# BrandMentions vs Talkwalker by Hootsuite Comparison
---
## AI Generated Summary
- **G2 reviewers report** that BrandMentions excels in user satisfaction, boasting a higher overall rating compared to Talkwalker by Hootsuite. Users appreciate its **Automated AI Digests** , which provide concise summaries of brand health and influencer mentions, making it a favorite for client-facing reports.
- **According to verified reviews** , Talkwalker by Hootsuite offers a robust feature set that is highly customizable, appealing to users who need extensive data insights. Reviewers highlight its ability to track conversation volume and trends, which can be invaluable for brands looking to understand their online presence.
- **Users say** that BrandMentions shines in its ability to identify rising conversations and influencers, with one user noting how it flagged a trending topic that led to a highly successful video. This feature is particularly beneficial for marketers looking to stay ahead of industry trends.
- **Reviewers mention** that while Talkwalker provides great coverage across various channels, it sometimes struggles with user experience, particularly in setup and ease of use. Users have noted configuration challenges that can hinder quick implementation.
- **G2 reviewers highlight** that BrandMentions has a more favorable market presence, with a significant number of recent reviews indicating active user engagement and satisfaction. This suggests that it is a reliable choice for businesses looking for a proven social media listening tool.
- **According to user feedback** , Talkwalker’s customer support is frequently praised, with users noting the responsiveness and helpfulness of support reps. This can be a crucial factor for businesses that require ongoing assistance and guidance in navigating the platform.



| | BrandMentions | Talkwalker by Hootsuite | 
|---|---|---|
| **Star Rating** | 4.9 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 240 | 137 | 
| **Largest Market Segment** | Mid-Market (44.3% of reviews) | Small-Business (37.1% of reviews) | 
| **Entry Level Price** | $99.00 Per Month | No pricing available | 

---
## Top Pros & Cons

### BrandMentions

Pros:
- Ease of Use (97 reviews)
- Sentiment Analysis (92 reviews)

Cons:
- Filtering Problems (26 reviews)
- Limited Customization (24 reviews)

### Talkwalker by Hootsuite

Pros:
- Customer Support (2 reviews)
- Customization (2 reviews)

Cons:
- Platform Limitations (2 reviews)
- Complex Features (1 reviews)

---
## Ratings Comparison
| Rating | BrandMentions | Talkwalker by Hootsuite | 
|---|---|---|
  | **Meets Requirements** | 9.0 (233 reviews) | 8.4 (114 reviews) | 
  | **Ease of Use** | 9.3 (233 reviews) | 8.6 (115 reviews) | 
  | **Ease of Setup** | 9.3 (217 reviews) | 8.4 (81 reviews) | 
  | **Ease of Admin** | 9.0 (67 reviews) | 8.5 (77 reviews) | 
  | **Quality of Support** | 9.1 (231 reviews) | 9.3 (110 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.9 (68 reviews) | 8.8 (75 reviews) | 
  | **Product Direction (% positive)** | 9.7 (231 reviews) | 9.0 (105 reviews) | 

---
## Pricing

### BrandMentions

#### Entry-Level Pricing

Plan: STARTER

Price: $99.00 Per Month

Description: For small businesses looking to establish their brand presence.

Key Features:
- 15 keywords
- 5k mentions / mo
- 3 projects

[Browse all 3 editions](https://www.g2.com/products/brandmentions/pricing)

#### Free Trial

Yes

### Talkwalker by Hootsuite

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **BrandMentions** | N/A | N/A |
| **Talkwalker by Hootsuite** | 8.0/10 | 84 |

#### Social Analytics

| Feature | BrandMentions | Talkwalker by Hootsuite | 
|---|---|---|
| **Competitor Analysis** | Not enough data | 8.8 (65 reviews) | 
| **Follower Analysis** | Not enough data | 8.1 (65 reviews) | 
| **Post Performance** | Not enough data | 8.2 (68 reviews) | 
| **Paid Campaign Tracking** | Not enough data | 6.7 (25 reviews) | 
| **Attribution** | Not enough data | 7.3 (32 reviews) | 
| **Hashtag Analytics** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 

#### Reports & Dashboards

| Feature | BrandMentions | Talkwalker by Hootsuite | 
|---|---|---|
| **Report Customizability** | Not enough data | 8.2 (69 reviews) | 
| **Report Exporting** | Not enough data | 8.6 (69 reviews) | 
| **Scalability** | Not enough data | 8.6 (60 reviews) | 
| **White Label** | Not enough data | Not enough data | 

#### Agentic AI - Social Media Analytics

| Feature | BrandMentions | Talkwalker by Hootsuite | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **BrandMentions** | 9.0/10 | 269 |
| **Talkwalker by Hootsuite** | 7.8/10 | 97 |

#### Monitoring & Listening

| Feature | BrandMentions | Talkwalker by Hootsuite | 
|---|---|---|
| **Social Measurement** | 8.9 (212 reviews) | 8.4 (85 reviews) | 
| **Influencer Identification** | 9.2 (209 reviews) | 7.5 (84 reviews) | 
| **Brand Monitoring** | 9.0 (190 reviews) | 7.8 (9 reviews) | 
| **Keyword Tracking** | 9.1 (187 reviews) | 9.4 (9 reviews) | 
| **Trend Analysis** | 8.7 (182 reviews) | 7.6 (9 reviews) | 
| **Competitor Analysis** | 9.2 (182 reviews) | 7.7 (8 reviews) | 

#### Agentic AI - Social Media Listening Tools

| Feature | BrandMentions | Talkwalker by Hootsuite | 
|---|---|---|
| **Autonomous Task Execution** | 8.9 (169 reviews) | Not enough data | 
| **Cross-system Integration** | 8.8 (174 reviews) | Not enough data | 
| **Adaptive Learning** | 9.0 (174 reviews) | Not enough data | 
| **Proactive Assistance** | 8.9 (175 reviews) | Not enough data | 
| **Decision Making** | 9.1 (174 reviews) | Not enough data | 

#### Data Management & Analysis

| Feature | BrandMentions | Talkwalker by Hootsuite | 
|---|---|---|
| **Sentiment Analysis** | 8.6 (212 reviews) | 6.5 (87 reviews) | 
| **Social Reporting** | 9.1 (212 reviews) | 8.3 (85 reviews) | 
| **Alerts and Notifications** | 8.9 (186 reviews) | 7.1 (8 reviews) | 
| **Advanced Data Filtering** | 9.1 (184 reviews) | 7.8 (9 reviews) | 

### Brand Intelligence

| Product | Score | Reviews |
|---|---|---|
| **BrandMentions** | 8.9/10 | 196 |
| **Talkwalker by Hootsuite** | N/A | N/A |

#### Brand Signals

| Feature | BrandMentions | Talkwalker by Hootsuite | 
|---|---|---|
| **Comparison** | 8.7 (169 reviews) | Not enough data | 
| **AI** | 8.9 (160 reviews) | Not enough data | 
| **Brand Health** | 8.9 (167 reviews) | Not enough data | 

#### Brand Analytics

| Feature | BrandMentions | Talkwalker by Hootsuite | 
|---|---|---|
| **Trend Analysis** | 9.0 (169 reviews) | Not enough data | 
| **Tracking** | 8.8 (167 reviews) | Not enough data | 

---
## Categories
**Shared Categories (1):** [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)

**Unique to BrandMentions (1):** [Brand Intelligence Software](https://www.g2.com/categories/brand-intelligence)

**Unique to Talkwalker by Hootsuite (1):** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics)


---
## Reviewer Demographics

### By Company Size

| Segment | BrandMentions | Talkwalker by Hootsuite | 
|---|---|---|
| **Small-Business** | 37.4% | 37.1% | 
| **Mid-Market** | 44.3% | 36.3% | 
| **Enterprise** | 18.3% | 26.6% | 

### By Industry

#### BrandMentions

- **Marketing and Advertising:** 20.4%
- **Computer Software:** 6.8%
- **Information Technology and Services:** 6.0%
- **Financial Services:** 5.5%
- **Real Estate:** 3.4%
- **Public Relations and Communications:** 2.1%
- **Food & Beverages:** 1.7%
- **Entertainment:** 1.7%
- **Electrical/Electronic Manufacturing:** 1.7%
- **Retail:** 1.7%
- **Other:** 48.9%

#### Talkwalker by Hootsuite

- **Public Relations and Communications:** 22.6%
- **Marketing and Advertising:** 19.4%
- **Market Research:** 7.3%
- **Information Technology and Services:** 4.8%
- **Management Consulting:** 4.8%
- **Financial Services:** 3.2%
- **Telecommunications:** 3.2%
- **Computer Software:** 2.4%
- **Insurance:** 2.4%
- **Entertainment:** 1.6%
- **Other:** 28.2%

---
## Alternatives

### Alternatives to BrandMentions

- [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (728 reviews)
- [Brand24](https://www.g2.com/products/brand24/reviews) — 4.6/5 stars (350 reviews)
- [Mention](https://www.g2.com/products/mention/reviews) — 4.3/5 stars (442 reviews)
- [Awario](https://www.g2.com/products/awario/reviews) — 3.9/5 stars (48 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2656 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7316 reviews)
- [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6438 reviews)
- [Eclincher](https://www.g2.com/products/eclincher/reviews) — 4.6/5 stars (442 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (973 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)

### Alternatives to Talkwalker by Hootsuite

- [Sprout Social](https://www.g2.com/products/sprout-social/reviews) — 4.4/5 stars (6438 reviews)
- [Meltwater](https://www.g2.com/products/meltwater/reviews) — 4.1/5 stars (2656 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1214 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)
- [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (728 reviews)
- [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews)
- [Brand24](https://www.g2.com/products/brand24/reviews) — 4.6/5 stars (350 reviews)
- [Quid](https://www.g2.com/products/quid-2023-10-05/reviews) — 4.3/5 stars (305 reviews)
- [Synthesio](https://www.g2.com/products/synthesio/reviews) — 4.3/5 stars (152 reviews)
- [Infegy Starscape](https://www.g2.com/products/infegy-starscape/reviews) — 4.5/5 stars (213 reviews)

---
## Top Discussions

### BrandMentions

No discussions available for this product.

### Talkwalker by Hootsuite

- Title: [What is Talkwalker used for?](https://www.g2.com/discussions/talkwalker-what-is-talkwalker-used-for) — 1 comment
  > **Top comment:** "Social listening and digital reputation monitoring."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/brandmentions-vs-talkwalker-by-hootsuite)