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Compare Brand24 and BuzzSumo 
Featured Products
At a Glance
Market Segments
Small-Business (65.7% of reviews)
Small-Business (60.6% of reviews)
Entry-Level Pricing
$199.00 Per Month
$199.00
Brand24
Star Rating
(330)4.6 out of 5
Market Segments
Small-Business (65.7% of reviews)
Pros & Cons
Entry-Level Pricing
$199.00 Per Month
Free Trial is available
Browse all 4 pricing plansBuzzSumo
Star Rating
(106)4.5 out of 5
Market Segments
Small-Business (60.6% of reviews)
Pros & Cons
Entry-Level Pricing
$199.00
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brand24 excels in customer support, with users highlighting its responsiveness and quality. One user mentioned the value of the AI Insights report, which provides a concise summary for clients, showcasing how Brand24 can streamline communication.
- Users say BuzzSumo stands out for its content research capabilities, making it easy to discover high-performing content across various platforms. Reviewers appreciate the ability to see which articles generate the most engagement, saving them valuable time in their marketing efforts.
- According to verified reviews, Brand24's sentiment analysis and social listening features are particularly praised for their accuracy. Users find these tools essential for managing digital reputation crises, allowing them to react swiftly to mentions and conversations about their brand.
- Reviewers mention that BuzzSumo offers a user-friendly experience, with many noting its intuitive interface and the availability of multiple content marketing tools in one platform. This ease of use is a significant advantage for small businesses looking to streamline their marketing processes.
- G2 reviewers highlight that Brand24 provides robust reporting features, including customizable PDF reports that can be easily shared with clients. This functionality is particularly beneficial for users who need to present data without extensive manual input.
- Users report that while BuzzSumo has strong content discovery tools, it faces challenges in customer support compared to Brand24. Some users expressed a desire for more responsive assistance, indicating that support quality can impact overall satisfaction.
Pricing
Entry-Level Pricing
Brand24
Individual
$199.00
Per Month
For tracking a small brand.
- 3 keywords, 1 user
- 2K mentions / mo
- Basic AI features
BuzzSumo
Content Creation
$199.00
For marketers and marketing agencies wanting to take their content to the next level ($159/month when billed yearly)
- 2 Years of Historical Data
- 1 User
- Unlimited Exports
Free Trial
Brand24
Free Trial is available
BuzzSumo
Free Trial is available
Ratings
Meets Requirements
8.9
301
8.8
92
Ease of Use
9.2
307
9.0
92
Ease of Setup
8.9
181
9.1
37
Ease of Admin
8.9
156
9.1
35
Quality of Support
9.5
282
8.8
66
Has the product been a good partner in doing business?
9.3
148
9.1
31
Product Direction (% positive)
9.1
303
8.8
88
Features by Category
Social Analytics
8.8(won by 0.1)
112
8.7
46
8.7(won by default)
112
Feature Not Available
8.9(won by 0.1)
116
8.8
54
Feature Not Available
Feature Not Available
8.4(won by default)
102
Feature Not Available
9.0
45
9.2(won by 0.2)
10
8.6
46
9.3(won by 0.7)
9
Reports & Dashboards
8.4(won by default)
116
Feature Not Available
9.0(won by 0.7)
119
8.3
42
9.0(won by default)
57
Feature Not Available
8.3
42
8.9(won by 0.6)
9
Agentic AI - Social Media Analytics
Not enough data
Not enough data
7.7(won by default)
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.3(won by default)
5
Not enough data
Media Channels
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.2
84
Not enough data
Geographic Coverage
8.3
73
Not enough data
8.7
75
Not enough data
8.8
69
Not enough data
Reporting
8.8
81
Not enough data
8.8
85
Not enough data
8.8
73
Not enough data
9.2
77
Not enough data
Agentic AI - Media Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Feature Not Available
Not enough data
8.4
44
Not enough data
Content Discovery
Not enough data
8.5
13
Not enough data
9.2
13
Not enough data
9.2
14
Not enough data
Not enough data
Content Curation
Not enough data
8.9
11
Not enough data
9.2
12
Not enough data
Feature Not Available
Not enough data
Not enough data
Content Distribution
Not enough data
9.0
12
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
8
Not enough data
Not enough data
Agentic AI - Content Curation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monitoring & Listening
8.8
215
8.6
40
8.5
208
8.8
38
9.4
88
9.0
7
9.1
81
8.8
7
8.8
74
8.5
8
8.6
70
8.9
6
Agentic AI - Social Media Listening Tools
7.8
10
Not enough data
7.3
10
Not enough data
7.7
10
Not enough data
8.2
10
Not enough data
8.2
10
Not enough data
Data Management & Analysis
8.0
216
Feature Not Available
8.8
214
8.3
39
9.0
77
8.9
6
8.4
71
Not enough data
Database
Not enough data
9.0
8
Not enough data
Feature Not Available
Not enough data
9.2
8
Outreach
Not enough data
8.8
8
Not enough data
8.5
8
Not enough data
8.8
8
Reporting
Not enough data
9.4
8
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Media and Influencer Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
User Rights/Roles
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Brand24 and BuzzSumo are categorized as Social Media Analytics and Social Media Listening Tools
Unique Categories
Brand24 is categorized as Media Monitoring
BuzzSumo is categorized as Content Curation and Media and Influencer Targeting
Reviews
Reviewers' Company Size
Brand24
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
BuzzSumo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
23.0%
Information Technology and Services
9.0%
Internet
7.5%
Computer Software
7.5%
Public Relations and Communications
4.0%
Other
49.1%
Marketing and Advertising
33.7%
Internet
10.6%
Information Technology and Services
7.7%
Computer Software
6.7%
Writing and Editing
2.9%
Other
38.5%
Alternatives
Discussions
What is Brand24 tool used for?
1 Comment
Official Response from Brand24
Keep your online reputation safe — Follow positive comments from brand ambassadors and reply to dissatisfied customers before the story overtakes...Read more
Who will benefit from using Brand24 tool?
1 Comment
Official Response from Brand24
Brand24's dashboard was designed to be usable both for small business owners and large enterprises. There is no such a thing as too small business for...Read more
What are the key differentiators of Brand24 from the competition?
1 Comment
Official Response from Brand24
Brand24 is more user-friendly and is much more cost-effective. Most of monitoring tools are have outdated interface, designed for analysts rather than...Read more
BuzzSumo has no discussions with answers
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