.7
116
Not enough data
9.1
199
Not enough data
9.1
195
Not enough data
Personalized Content
7.4
116
Not enough data
7.1
110
Not enough data
7.0
107
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
6.9
9
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
Templates
7.8
129
Not enough data
Feature Not Available
Not enough data
7.4
124
Not enough data
7.9
130
Not enough data
Edit
7.1
124
Not enough data
8.3
128
Not enough data
7.8
126
Not enough data
Logistics
7.3
127
Not enough data
7.0
122
Not enough data
7.6
122
Not enough data
Feature Not Available
Not enough data
Generative AI
6.7
85
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
Text Messaging
8.6
67
Not enough data
8.0
66
Not enough data
8.7
67
Not enough data
8.2
64
Not enough data
8.1
63
Not enough data
8.1
65
Not enough data
8.7
66
Not enough data
8.3
66
Not enough data
SMS Platform
7.9
64
Not enough data
8.5
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
7.9
63
Not enough data
Agentic AI - SMS Marketing
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Not enough data
Platform Basics
8.3
110
Not enough data
8.5
106
Not enough data
Platform Data
7.6
108
Not enough data
7.4
103
Not enough data
7.6
107
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
104
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.4
30
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.5
383
Not enough data
7.7
472
|
Verified
Not enough data
7.1
341
|
Verified
Not enough data
6.9
369
|
Verified
Not enough data
Campaigns
7.6
328
|
Verified
Not enough data
9.0
461
|
Verified
Not enough data
7.6
310
Not enough data
6.6
231
Not enough data
8.9
440
|
Verified
Not enough data
8.7
453
|
Verified
Not enough data
Engagement
7.5
266
Not enough data
Platform
8.3
390
Not enough data
8.2
362
|
Verified
Not enough data
7.9
319
Not enough data
Agentic AI - Mobile Marketing
6.5
40
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Marketing Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Activity
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Braze and Connectif are categorized as Marketing Automation
Reviews
Reviewers' Company Size
Braze
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Connectif
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
12.1%
Marketing and Advertising
7.3%
Information Technology and Services
6.4%
Health, Wellness and Fitness
6.3%
Food & Beverages
5.7%
Other
62.3%
Marketing and Advertising
31.8%
Retail
13.6%
Consulting
9.1%
Textiles
4.5%
Pharmaceuticals
4.5%
Other
36.4%
Alternatives
Discussions
What is Braze used for?
4 Comments
NR
Marketing automation across various channels Read more
Braze has no more discussions with answers
Connectif has no discussions with answers
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