Join the 1500 companies using G2 Track to manage SaaS spend, usage, contracts & compliance.
Compare Brandwatch, Talkwalker, Synthesio, and Sysomos

Pricing

 
Pro
$800
per month
Enterprise
On request
 
Enterprise M
Basic
$9,600
/ year
 
Enterprise Q
Corporate
On request
 
Free Trial
Free Trial
Free Trial Unavailable
Free Trial
Brandwatch
Pro
$800per month
Enterprise M
Enterprise Q
Free Trial
Talkwalker
Enterprise
On request
Basic
$9,600/ year
Corporate
On request
Free Trial
Synthesio
Free Trial Unavailable
Sysomos
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.7
8.5
8.5
7.3
Ease of Use
Ease of Use
8.5
8.8
8.6
7.3
Ease of Setup
Ease of Setup
8.1
8.5
8.3
7.2
Ease of Admin
Ease of Admin
8.5
8.6
8.5
7.2
Quality of Support
Quality of Support
9.3
9.5
9.3
7.8
Ease of Doing Business With
Ease of Doing Business With
9.1
8.9
9.4
8.0
Product Direction (% positive)
Product Direction (% positive)
9.5
9.3
8.8
6.7
Meets Requirements
Brandwatch
8.7
Talkwalker
8.5
Synthesio
8.5
Sysomos
7.3
Ease of Use
Brandwatch
8.5
Talkwalker
8.8
Synthesio
8.6
Sysomos
7.3
Ease of Setup
Brandwatch
8.1
Talkwalker
8.5
Synthesio
8.3
Sysomos
7.2
Ease of Admin
Brandwatch
8.5
Talkwalker
8.6
Synthesio
8.5
Sysomos
7.2
Quality of Support
Brandwatch
9.3
Talkwalker
9.5
Synthesio
9.3
Sysomos
7.8
Ease of Doing Business With
Brandwatch
9.1
Talkwalker
8.9
Synthesio
9.4
Sysomos
8.0
Product Direction (% positive)
Brandwatch
9.5
Talkwalker
9.3
Synthesio
8.8
Sysomos
6.7

Features

Social Media Monitoring
Social Measurement
Brandwatch
9.0
Talkwalker
8.5
Synthesio
8.6
Sysomos
7.5
Sentiment Scoring
Brandwatch
6.6
Talkwalker
6.4
Synthesio
7.9
Sysomos
5.9
Influencer Identification
Brandwatch
8.2
Talkwalker
7.8
Synthesio
8.2
Sysomos
6.9
Social Reporting
Brandwatch
8.5
Talkwalker
8.4
Synthesio
8.1
Sysomos
7.3
Social Listening
Brandwatch
9.4
Talkwalker
9.0
Synthesio
8.9
Sysomos
8.5
Reports & Dashboards
Competitor Analysis
Brandwatch
8.7
Talkwalker
8.9
Synthesio
8.7
Sysomos
7.9
Follower Analysis
Brandwatch
8.1
Talkwalker
8.3
Synthesio
8.4
Sysomos
7.7
Content Engagement Analysis
Brandwatch
7.7
Talkwalker
8.3
Synthesio
8.2
Sysomos
7.6
Influencer Identification
Brandwatch
8.1
Talkwalker
8.2
Synthesio
8.6
Sysomos
7.6
Paid Campaign Tracking
Brandwatch
5.8
Talkwalker
7.2
Synthesio
7.9
Sysomos
5.9
Attribution
Brandwatch
6.8
Talkwalker
7.7
Synthesio
8.8
Sysomos
6.2
Report Customizability
Brandwatch
8.4
Talkwalker
8.1
Synthesio
8.4
Sysomos
6.9
Report Exporting
Brandwatch
8.1
Talkwalker
8.6
Synthesio
8.6
Sysomos
7.8
Platform
Internationalization
Brandwatch
7.9
Talkwalker
8.7
Synthesio
8.9
Sysomos
7.5
User, Role, and Access Management
Brandwatch
8.8
Talkwalker
8.8
Synthesio
8.6
Sysomos
7.2
Scalability
Brandwatch
8.6
Talkwalker
8.7
Synthesio
8.9
Sysomos
7.1
Performance and Reliability
Brandwatch
8.9
Talkwalker
8.5
Synthesio
8.3
Sysomos
7.2
API / Integrations
Brandwatch
8.4
Talkwalker
7.5
Synthesio
9.3
Sysomos
7.7

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
30.8%
41.6%
27.0%
5.9%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
29.5%
32.6%
27.0%
47.5%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
39.7%
25.8%
45.9%
46.5%
Brandwatch
Small-Business
30.8%
Mid-Market
29.5%
Enterprise
39.7%
Talkwalker
Small-Business
41.6%
Mid-Market
32.6%
Enterprise
25.8%
Synthesio
Small-Business
27.0%
Mid-Market
27.0%
Enterprise
45.9%
Sysomos
Small-Business
5.9%
Mid-Market
47.5%
Enterprise
46.5%

Reviewers' Industry

 
Marketing and Advertising
30.8%
Public Relations and Communications
25.2%
Marketing and Advertising
26.3%
Marketing and Advertising
32.8%
 
Public Relations and Communications
10.4%
Marketing and Advertising
14.0%
Public Relations and Communications
8.5%
Public Relations and Communications
24.0%
 
Information Technology and Services
9.3%
Market Research
7.5%
Information Technology and Services
7.6%
Information Technology and Services
5.6%
 
Internet
7.1%
Information Technology and Services
7.5%
Internet
5.9%
Computer Software
4.8%
 
Market Research
4.4%
Internet
4.7%
Automotive
5.1%
Internet
3.2%
 
Other
37.9%
Other
41.1%
Other
46.6%
Other
29.6%
Brandwatch
Marketing and Advertising
30.8%
Public Relations and Communications
10.4%
Information Technology and Services
9.3%
Internet
7.1%
Market Research
4.4%
Other
37.9%
Talkwalker
Public Relations and Communications
25.2%
Marketing and Advertising
14.0%
Market Research
7.5%
Information Technology and Services
7.5%
Internet
4.7%
Other
41.1%
Synthesio
Marketing and Advertising
26.3%
Public Relations and Communications
8.5%
Information Technology and Services
7.6%
Internet
5.9%
Automotive
5.1%
Other
46.6%
Sysomos
Marketing and Advertising
32.8%
Public Relations and Communications
24.0%
Information Technology and Services
5.6%
Computer Software
4.8%
Internet
3.2%
Other
29.6%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Alison R.
Administrator in Information Services

• Super responsive service team and sales execs. • Better insights--further above just listening than many other tools I've tried. • The social media being mined is extensive, including the entire Twitter firehose and an absolutely huge and continuously...

Konstantin V.
Consultant in Broadcast Media

We were looking for a tool to manage our social media listening needs. But we found more than that in Talkwalker, its personalization capabilities and ease of use surpassed our expectations and drove conversion and cross sell up to record levels while...

Oliver O.
User in Marketing and Advertising

The tool brings in data that is relevant to your search and it can categorised effectively so that you can compare different parts of your business and/or competitors in the market. The sentiment seems to be accurate when done automatically, but can also be...

Riddhi S.
Industry Analyst / Tech Writer in Information Technology and Services

Its a great product that helps you pull the information you need and also to help sort the information. Some of the features that I like: 1. Easy to use interface 2. Easy means to download the data in CSV formats 3. Easy to search in different...

Most Helpful Critical Review
Most Helpful Critical Review
G2 User in Computer Software

The tool did not capture all the articles on our company, and the sales team intentionally mislead us trying to lock us into another year contract.

James R.
Agency in Public Relations and Communications

It is a bit slow. Not as user friendly as I would like. Navigation is not as easy as I would like. The fact that the site claims (via their contract), as well as on their invoices claim to allow payment for services via credit card. This is not...

G2 User in Telecommunications

the sentiment is wrong in most cases since the market is drived by local dialects

G2 User in Wine and Spirits

Note: Applies to Heartbeat ONLY It's fairly limited from an analytics standpoint. Not able to customize charts or really play around with the data within the tool. Also, navigation is pretty weak.

 
Brandwatch
Most Helpful Favorable Review
Alison R.
Administrator in Information Services

• Super responsive service team and sales execs. • Better insights--further above just listening than many other tools I've tried. • The social media being mined is extensive, including the entire Twitter firehose and an absolutely huge and continuously...

Most Helpful Critical Review
G2 User in Computer Software

The tool did not capture all the articles on our company, and the sales team intentionally mislead us trying to lock us into another year contract.

Talkwalker
Most Helpful Favorable Review
Konstantin V.
Consultant in Broadcast Media

We were looking for a tool to manage our social media listening needs. But we found more than that in Talkwalker, its personalization capabilities and ease of use surpassed our expectations and drove conversion and cross sell up to record levels while...

Most Helpful Critical Review
James R.
Agency in Public Relations and Communications

It is a bit slow. Not as user friendly as I would like. Navigation is not as easy as I would like. The fact that the site claims (via their contract), as well as on their invoices claim to allow payment for services via credit card. This is not...

Synthesio
Most Helpful Favorable Review
Oliver O.
User in Marketing and Advertising

The tool brings in data that is relevant to your search and it can categorised effectively so that you can compare different parts of your business and/or competitors in the market. The sentiment seems to be accurate when done automatically, but can also be...

Most Helpful Critical Review
G2 User in Telecommunications

the sentiment is wrong in most cases since the market is drived by local dialects

Sysomos
Most Helpful Favorable Review
Riddhi S.
Industry Analyst / Tech Writer in Information Technology and Services

Its a great product that helps you pull the information you need and also to help sort the information. Some of the features that I like: 1. Easy to use interface 2. Easy means to download the data in CSV formats 3. Easy to search in different...

Most Helpful Critical Review
G2 User in Wine and Spirits

Note: Applies to Heartbeat ONLY It's fairly limited from an analytics standpoint. Not able to customize charts or really play around with the data within the tool. Also, navigation is pretty weak.

Screenshots

 
1 of 6
2 of 6
3 of 6
4 of 6
5 of 6
6 of 6
1 of 6
2 of 6
3 of 6
4 of 6
5 of 6
6 of 6
1 of 4
2 of 4
3 of 4
4 of 4
1 of 6
2 of 6
3 of 6
4 of 6
5 of 6
6 of 6

Videos

 

Introducing Iris™ your personal AI analyst, for faster and smarter social insights.

With Iris, you’ll never miss a breaking news story, trending Reddit article, or important Facebook thread again. Iris discovers the insight in your data in seconds, giving you more time to focus on the important stuff. With our AI technology, Brandwatch beginners can uncover valuable insights without needing in-depth technical know-how.

See Iris™ in action.

No videos providedNo videos providedNo videos provided
Brandwatch

Introducing Iris™ your personal AI analyst, for faster and smarter social insights.

With Iris, you’ll never miss a breaking news story, trending Reddit article, or important Facebook thread again. Iris discovers the insight in your data in seconds, giving you more time to focus on the important stuff. With our AI technology, Brandwatch beginners can uncover valuable insights without needing in-depth technical know-how.

See Iris™ in action.

Talkwalker
No videos provided
Synthesio
No videos provided
Sysomos
No videos provided

Downloads

 No downloads providedNo downloads providedNo downloads provided
Talkwalker
No downloads provided
Synthesio
No downloads provided
Sysomos
No downloads provided
Ask Brandwatch a QuestionContact BrandwatchAsk Talkwalker a QuestionContact TalkwalkerAsk Synthesio a QuestionContact SynthesioAsk Sysomos a QuestionContact Sysomos