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Compare Branch and Pendo 
Featured Products
At a Glance
Market Segments
Small-Business (42.0% of reviews)
Mid-Market (62.9% of reviews)
Entry-Level Pricing
Contact Us
Free
Branch
Star Rating
(448)4.4 out of 5
Market Segments
Small-Business (42.0% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 2 pricing plansPendo
Star Rating
(1,555)4.4 out of 5
Market Segments
Mid-Market (62.9% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Pendo excels in providing deep insights into user interactions, with features like comprehensive onboarding guides and walkthroughs that help users navigate the software effectively. This has led to a higher overall satisfaction among users compared to Branch.
- Users say that Branch is particularly user-friendly, with an easy-to-integrate SDK and simple configuration processes. This makes it a great choice for developers looking for straightforward solutions, although it may not offer the same depth of analytics as Pendo.
- According to verified reviews, Pendo's customer support is frequently praised for being responsive and helpful, which enhances the overall user experience. In contrast, Branch's support is noted to be adequate but not as highly rated, which could impact users needing assistance.
- Reviewers mention that Pendo's ability to embed user data across various views provides a 360-degree perspective on user behavior, making it a powerful tool for product teams. Branch, while effective for link creation and marketing insights, does not offer the same level of detailed user tracking.
- Users highlight that Pendo's engagement metrics and user path tracking features are particularly strong, allowing teams to understand user journeys in detail. Branch, while effective in conversions, lacks some of the advanced tracking capabilities that Pendo offers.
- G2 reviewers note that while both products have similar star ratings, Pendo's larger volume of reviews and higher G2 Score indicate a more consistent user satisfaction level. This suggests that Pendo may be a more reliable choice for businesses looking for robust analytics solutions.
Pricing
Entry-Level Pricing
Branch
Performance Pro
Contact Us
Optimize your ads ROI with sophisticated cost analysis, audience building, and mobile and household attribution.
- ROI insights
- Household and CTV ads measurement
- Audience building
Pendo
Free
Free
Try Pendo for free for up to 500 monthly active users. Includes: product analytics, in-app guides, net promoter score (NPS), roadmaps.
- Product analytics
- In-app guides
- Net Promoter Score (NPS)
Free Trial
Branch
Free Trial is available
Pendo
Free Trial is available
Ratings
Meets Requirements
8.5
350
8.5
1,191
Ease of Use
8.4
354
8.2
1,205
Ease of Setup
7.9
185
7.9
564
Ease of Admin
8.5
171
8.5
555
Quality of Support
8.1
334
8.5
1,041
Has the product been a good partner in doing business?
8.5
170
8.9
531
Product Direction (% positive)
8.5
332
8.5
1,106
Features by Category
Metrics
Not enough data
8.7
454
Not enough data
8.7
472
Not enough data
8.4
420
Not enough data
8.8
465
Not enough data
8.5
422
Not enough data
8.2
395
Not enough data
8.2
359
Not enough data
8.2
335
Not enough data
8.3
395
Reporting
Not enough data
8.4
463
Not enough data
8.5
427
Not enough data
8.7
437
Not enough data
8.7
467
Not enough data
7.8
262
Not enough data
8.1
285
Not enough data
8.2
449
Other
Not enough data
8.7
438
Not enough data
8.0
307
Not enough data
7.5
263
Not enough data
7.9
272
Not enough data
7.3
197
Not enough data
8.5
340
Not enough data
8.2
298
Agentic AI - Digital Analytics
Not enough data
6.4
12
Not enough data
6.5
14
Not enough data
6.4
13
Not enough data
6.4
13
Administration
Not enough data
8.1
376
Not enough data
8.0
297
Not enough data
8.8
422
Not enough data
8.5
454
User Identification
7.4
117
7.9
110
7.8
149
8.6
137
7.8
115
8.0
104
Tracking & Reporting
8.2
163
8.5
126
8.1
157
8.5
132
8.7
165
8.3
109
8.1
165
8.5
142
7.8
150
8.6
134
7.4
149
8.7
138
Metrics
8.2
139
8.8
84
7.6
127
8.4
65
8.1
132
8.4
73
8.1
130
8.3
70
8.6
147
8.4
67
User Behavior
Not enough data
9.1
23
Not enough data
8.1
23
Not enough data
8.6
23
A/B Testing
Not enough data
7.5
20
Not enough data
7.2
20
Not enough data
8.8
21
Not enough data
6.9
20
Visitor Information
Not enough data
8.0
22
Not enough data
8.1
20
Agentic AI - Session Replay
Not enough data
7.7
5
User Analysis
Not enough data
8.6
343
Not enough data
8.4
389
User Support
Not enough data
8.5
388
Not enough data
7.6
207
Not enough data
8.0
294
Walkthrough Type
Not enough data
8.1
297
Not enough data
8.6
364
Platform Basics - Digital Adoption Platform
Not enough data
8.4
18
Not enough data
8.9
19
Analytics - Digital Adoption Platform
Not enough data
8.9
19
Functions - Digital Adoption Platform
Not enough data
8.6
19
Not enough data
9.0
20
Agentic AI - Digital Adoption Platform
Not enough data
6.5
11
Product Analytics
Not enough data
8.6
579
Not enough data
8.7
612
Not enough data
8.6
591
Not enough data
8.2
504
Not enough data
8.0
411
Not enough data
8.2
443
Not enough data
8.0
403
Not enough data
7.9
444
Agentic AI - Product Analytics
Not enough data
6.7
26
Not enough data
7.1
26
Not enough data
7.0
25
Not enough data
7.6
24
Platform Basics
8.3
173
Not enough data
8.0
166
Not enough data
7.8
142
Not enough data
8.3
164
Not enough data
7.0
143
Not enough data
6.8
137
Not enough data
Platform Data
Feature Not Available
Not enough data
7.6
154
Not enough data
7.8
177
Not enough data
7.8
159
Not enough data
7.5
158
Not enough data
7.5
157
Not enough data
Agentic AI - Value Selling Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
8.4
183
Not enough data
8.4
186
|
Verified
Not enough data
Feature Not Available
Not enough data
7.6
148
Not enough data
Campaigns
7.6
135
|
Verified
Not enough data
7.0
121
Not enough data
6.6
105
Not enough data
6.2
98
Not enough data
7.2
116
Not enough data
7.4
130
Not enough data
Engagement
6.8
110
Not enough data
Platform
8.2
157
Not enough data
8.4
164
|
Verified
Not enough data
7.0
110
Not enough data
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
8.1
325
Not enough data
7.9
307
Not enough data
8.1
307
Planning
Not enough data
7.1
231
Not enough data
7.1
223
Not enough data
6.6
198
Not enough data
7.6
235
Not enough data
7.2
210
Workflow Management
Not enough data
7.3
243
Not enough data
7.6
251
Not enough data
6.7
198
Not enough data
7.0
210
Metrics
8.2
139
8.8
84
7.6
127
8.4
65
8.1
132
8.4
73
8.1
130
8.3
70
8.6
147
8.4
67
Variation Testing
Not enough data
8.3
54
Not enough data
7.8
55
Not enough data
8.1
59
Not enough data
8.4
66
Not enough data
8.1
63
Not enough data
7.9
56
Reporting
Not enough data
8.6
84
Not enough data
8.6
87
Personalization
Not enough data
8.6
74
Not enough data
8.7
73
Not enough data
8.9
66
Administration
Not enough data
8.0
75
Not enough data
8.1
66
Not enough data
8.5
85
Not enough data
8.6
91
Categories
Categories
Shared Categories
Branch and Pendo are categorized as Mobile App Analytics
Unique Categories
Branch is categorized as Mobile Marketing and Mobile Attribution
Pendo is categorized as Digital Adoption Platform, Product Analytics, Digital Analytics, Product Management, Mobile App Optimization, and Session Replay
Reviews
Reviewers' Company Size
Branch
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Pendo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
10.6%
Marketing and Advertising
10.4%
Information Technology and Services
8.3%
Computer Software
7.6%
Health, Wellness and Fitness
6.5%
Other
56.6%
Computer Software
33.5%
Information Technology and Services
15.5%
Marketing and Advertising
7.2%
Financial Services
4.3%
Hospital & Health Care
3.0%
Other
36.5%
Discussions
How I should use the deep view feature of Branch? Seems like an unnecessary step in the process.
1 Comment
MS
Hi Caio - the deepview feature is meant for apps that don't have a mobile website or a web version of their app content. Asking a person to download an app...Read more
Branch has no more discussions with answers
Which integrations does Pendo support?
2 Comments
SG
Hi there! My name is Stephanie and I'm a research analyst in marketing & advertising at G2. Thanks for posting this question. As of November 2019, Pendo is...Read more
How do I change the badge for the resource center
1 Comment
RD
It depends if you are using the Classic Designer or Visual Design Studio. Here's a reference for both:...Read more
How can I participate remotely in a PUG?
1 Comment
MW
Now, the PUG meetings are done remotely - just join one of the Pendomonium Slack channels as shown in the Community and join some of the PUGs! Read more
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