Compare Braze and Click 
Featured Products
At a Glance
Market Segments
Mid-Market (56.8% of reviews)
Mid-Market (48.3% of reviews)
Entry-Level Pricing
No pricing available
$635.00
Braze
Star Rating
(1,485)4.5 out of 5
Market Segments
Mid-Market (56.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about BrazeClick
Star Rating
(307)4.0 out of 5
Market Segments
Mid-Market (48.3% of reviews)
Pros & Cons
Entry-Level Pricing
$635.00
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Braze excels in user satisfaction, boasting a significantly higher overall score compared to Click. Users appreciate Braze's ability to streamline growth journeys, making marketing efforts more efficient and effective.
- Users say that Click offers a user-friendly experience, particularly highlighting its seamless integration with Microsoft Dynamics 365. This ease of use has made the transition for some teams effortless, showcasing Click's potential for those looking for straightforward solutions.
- Reviewers mention that Braze's segmentation capabilities are a standout feature, allowing for highly targeted email communications. This precision ensures that the right messages reach the right audience, which users find invaluable for their marketing strategies.
- According to verified reviews, Click has received praise for its collaborative culture and focus on impactful solutions. Users appreciate the platform's fast-paced learning environment, which fosters innovation and adaptability in marketing efforts.
- G2 reviewers highlight that while Click has a solid performance in email deliverability and automated responses, Braze outperforms in these areas, providing users with more robust tools for managing their email campaigns effectively.
- Users report that Braze's API functionality is a game-changer, allowing for easy data integration and management. This flexibility has been described as a lifesaver for users needing to pull or send data across platforms, enhancing overall operational efficiency.
Pricing
Entry-Level Pricing
Braze
No pricing availableClick
Base
$635.00
- Unlimited Users
- Unlimited Contacts
- Email Volume - starting at 50,000 per year included
Free Trial
Braze
Free Trial is available
Click
No trial information availableRatings
Meets Requirements
8.5
976
8.1
239
Ease of Use
8.3
1,185
7.6
242
Ease of Setup
7.6
664
7.6
146
Ease of Admin
8.5
362
7.8
129
Quality of Support
8.5
926
8.0
237
Has the product been a good partner in doing business?
8.9
370
8.0
130
Product Direction (% positive)
9.2
940
7.9
231
Features by Category
Email Marketing
8.8
567
8.2
157
|
Verified
8.8
537
8.5
156
|
Verified
8.4
539
8.2
152
|
Verified
8.3
450
7.9
137
|
Verified
Online Marketing
6.9
356
7.3
134
|
Verified
8.4
479
7.2
126
|
Verified
8.7
521
7.5
121
|
Verified
8.4
493
7.3
124
|
Verified
7.2
371
7.4
112
|
Verified
Lead Management
7.5
391
7.7
122
|
Verified
7.5
397
7.4
117
|
Verified
8.6
536
7.8
126
|
Verified
6.8
324
7.3
117
|
Verified
7.4
353
8.0
112
|
Verified
7.5
381
7.2
113
|
Verified
Feature Not Available
7.5
107
|
Verified
7.8
383
8.3
126
|
Verified
Campaign Management
Feature Not Available
7.5
106
|
Verified
Feature Not Available
7.6
114
|
Verified
Feature Not Available
7.0
80
|
Verified
Feature Not Available
6.9
66
Social
Feature Not Available
7.0
69
|
Verified
6.7
326
7.0
78
|
Verified
Feature Not Available
6.9
68
|
Verified
Feature Not Available
7.1
72
|
Verified
6.6
330
6.7
64
|
Verified
Reporting & Analytics
7.7
533
7.8
140
|
Verified
Feature Not Available
7.6
116
|
Verified
Feature Not Available
7.0
90
|
Verified
6.6
399
6.7
87
|
Verified
Feature Not Available
6.8
85
Platform
8.3
449
7.7
102
|
Verified
Feature Not Available
8.0
100
|
Verified
8.5
445
8.3
105
|
Verified
7.7
350
7.6
74
|
Verified
7.7
401
7.6
90
|
Verified
8.5
431
7.7
107
|
Verified
Feature Not Available
7.5
77
|
Verified
Agentic AI - Marketing Automation
6.5
39
Not enough data
6.6
37
Not enough data
6.7
37
Not enough data
6.5
37
Not enough data
6.4
37
Not enough data
6.4
36
Not enough data
Integration
7.9
451
7.6
99
|
Verified
8.1
433
7.8
86
|
Verified
7.9
393
7.2
77
|
Verified
Administration
Not enough data
7.9
38
Not enough data
6.9
36
Not enough data
7.0
35
Not enough data
7.6
35
Not enough data
7.4
29
Not enough data
7.4
28
Integrations
Not enough data
7.2
24
Not enough data
7.0
25
Not enough data
7.3
22
Not enough data
7.5
29
Platform
Not enough data
7.4
27
Not enough data
7.5
27
Not enough data
7.2
24
Not enough data
7.4
29
Not enough data
7.3
25
Not enough data
8.0
36
Not enough data
7.5
31
Not enough data
8.2
33
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
8.6
449
Not enough data
9.0
485
Not enough data
8.6
443
Not enough data
8.8
493
Not enough data
8.9
469
Not enough data
Analytics
8.2
491
Not enough data
7.7
453
Not enough data
Optimization
8.7
473
Not enough data
8.8
482
Not enough data
8.3
393
Not enough data
8.1
391
Not enough data
Agentic AI - Push Notification
6.4
40
Not enough data
6.5
38
Not enough data
6.3
37
Not enough data
Segmentation
8.8
212
Not enough data
8.5
200
Not enough data
Targeting
8.6
193
Not enough data
8.5
178
Not enough data
Triggered Content
7.8
118
Not enough data
9.1
201
Not enough data
9.1
197
Not enough data
Personalized Content
7.4
117
Not enough data
7.1
111
Not enough data
7.0
108
Not enough data
Agentic AI - Personalization Engines
7.0
9
Not enough data
7.0
10
Not enough data
7.5
10
Not enough data
6.7
9
Not enough data
6.9
9
Not enough data
6.5
9
Not enough data
Templates
7.8
129
Not enough data
Feature Not Available
Not enough data
7.4
125
Not enough data
7.9
131
Not enough data
Edit
7.1
125
Not enough data
8.3
129
Not enough data
7.9
129
Not enough data
Logistics
7.3
128
Not enough data
7.0
123
Not enough data
7.6
123
Not enough data
Feature Not Available
Not enough data
Generative AI
6.7
86
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Template Builder
5.5
30
Not enough data
5.5
30
Not enough data
Text Messaging
8.6
68
Not enough data
7.9
67
Not enough data
8.7
68
Not enough data
8.2
65
Not enough data
8.1
64
Not enough data
8.1
65
Not enough data
8.7
67
Not enough data
8.3
66
Not enough data
SMS Platform
7.9
64
Not enough data
8.5
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
63
Not enough data
7.9
63
Not enough data
Agentic AI - SMS Marketing
6.3
16
Not enough data
6.5
16
Not enough data
6.5
16
Not enough data
6.8
16
Not enough data
6.6
16
Not enough data
6.4
16
Not enough data
Content & Collaboration
Not enough data
8.8(won by default)
24
Not enough data
8.5(won by default)
25
Not enough data
8.5(won by default)
21
Not enough data
8.0(won by default)
23
Not enough data
8.7(won by default)
25
Not enough data
8.7(won by default)
25
Social Management
Not enough data
8.3(won by default)
24
Not enough data
8.8(won by default)
27
Not enough data
8.5(won by default)
25
Not enough data
8.3(won by default)
24
Not enough data
8.2(won by default)
19
Not enough data
8.4(won by default)
24
Not enough data
8.6(won by default)
7
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.3
110
Not enough data
8.5
107
Not enough data
Platform Data
7.6
109
Not enough data
7.4
103
Not enough data
7.6
110
Not enough data
7.5
107
Not enough data
Platform Additional Functionality
7.7
105
Not enough data
7.6
105
Not enough data
Feature Not Available
Not enough data
Agentic AI - Customer Journey Analytics
6.5
31
Not enough data
6.6
31
Not enough data
6.7
30
Not enough data
6.6
30
Not enough data
Survey Management
Not enough data
8.3
39
Not enough data
8.0
38
Not enough data
7.8
39
Not enough data
8.2
38
Survey Customization
Not enough data
7.8
34
Not enough data
7.6
36
Not enough data
7.5
35
Not enough data
6.9
31
Survey Insights
Not enough data
8.2
36
Not enough data
8.0
32
Not enough data
8.2
38
Not enough data
7.8
37
Agentic AI - Survey
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.5
14
Not enough data
9.0
13
Not enough data
8.5
13
Not enough data
8.9
12
Not enough data
8.6
12
Not enough data
8.3
12
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
12
Not enough data
8.2
13
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Personalization
6.4
32
Not enough data
6.2
32
Not enough data
6.4
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
6.2
32
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Analysis
7.5
385
Not enough data
7.7
475
|
Verified
Not enough data
7.1
343
|
Verified
Not enough data
6.9
374
|
Verified
Not enough data
Campaigns
7.6
330
|
Verified
Not enough data
9.0
465
|
Verified
Not enough data
7.6
312
Not enough data
6.6
233
Not enough data
8.9
444
|
Verified
Not enough data
8.7
463
|
Verified
Not enough data
Engagement
7.4
267
Not enough data
Platform
8.2
391
Not enough data
8.2
369
|
Verified
Not enough data
7.9
324
Not enough data
Agentic AI - Mobile Marketing
6.5
41
Not enough data
6.7
42
Not enough data
6.7
40
Not enough data
6.6
40
Not enough data
6.5
40
Not enough data
6.5
41
Not enough data
Marketing Operations
Not enough data
7.8
41
Not enough data
8.1
55
Not enough data
8.3
44
Not enough data
8.4
46
Not enough data
7.6
39
Not enough data
7.6
37
Campaign Activity
Not enough data
8.3
52
Not enough data
8.4
54
Not enough data
7.6
45
Not enough data
7.9
46
Not enough data
7.7
45
Not enough data
7.8
43
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Braze and Click are categorized as Marketing Automation
Unique Categories
Click is categorized as Marketing Analytics, Visitor Identification, Social Media Management, Survey, and Transactional Email
Reviews
Reviewers' Company Size
Braze
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Click
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
12.4%
Marketing and Advertising
7.2%
Information Technology and Services
6.3%
Health, Wellness and Fitness
6.2%
Food & Beverages
5.6%
Other
62.3%
Information Technology and Services
15.4%
Computer Software
12.2%
Marketing and Advertising
7.3%
Non-Profit Organization Management
3.8%
Financial Services
3.8%
Other
57.3%
Discussions
Reporting gaps and clunky dashboards are turning campaign reviews into manual spreadsheet work
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">You might find it easier to build a few reusable “Dashboard Builder” views for each region or KPI set instead of...Read more
How do you deal with Braze’s pricing complexity and the surprise costs that come with growth?
1 Comment
AB
<p><span style="color: rgb(0, 0, 0);">Something that helped us avoid surprise invoices was setting internal alerts for campaign send volumes and monitoring...Read more
What is ClickDimensions used for?
2 Comments
AR
ClickDimensions email statistics deliver a robust overview of key metrics such as unsubscribes and open rates, enabling you to effectively evaluate the...Read more
Click has no more discussions with answers
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