Compare BON Loyalty and Smile.io 
Featured Products
At a Glance
Market Segments
Small-Business (92.6% of reviews)
Small-Business (92.3% of reviews)
Entry-Level Pricing
Free Per Month
Free
BON Loyalty
Star Rating
(57)4.8 out of 5
Market Segments
Small-Business (92.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free Per Month
Browse all 4 pricing plansSmile.io
Star Rating
(433)4.6 out of 5
Market Segments
Small-Business (92.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Smile.io excels in user experience, with many users highlighting its easy integration with Shopify and intuitive setup process. One user mentioned, "It is very easy to setup and use," which reflects the overall satisfaction with its usability.
- Users say BON Loyalty offers a straightforward setup that can scale in complexity, making it suitable for various business needs. Reviewers appreciate the kind and patient support from the team, with one noting, "Support is always kind, patient, and helpful," which enhances the overall user experience.
- According to verified reviews, Smile.io has a significantly higher G2 Score, indicating greater overall satisfaction among users. Many users praise its analytics capabilities, stating it is "the best tool I’ve used so far" for tracking performance, which is a crucial feature for businesses looking to optimize their loyalty programs.
- Reviewers mention that while BON Loyalty is easy to set up, it may not offer the same level of advanced analytics as Smile.io. Users have noted that they appreciate the generous free plan offered by BON, allowing them to build their website without immediate costs, which is a significant advantage for startups.
- Users report that Smile.io shines in customer support, with many highlighting the quick response times and helpfulness of the support team. One user stated, "They're customer support team is awesome," which contributes to a positive overall experience.
- According to recent feedback, BON Loyalty's features like communication tools and customer relationship management are well-received, with users noting that it effectively meets their needs. However, some users feel that Smile.io's pre-built functionalities are more reliable and straightforward, making it a preferred choice for those seeking ease of use.
Pricing
Entry-Level Pricing
BON Loyalty
Free Forever
Free
Per Month
- 15 point-earning rules
- Rewards & Referral Program
- Referral pop-up
Smile.io
Free
Free
Up to 200 monthly orders
- Points, rewards & referrals
- 15+ ways to earn & redeem
- Discounts & free shipping rewards
Free Trial
BON Loyalty
Free Trial is available
Smile.io
No trial information availableRatings
Meets Requirements
8.9
52
8.6
422
Ease of Use
9.2
54
9.1
427
Ease of Setup
9.2
53
9.1
410
Ease of Admin
9.3
30
9.1
289
Quality of Support
9.9
50
9.5
395
Has the product been a good partner in doing business?
9.7
30
9.3
282
Product Direction (% positive)
9.8
49
9.2
414
Features by Category
Loyalty Experience
9.2
39
9.1
378
8.8
38
8.8
381
8.8
37
8.4
351
8.8
38
7.9
345
8.3
33
6.8
338
Feature Not Available
6.7
333
Loyalty Platform
8.6
35
7.9
345
8.4
34
8.1
340
Feature Not Available
8.1
344
8.8
34
7.6
330
8.4
34
8.5
358
Agentic AI - Loyalty Management
Not enough data
7.2
122
Not enough data
8.0
124
Not enough data
7.1
121
Not enough data
7.1
123
Agentic AI - Customer Advocacy
6.9
7
6.9
13
7.4
7
6.7
13
6.7
6
6.0
14
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
BON Loyalty and Smile.io are categorized as Customer Advocacy and Loyalty Management
Unique Categories
BON Loyalty has no unique categories
Smile.io has no unique categories
Reviews
Reviewers' Company Size
BON Loyalty
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Smile.io
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
35.2%
Apparel & Fashion
11.1%
Consumer Goods
9.3%
Food & Beverages
7.4%
Alternative Medicine
3.7%
Other
33.3%
Retail
33.6%
Apparel & Fashion
13.1%
Consumer Goods
8.6%
Cosmetics
8.2%
Food & Beverages
7.7%
Other
28.9%
Discussions
BON Loyalty has no discussions with answers
What are Smile rewards?
1 Comment
Official Response from Smile.io
Smile rewards is a loyalty platform for commerce brands on Shopify, Shopify Plus and BigCommerce. The platform enables brands to provide easy-to-use rewards...Read more
Is smile IO for free?
1 Comment
Official Response from Smile.io
Smile.io offers a free plan for up to 200 monthly orders. With this free plan, commerce brands can launch a points program, a referral program with basic...Read more
What is JS smile io?
1 Comment
Official Response from Smile.io
You view a breakdown of what you can do with the JavaScript SDK disabled vs enabled on Smile.io here at our help articles:...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
Your software and services insights are valuable.
Your peers come to G2 to get an inside look at and other business solutions. Adding perspective on will help others pick the right solution based on real user experience.
