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Compare Brandwatch Consumer Intelligence and ListenFirst 
At a Glance
Market Segments
Enterprise (35.2% of reviews)
Enterprise (68.8% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Brandwatch Consumer Intelligence
Star Rating
(710)4.4 out of 5
Market Segments
Enterprise (35.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Brandwatch Consumer IntelligenceListenFirst
Star Rating
(32)4.5 out of 5
Market Segments
Enterprise (68.8% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about ListenFirstSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brandwatch Consumer Intelligence excels in its ability to surface and analyze online conversations, with users appreciating how it pulls relevant content together and presents it in an easily navigable format. This makes exploration feel intuitive and efficient.
- Users say that ListenFirst shines in its responsiveness and communication, particularly when it comes to social reporting requests. Reviewers highlight the detailed reports and extensive capabilities, which contribute to a positive user experience.
- According to verified reviews, Brandwatch Consumer Intelligence has a user-friendly interface that allows for easy navigation through features. Users specifically mention the ease of using Boolean operators for creating queries, which enhances their data refinement process.
- Reviewers mention that ListenFirst has made significant improvements, such as the ability to bulk tag posts for easier campaign measurement against benchmarks. This feature has been particularly praised for enhancing usability and meeting user needs.
- G2 reviewers highlight that while Brandwatch Consumer Intelligence has a solid overall satisfaction score, it faces challenges in specific areas like paid campaign tracking and sentiment analysis, where users feel there is room for improvement compared to ListenFirst's higher ratings in these categories.
- Users report that ListenFirst's quality of support is notably high, with a perfect score in being a good business partner. This level of support is a significant advantage for users who prioritize responsive assistance and effective communication in their social media analytics tools.
Pricing
Entry-Level Pricing
Brandwatch Consumer Intelligence
No pricing availableListenFirst
No pricing availableFree Trial
Brandwatch Consumer Intelligence
No trial information availableListenFirst
No trial information availableRatings
Meets Requirements
8.4
580
8.9
28
Ease of Use
8.2
583
8.3
27
Ease of Setup
8.0
383
Not enough data
Ease of Admin
8.3
338
Not enough data
Quality of Support
8.6
547
9.7
27
Has the product been a good partner in doing business?
8.8
337
10.0
5
Product Direction (% positive)
9.1
553
10.0
29
Features by Category
Social Analytics
8.4
247
9.0(won by 0.6)
24
7.6
234
8.8(won by 1.2)
23
7.7
242
9.2(won by 1.5)
27
6.7
159
8.2(won by 1.5)
17
6.8
175
8.3(won by 1.5)
10
8.1(won by default)
154
Not enough data
7.2
168
8.1(won by 0.9)
6
Reports & Dashboards
8.1
248
8.8(won by 0.7)
23
8.0
250
8.5(won by 0.5)
25
8.2
229
9.6(won by 1.4)
19
7.1(won by default)
114
Not enough data
Agentic AI - Social Media Analytics
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.2(won by default)
23
Not enough data
6.3(won by default)
23
Not enough data
6.4(won by default)
23
Not enough data
Media Channels
6.8
107
Not enough data
6.5
105
Not enough data
8.5
134
Not enough data
Geographic Coverage
7.7
119
Not enough data
8.1
124
Not enough data
8.1
117
Not enough data
Reporting
8.6
135
Not enough data
8.4
128
Not enough data
7.9
124
Not enough data
8.9
136
Not enough data
Agentic AI - Media Monitoring
6.3
23
Not enough data
6.2
23
Not enough data
6.0
23
Not enough data
6.0
23
Not enough data
5.8
22
Not enough data
Generative AI
7.1
54
Not enough data
7.4
56
Not enough data
Audiences
8.3
113
Not enough data
7.7
100
Not enough data
6.8
82
Not enough data
7.7
96
Not enough data
Data Analysis
7.8
90
Not enough data
8.9
116
Not enough data
8.7
112
Not enough data
8.7
112
Not enough data
Administration
7.2
73
Not enough data
7.0
69
Not enough data
8.3
99
Not enough data
Agentic AI - Audience Intelligence Platforms
6.9
9
Not enough data
7.5
10
Not enough data
7.3
10
Not enough data
7.3
10
Not enough data
Monitoring & Listening
8.5
383
Not enough data
7.5
359
Not enough data
8.6
212
Not enough data
8.7
208
Not enough data
8.5
213
Not enough data
8.3
202
Not enough data
Agentic AI - Social Media Listening Tools
6.3
51
Not enough data
6.0
50
Not enough data
5.8
51
Not enough data
5.9
51
Not enough data
6.1
52
Not enough data
Data Management & Analysis
7.1
386
Not enough data
8.2
375
Not enough data
8.0
182
Not enough data
8.2
197
Not enough data
Brand Signals
8.1
90
Not enough data
7.1
91
Not enough data
8.3
91
Not enough data
Brand Analytics
8.3
102
Not enough data
8.2
98
Not enough data
Agentic AI - Marketing Account Intelligence
7.9
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
8.3
8
Not enough data
Lead Intelligence
8.7
82
Not enough data
8.2
74
Not enough data
8.0
71
Not enough data
Lead Management
8.4
73
Not enough data
7.6
62
Not enough data
7.8
63
Not enough data
Marketing Campaigns
7.6
64
Not enough data
7.0
53
Not enough data
7.5
60
Not enough data
7.6
58
Not enough data
8.4
67
Not enough data
Data Availability - Marketing Account Intelligence
8.9
11
Not enough data
Data Accuracy - Marketing Account Intelligence
9.2
11
Not enough data
Categories
Categories
Shared Categories
Brandwatch Consumer Intelligence and ListenFirst are categorized as Social Media Analytics
Unique Categories
Brandwatch Consumer Intelligence is categorized as Audience Intelligence Platforms, Marketing Account Intelligence, Media Monitoring, Social Media Listening Tools, and Brand Intelligence
ListenFirst has no unique categories
Reviews
Reviewers' Company Size
Brandwatch Consumer Intelligence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
ListenFirst
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.2%
Public Relations and Communications
8.4%
Market Research
7.2%
Information Technology and Services
5.6%
Consulting
2.8%
Other
46.8%
Entertainment
40.6%
Marketing and Advertising
18.8%
Media Production
12.5%
Broadcast Media
9.4%
Retail
6.3%
Other
12.5%
Discussions
What is the difference between a mention and a query that is referenced in the Brandwatch pricing?
4 Comments
DV
a mention is a single tweet, comment, retweet and so in any site.
a query is a string of keywords that you can use to search for mentions.
In...Read more
Is there any possibility for Brandwatch to gather data from the number of likes?
3 Comments
ZH
Thank you for your help it helped me a lot in solving my issue
https://thenewsaddicts.com/15-best-universities-in-europe/Read more
What is brandwatch used for?
2 Comments
R
Brandwatch is primarily used for Social Listening & Analytics with the help of brand, competitors and industry specific keywords.Read more
ListenFirst has no discussions with answers
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