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Compare Brandfolder and Pickit 
At a Glance
Market Segments
Mid-Market (48.3% of reviews)
Small-Business (45.1% of reviews)
Entry-Level Pricing
Get a Free Quote https://brandfolder.com/quote
Free Trial 100 Users
Brandfolder
Star Rating
(1,421)4.4 out of 5
Market Segments
Mid-Market (48.3% of reviews)
Pros & Cons
Entry-Level Pricing
Get a Free Quote https://brandfolder.com/quote
Learn more about BrandfolderPickit
Star Rating
(120)4.5 out of 5
Market Segments
Small-Business (45.1% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial 100 Users
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brandfolder excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Pickit. Users appreciate its ability to provide a single source for all digital assets, ensuring brand consistency and easy access to the latest images and templates.
- According to verified reviews, Brandfolder's implementation process is praised for its intuitive onboarding, making it easier for teams to get started. Users highlight the platform's scalable cloud storage, which allows for efficient management of digital assets.
- Reviewers mention that while both platforms offer ease of use, Pickit shines in its user interface, which organizes assets into categories based on functionality. This feature helps users quickly find the right content for their projects, reducing the number of internal requests for media.
- Users say that Pickit provides excellent support and collaboration features, with a focus on centralizing company assets. This centralization allows for seamless access across different platforms, which is particularly beneficial for teams working remotely.
- G2 reviewers highlight that Brandfolder's search functionality is effective, but Pickit outperforms in this area, offering advanced tagging and filtering options that enhance the user experience when locating specific assets.
- According to recent feedback, while Brandfolder has robust features for digital asset management, users find that Pickit's photo and video editing capabilities are superior, making it a more versatile choice for teams that require extensive media editing tools.
Pricing
Entry-Level Pricing
Brandfolder
Enterprise
Get a Free Quote
https://brandfolder.com/quote
Brandfolder is the world’s most powerfully simple digital asset management platform for storing, sharing, and showcasing assets.
- Manage one brand or 50 from a single dashboard
- Define privacy and permission settings for your Brandfolder
- Visual Platform: A Single Source for Brand Assets
Pickit
Pickit Enterprise
Free Trial
100 Users
Our full-scale DAM platform for 100+ users. Customize to suit your needs.
- Media Asset Management
- Document Management
- Brand Management
Free Trial
Brandfolder
Free Trial is available
Pickit
Free Trial is available
Ratings
Meets Requirements
8.9
1,177
8.6
66
Ease of Use
8.9
1,188
8.9
68
Ease of Setup
8.2
529
8.9
48
Ease of Admin
8.5
496
9.0
38
Quality of Support
8.8
851
9.2
63
Has the product been a good partner in doing business?
8.7
487
9.3
38
Product Direction (% positive)
8.3
1,151
9.0
58
Features by Category
Interface and Performance
8.8
855
|
Verified
8.7
34
8.6
901
|
Verified
8.6
33
8.3
930
|
Verified
9.1
35
8.7
945
|
Verified
8.6
33
7.4
298
7.6
23
Asset Management
9.1
898
|
Verified
8.8
33
8.6
691
|
Verified
8.6
31
8.5
659
|
Verified
8.6
28
8.5
611
|
Verified
7.8
29
8.6
573
|
Verified
8.3
28
8.1
418
|
Verified
7.8
27
8.3
458
|
Verified
8.4
27
8.4
364
8.8
28
Media Types
8.6
697
|
Verified
8.4
29
8.5
530
|
Verified
8.1
27
9.4
952
|
Verified
9.2
33
Administration
8.4
646
|
Verified
8.2
31
8.7
765
|
Verified
8.1
31
8.8
785
|
Verified
8.4
30
7.9
560
|
Verified
8.2
30
7.9
486
|
Verified
8.2
30
Agentic AI - Digital Asset Management
5.9
43
Not enough data
Editing
5.7
131
7.1
18
7.1
133
8.1
18
5.4
128
6.8
17
5.7
125
7.3
18
Search
7.5
134
8.5
17
7.9
133
8.2
17
6.6
136
7.7
18
6.7
128
7.6
17
Permissions
7.7
131
8.1
17
8.1
132
8.7
17
7.9
129
8.1
17
Platform
7.4
130
8.5
17
7.9
131
8.0
17
6.7
126
7.9
17
Agentic AI - Brand Asset Management
5.4
19
Not enough data
5.3
19
Not enough data
5.3
19
Not enough data
5.2
18
Not enough data
5.1
18
Not enough data
5.6
18
Not enough data
Platform Basics - Presentation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality - Presentation Management
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Presentation Management
Not enough data
Not enough data
Agentic AI - Photo Management
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Enterprise Content Management (ECM)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
File Management
Not enough data
9.8
7
Not enough data
9.7
6
Not enough data
9.3
5
Not enough data
9.7
5
Not enough data
10.0
6
Not enough data
10.0
5
Not enough data
Not enough data
Not enough data
10.0
6
Not enough data
10.0
5
Not enough data
9.4
8
Not enough data
9.4
8
Not enough data
9.7
5
Workflow
Not enough data
10.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
10.0
5
Not enough data
Not enough data
Platform
Not enough data
9.8
7
Not enough data
9.5
7
Not enough data
9.3
5
Not enough data
10.0
6
Not enough data
9.7
5
Categories
Categories
Shared Categories
Brandfolder and Pickit are categorized as Digital Asset Management and Brand Asset Management
Unique Categories
Brandfolder has no unique categories
Pickit is categorized as Enterprise Content Management (ECM), Photo Management, and Presentation Management
Reviews
Reviewers' Company Size
Brandfolder
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Pickit
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
8.0%
Food & Beverages
6.2%
Non-Profit Organization Management
6.0%
Consumer Goods
5.7%
Computer Software
5.4%
Other
68.7%
Information Technology and Services
8.8%
Computer Software
8.0%
Marketing and Advertising
7.1%
Non-Profit Organization Management
6.2%
Retail
2.7%
Other
67.3%
Discussions
How secure is Brandfolder?
1 Comment
PA
At Brandfolder, the security of your brand assets is our highest priority. Our engineering team uses the best tools and practices available to build and...Read more
What features are available on the Brandfolder Enterprise plan?
1 Comment
PA
Enterprise users can enjoy a range of premium features for securely organizing and sharing brand assets, including:
* Up to Unlimited users
* Up to...Read more
How long does it take to setup Brandfolder?
1 Comment
PA
Brandfolder is proud to provide a simple, user-friendly interface that is easy to learn and implement into organizations of any size. Our digital asset...Read more
How can I get notifications around the new release of photos that are similar to my 'type'?
1 Comment
BH
That's a great idea for a new feature Patrick! I'll pass it on to our develops and we'll look into it.
You might be interested to know we've now released...Read more
What is the use of PICkit?
1 Comment
SB
It is a platform that allows users to centralize, organize, optimize, and distribute their content in one place with a smart, simple Digital Asset...Read more
Pickit has no more discussions with answers
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