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Compare Brand24 and Critical Mention 
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At a Glance
Market Segments
Small-Business (65.1% of reviews)
Small-Business (47.5% of reviews)
Entry-Level Pricing
$199.00 Per Month
No pricing available
Brand24
Star Rating
(310)4.6 out of 5
Market Segments
Small-Business (65.1% of reviews)
Pros & Cons
Entry-Level Pricing
$199.00 Per Month
Free Trial is available
Browse all 4 pricing plansCritical Mention
Star Rating
(220)4.3 out of 5
Market Segments
Small-Business (47.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Critical MentionSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Critical Mention excels in Broadcast Media monitoring with a score of 9.0, while Brand24 follows closely with 8.9, indicating that Critical Mention may be a better choice for businesses heavily focused on broadcast channels.
- Reviewers mention that Brand24 shines in Ease of Use with a score of 9.2 compared to Critical Mention's 8.0, suggesting that Brand24 may be more user-friendly for those new to social media monitoring tools.
- G2 users highlight that Critical Mention offers superior Brand Monitoring capabilities with a score of 9.0, while Brand24 scores slightly higher at 9.3, indicating that both products are strong in this area but Brand24 may have a slight edge.
- Users on G2 report that Brand24's Quality of Support is exceptional, scoring 9.5, which is significantly higher than Critical Mention's 8.5, suggesting that Brand24 may provide better customer service and support resources.
- Reviewers say that Critical Mention's Custom Reports feature is highly customizable with a score of 9.3, while Brand24's is slightly lower at 8.8, indicating that users may find more flexibility in reporting with Critical Mention.
- Users say that Brand24's Social Reporting capabilities are robust, scoring 8.7, while Critical Mention's is lower at 8.1, suggesting that Brand24 may provide more comprehensive insights into social media performance.
Pricing
Entry-Level Pricing
Brand24
Individual
$199.00
Per Month
For tracking a small brand.
- 3 keywords, 1 user
- 2K mentions / mo
- Basic AI features
Critical Mention
No pricing availableFree Trial
Brand24
Free Trial is available
Critical Mention
No trial information availableRatings
Meets Requirements
8.9
285
8.4
180
Ease of Use
9.2
291
8.0
180
Ease of Setup
8.9
165
8.5
62
Ease of Admin
9.0
151
8.6
61
Quality of Support
9.6
267
8.5
161
Has the product been a good partner in doing business?
9.3
143
8.9
63
Product Direction (% positive)
9.1
288
8.1
170
Features by Category
Social Analytics
8.8(won by default)
110
Not enough data
8.7(won by default)
110
Not enough data
8.9(won by default)
114
Not enough data
Feature Not Available
Not enough data
8.4(won by default)
100
Not enough data
9.0(won by default)
43
Not enough data
8.8(won by default)
43
Not enough data
Reports & Dashboards
8.4(won by default)
112
Not enough data
9.0(won by default)
115
Not enough data
9.0(won by default)
54
Not enough data
8.3(won by default)
41
Not enough data
Agentic AI - Social Media Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Media Channels
Feature Not Available
9.0
59
Feature Not Available
8.8
51
9.1
78
8.6
57
Geographic Coverage
8.3
72
9.1
60
8.7
73
9.1
54
8.8
68
8.1
33
Reporting
8.8
76
8.8
58
8.7
77
9.0
53
8.8
69
9.3
56
9.2
74
9.0
53
Agentic AI - Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Feature Not Available
7.0
5
8.4
43
6.7
5
Monitoring & Listening
8.8
210
7.9
21
8.5
206
7.0
14
9.4
74
9.0
15
9.0
75
9.0
16
8.7
69
7.5
12
8.6
68
8.0
11
Agentic AI - Social Media Listening Tools
7.9
8
Not enough data
7.3
8
Not enough data
7.5
8
Not enough data
8.1
8
Not enough data
8.1
8
Not enough data
Data Management & Analysis
8.0
208
8.5
21
8.8
206
8.1
19
9.1
69
9.3
15
8.6
64
9.3
12
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Database
Not enough data
8.5
10
Not enough data
8.8
10
Not enough data
Feature Not Available
Outreach
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Reporting
Not enough data
9.6
13
Not enough data
Feature Not Available
Not enough data
9.4
12
Agentic AI - Media and Influencer Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Rights/Roles
Not enough data
Feature Not Available
Not enough data
9.8
8
Categories
Categories
Shared Categories
Brand24 and Critical Mention are categorized as Media Monitoring and Social Media Listening Tools
Unique Categories
Brand24 is categorized as Social Media Analytics
Critical Mention is categorized as PR Analytics and Media and Influencer Targeting
Reviews
Reviewers' Company Size
Brand24
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Critical Mention
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
23.5%
Information Technology and Services
8.8%
Internet
7.8%
Computer Software
7.5%
Public Relations and Communications
3.6%
Other
48.9%
Public Relations and Communications
50.2%
Marketing and Advertising
5.5%
Non-Profit Organization Management
5.1%
Government Administration
4.1%
Hospital & Health Care
2.8%
Other
32.3%
Alternatives
Discussions
What is Brand24 tool used for?
1 Comment
Official Response from Brand24
Keep your online reputation safe — Follow positive comments from brand ambassadors and reply to dissatisfied customers before the story overtakes...Read more
Who will benefit from using Brand24 tool?
1 Comment
Official Response from Brand24
Brand24's dashboard was designed to be usable both for small business owners and large enterprises. There is no such a thing as too small business for...Read more
What are the key differentiators of Brand24 from the competition?
1 Comment
Official Response from Brand24
Brand24 is more user-friendly and is much more cost-effective. Most of monitoring tools are have outdated interface, designed for analysts rather than...Read more
How well does Critical Mention work in monitoring podcasts and Youtube channels?
1 Comment
EL
Thanks for your question! We have extremely sophisticated speech to text for both YouTube and podcasts. Our accuracy rates are on par with the best in the...Read more
Can the bandwidth insights be captured for real time motion?
1 Comment
DR
Hi Anuj - Yes, Critical Mention captures content and users receive alerts for their searches in real-time.Read more
Critical Mention has no more discussions with answers
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