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# BoomTown vs zBuyer Comparison - What are their main differences?

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BoomTownzBuyer[+ Add Product](#)

Reviews

**BoomTown** [

4.7/5(588)

](https://www.g2.com/products/boomtown/reviews#reviews)

**zBuyer** [

3.6/5(34)

](https://www.g2.com/products/z-buyer-zbuyer/reviews#reviews)

Pricing

**BoomTown**
 **Contact us to learn more!** · GROW

**zBuyer**
No pricing available

**Pricing Insights**
from reviews

Time to Implement

**BoomTown**
1 month

Based on 85 responses

**zBuyer**
Not enough reviews yet

Return on Investment

**BoomTown**
14 months

Based on 70 responses

**zBuyer**
Not enough reviews yet

Perceived Cost

**BoomTown**
$$$$$

**zBuyer**
$$$$$

Average Discount

**BoomTown**
8%

**zBuyer**
Not enough reviews yet

 ![BoomTown](https://images.g2crowd.com/uploads/product/hd_favicon/a67663e645f1efaf8d7e4be6796efabe/boomtown.svg "BoomTown")

 ![zBuyer](https://images.g2crowd.com/uploads/product/hd_favicon/54e326e716ee777ac2c27513916751c5/z-buyer-zbuyer.jpg "zBuyer")

G2 offers free advice on this comparison.

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Pros & Cons

**BoomTown**
[
Ease of Use (7)
](https://www.g2.com/products/boomtown/reviews?filters%5Bsentiment_snippet%5D=1155692&qs=pros-and-cons#reviews)[
Lead Generation (4)
](https://www.g2.com/products/boomtown/reviews?filters%5Bsentiment_snippet%5D=1153794&qs=pros-and-cons#reviews)[
Update Issues (3)
](https://www.g2.com/products/boomtown/reviews?filters%5Bsentiment_snippet%5D=2061722&qs=pros-and-cons#reviews)[
Email Issues (2)
](https://www.g2.com/products/boomtown/reviews?filters%5Bsentiment_snippet%5D=1153613&qs=pros-and-cons#reviews)

**zBuyer**
[
Email Issues (1)
](https://www.g2.com/products/z-buyer-zbuyer/reviews?filters%5Bsentiment_snippet%5D=1069851&qs=pros-and-cons#reviews)

Screenshots

**BoomTown**
 ![BoomTown screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/54887/Montage-Version-3.png)

**zBuyer**
 ![zBuyer screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/132840/Lead-Example.jpg)

Ratings

Meets Requirements

**BoomTown**

9.0

9.0404

**zBuyer**

7.2

7.226

Ease of Use

**BoomTown**

9.1

9.1408

**zBuyer**

8.1

8.127

Ease of Setup

**BoomTown**

8.9

8.9147

**zBuyer**

9.4

9.48

Ease of Admin

**BoomTown**

9.2

9.2133

**zBuyer**

8.0

8.05

Quality of Support

**BoomTown**

9.1

9.1380

**zBuyer**

7.7

7.725

Has the product been a good partner in doing business?

**BoomTown**

9.3

9.3136

**zBuyer**

7.7

7.75

Product Direction (% positive)

**BoomTown**

8.5

8.5370

**zBuyer**

6.4

6.426

Features

Real Estate CRM[Hide 58 FeaturesShow 58 Features](javascript:void(0);)

8.7

308

7.1

6

Client Management

Lead Scoring

8.7(won by 1.7)

212

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.0

5

Lead Generation

8.8(won by 1.8)

228

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.0

5

Contact Management

9.1(won by default)

229

Not enough data

Task Management

Marketing Automation

8.8(won by default)

212

Not enough data

Document Management

8.1(won by default)

131

Not enough data

Third-Party Integration

8.5(won by default)

164

Not enough data

Platform Features

Lead Management

9.2(won by 1.9)

286

 (There is a greater than 0.5 difference between this product's rating and its competitors)

7.3

5

Contact & Account Management

9.0(won by default)

267

Not enough data

Opportunity & Pipeline Management

9.1(won by default)

265

Not enough data

Task / Activity Management

9.0(won by default)

278

Not enough data

Listing Management

8.2(won by default)

204

Not enough data

Email Marketing

9.0(won by default)

265

Not enough data

Transaction Management

8.2(won by default)

184

Not enough data

CMA Management

8.5(won by default)

203

Not enough data

Forecasting & Reporting

8.4(won by default)

204

Not enough data

Dashboards

8.9(won by default)

270

Not enough data

Workflow Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Appointment Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Commission Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Agentic AI - Real Estate CRM

Autonomous Task Execution

Not enough data

Not enough data

Multi-step Planning

Not enough data

Not enough data

Cross-system Integration

Not enough data

Not enough data

Proactive Assistance

Not enough data

Not enough data

Natural Language Interaction

Not enough data

Not enough data

Decision Making

Not enough data

Not enough data

Additional Functionality

Reporting/Analytics

Not enough data

Not enough data

Interaction Tracking

Not enough data

Not enough data

Access Controls/Permissions

Not enough data

Not enough data

Real-Time Data

Not enough data

Not enough data

Segmentation

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

Lead Qualification

Not enough data

Not enough data

Mobile Access

Not enough data

Not enough data

Customer Database

Not enough data

Not enough data

Contact Database

Not enough data

Not enough data

Lead Distribution

Not enough data

Not enough data

Lead Capture

Not enough data

Not enough data

Property Database

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Reminders

Not enough data

Not enough data

For Real Estate

Not enough data

Not enough data

Client/Property Matching

Not enough data

Not enough data

Email Templates

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

Data Synchronization

Not enough data

Not enough data

Lead Nurturing

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

API

Not enough data

Not enough data

Referral Tracking

Not enough data

Not enough data

Customizable Fields

Not enough data

Not enough data

Email Tracking

Not enough data

Not enough data

Activity Tracking

Not enough data

Not enough data

Omnichannel Outreach

Not enough data

Not enough data

Real Estate Activities Management[Hide 43 FeaturesShow 43 Features](javascript:void(0);)

8.5

188

Not enough data

Administrative

E-Signature Capabilities

7.9(won by default)

86

Not enough data

Document Management

7.7(won by default)

81

Not enough data

Contact Management

9.3(won by default)

160

Not enough data

Commission Management

Not enough data

Not enough data

Communication Management

Not enough data

Not enough data

Calendar Management

Not enough data

Not enough data

Template Management

Not enough data

Not enough data

Agent Management

Not enough data

Not enough data

Client Management

Not enough data

Not enough data

Electronic Signature

Not enough data

Not enough data

Campaign Management

Not enough data

Not enough data

Operational

Contract Management

7.8(won by default)

86

Not enough data

Communication Tools

9.2(won by default)

167

Not enough data

Transaction Management

7.7(won by default)

96

Not enough data

Mobile App

8.6(won by default)

171

Not enough data

Opportunity Tracking

9.2(won by default)

160

Not enough data

Agent Monitoring

9.2(won by default)

138

Not enough data

Property Management

Not enough data

Not enough data

Interaction Tracking

Not enough data

Not enough data

Task Management

Not enough data

Not enough data

Website Management

Not enough data

Not enough data

Listing Management

Not enough data

Not enough data

Lead Management

Not enough data

Not enough data

Additional Functionality

Social Media Integration

Not enough data

Not enough data

Data Import/Export

Not enough data

Not enough data

Real-Time Notifications

Not enough data

Not enough data

Reporting & Statistics

Not enough data

Not enough data

CRM

Not enough data

Not enough data

Email Templates

Not enough data

Not enough data

Customizable Branding

Not enough data

Not enough data

Lead Capture

Not enough data

Not enough data

For Real Estate Agencies

Not enough data

Not enough data

Alerts/Notifications

Not enough data

Not enough data

API

Not enough data

Not enough data

Client/Property Matching

Not enough data

Not enough data

Third-Party Integrations

Not enough data

Not enough data

Client Portal

Not enough data

Not enough data

Customizable Reports

Not enough data

Not enough data

Generative AI

Not enough data

Not enough data

Activity Dashboard

Not enough data

Not enough data

Email Marketing

Not enough data

Not enough data

Drag & Drop

Not enough data

Not enough data

AI Copilot

Not enough data

Not enough data

Real Estate Marketing[Hide 17 FeaturesShow 17 Features](javascript:void(0);)

8.4

168

Not enough data

Relationship Management

Lead Generation

9.2(won by default)

153

|

Verified

Not enough data

Social Media Integration

8.7(won by default)

126

|

Verified

Not enough data

CRM Integration

9.2(won by default)

143

|

Verified

Not enough data

Presentation

Website Builder

8.6(won by default)

119

|

Verified

Not enough data

MLS Integration

9.0(won by default)

74

Not enough data

SEO Strategization

8.6(won by default)

60

Not enough data

IDX Website

9.1(won by default)

121

|

Verified

Not enough data

Platform Branding

Operability

8.4(won by default)

26

Not enough data

Brand Management

8.4(won by default)

23

Not enough data

Platform Content

Social Media Management

7.4(won by default)

17

Not enough data

Communication Management

8.4(won by default)

22

Not enough data

Website Management

7.9(won by default)

21

Not enough data

Campaign Building

7.9(won by default)

19

Not enough data

Platform Additional Functionality

Reporting

8.1(won by default)

22

Not enough data

Platform Integrations

Integration with Real Estate CRM

8.3(won by default)

21

Not enough data

Integration with Virtual Tour

7.8(won by default)

17

Not enough data

Integration with Real Estate Activities Management

7.5(won by default)

19

Not enough data

User Insights

Reviewers' Company Size

[![BoomTown](https://images.g2crowd.com/uploads/product/hd_favicon/a67663e645f1efaf8d7e4be6796efabe/boomtown.svg "BoomTown")](https://www.g2.com/products/boomtown/reviews)

BoomTown

Small-Business(50 or fewer emp.)

78.8%

Mid-Market(51-1000 emp.)

18.5%

Enterprise(\> 1000 emp.)

2.7%

[![zBuyer](https://images.g2crowd.com/uploads/product/hd_favicon/54e326e716ee777ac2c27513916751c5/z-buyer-zbuyer.jpg "zBuyer")](https://www.g2.com/products/z-buyer-zbuyer/reviews)

zBuyer

Small-Business(50 or fewer emp.)

62.5%

Mid-Market(51-1000 emp.)

15.6%

Enterprise(\> 1000 emp.)

21.9%

Small-Business

(50 or fewer emp.)

78.8%

62.5%

Mid-Market

(51-1000 emp.)

18.5%

15.6%

Enterprise

(\> 1000 emp.)

2.7%

21.9%

Reviewers' Industry

[![BoomTown](https://images.g2crowd.com/uploads/product/hd_favicon/a67663e645f1efaf8d7e4be6796efabe/boomtown.svg "BoomTown")](https://www.g2.com/products/boomtown/reviews)
BoomTown

Real Estate

97.2%

Marketing and Advertising

0.5%

Commercial Real Estate

0.5%

Financial Services

0.4%

Telecommunications

0.2%

Other

1.2%

[![zBuyer](https://images.g2crowd.com/uploads/product/hd_favicon/54e326e716ee777ac2c27513916751c5/z-buyer-zbuyer.jpg "zBuyer")](https://www.g2.com/products/z-buyer-zbuyer/reviews)
zBuyer

Real Estate

68.8%

Telecommunications

9.4%

Marketing and Advertising

9.4%

Media Production

3.1%

Investment Management

3.1%

Other

6.3%

FAQs

## BoomTown vs zBuyer FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between BoomTown vs zBuyer?

BoomTown stands out from zBuyer with a higher G2 rating, stronger support and setup scores, and more reviewer-cited strengths in lead generation and usability.

| [BoomTown](https://www.g2.com/products/boomtown/reviews) | [zBuyer](https://www.g2.com/products/z-buyer-zbuyer/reviews) |
| --- | --- |
| 4.7/5 (588 reviews) | 3.6/5 (34 reviews) |
| Small-Business | Small-Business |
| 8.9 | 9.4 |
| 9.1 | 7.7 |
| Ease of Use (7 all-time mentions) | — |

### How do the pricing models of BoomTown and zBuyer compare?

BoomTown is rated higher for value and price satisfaction than zBuyer, according to G2 reviewers.

- **BoomTown:** Reviewers frequently mention that BoomTown is expensive but justify the cost with strong lead generation and organizational benefits.
- **zBuyer:** Reviewers describe zBuyer as affordable and note the consistent flow of leads, but some express concerns about lead quality and value for money.
- **Switching reasons:** Several reviewers cite switching from zBuyer due to dissatisfaction with lead quality and cancellation difficulties.

### What are the best alternatives to BoomTown and zBuyer?

The top three alternatives to BoomTown and zBuyer are Brivity, Lofty, and IXACT Contact Real Estate CRM.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [BoomTown](https://www.g2.com/products/boomtown/reviews) | 4.7/5 (588 reviews) | Small-Business | Expensive but justified by lead generation | Ease of Use (7 all-time mentions) |
| [zBuyer](https://www.g2.com/products/z-buyer-zbuyer/reviews) | 3.6/5 (34 reviews) | Small-Business | Affordable, but lead quality concerns | — |
| [Brivity](https://www.g2.com/products/brivity/reviews) | 4.2/5 (44 reviews) | Small-Business | — | — |
| [Lofty](https://www.g2.com/products/lofty-lofty/reviews) | 4.3/5 (405 reviews) | Small-Business | — | — |
| [IXACT Contact Real Estate CRM](https://www.g2.com/products/ixact-contact-real-estate-crm/reviews) | 4.5/5 (268 reviews) | Small-Business | — | — |

### Which Real Estate CRM features should I prioritize when comparing BoomTown and zBuyer?

Buyers comparing BoomTown and zBuyer should prioritize lead generation, ease of use, contact management, automation, and customer support.

- **Lead Generation:** BoomTown (4 all-time mentions), zBuyer (recent reviews highlight lead flow and replacement policies).
- **Ease of Use:** BoomTown (7 all-time mentions, score 9.1), zBuyer (score 8.1).
- **Contact Management:** BoomTown (3 all-time mentions), zBuyer (recent reviews mention note-taking and organization).
- **Automation:** BoomTown (2 all-time mentions), zBuyer (recent reviews mention drip campaigns and automated lead capture).
- **Customer Support:** BoomTown (2 all-time mentions, score 9.1), zBuyer (score 7.7, recent reviews highlight responsive support).

### What are the pros and cons of BoomTown vs zBuyer?

BoomTown's headline strength is ease of use and lead generation, while zBuyer is noted for affordable lead flow but faces trade-offs in lead quality.

- **BoomTown strengths:** Ease of use (7 all-time mentions), lead generation (4), contact management (3), automation (2), client management (2), customer support (2), organization (2).
- **BoomTown trade-offs:** Update issues (3), email issues (2), poor lead quality (2), attachment issues (1), some reviewers cite high cost.
- **zBuyer strengths:** Affordable, consistent lead flow, lead replacement policy, responsive customer support in recent reviews.
- **zBuyer trade-offs:** Lead quality concerns, shared leads, cancellation difficulties, some reviewers report negative experiences with unwanted communications.

### Is BoomTown or zBuyer better for small businesses?

BoomTown is the better fit for small businesses, supported by its higher G2 rating and stronger small-business reviewer sentiment.

- **BoomTown:** Largest segment is Small-Business, with reviewers highlighting ease of use, lead management, and organizational benefits for small teams.
- **zBuyer:** Largest segment is Small-Business, with reviewers noting affordability and lead flow, but also expressing concerns about lead quality and value.

### Which Real Estate CRM platform has better integrations?

BoomTown is favored for integrations, with reviewers mentioning integration capabilities and marketplace features.

- **BoomTown:** Reviewers mention integration with other programs and a marketplace, with recent reviews highlighting the ability to sync with external tools.
- **zBuyer:** No reviewer-cited integrations in recent reviews.

### How do BoomTown and zBuyer compare on customer support?

BoomTown and zBuyer are within 1.4 points on Quality of Support, with BoomTown scoring higher at 9.1 versus zBuyer at 7.7.

- **BoomTown:** Reviewers highlight responsive and helpful customer support, with 2 all-time mentions and a score of 9.1.
- **zBuyer:** Recent reviews praise zBuyer for quick responses, lead replacement, and standout support staff, with a score of 7.7.

### Which is easier to implement, BoomTown or zBuyer?

zBuyer is rated higher for Ease of Setup, scoring 9.4 compared to BoomTown's 8.9.

- **BoomTown:** Reviewers describe setup as straightforward, with scores consistently between 5.0 and 7.0 in recent reviews.
- **zBuyer:** Reviewers rate setup highly, with multiple recent reviews scoring it at 7.0 and describing the process as easy and quick.

### Which product has better Lead Generation?

BoomTown is the stronger performer for Lead Generation, with more all-time reviewer mentions and higher satisfaction scores.

- **BoomTown:** Lead Generation (4 all-time mentions), reviewers highlight effective lead capture, follow-up, and conversion features.
- **zBuyer:** Recent reviews note consistent lead flow and replacement policies, but also mention concerns about lead quality and shared leads.

Alternatives

**BoomTown Alternatives**

 ![Brivity](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_5cc0fc881eb9ea6f618d4940220ecd67/brivity.jpg "Brivity")

[
Brivity
](/products/brivity/reviews)

 ![Lofty](https://images.g2crowd.com/uploads/product/hd_favicon/550d9faf4aef52144ad95f4b035a8555/lofty-lofty.svg "Lofty")

[
Lofty
](/products/lofty-lofty/reviews)

 ![IXACT Contact Real Estate CRM](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_ba32f15f305ca80d86e6306ce3f61b19/ixact-contact-real-estate-crm.jpg "IXACT Contact Real Estate CRM")

[
IXACT Contact Real Estate CRM
](/products/ixact-contact-real-estate-crm/reviews)

 ![Market Leader](https://images.g2crowd.com/uploads/product/hd_favicon/1510008532/market-leader.svg "Market Leader")

[
Market Leader
](/products/market-leader/reviews)

**zBuyer Alternatives**

 ![Market Leader](https://images.g2crowd.com/uploads/product/hd_favicon/1510008532/market-leader.svg "Market Leader")

[
Market Leader
](/products/market-leader/reviews)

 ![BoldTrail](https://images.g2crowd.com/uploads/product/hd_favicon/b71973d9927a9b53d75dd2552a695b57/boldtrail.svg "BoldTrail")

[
BoldTrail
](/products/boldtrail/reviews)

 ![Lofty](https://images.g2crowd.com/uploads/product/hd_favicon/550d9faf4aef52144ad95f4b035a8555/lofty-lofty.svg "Lofty")

[
Lofty
](/products/lofty-lofty/reviews)

 ![ResMan](https://images.g2crowd.com/uploads/product/hd_favicon/02ec97fd6ad6c3a735ed3577d515d12b/resman.svg "ResMan")

[
ResMan
](/products/resman/reviews)

## BoomTown vs zBuyer

When assessing the two solutions, reviewers found BoomTown easier to use and do business with overall. However, reviewers preferred the ease of set up with zBuyer, along with administration.

- Reviewers felt that BoomTown meets the needs of their business better than zBuyer.
- When comparing quality of ongoing product support, reviewers felt that BoomTown is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of BoomTown over zBuyer.