Link copied to clipboard # Brandwatch Consumer Intelligence vs Lumen by Talkwalker Comparison - What are their main differences? Share [ Export ](/compare/brandwatch-consumer-intelligence/lumen-by-talkwalker/export.csv) Brandwatch Consumer...Lumen by Talkwalker[+ Add Product](#) Pricing **Brandwatch Consumer Intelligence** No pricing available **Lumen by Talkwalker** Free Trial No pricing available **Pricing Insights** from reviews Time to Implement **Brandwatch Consumer Intelligence** 2 months Based on 62 responses **Lumen by Talkwalker** 1 monthFaster Based on 18 responses Return on Investment **Brandwatch Consumer Intelligence** 12 months Based on 38 responses **Lumen by Talkwalker** 7 months5 months sooner Based on 15 responses Perceived Cost **Brandwatch Consumer Intelligence** $$$$$ **Lumen by Talkwalker** $$$$$ Average Discount **Brandwatch Consumer Intelligence** 12% **Lumen by Talkwalker** 15%3% more ![Brandwatch Consumer Intelligence](https://images.g2crowd.com/uploads/product/hd_favicon/5117a24ef41c579d55a92924d8e09fed/brandwatch-consumer-intelligence.svg "Brandwatch Consumer Intelligence") ![Lumen by Talkwalker](https://images.g2crowd.com/uploads/product/hd_favicon/740248adf183946da4eb62bb71f2f837/lumen-by-talkwalker.svg "Lumen by Talkwalker") G2 offers free advice on this comparison. Chat with an expert How would you like to receive Software Advice? ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg) FormAnswer questions at your own pace, no call required. ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg) AI AgentChat live and get a recommendation in minutes. ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg) Phone CallTalk it through live with a software advisor. **Pros & Cons** from reviews **Brandwatch Consumer Intelligence** [ Ease of Use (60) ](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews?filters%5Bsentiment_snippet%5D=1381936&qs=pros-and-cons#reviews)[ Helpful (34) ](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews?filters%5Bsentiment_snippet%5D=1380107&qs=pros-and-cons#reviews)[ Learning Curve (20) ](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews?filters%5Bsentiment_snippet%5D=1381818&qs=pros-and-cons#reviews)[ Limited Features (20) ](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews?filters%5Bsentiment_snippet%5D=1382209&qs=pros-and-cons#reviews) **Lumen by Talkwalker** [ Customer Support (2) ](https://www.g2.com/products/lumen-by-talkwalker/reviews?filters%5Bsentiment_snippet%5D=2283344&qs=pros-and-cons#reviews)[ Analytics (1) ](https://www.g2.com/products/lumen-by-talkwalker/reviews?filters%5Bsentiment_snippet%5D=2283302&qs=pros-and-cons#reviews)[ Platform Limitations (2) ](https://www.g2.com/products/lumen-by-talkwalker/reviews?filters%5Bsentiment_snippet%5D=2243109&qs=pros-and-cons#reviews)[ Complex Features (1) ](https://www.g2.com/products/lumen-by-talkwalker/reviews?filters%5Bsentiment_snippet%5D=2283311&qs=pros-and-cons#reviews) Integrations **Brandwatch Consumer Intelligence** [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_48e6c2e6510416acf3a9aadf10d7401a/all-ears.png "Product Avatar Image") All Ears ](https://www.g2.com/products/all-ears/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_08a27fd962385397af485715bafa7bf3/brandwatch-social-media-management.jpg "Product Avatar Image") Brandwatch Social Media... ](https://www.g2.com/products/brandwatch-social-media-management/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_033aa224b72b00b72e8860e4e6401efc/microsoft-excel.png "Product Avatar Image") Microsoft Excel ](https://www.g2.com/products/microsoft-excel/reviews)[ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f6ee5c9dddbf5c28b136829c8782ed1b/slack.png "Product Avatar Image") Slack ](https://www.g2.com/products/slack/reviews)[ View all ](https://www.g2.com/products/brandwatch-consumer-intelligence/integrations) **Lumen by Talkwalker** Not enough data Screenshots **Brandwatch Consumer Intelligence** ![Brandwatch Consumer Intelligence screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/188963/Group-2039.png) **Lumen by Talkwalker** ![Lumen by Talkwalker screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/201010/April-fools-dashboard-pepsi-peeps.png) **Ratings** from reviews Meets Requirements **Brandwatch Consumer Intelligence** 8.4 8.4594 **Lumen by Talkwalker** 8.4 8.4114 Ease of Use **Brandwatch Consumer Intelligence** 8.2 8.2599 **Lumen by Talkwalker** 8.6 8.6115 Ease of Setup **Brandwatch Consumer Intelligence** 8.0 8.0400 **Lumen by Talkwalker** 8.4 8.481 Ease of Admin **Brandwatch Consumer Intelligence** 8.3 8.3343 **Lumen by Talkwalker** 8.5 8.577 Quality of Support **Brandwatch Consumer Intelligence** 8.6 8.6562 **Lumen by Talkwalker** 9.3 9.3110 Has the product been a good partner in doing business? **Brandwatch Consumer Intelligence** 8.8 8.8341 **Lumen by Talkwalker** 8.8 8.875 Product Direction (% positive) **Brandwatch Consumer Intelligence** 9.1 9.1568 **Lumen by Talkwalker** 9.0 9.0105 **Features** ratings from reviews Social Media Listening Tools 7.5 429 7.8 97 Social Media Analytics 7.2 294 8.0 84 Marketing Account Intelligence 8.0 87 Not enough data Audience Intelligence Platforms 7.7 125 Not enough data Brand Intelligence 8.0 110 Not enough data Media Monitoring 7.2 148 Not enough data User Insights **Reviewers' Company Size** Small-Business(50 or fewer emp.) 30.2% Mid-Market(51-1000 emp.) 35.3% Enterprise(\> 1000 emp.) 34.5% Small-Business(50 or fewer emp.) 30.2% Mid-Market(51-1000 emp.) 35.3% Enterprise(\> 1000 emp.) 34.5% Small-Business(50 or fewer emp.) 37.1% Mid-Market(51-1000 emp.) 36.3% Enterprise(\> 1000 emp.) 26.6% Small-Business(50 or fewer emp.) 37.1% Mid-Market(51-1000 emp.) 36.3% Enterprise(\> 1000 emp.) 26.6% **Reviewers' Industry** [![Brandwatch Consumer Intelligence](https://images.g2crowd.com/uploads/product/hd_favicon/5117a24ef41c579d55a92924d8e09fed/brandwatch-consumer-intelligence.svg "Brandwatch Consumer Intelligence")](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) Brandwatch Consumer Intelligence Marketing and Advertising 30.1% Public Relations and Communications 8.5% Market Research 7.0% Information Technology and Services 5.3% Consulting 3.2% Other 45.9% [![Lumen by Talkwalker](https://images.g2crowd.com/uploads/product/hd_favicon/740248adf183946da4eb62bb71f2f837/lumen-by-talkwalker.svg "Lumen by Talkwalker")](https://www.g2.com/products/lumen-by-talkwalker/reviews) Lumen by Talkwalker Public Relations and Communications 22.6% Marketing and Advertising 19.4% Market Research 7.3% Information Technology and Services 4.8% Management Consulting 4.8% Other 41.1% FAQs ## Brandwatch Consumer... vs Lumen by Talkwalker FAQs Generated using AI Last updated: August 14, 2026 ### What is the difference between Brandwatch Consumer... vs Lumen by Talkwalker? Brandwatch Consumer Intelligence stands out for its higher G2 rating, larger review volume, and strong ease-of-use sentiment, while Lumen by Talkwalker is favored for its superior support and setup scores. | [Brandwatch Consumer...](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) | [Lumen by Talkwalker](https://www.g2.com/products/lumen-by-talkwalker/reviews) | | --- | --- | | 4.4/5 (728 reviews) | 4.3/5 (137 reviews) | | Mid-Market | Small-Business | | 8.0 | 8.4 | | 8.6 | 9.3 | | Ease of Use (60 all-time mentions) | Customer Support (2 all-time mentions) | ### How do the pricing models of Brandwatch Consumer... and Lumen by Talkwalker compare? Brandwatch Consumer Intelligence is perceived as a stronger value by reviewers, with higher satisfaction on price and cost-related dimensions. - **Brandwatch Consumer Intelligence:** In recent reviews, several users describe it as affordable compared to competitors and note its value for comprehensive features. - **Lumen by Talkwalker:** Reviewers frequently mention that it is expensive and not ideal for businesses with a small budget. - **Switching reasons:** Reviewers highlight switching to Brandwatch Consumer Intelligence for its affordability and robust feature set. ### What are the best alternatives to Brandwatch Consumer... and Lumen by Talkwalker? The best alternatives to Brandwatch Consumer Intelligence and Lumen by Talkwalker are Sprout Social, Meltwater, and YouScan. | Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength | | --- | --- | --- | --- | --- | | [Brandwatch Consumer...](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) | 4.4/5 (728 reviews) | Mid-Market | Affordable compared to competitors | Ease of Use (60 all-time mentions) | | [Lumen by Talkwalker](https://www.g2.com/products/lumen-by-talkwalker/reviews) | 4.3/5 (137 reviews) | Small-Business | Expensive for small budgets | Customer Support (2 all-time mentions) | | [Sprout Social](https://www.g2.com/products/sprout-social/reviews) | 4.4/5 (6873 reviews) | Small-Business | — | Comprehensive social media management | | [Meltwater](https://www.g2.com/products/meltwater/reviews) | 4.1/5 (2669 reviews) | Mid-Market | — | Media monitoring and analytics | | [YouScan](https://www.g2.com/products/youscan/reviews) | 4.7/5 (305 reviews) | Small-Business | — | Visual insights and image recognition | ### Which Social Media Listening Tools features should I prioritize when comparing Brandwatch Consumer... and Lumen by Talkwalker? Buyers comparing Brandwatch Consumer Intelligence and Lumen by Talkwalker should prioritize Sentiment Analysis, Ease of Use, Dashboard Customization, Data Accuracy, and Customer Support. - **Sentiment Analysis:** Brandwatch Consumer Intelligence (16 all-time mentions), Lumen by Talkwalker (recent reviews highlight sentiment accuracy, especially for Arabic language). - **Ease of Use:** Brandwatch Consumer Intelligence (60 all-time mentions), Lumen by Talkwalker (recent reviews highlight ease of use and intuitive dashboards). - **Dashboard Customization:** Brandwatch Consumer Intelligence (24 all-time mentions), Lumen by Talkwalker (recent reviews highlight customizable dashboards and visualizations). - **Data Accuracy:** Brandwatch Consumer Intelligence (25 all-time mentions), Lumen by Talkwalker (recent reviews mention strong data coverage and accuracy). - **Customer Support:** Brandwatch Consumer Intelligence (recent reviews cite responsive support), Lumen by Talkwalker (2 all-time mentions, consistently praised in recent reviews). ### What are the pros and cons of Brandwatch Consumer... vs Lumen by Talkwalker? Brandwatch Consumer Intelligence is strongest for ease of use and dashboard customization, while Lumen by Talkwalker is most praised for customer support and analytics flexibility. - **Brandwatch Consumer Intelligence strengths:** Ease of use (60 all-time mentions), intuitive interface (29), customizable dashboards (24), trend analysis (22), and actionable insights (20). - **Brandwatch Consumer Intelligence trade-offs:** Noted learning curve (20), limited features (20), platform limitations (19), and occasional data inaccuracy (16). - **Lumen by Talkwalker strengths:** Customer support (2 all-time mentions), analytics capabilities, customization, and multi-platform coverage. - **Lumen by Talkwalker trade-offs:** Platform limitations (2), complexity and difficult setup (1), and occasional data inaccuracy (1). ### Is Brandwatch Consumer... or Lumen by Talkwalker better for small businesses? Lumen by Talkwalker is better suited for small businesses, as its largest reviewer segment is Small-Business and recent reviews highlight ease of use for smaller teams. - **Brandwatch Consumer Intelligence:** Largest segment is Mid-Market; reviewers note a learning curve and complexity for new users, which may be challenging for small businesses. - **Lumen by Talkwalker:** Largest segment is Small-Business; reviewers highlight its ease of use and suitability for smaller teams. ### Which Social Media Listening Tools platform has better integrations? Brandwatch Consumer Intelligence and Lumen by Talkwalker are at parity for integrations, as neither product has recent reviewer-cited integration data or significant all-time mention counts. - **Brandwatch Consumer Intelligence:** No recent reviewer-cited integrations or significant all-time mention counts. - **Lumen by Talkwalker:** No recent reviewer-cited integrations or significant all-time mention counts. ### How do Brandwatch Consumer... and Lumen by Talkwalker compare on customer support? Lumen by Talkwalker leads on Quality of Support, with a 0.7-point advantage over Brandwatch Consumer Intelligence (9.3 vs 8.6). - **Brandwatch Consumer Intelligence:** Reviewers frequently describe support as responsive and helpful, with several citing quick help from the support team and positive experiences with customer success managers. - **Lumen by Talkwalker:** Reviewers consistently praise customer support, highlighting excellent onboarding, responsive account managers, and high satisfaction with support interactions. ### Which is easier to implement, Brandwatch Consumer... or Lumen by Talkwalker? Lumen by Talkwalker is easier to implement, with a 0.4-point higher Ease of Setup score (8.4 vs 8.0) and a slight edge in Ease of Admin. - **Brandwatch Consumer Intelligence:** Reviewers note a learning curve and complexity in setup, especially for new users, but also mention that setup becomes easier with experience and support. - **Lumen by Talkwalker:** Reviewers highlight easy setup, intuitive onboarding, and a user-friendly interface, with several citing smooth implementation experiences. ### Which product has better Sentiment Analysis? Brandwatch Consumer Intelligence and Lumen by Talkwalker are both strong in Sentiment Analysis, with Brandwatch Consumer Intelligence having more reviewer-cited mentions and Lumen by Talkwalker praised for language-specific accuracy. - **Brandwatch Consumer Intelligence:** Sentiment Analysis (16 all-time mentions), reviewers note robust sentiment classification but also mention occasional inaccuracies and the need for manual validation. - **Lumen by Talkwalker:** Recent reviews highlight sentiment analysis accuracy, especially for Arabic language, and strong AI-driven sentiment features. Alternatives **Brandwatch Consumer Intelligence Alternatives** ![YouScan](https://images.g2crowd.com/uploads/product/hd_favicon/591bfada79ded5266513da3c4c1baeb1/youscan.svg "YouScan") [ YouScan ](/products/youscan/reviews) ![Meltwater](https://images.g2crowd.com/uploads/product/hd_favicon/1520621978/meltwater.svg "Meltwater") [ Meltwater ](/products/meltwater/reviews) ![Pulsar Platform](https://images.g2crowd.com/uploads/product/hd_favicon/b3dd72249d633a546a0321a578ee4222/pulsar-platform.svg "Pulsar Platform") [ Pulsar Platform ](/products/pulsar-platform/reviews) ![CisionOne](https://images.g2crowd.com/uploads/product/hd_favicon/b4ca5ad21171e3bb86489ac76b227c9b/cisionone.svg "CisionOne") [ CisionOne ](/products/cisionone/reviews) **Lumen by Talkwalker Alternatives** ![Sprout Social](https://images.g2crowd.com/uploads/product/hd_favicon/23c97f84483973fc952fc0ce526a9227/sprout-social.svg "Sprout Social") [ Sprout Social ](/products/sprout-social/reviews) ![Meltwater](https://images.g2crowd.com/uploads/product/hd_favicon/1520621978/meltwater.svg "Meltwater") [ Meltwater ](/products/meltwater/reviews) ![Sprinklr Social](https://images.g2crowd.com/uploads/product/hd_favicon/0099b7cbf99315f40d2bf51fc145dd7c/sprinklr-social.svg "Sprinklr Social") [ Sprinklr Social ](/products/sprinklr-social/reviews) ![Brandwatch Social Media Management](https://images.g2crowd.com/uploads/product/hd_favicon/9be5a032e078f75f4ad0faa19cfbcd12/brandwatch-social-media-management.svg "Brandwatch Social Media Management") [ Brandwatch Social Media... ](/products/brandwatch-social-media-management/reviews)