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Compare Brandwatch vs Talkwalker
See this
comparison of Brandwatch vs. Talkwalker
based on data from user reviews. Brandwatch rates 4.5/5 stars with 160 reviews. Talkwalker rates 4.4/5 stars with 88 reviews. Each product's score is calculated by real-time data from verified user reviews.

Pricing

 
Pro
$800
per month
Enterprise
On request
 
Enterprise M
Basic
$9,600
/ year
 
Enterprise Q
Corporate
On request
 
Free Trial
Free Trial
Brandwatch
Pro
$800per month
Enterprise M
Enterprise Q
Free Trial
Talkwalker
Enterprise
On request
Basic
$9,600/ year
Corporate
On request
Free Trial

Ratings

Meets Requirements
Meets Requirements
8.7
8.5
Ease of Use
Ease of Use
8.5
8.8
Ease of Setup
Ease of Setup
8.1
8.5
Ease of Admin
Ease of Admin
8.5
8.6
Quality of Support
Quality of Support
9.3
9.5
Ease of Doing Business With
Ease of Doing Business With
9.1
8.9
Product Direction (% positive)
Product Direction (% positive)
9.5
9.3
Meets Requirements
Brandwatch
8.7
Talkwalker
8.5
Ease of Use
Brandwatch
8.5
Talkwalker
8.8
Ease of Setup
Brandwatch
8.1
Talkwalker
8.5
Ease of Admin
Brandwatch
8.5
Talkwalker
8.6
Quality of Support
Brandwatch
9.3
Talkwalker
9.5
Ease of Doing Business With
Brandwatch
9.1
Talkwalker
8.9
Product Direction (% positive)
Brandwatch
9.5
Talkwalker
9.3

Features

Social Media Monitoring
Social Measurement
Brandwatch
9.0
Talkwalker
8.5
Sentiment Scoring
Brandwatch
6.6
Talkwalker
6.4
Influencer Identification
Brandwatch
8.2
Talkwalker
7.8
Social Reporting
Brandwatch
8.5
Talkwalker
8.4
Social Listening
Brandwatch
9.4
Talkwalker
9.0
Reports & Dashboards
Competitor Analysis
Brandwatch
8.7
Talkwalker
8.9
Follower Analysis
Brandwatch
8.1
Talkwalker
8.3
Content Engagement Analysis
Brandwatch
7.7
Talkwalker
8.3
Influencer Identification
Brandwatch
8.1
Talkwalker
8.2
Paid Campaign Tracking
Brandwatch
5.8
Talkwalker
7.2
Attribution
Brandwatch
6.8
Talkwalker
7.7
Report Customizability
Brandwatch
8.4
Talkwalker
8.1
Report Exporting
Brandwatch
8.1
Talkwalker
8.6
Platform
Internationalization
Brandwatch
7.9
Talkwalker
8.7
User, Role, and Access Management
Brandwatch
8.8
Talkwalker
8.8
Scalability
Brandwatch
8.6
Talkwalker
8.7
Performance and Reliability
Brandwatch
8.9
Talkwalker
8.5
API / Integrations
Brandwatch
8.4
Talkwalker
7.5

Reviewers' Company Size

Small-Business (50 or fewer emp.)
Small-Business
(50 or fewer emp.)
30.8%
41.6%
Mid-Market (51-1000 emp.)
Mid-Market
(51-1000 emp.)
29.5%
32.6%
Enterprise (> 1000 emp.)
Enterprise
(> 1000 emp.)
39.7%
25.8%
Brandwatch
Small-Business
30.8%
Mid-Market
29.5%
Enterprise
39.7%
Talkwalker
Small-Business
41.6%
Mid-Market
32.6%
Enterprise
25.8%

Reviewers' Industry

 
Marketing and Advertising
30.8%
Public Relations and Communications
25.2%
 
Public Relations and Communications
10.4%
Marketing and Advertising
14.0%
 
Information Technology and Services
9.3%
Market Research
7.5%
 
Internet
7.1%
Information Technology and Services
7.5%
 
Market Research
4.4%
Internet
4.7%
 
Other
37.9%
Other
41.1%
Brandwatch
Marketing and Advertising
30.8%
Public Relations and Communications
10.4%
Information Technology and Services
9.3%
Internet
7.1%
Market Research
4.4%
Other
37.9%
Talkwalker
Public Relations and Communications
25.2%
Marketing and Advertising
14.0%
Market Research
7.5%
Information Technology and Services
7.5%
Internet
4.7%
Other
41.1%

Reviews

Most Helpful Favorable Review
Most Helpful Favorable Review
Nick O.
Industry Analyst / Tech Writer in Marketing and Advertising

Setting up queries is very easy and the tool comes a strong suite of operators for accurate taxonomy building. The new dashboard is also very good and easy to use and the ability to quickly and effectively remove unwanted data is great. What I particularly...

Roxane P.
Industry Analyst / Tech Writer in Public Relations and Communications

The gem in this product is the agility with which one can manipulate social data by switching themes, drilling down, sharing, exporting etc. The speed at which results were returned from created searches makes it easy to research topics. The...

Most Helpful Critical Review
Most Helpful Critical Review
Stephen J.
Administrator in Information Technology and Services

Poor Facebook coverage. Lack of communication on key issues (Facebook crawling issue). Lack of coverage for major platforms like Instagram. Rigid automated reporting, data exports. Comments are not covered in data volumes. Poor automated sentiment.

James R.
Agency in Public Relations and Communications

It is a bit slow. Not as user friendly as I would like. Navigation is not as easy as I would like. The fact that the site claims (via their contract), as well as on their invoices claim to allow payment for services via credit card. This is not...

 
Brandwatch
Most Helpful Favorable Review
Nick O.
Industry Analyst / Tech Writer in Marketing and Advertising

Setting up queries is very easy and the tool comes a strong suite of operators for accurate taxonomy building. The new dashboard is also very good and easy to use and the ability to quickly and effectively remove unwanted data is great. What I particularly...

Most Helpful Critical Review
Stephen J.
Administrator in Information Technology and Services

Poor Facebook coverage. Lack of communication on key issues (Facebook crawling issue). Lack of coverage for major platforms like Instagram. Rigid automated reporting, data exports. Comments are not covered in data volumes. Poor automated sentiment.

Talkwalker
Most Helpful Favorable Review
Roxane P.
Industry Analyst / Tech Writer in Public Relations and Communications

The gem in this product is the agility with which one can manipulate social data by switching themes, drilling down, sharing, exporting etc. The speed at which results were returned from created searches makes it easy to research topics. The...

Most Helpful Critical Review
James R.
Agency in Public Relations and Communications

It is a bit slow. Not as user friendly as I would like. Navigation is not as easy as I would like. The fact that the site claims (via their contract), as well as on their invoices claim to allow payment for services via credit card. This is not...

Screenshots

 
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Videos

 

Introducing Iris™ your personal AI analyst, for faster and smarter social insights.

With Iris, you’ll never miss a breaking news story, trending Reddit article, or important Facebook thread again. Iris discovers the insight in your data in seconds, giving you more time to focus on the important stuff. With our AI technology, Brandwatch beginners can uncover valuable insights without needing in-depth technical know-how.

See Iris™ in action.

No videos provided
Brandwatch

Introducing Iris™ your personal AI analyst, for faster and smarter social insights.

With Iris, you’ll never miss a breaking news story, trending Reddit article, or important Facebook thread again. Iris discovers the insight in your data in seconds, giving you more time to focus on the important stuff. With our AI technology, Brandwatch beginners can uncover valuable insights without needing in-depth technical know-how.

See Iris™ in action.

Talkwalker
No videos provided

Downloads

Talkwalker
No downloads provided
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