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Compare Boomi and Supermetrics 
Featured Products
At a Glance
Market Segments
Enterprise (46.8% of reviews)
Small-Business (55.6% of reviews)
Entry-Level Pricing
No pricing available
Starting at €29.00 1 user Per Month
Boomi
Star Rating
(463)4.4 out of 5
Market Segments
Enterprise (46.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about BoomiSupermetrics
Star Rating
(815)4.4 out of 5
Market Segments
Small-Business (55.6% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at €29.00 1 user Per Month
Free Trial is available
Browse all 4 pricing plansBoomi vs Supermetrics
When assessing the two solutions, reviewers found Boomi easier to use, set up, and administer. Reviewers also preferred doing business with Boomi overall.
- Boomi and Supermetrics both meet the requirements of our reviewers at a comparable rate.
- When comparing quality of ongoing product support, reviewers felt that Boomi is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Boomi over Supermetrics.
Pricing
Entry-Level Pricing
Boomi
No pricing availableSupermetrics
Supermetrics for Looker Studio
Starting at €29.00
1 user Per Month
Create interactive cross-channel reports in Google Looker Studio (formerly Data Studio) by bringing in data from Facebook, HubSpot, Instagram, and more.
- Starting at 1 user
- Starting at 4 data sources
- Flexibly add data sources as you go
Free Trial
Boomi
Free Trial is available
Supermetrics
Free Trial is available
Ratings
Meets Requirements
8.5
284
8.5
617
Ease of Use
8.6
352
8.2
625
Ease of Setup
8.6
256
8.2
412
Ease of Admin
8.6
180
8.0
378
Quality of Support
8.4
273
7.8
559
Has the product been a good partner in doing business?
8.8
175
8.2
373
Product Direction (% positive)
9.0
266
7.9
576
Features by Category
Metrics
Not enough data
8.6
311
Not enough data
8.3
292
Not enough data
8.1
262
Not enough data
8.4
291
Not enough data
8.0
280
Not enough data
7.9
250
Not enough data
8.0
250
Not enough data
8.6
322
Not enough data
7.8
269
Reporting
Not enough data
8.2
311
Not enough data
7.9
278
Not enough data
8.4
304
Not enough data
8.1
292
Not enough data
7.6
251
Not enough data
Feature Not Available
Not enough data
8.7
326
Other
Not enough data
8.2
271
Not enough data
7.9
241
Not enough data
7.2
218
Not enough data
8.6
317
Not enough data
8.4
267
Not enough data
7.2
207
Not enough data
7.4
215
Agentic AI - Digital Analytics
Not enough data
6.7
11
Not enough data
7.0
10
Not enough data
6.7
10
Not enough data
6.8
10
Administration
Not enough data
8.3
274
Not enough data
7.5
213
Not enough data
8.1
314
Not enough data
8.0
295
Management
Not enough data
8.6
67
Not enough data
8.1
57
Functionality
Not enough data
8.7
58
Not enough data
8.2
62
Not enough data
8.2
61
Not enough data
8.5
64
Not enough data
Feature Not Available
Functionality
8.2
35
Not enough data
8.8
36
Not enough data
8.6
36
Not enough data
8.8
35
Not enough data
8.8
35
Not enough data
9.0
36
Not enough data
8.0
36
Not enough data
7.9
36
Not enough data
Development
8.9
27
Not enough data
9.0
27
Not enough data
8.7
27
Not enough data
8.8
27
Not enough data
Collaboration
8.7
26
Not enough data
8.6
26
Not enough data
8.5
27
Not enough data
Functionality
8.9
17
|
Verified
Not enough data
8.9
17
|
Verified
Not enough data
Management
8.2
16
|
Verified
Not enough data
7.8
12
Not enough data
7.9
16
|
Verified
Not enough data
Integrations
8.4
17
|
Verified
Not enough data
7.5
16
|
Verified
Not enough data
Security
8.5
17
|
Verified
Not enough data
8.6
17
|
Verified
Not enough data
Support
8.6
16
|
Verified
Not enough data
Development
8.7
130
Not enough data
8.8
24
|
Verified
Not enough data
8.9
24
|
Verified
Not enough data
9.2
26
|
Verified
Not enough data
8.9
25
|
Verified
Not enough data
9.5
22
Not enough data
8.9
21
Not enough data
Management
8.8
25
|
Verified
Not enough data
9.2
26
|
Verified
Not enough data
9.4
26
|
Verified
Not enough data
9.3
26
|
Verified
Not enough data
8.8
20
Not enough data
Security
8.2
23
|
Verified
Not enough data
8.4
24
|
Verified
Not enough data
8.5
24
|
Verified
Not enough data
Integration Options
8.8
23
|
Verified
Not enough data
9.1
24
|
Verified
Not enough data
8.5
22
|
Verified
Not enough data
9.0
24
|
Verified
Not enough data
Deployment
9.1
21
Not enough data
9.3
22
Not enough data
Management
8.7
19
Not enough data
8.6
20
Not enough data
8.8
19
Not enough data
9.0
18
Not enough data
Functionality
8.8
18
Not enough data
8.7
19
Not enough data
8.6
20
Not enough data
8.7
20
Not enough data
Security
8.8
20
Not enough data
8.6
20
Not enough data
Data
8.3
12
Not enough data
Development
9.0
12
Not enough data
8.6
12
Not enough data
Security
9.2
12
Not enough data
9.4
11
Not enough data
Management
8.0
11
Not enough data
8.2
11
Not enough data
8.9
11
Not enough data
8.3
10
Not enough data
8.7
10
Not enough data
8.3
10
Not enough data
Application Integration
8.0
10
Not enough data
8.5
10
Not enough data
8.8
10
Not enough data
9.0
10
Not enough data
Development - API Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Collaboration - API Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
API Management - API Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Google Workspace for Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autodesk Construction Cloud Integration PartnersHide 3 FeaturesShow 3 Features
Not enough data
Not enough data
Agentic AI - Autodesk Construction Cloud Integration Partners
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AWS Marketplace
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.2
311
|
Verified
Not enough data
8.7
355
|
Verified
Not enough data
7.8
280
|
Verified
Not enough data
7.9
298
|
Verified
Not enough data
8.0
160
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.6
347
|
Verified
Not enough data
8.9
381
|
Verified
Not enough data
8.0
272
|
Verified
Not enough data
8.3
324
|
Verified
Not enough data
7.8
272
|
Verified
Not enough data
Feature Not Available
Agentic AI - Marketing Analytics
Not enough data
6.4
13
Not enough data
7.0
14
Not enough data
6.3
12
API Construction
8.7
58
Not enough data
8.6
58
Not enough data
8.8
55
Not enough data
8.8
61
Not enough data
API Management
Feature Not Available
Not enough data
8.2
59
Not enough data
8.7
60
Not enough data
Feature Not Available
Not enough data
8.4
52
Not enough data
Data Integration
8.9
59
Not enough data
9.0
59
Not enough data
8.9
30
Not enough data
Categories
Categories
Shared Categories
Boomi and Supermetrics share no categories
Unique Categories
Supermetrics is categorized as ETL Tools, Google Workspace for Marketing, Marketing Analytics, and Digital Analytics
Reviews
Reviewers' Company Size
Boomi
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Supermetrics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
18.9%
Computer Software
14.2%
Retail
3.2%
Oil & Energy
2.9%
Telecommunications
2.7%
Other
58.1%
Marketing and Advertising
53.6%
Retail
5.1%
Computer Software
3.1%
Information Technology and Services
2.4%
Online Media
1.9%
Other
33.8%
Discussions
What is Boomi used for?
1 Comment
SG
Boomi is a cloud-based integration platform as a service (iPaaS). Boomi is designed to facilitate the integration of various applications, data sources, and...Read more
What is Boomi Integration Platform as a Service (iPaaS) used for?
1 Comment
AS
Boomi Integration Platform as a Service (iPaaS) is used for connecting applications, data, and systems across cloud-based and on-premises environments. Its...Read more
Boomi has no more discussions with answers
Is there a way of speeding up Data Studio reports with large data volumes?
2 Comments
FB
Hi,
If you use Supermetrics for google sheet, you may change your data granularity working with pivot table and use this pivot table as data sources. The...Read more
What is the cadence in which you add new connection types and is there a way to get notifications of when these happen in my industry?
2 Comments
AC
Hey Tyson,
We're constantly releasing new data source connectors. For example, during Q1 2022 we're releasing 14 new connectors. We typically inform about...Read more
Will organic Twitter ever be added to the plans?
1 Comment
AC
Hi there,
We currently offer two connectors providing access to organic data – Twitter Premium and Twitter Public Data.
The Twitter Premium connector...Read more
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