# Best Buyer Intent Data Providers ## How Many Buyer Intent Data Providers Products Does G2 Track? **Total Products under this Category:** 98 ### Category Stats (Aug 2026) - **Average Rating:** 4.56/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** Diginius Insight (+3.71%) - Among all products in this category, Diginius Insight recorded the largest rating increase compared to last month _Last updated: August 01, 2026_ ## How Does G2 Rank Buyer Intent Data Providers Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 53,300+ Authentic Reviews - 98+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Buyer Intent Data Providers ![G2 Grid® for Buyer Intent Data Providers plotting products by satisfaction and market presence](https://www.g2.com/categories/buyer-intent-data-providers/grids.png?focus%5B%5D=577&focus%5B%5D=1679&focus%5B%5D=4228&focus%5B%5D=55370&focus%5B%5D=408&focus%5B%5D=90225&focus%5B%5D=2831&focus%5B%5D=67456) Highlighted products: GTM Workspace - Powered by ZoomInfo, G2 Marketing Solutions, 6sense Revenue Marketing, 6sense Sales Intelligence, LinkedIn Sales Navigator, Qualified, Lead Forensics, and Seamless (formally Seamless.AI). Underlying data: [Grid® JSON](https://www.g2.com/categories/buyer-intent-data-providers/grids.json?focus%5B%5D=gtm-workspace-powered-by-zoominfo&focus%5B%5D=g2&focus%5B%5D=6sense-revenue-marketing&focus%5B%5D=6sense-sales&focus%5B%5D=linkedin-sales-navigator&focus%5B%5D=qualified&focus%5B%5D=lead-forensics&focus%5B%5D=seamless-formally-seamless-ai) **Sponsored** ### Datadog Datadog is the monitoring, security and analytics platform for developers, IT operations teams, security engineers and business users in the cloud age. The SaaS platform integrates and automates infrastructure monitoring, application performance monitoring and log management to provide unified, real-time observability of our customers' entire technology stack. Datadog is used by organizations of all sizes and across a wide range of industries to enable digital transformation and cloud migration, drive collaboration among development, operations, security and business teams, accelerate time to market for applications, reduce time to problem resolution, secure applications and infrastructure, understand user behavior and track key business metrics. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1990&secure%5Bchosen_at%5D=2026-08-03T09%3A25%3A02Z&secure%5Bdisplayable_resource_id%5D=1603&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=3824&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=3824&secure%5Bresource_id%5D=1990&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fbuyer-intent-data-providers&secure%5Btoken%5D=1a8af032ca0b01416c50ad76de0fd4135fd6392f0b067d5f57501370f004e832&secure%5Burl%5D=https%3A%2F%2Fwww.datadoghq.com%2Fdg%2Fmonitor%2Ffree-trial-g2%2F%3Futm_source%3Dg2crowd%26utm_medium%3Dreview-site%26utm_campaign%3Ddg-coreplatform-multi-ww-en-g2&secure%5Burl_type%5D=custom_url) ### [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) Note: GTM Workspace is the upgraded version of ZoomInfo Sales and ZoomInfo Copilot. GTM Workspace is a unified sales execution platform that empowers account executives and account managers to run their entire book of business from a single workspace. By bringing together CRM data, ZoomInfo intelligence, engagement history, and buying signals into one consolidated view, GTM Workspace eliminates the constant context-switching that prevents sellers from doing their best work. At the core of GTM Workspace is an AI assistant that understands the full context of a rep's territory - their accounts, open opportunities, past conversations, and real-time signals - enabling natural language commands that drive real action. Sellers can instantly prepare for meetings, monitor account health, prioritize pipeline, and identify the best prospects to pursue, all without leaving a single interface. GTM Workspace integrates directly with Salesforce, maintaining bidirectional, real-time sync so CRM data stays current automatically. Flexible, spreadsheet-style Views allow reps to slice and analyze their accounts, contacts, leads, and opportunities exactly the way they work - with ZoomInfo firmographic, technographic, and intent data enriched directly alongside CRM fields. Purpose-built for the way modern sales teams operate, GTM Workspace requires no training, no agent building, and no engineering projects. It works immediately out of the box, delivering day-one value on top of the data foundation teams already rely on. The result: sellers spend less time stitching together information across disconnected tools and more time doing what they do best - building relationships and closing deals. **Average Rating:** 4.5/5.0 **Total Reviews:** 8,879 #### How Do G2 Users Rate GTM Workspace - Powered by ZoomInfo? - **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.4/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.6/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind GTM Workspace - Powered by ZoomInfo? - **Seller:** [ZoomInfo](https://www.g2.com/sellers/zoominfo-26a9872a-d61e-4832-ab53-5e972b230706) - **Company Website:** www.zoominfo.com - **Year Founded:** 2000 - **HQ Location:** Vancouver, WA - **Twitter:** @ZoomInfo 23,515 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bd618c71d6b4b0acc542c8b46079b4c9423a65a072ce8f8590d4f3ed35e8aebb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzoominfo%2F&secure%5Burl_type%5D=linkedin_company_website) 4,221 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Sales Development Representative - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 48% Medium, 26% Large #### What Do G2 Reviewers Say About GTM Workspace - Powered by ZoomInfo? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **robust and accurate contact database** of GTM Workspace, enhancing their outbound prospecting efforts. - Users find **GTM Workspace easy to use** , enabling smooth data export and effective lead nurturing with intuitive functionality. - Users value the **data accuracy** of GTM Workspace, enabling effective sales intelligence and better prospecting success. - Users love the **AI features** of GTM Workspace, enhancing their prospecting efficiency and conversion rates significantly. - Users value the **easy access to relevant contacts and companies** , streamlining prospecting and enhancing lead nurturing efforts. ##### Cons - Users note the **inaccurate data** can hinder effectiveness, impacting contact success and overall user experience. - Users face challenges with **outdated data** , such as inaccurate email addresses and job titles, hindering effective outreach. - Users report **outdated contacts** causing complications, with issues in synchronizing accurate information from integrations. - Users experience **data inaccuracy** issues, with outdated information and difficulties in searching and integrating with other systems. - Users frequently deal with **outdated information** , including poor email addresses and inaccurate job titles, complicating their workflow. #### What Are Recent G2 Reviews of GTM Workspace - Powered by ZoomInfo? **["Efficient Sales Prospecting, Needs UI Improvement"](https://www.g2.com/survey_responses/gtm-workspace-powered-by-zoominfo-review-13126858)** **Rating:** 4.5/5.0 stars _— Kiet N._ [Read full review](https://www.g2.com/survey_responses/gtm-workspace-powered-by-zoominfo-review-13126858) **["A Powerful AI Tool for Inside Sales Success"](https://www.g2.com/survey_responses/gtm-workspace-powered-by-zoominfo-review-12894485)** **Rating:** 4.0/5.0 stars _— Raju S._ [Read full review](https://www.g2.com/survey_responses/gtm-workspace-powered-by-zoominfo-review-12894485) #### What Are G2 Users Discussing About GTM Workspace - Powered by ZoomInfo? - [How does ZoomInfo SalesOS empower sales teams to achieve better results through data-driven insights?](https://www.g2.com/discussions/how-does-zoominfo-salesos-empower-sales-teams-to-achieve-better-results-through-data-driven-insights) - 3 comments, 1 upvote - [What is ZoomInfo SalesOS used for?](https://www.g2.com/discussions/what-is-zoominfo-salesos-used-for) - 3 comments, 1 upvote - [Is ZoomInfo legal?](https://www.g2.com/discussions/is-zoominfo-legal) - 6 comments, 1 upvote - [Who are ZoomInfo's top 3 competitors?](https://www.g2.com/discussions/who-are-zoominfo-s-top-3-competitors) - 4 comments, 2 upvotes - [How does ZoomInfo get my details?](https://www.g2.com/discussions/how-does-zoominfo-get-my-details) - 2 comments, 1 upvote ### [G2 Marketing Solutions](https://www.g2.com/products/g2/reviews) G2 is the world's largest and most trusted software marketplace. More than 90 million people annually — including employees at all of the Fortune 500 companies — use G2 to make smarter software decisions based on authentic peer reviews. Thousands of software and services companies of all sizes partner with G2 to build their reputation, manage their software spend, and grow their business. **Average Rating:** 4.6/5.0 **Total Reviews:** 5,354 #### How Do G2 Users Rate G2 Marketing Solutions? - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.3/10) - **Contact Data Availability:** 7.7/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.3/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind G2 Marketing Solutions? - **Seller:** [G2](https://www.g2.com/sellers/g2) - **Company Website:** www.g2.com - **Year Founded:** 2012 - **HQ Location:** Chicago, USA - **Twitter:** @G2dotcom 32,942 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=545a5c15bfc1d762f132f7ceab6872371290c28b2337aa4d8ffa55287b728776&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2641084%2F&secure%5Burl_type%5D=linkedin_company_website) 1,504 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Software Engineer, Marketing Manager - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 43% Small, 37% Medium #### What Do G2 Reviewers Say About G2 Marketing Solutions? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of G2 Marketing Solutions, allowing for effortless expression of experiences and insights. - Users value the **authenticity and transparency** of G2 Marketing Solutions, trusting real reviews to guide their decisions. - Users appreciate G2 Marketing Solutions' **user-friendly interface** and credible reviews, enhancing informed decisions about technology. - Users value the **genuine and fair reviews** on G2 Marketing Solutions, enabling informed decisions based on real experiences. - Users value the **authentic reviews** on G2 Marketing Solutions, finding it a reliable source for technology insights. ##### Cons - Users find the **approval process unpredictable** , leading to confusion and outdated reviews that hinder informed decisions. - Users express concern over **biased reviews** that may not reflect the current quality of G2 Marketing Solutions. - Users experience a **lack of clarity** regarding review approval and video submission statuses, impacting their overall satisfaction. - Users find the **time-consuming nature** of lengthy feedback requests from G2 Ask to be burdensome and inefficient. - Users experience **confusion due to the non-intuitive interface** and inconsistencies in review processes and support access. #### What Are Recent G2 Reviews of G2 Marketing Solutions? **["Easy-to-Use G2 with Verified Reviews and Smooth Salesforce/Marketo Integrations"](https://www.g2.com/survey_responses/g2-marketing-solutions-review-13183706)** **Rating:** 5.0/5.0 stars _— Abhishek J._ [Read full review](https://www.g2.com/survey_responses/g2-marketing-solutions-review-13183706) **["Valuable for building trust with software buyers with helpful support"](https://www.g2.com/survey_responses/g2-marketing-solutions-review-13147357)** **Rating:** 5.0/5.0 stars _— Kathryn T._ [Read full review](https://www.g2.com/survey_responses/g2-marketing-solutions-review-13147357) #### What Are G2 Users Discussing About G2 Marketing Solutions? - [In what ways is G2.com influencing purchasing decisions in the software and technology market?](https://www.g2.com/discussions/in-what-ways-is-g2-com-influencing-purchasing-decisions-in-the-software-and-technology-market) - 8 comments, 4 upvotes - [How is G2.com being used to enhance operational efficiency and user experience in its specific field?](https://www.g2.com/discussions/how-is-g2-com-being-used-to-enhance-operational-efficiency-and-user-experience-in-its-specific-field) - 6 comments, 2 upvotes - [What is G2.com used for?](https://www.g2.com/discussions/what-is-g2-com-used-for) - 11 comments, 6 upvotes - [What is G2 Marketing Solutions used for?](https://www.g2.com/discussions/what-is-g2-marketing-solutions-used-for) - 2 comments - [How much does g2 crowd cost?](https://www.g2.com/discussions/how-much-does-g2-crowd-cost) - 12 comments, 5 upvotes ### [6sense Revenue Marketing](https://www.g2.com/fr/products/6sense-revenue-marketing/reviews) 6sense Revenue Marketing est une plateforme de marketing de revenus B2B et de mise sur le marché (GTM) basée sur les comptes, qui aide les équipes marketing et de revenus à identifier les comptes sur le marché, à prioriser les groupes d'acheteurs et à exécuter un engagement coordonné à travers les canaux numériques en utilisant l'intention d'achat et l'analyse prédictive. La plateforme est conçue pour les organisations B2B avec des cycles de vente longs et des processus d'achat impliquant plusieurs parties prenantes. Les utilisateurs typiques incluent les directeurs marketing (CMO), les responsables de la génération de la demande, les gestionnaires ABM, les équipes des opérations marketing et les responsables des opérations de revenus. 6sense Revenue Marketing est souvent évalué aux côtés des plateformes ABM, des fournisseurs de données d'intention d'achat et des solutions d'intelligence de revenus, mais est conçu pour fonctionner comme une couche centrale de décision et d'orchestration au sein de la pile technologique de mise sur le marché plus large. 6sense Revenue Marketing agrège et analyse de grands volumes de données de première et de tierce partie, y compris les signaux d'intention d'achat, l'engagement sur le site web, les données des plateformes CRM et d'automatisation marketing, les firmographics et les technographics. Des modèles pilotés par l'IA évaluent l'adéquation des comptes, le stade d'achat, le comportement d'engagement et le momentum pour déterminer quels comptes recherchent activement des solutions et à quel point ils sont proches d'une décision d'achat. Ces informations sont continuellement mises à jour, permettant aux marketeurs de dépasser le scoring de leads statique et la segmentation basée sur des règles. La plateforme intègre l'intelligence directement dans l'exécution des campagnes grâce à des flux de travail automatisés qui connectent les plateformes publicitaires, les plateformes d'automatisation marketing, les expériences web et les outils d'engagement des ventes. Les équipes marketing peuvent créer des audiences dynamiques, déclencher des campagnes multicanaux et adapter les messages et le timing en fonction du comportement d'achat en temps réel. Des agents alimentés par l'IA assistent dans des tâches telles que la sensibilisation personnalisée, le suivi des prospects entrants et l'activation des campagnes, aidant les équipes à exécuter à grande échelle tout en réduisant l'effort manuel. Les capacités clés de 6sense Revenue Marketing incluent : -Données d'intention d'achat et analyse prédictive pour identifier les comptes sur le marché -Priorisation et segmentation au niveau des comptes et des groupes d'acheteurs -Activations d'audience automatisées à travers la publicité, l'email, le web et les outils de vente -Orchestration des flux de travail intégrée aux plateformes CRM et d'automatisation marketing -Rapports axés sur l'engagement des comptes, l'influence sur le pipeline et l'impact sur les revenus Les cas d'utilisation courants incluent le marketing basé sur les comptes (ABM/ABX), la génération de demande basée sur l'intention, le suivi des prospects entrants, l'accélération du pipeline et l'alignement marketing et ventes autour de modèles de qualification de comptes partagés. 6sense Revenue Marketing est conçu pour soutenir l'exécution marketing axée sur les revenus plutôt que l'optimisation du volume de leads. En alignant les données d'intention d'achat, la priorisation prédictive et l'activation multicanal sur une seule plateforme, il aide les organisations à mesurer l'efficacité du marketing en fonction de la progression des comptes et de la contribution au pipeline au lieu des métriques d'engagement de surface. **Average Rating:** 4.2/5.0 **Total Reviews:** 1,457 #### How Do G2 Users Rate 6sense Revenue Marketing? - **the product a-t-il été un bon partenaire commercial?:** 8.8/10 (Category avg: 9.3/10) - **Disponibilité des données de contact:** 7.5/10 (Category avg: 8.6/10) - **Disponibilité des données de compte:** 8.0/10 (Category avg: 8.8/10) - **Quel est le retour sur investissement estimé par votre organisation pour the product (délai de rentabilité en mois)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind 6sense Revenue Marketing? - **Vendeur:** [6sense](https://www.g2.com/fr/sellers/6sense) - **Site Web de l'entreprise:** www.6sense.com - **Année de fondation:** 2013 - **Emplacement du siège social:** San Francisco, CA - **Twitter:** @6senseInc 16,911 abonnés Twitter - **Page LinkedIn®:** [www.linkedin.com](https://www.g2.com/fr/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f878e074ce08af240ccf2d7686f8d0354b1eb43cda29c97a85bc1341f9d67152&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3677944%2F&secure%5Burl_type%5D=linkedin_company_website) 1,653 employés sur LinkedIn® #### Who Uses This Product? - **Who Uses This:** Responsable de compte, Représentant du développement des ventes - **Top Industries:** Logiciels informatiques, Technologie de l'information et services - **Company Size:** 52% Medium, 37% Large #### What Do G2 Reviewers Say About 6sense Revenue Marketing? _AI-generated summary from verified user reviews_ ##### Pros - Les utilisateurs apprécient les **données d'intention perspicaces** de 6sense, améliorant les stratégies publicitaires et rationalisant la segmentation des comptes. - Les utilisateurs apprécient la **facilité d'utilisation** de 6sense Revenue Marketing, permettant une configuration fluide des segments et des alertes. - Les utilisateurs apprécient les **fonctionnalités avancées de ciblage** de 6sense Revenue Marketing, améliorant l'efficacité des campagnes et l'engagement du public. - Les utilisateurs apprécient les **fonctionnalités de génération de leads faciles à utiliser** de 6sense, fournissant des informations cruciales pour des campagnes réussies. - Les utilisateurs apprécient la **visibilité claire du parcours d'achat** que 6sense offre, aidant au placement stratégique des publicités. ##### Cons - Les utilisateurs sont confrontés à une **courbe d'apprentissage abrupte** avec 6sense Revenue Marketing, ayant des difficultés avec la configuration et l'interprétation des données. - Les utilisateurs rencontrent souvent une **courbe d'apprentissage abrupte** et des performances lentes, ce qui rend difficile la maximisation des avantages de la plateforme. - Les utilisateurs trouvent la **difficulté d'apprentissage** significative, avec des défis dans la compréhension et la navigation de la taxonomie détaillée et de l'interface utilisateur. - Les utilisateurs ont du mal avec la **complexité de l'installation** , nécessitant un investissement de temps considérable avant de ressentir la valeur de 6sense. - Les utilisateurs trouvent que les **fonctionnalités manquantes** rendent la configuration complexe et limitent la visibilité sur l'engagement individuel pour un contact efficace. #### What Are Recent G2 Reviews of 6sense Revenue Marketing? **["Informations puissantes sur les intentions pour un meilleur ciblage—Avec une courbe d'apprentissage"](https://www.g2.com/fr/survey_responses/6sense-revenue-marketing-review-12855137)** **Rating:** 4.5/5.0 stars _— Arpit M._ [Read full review](https://www.g2.com/fr/survey_responses/6sense-revenue-marketing-review-12855137) **["Données d'intention qui transforment la priorisation des comptes"](https://www.g2.com/fr/survey_responses/6sense-revenue-marketing-review-13162435)** **Rating:** 4.0/5.0 stars _— Deepak K._ [Read full review](https://www.g2.com/fr/survey_responses/6sense-revenue-marketing-review-13162435) ### [6sense Sales Intelligence](https://www.g2.com/es/products/6sense-sales/reviews) 6sense Sales Intelligence es una solución de tecnología de ingresos impulsada por IA diseñada para ayudar a los equipos de ventas B2B a identificar cuentas en el mercado, comprender la intención del comprador y atraer prospectos con el mensaje correcto en el momento exacto. Posicionado como parte de la plataforma más amplia 6sense Revenue AI, equipa a los vendedores con datos profundos, conocimientos predictivos y flujos de trabajo automatizados que mejoran drásticamente la calidad del pipeline y la eficiencia de conversión. Basándose en billones de señales de compradores recopiladas diariamente, 6sense analiza el comportamiento de intención, firmografía, tecnografía y patrones de compromiso para identificar las cuentas más listas para comprar y las acciones que los vendedores deben tomar para influir en su viaje. En el núcleo de la plataforma se encuentra un acceso robusto a la inteligencia de empresas y contactos. Sales Intelligence proporciona perfiles enriquecidos, incluidos correos electrónicos verificados, números de teléfono y atributos detallados de la cuenta. Los usuarios pueden emplear herramientas como Búsqueda de Empresas y Personas, Constructor de Listas y Alertas de Ventas para centrarse rápidamente en oportunidades de alto valor. El sistema basado en créditos de la plataforma permite a los equipos desbloquear y exportar datos relevantes según sea necesario, haciéndolo escalable para organizaciones de ventas de diferentes tamaños y modelos operativos. Donde 6sense se diferencia es en sus capacidades predictivas. Usando su motor propietario 6AI, la plataforma puntúa y prioriza cuentas basándose en la etapa de compra, la intención de comportamiento y la probabilidad de conversión. Este modelado predictivo ayuda a los vendedores a enfocar sus esfuerzos donde más importan, reduciendo el tiempo dedicado a contactos no calificados. La solución también integra inteligencia directamente en los flujos de trabajo de los vendedores a través de funciones como Sales Copilot, flujos de trabajo inteligentes y acciones recomendadas por IA, asegurando que los equipos de ventas reciban información contextualmente relevante sin cambiar de herramientas. Los equipos de ventas se benefician de integraciones sin problemas con los principales CRM, plataformas de compromiso de ventas y herramientas de automatización de marketing, lo que permite una activación fluida a través de canales. Las señales de compra en tiempo real y las alertas automatizadas ayudan a los vendedores a atraer prospectos antes en el viaje, a menudo antes de que los competidores siquiera se den cuenta de que se está formando un acuerdo. Este modelo de compromiso proactivo se refuerza con informes detallados y paneles de control, proporcionando una visibilidad clara del progreso de la cuenta y el impacto en los ingresos. En general, 6sense Sales Intelligence empodera a los equipos de ingresos para ir más allá de los enfoques tradicionales basados en leads y adoptar una estrategia más eficiente centrada en cuentas. Con datos profundos, IA avanzada y toma de decisiones automatizada, transforma cómo los vendedores priorizan el contacto, personalizan el compromiso y aceleran los acuerdos, ayudando en última instancia a las organizaciones a ganar más oportunidades con menos esfuerzo manual. **Average Rating:** 3.9/5.0 **Total Reviews:** 1,033 #### How Do G2 Users Rate 6sense Sales Intelligence? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.6/10 (Category avg: 9.3/10) - **Disponibilidad de datos de contacto:** 6.6/10 (Category avg: 8.6/10) - **Disponibilidad de datos de la cuenta:** 7.2/10 (Category avg: 8.8/10) - **¿Cuál es el ROI estimado de su organización en the product (período de recuperación en meses)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind 6sense Sales Intelligence? - **Vendedor:** [6sense](https://www.g2.com/es/sellers/6sense) - **Sitio web de la empresa:** www.6sense.com - **Año de fundación:** 2013 - **Ubicación de la sede:** San Francisco, CA - **Twitter:** @6senseInc 16,911 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f878e074ce08af240ccf2d7686f8d0354b1eb43cda29c97a85bc1341f9d67152&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3677944%2F&secure%5Burl_type%5D=linkedin_company_website) 1,653 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Ejecutivo de Cuentas, Representante de Desarrollo de Ventas - **Top Industries:** Software de Computadora, Tecnología de la información y servicios - **Company Size:** 49% Medium, 37% Large #### What Do G2 Reviewers Say About 6sense Sales Intelligence? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios valoran las **capacidades mejoradas de generación de leads** de 6sense, simplificando significativamente la prospección y la gestión de territorios. - Los usuarios valoran los **datos de intención precisos** de 6sense, proporcionando una ventaja competitiva en la comprensión de los clientes potenciales. - Los usuarios destacan las **señales de intención de compra** en 6sense, proporcionando valiosos conocimientos para dirigir los leads de manera efectiva. - Los usuarios valoran las capacidades de **prospectiva perspicaz** de 6sense, que agilizan sus esfuerzos de ventas y aumentan la productividad. - Los usuarios valoran la **facilidad de uso** de 6sense Sales Intelligence, apreciando su navegación intuitiva y acceso centralizado a los datos. ##### Cons - Los usuarios informan de **datos inexactos** , citando altas tasas de rebote debido a información de contacto incorrecta que afecta los esfuerzos de comunicación. - Los usuarios encuentran que la **calidad de los datos es deficiente** en 6sense, lo que lleva a depender de la prospección manual y causa ineficiencias. - Los usuarios informan de problemas significativos de **precisión** con 6sense, citando falsos positivos e información de contacto incorrecta con frecuencia. - Los usuarios encuentran la **dificultad de aprendizaje** desafiante, especialmente para los recién llegados, debido a la complejidad de la herramienta y la interfaz de usuario. - Los usuarios están frustrados con la **baja calidad de los leads** de 6sense, a menudo encontrando falsos positivos y leads improductivos. #### What Are Recent G2 Reviews of 6sense Sales Intelligence? **["La inteligencia de ventas de 6sense ayuda a priorizar cuentas en el mercado y a construir un pipeline de mayor calidad."](https://www.g2.com/es/survey_responses/6sense-sales-intelligence-review-12555167)** **Rating:** 4.0/5.0 stars _— Derrick V._ [Read full review](https://www.g2.com/es/survey_responses/6sense-sales-intelligence-review-12555167) **["Claridad en las Intenciones de Compra que Hacen el Prospecto Más Eficiente"](https://www.g2.com/es/survey_responses/6sense-sales-intelligence-review-13185725)** **Rating:** 5.0/5.0 stars _— Quinton M._ [Read full review](https://www.g2.com/es/survey_responses/6sense-sales-intelligence-review-13185725) ### [LinkedIn Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews) LinkedIn Sales Navigator is the best version of LinkedIn for salespeople. Sales Navigator makes it simple to establish and grow relationships with prospects and customers by helping you tap into the full power of LinkedIn, the world’s largest professional network of 860M + members, 60M + companies, and 200 countries and territories. **Average Rating:** 4.4/5.0 **Total Reviews:** 2,174 #### How Do G2 Users Rate LinkedIn Sales Navigator? - **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.4/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.7/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind LinkedIn Sales Navigator? - **Seller:** [LinkedIn](https://www.g2.com/sellers/linkedin) - **Year Founded:** 2003 - **HQ Location:** Sunnyvale, CA - **Twitter:** @LinkedIn 1,831,939 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=decb61700e520517627441e163dacb768f00df0ddc5921e3fc96f217b5e8df8f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1337%2F&secure%5Burl_type%5D=linkedin_company_website) 23,539 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Sales Development Representative - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 48% Medium, 33% Small #### What Do G2 Reviewers Say About LinkedIn Sales Navigator? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **efficient lead generation** capabilities of LinkedIn Sales Navigator, continuously discovering new opportunities for growth. - Users find LinkedIn Sales Navigator to be **very easy to use** , appreciating its navigability and essential features for prospecting. - Users are impressed by the **advanced search features** of LinkedIn Sales Navigator, enhancing their prospecting and outreach efficiency. - Users value the **effective contact discovery** of LinkedIn Sales Navigator, streamlining outreach to key decision makers. - Users appreciate the **detailed filters and insights** in LinkedIn Sales Navigator, enhancing lead generation and prospecting efficiency. ##### Cons - Users find LinkedIn Sales Navigator **occasionally expensive** and suggest lower pricing options for better accessibility. - Users are frustrated by the **missing export features** in Sales Navigator, complicating efforts to manage leads effectively. - Users find the **learning curve steep** with LinkedIn Sales Navigator, needing time to navigate its complex features. - Users face **integration issues** with LinkedIn Sales Navigator, complicating data export and CRM connections. - Users find the **frustrating user experience** related to the interface and functioning limits effective utilization of Sales Navigator. #### What Are Recent G2 Reviews of LinkedIn Sales Navigator? **["Advanced Lead Targeting and Relationship Insights in One Powerful Platform"](https://www.g2.com/survey_responses/linkedin-sales-navigator-review-12930747)** **Rating:** 4.5/5.0 stars _— Karthick P._ [Read full review](https://www.g2.com/survey_responses/linkedin-sales-navigator-review-12930747) **["Easy Company Targeting and Persona Filters to Reach Decision Makers Faster"](https://www.g2.com/survey_responses/linkedin-sales-navigator-review-12783346)** **Rating:** 4.5/5.0 stars _— Matthew W._ [Read full review](https://www.g2.com/survey_responses/linkedin-sales-navigator-review-12783346) #### What Are G2 Users Discussing About LinkedIn Sales Navigator? - [Can you explain how to utilize LinkedIn Sales Navigator's lead recommendation feature for targeted sales outreach?](https://www.g2.com/discussions/can-you-explain-how-to-utilize-linkedin-sales-navigator-s-lead-recommendation-feature-for-targeted-sales-outreach) - 5 comments, 2 upvotes - [What is LinkedIn Sales Navigator used for?](https://www.g2.com/discussions/what-is-linkedin-sales-navigator-used-for) - 6 comments - [What is Sales Navigator for?](https://www.g2.com/discussions/what-is-sales-navigator-for) - 2 comments, 1 upvote - [Does LinkedIn Premium include sales navigator?](https://www.g2.com/discussions/does-linkedin-premium-include-sales-navigator) - 2 comments, 2 upvotes - [What is the difference between LinkedIn and sales navigator?](https://www.g2.com/discussions/what-is-the-difference-between-linkedin-and-sales-navigator) - 2 comments ### [Qualified](https://www.g2.com/products/qualified/reviews) Qualified is the Agentic Marketing platform for B2B companies around the world. Headquartered in San Francisco, Qualified is built to modernize and maximize inbound pipeline generation with Piper the AI SDR Agent. Piper autonomously engages website visitors, captures leads, and converts them into pipeline with zero human intervention. With Piper, Qualified is transforming pipeline generation as we know it today. Your website is the front door to your business and the pinnacle of pipeline generation, but what happens when interested buyers want to learn more? They submit a web form and move on. Those leads get added to a queue for an inbound Sales Development Rep (SDR) to follow up with and nurture to pipeline for your sales team. How long does it take for an inbound lead to hear back? It can take hours, if not days. In the world of sales and marketing, speed is crucial as 78% of buyers go with the vendor that responds to them first. The problem is it's impossible to respond quickly with the current process because it's painfully manual, time intensive, and it relies on limited human capacity. But it doesn’t have to be this way. In the age of AI, we can put pipeline generation on autopilot. Meet Piper the AI SDR Agent. She operates across your entire inbound motion and works tirelessly to convert qualified buyers into pipeline, 24x7. Piper knows everything about your buyers. She profiles every website visitor to understand whether they're qualified and where they are in the buying journey then works toward her conversion goals. Piper also turns every touchpoint on your website into an opportunity for conversion with live chat, meeting booking, and personalized marketing offers. What's more, Piper works the inbox to send fast, personalized follow up and nurture emails to each and every lead. Hundreds of the world’s leading brands—including Crunchbase, Demandbase, Greenhouse, Plaid, and Suse—have hired Piper the AI SDR Agent to grow their inbound pipeline and are seeing real tangible business results. **Average Rating:** 5.0/5.0 **Total Reviews:** 1,525 #### How Do G2 Users Rate Qualified? - **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.3/10) - **Contact Data Availability:** 9.4/10 (Category avg: 8.6/10) - **Account Data Availability:** 9.4/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 9.4/10 (Category avg: 10/10) #### Who Is the Company Behind Qualified? - **Seller:** [Salesforce](https://www.g2.com/sellers/salesforce) - **Company Website:** www.salesforce.com - **Year Founded:** 1999 - **HQ Location:** San Francisco, CA - **Twitter:** @salesforce 579,511 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c04f36289ca03aeff007197f1d9e74e925e328ed6bcfaff98911c78b3ab382f7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3185%2F&secure%5Burl_type%5D=linkedin_company_website) 83,223 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Marketing Operations Manager, Sales Development Representative - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 67% Medium, 21% Large #### What Do G2 Reviewers Say About Qualified? _AI-generated summary from verified user reviews_ ##### Pros - Users commend the **exceptional customer support** provided by Qualified, enhancing implementation and ongoing value significantly. - Users find the **dedicated support and visibility** from Qualified invaluable for successful implementation and ongoing optimization. - Users commend Qualified for its **user-friendly interface and innovative features** that enhance lead qualification and engagement. - Users value the **ease of use** of Qualified, making integration and maximizing feature benefits seamless and efficient. - Users value the **exceptional customer service** , feeling supported by dedicated team members during implementation and beyond. ##### Cons - Users struggle with the **learning curve** of Qualified, particularly regarding usability and intuitiveness in various areas. - Users find the **missing features** in Qualified limit functionality, affecting data extraction and user experience. - Users note a **steep learning curve** for using Qualified effectively, though support helps ease the transition. - Users desire more **customization options** for graphic elements and experience-specific shortcuts to enhance user interaction. - Users find the **complexity** of routing rules and setup challenging, requiring significant time and support for mastery. #### What Are Recent G2 Reviews of Qualified? **["Intuitive Chat Experiences with Powerful AI SDR and Exceptional Support"](https://www.g2.com/survey_responses/qualified-review-13183739)** **Rating:** 5.0/5.0 stars _— Stephanie A._ [Read full review](https://www.g2.com/survey_responses/qualified-review-13183739) **["Outstanding AI SDR Platform with Measurable Results"](https://www.g2.com/survey_responses/qualified-review-13144765)** **Rating:** 5.0/5.0 stars _— Kekul S._ [Read full review](https://www.g2.com/survey_responses/qualified-review-13144765) #### What Are G2 Users Discussing About Qualified? - [What is Qualified used for?](https://www.g2.com/discussions/what-is-qualified-used-for) - [What skills does a software developer need in 2020?](https://www.g2.com/discussions/what-skills-does-a-software-developer-need-in-2020) - [What qualities do you need to be a software developer?](https://www.g2.com/discussions/what-qualities-do-you-need-to-be-a-software-developer) - [What is qualified io?](https://www.g2.com/discussions/what-is-qualified-io) ### [Lead Forensics](https://www.g2.com/es/products/lead-forensics/reviews) En el mundo acelerado de hoy, el compromiso en tiempo real de humano a humano es crucial. ¿Sabías que el 84% de los compradores B2B compran a la primera organización con la que interactúan? Sin embargo, muchas empresas B2B luchan por reaccionar rápidamente a las oportunidades. Lead Forensics cambia el juego, permitiendo a las empresas interactuar con los visitantes de su sitio web B2B más rápido que nunca, justo cuando están más comprometidos, mientras visitan tu sitio web. Lead Forensics proporciona toda la inteligencia necesaria para iniciar conversaciones valiosas, relevantes y significativas en tiempo real. Identifica quiénes son los visitantes de tu sitio web B2B, de dónde vienen, qué están mirando y su etapa en tu canal de ventas. Dirige las oportunidades directamente a un Gerente de Cuenta para deleitar a los prospectos B2B con un compromiso proactivo. Dirige a los prospectos B2B existentes a su representante de ventas y alimenta la automatización de marketing con nuevos prospectos B2B altamente comprometidos. Con Lead Forensics, descubre el potencial del 98% de los visitantes de tu sitio web B2B que nunca se comunican contigo. Establecida en 2009, Lead Forensics opera a nivel global con más de 60,000 usuarios en todo el mundo. Nuestro equipo de más de 400 especialistas dedicados en SaaS está en Scottsdale, Atlanta, Portsmouth, Bournemouth y Bristol. Lead Forensics posee completamente nuestra base de datos de IP coincidentes, nuestras joyas de la corona, lo que nos distingue al proporcionar el máximo valor a cada cliente. Nuestra base de datos puede identificar millones de direcciones IP y contactos B2B, asegurando la más alta calidad de datos en la industria. Debido a que poseemos nuestra base de datos, todos los datos son rigurosamente limpiados y pasan por procesos de verificación intensivos. Lo que está bajo el capó importa, y en comparaciones lado a lado, Lead Forensics ofrece la más alta calidad y volumen de visitantes de sitios web B2B coincidentes. Nuestro panel de control intuitivo para el usuario ofrece detalles granulares e informes perspicaces. ¿El resultado? Una solución en la que nuestros clientes pueden confiar, con un ROI comprobado y un compromiso de ofrecer inteligencia de visitantes de sitios web B2B líder en la industria que ayuda a nuestros clientes a crecer. **Average Rating:** 4.4/5.0 **Total Reviews:** 1,148 #### How Do G2 Users Rate Lead Forensics? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.8/10 (Category avg: 9.3/10) - **Disponibilidad de datos de contacto:** 8.1/10 (Category avg: 8.6/10) - **Disponibilidad de datos de la cuenta:** 8.7/10 (Category avg: 8.8/10) - **¿Cuál es el ROI estimado de su organización en the product (período de recuperación en meses)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Lead Forensics? - **Vendedor:** [Lead Forensics](https://www.g2.com/es/sellers/lead-forensics) - **Sitio web de la empresa:** www.leadforensics.com - **Año de fundación:** 2009 - **Ubicación de la sede:** London - **Twitter:** @LeadForensics 6,413 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0d6229993a3fd8a5ebf14d44e74c81230f39240773976abb6493b4fc2d27d994&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2517220%2F&secure%5Burl_type%5D=linkedin_company_website) 799 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Gerente de Marketing, Gerente de Desarrollo de Negocios - **Top Industries:** Software de Computadora, Tecnología de la información y servicios - **Company Size:** 59% Small, 35% Medium #### What Do G2 Reviewers Say About Lead Forensics? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios destacan la **facilidad de uso** de Lead Forensics, enfatizando su configuración sencilla y funcionalidad confiable. - Los usuarios valoran las **capacidades de generación de leads** de Lead Forensics, mejorando la visibilidad de ventas y la efectividad del marketing. - Los usuarios aprecian el **soporte útil** de los Gerentes de Cuenta, mejorando su experiencia y maximizando los beneficios de la plataforma. - Los usuarios elogian el **sobresaliente soporte al cliente** de Lead Forensics, destacando su amabilidad y capacidad de respuesta. - Los usuarios valoran la **visibilidad en tiempo real** de las búsquedas y visitas al sitio web de clientes potenciales, mejorando sus estrategias de marketing. ##### Cons - Los usuarios informan de **mala calidad de los leads** , con problemas como direcciones de correo electrónico incorrectas y leads internacionales irrelevantes que afectan la usabilidad. - Los usuarios experimentan **información faltante** que limita la comprensión de los orígenes de los visitantes y las razones de su compromiso. - Los usuarios a menudo enfrentan **contactos desactualizados** , ya que las direcciones de correo electrónico y los números de teléfono pueden no ser precisos o relevantes. - Los usuarios experimentan desafíos con **información incorrecta** , lo que lleva a oportunidades perdidas y problemas de comunicación con los clientes. - Los usuarios encuentran las **características faltantes** de Lead Forensics limitantes, particularmente en lo que respecta a la identificación de contactos y las restricciones de acceso. #### What Are Recent G2 Reviews of Lead Forensics? **["Lead Forensics ayuda a identificar visitantes con alta intención y a aumentar la efectividad de las campañas."](https://www.g2.com/es/survey_responses/lead-forensics-review-11074275)** **Rating:** 4.5/5.0 stars _— Jake H._ [Read full review](https://www.g2.com/es/survey_responses/lead-forensics-review-11074275) **["Lead Forensics hace que la prospección sea dirigida y eficiente con un excelente soporte"](https://www.g2.com/es/survey_responses/lead-forensics-review-13089043)** **Rating:** 5.0/5.0 stars _— Charly K._ [Read full review](https://www.g2.com/es/survey_responses/lead-forensics-review-13089043) #### What Are G2 Users Discussing About Lead Forensics? - [¿Para qué se utiliza Lead Forensics?](https://www.g2.com/es/discussions/what-is-lead-forensics-used-for) ### [Seamless (formally Seamless.AI)](https://www.g2.com/products/seamless-formally-seamless-ai/reviews) Seamless is a real-time B2B search engine for contact data that provides verified emails, cell phone numbers and sales insights to find, connect and close your next big deal. Our platform includes 1.7B+ Contacts and 150M Company Profiles researched, including Buyer Intent, Job Changes and Data Enrichment, all powered by AI to ensure you always have the most accurate data possible. Our sales intelligence and lead intelligence tool is used by over 1,000,000 users across the globe to automate the tedious process of list building. Our integrations include all of your favorite CRMs, like Salesforce, HubSpot, Salesloft, Outreach, Pipedrive, and more. **Average Rating:** 4.4/5.0 **Total Reviews:** 5,349 #### How Do G2 Users Rate Seamless (formally Seamless.AI)? - **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.5/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.4/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Seamless (formally Seamless.AI)? - **Seller:** [Seamless](https://www.g2.com/sellers/seamless-803b0bbf-7ae7-470b-ba27-72e05602ad0d) - **Company Website:** www.seamless.ai - **Year Founded:** 2015 - **HQ Location:** Columbus, Ohio - **Twitter:** @SeamlessAI 25,330 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 13 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, CEO - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 64% Small, 29% Medium #### What Do G2 Reviewers Say About Seamless (formally Seamless.AI)? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **contact information accessibility** of Seamless, enhancing lead generation and prospecting efficiency. - Users find Seamless to be **extremely user-friendly** , appreciating its quick setup and effective CRM integration. - Users appreciate the **accuracy and speed** of Seamless.AI in generating high-quality leads for effective sales outreach. - Users praise the **data accuracy** of Seamless.AI, noting it significantly improves lead generation and outreach effectiveness. - Users value the **accuracy of information** provided by Seamless, enhancing their lead generation and outreach efficiency. ##### Cons - Users report **inaccurate data** with Seamless, particularly with phone numbers and mixed results from searches. - Users find that **outdated contacts** lead to inefficiencies and require extra steps to ensure data quality. - Users find the **outdated information** on Seamless can lead to inaccurate searches and missing contact details. - Users highlight the need for improved **data accuracy** , as current results can be inconsistent and unreliable. - Users feel that Seamless is **expensive** , especially for small to medium businesses seeking personalized packages. #### What Are Recent G2 Reviews of Seamless (formally Seamless.AI)? **["Use seamless.ai for lead Generation "](https://www.g2.com/survey_responses/seamless-review-10011949)** **Rating:** 5.0/5.0 stars _— Kartik M._ [Read full review](https://www.g2.com/survey_responses/seamless-review-10011949) **["High-Quality Verified Data, Easy Interface, and Great Value with Seamless.ai"](https://www.g2.com/survey_responses/seamless-formally-seamless-ai-review-13079465)** **Rating:** 5.0/5.0 stars _— Gemma Serenity G._ [Read full review](https://www.g2.com/survey_responses/seamless-formally-seamless-ai-review-13079465) #### What Are G2 Users Discussing About Seamless (formally Seamless.AI)? - [What is Seamless.ai used for?](https://www.g2.com/discussions/what-is-seamless-ai-used-for) - 4 comments, 2 upvotes - [What is seamless software?](https://www.g2.com/discussions/seamless-ai-what-is-seamless-software) - 1 comment - [Is seamless Ai legal?](https://www.g2.com/discussions/is-seamless-ai-legal) - 4 comments - [How much is seamless AI?](https://www.g2.com/discussions/how-much-is-seamless-ai) - 1 comment - [What does seamless AI do?](https://www.g2.com/discussions/what-does-seamless-ai-do) - 4 comments ### [Apollo.io](https://www.g2.com/products/apollo-io/reviews) Apollo.io is an AI-powered go-to-market (GTM) platform that helps revenue teams find, engage, and manage B2B buyers across the entire sales cycle. Apollo.io is the company behind the industry’s first fully agentic GTM platform, transforming how revenue teams execute. Going beyond automation, Apollo’s intelligent agents actively drive results across the entire sales funnel – from prospecting to deal management – all in one place. Trusted by millions of users and hundreds of thousands of companies – including Anthropic, Autodesk, and Docusign – Apollo is making world-class go-to-market simple, intelligent, and accessible for all. Apollo serves sales development representatives, account executives, sales leaders, revenue operations, and marketing teams at B2B organizations of various sizes. Teams use Apollo to build and maintain target account lists, orchestrate outbound and inbound motions, manage opportunities, and understand which activities lead to qualified pipeline and closed revenue. Key capabilities include: Data and targeting: Access to a large B2B database with company and contact details, including firmographic, technographic, and buyer signal data, so users can define ideal customer profiles and create precise segments for outreach. Prospecting and enrichment: Tools to search, filter, and save prospect lists, plus enrichment workflows that keep contact and account records up to date in Apollo and connected systems such as CRM. Sales engagement: Multi-step, multi-channel sequences for email, calls, and tasks that standardize how reps follow up with prospects, with controls for timing, throttling, and deliverability. Agentic and AI-assisted workflows: Intelligent agents and AI features that help with account research, lead scoring, message generation, and next-step recommendations so reps can prioritize and personalize at scale. Deal and activity management: Basic CRM-style functionality for tracking opportunities, stages, activities, and notes, giving teams a single view of pipeline health and sales performance. By combining data, engagement, and deal execution in one platform, Apollo is designed to reduce the number of disconnected tools in a typical GTM stack and provide a consistent workflow for building pipeline and managing deals. This helps organizations improve data quality, increase seller productivity, and run more structured, measurable go-to-market programs. **Average Rating:** 4.7/5.0 **Total Reviews:** 9,363 #### How Do G2 Users Rate Apollo.io? - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.4/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.5/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Apollo.io? - **Seller:** [Apollo.io](https://www.g2.com/sellers/apollo-io) - **Company Website:** www.apollo.io - **Year Founded:** 2015 - **HQ Location:** San Francisco, CA - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cd66144fa663d2dd3c2508a803817bd944c2b55318e4c7961b7f099adc28bac4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fapollo-io%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Business Development Manager - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 67% Small, 29% Medium #### What Do G2 Reviewers Say About Apollo.io? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of Apollo.io, enjoying a simple interface that streamlines their workflow. - Users highlight Apollo.io for its **streamlined lead generation** , enhancing accessibility and efficiency in sales prospecting. - Users value the **comprehensive database and seamless automation** of Apollo.io for efficient prospecting and support. - Users appreciate the **mass automation and personalization** features of Apollo.io, significantly enhancing their outreach efficiency. - Users value the **time-saving automation** of Apollo.io, streamlining outreach and enhancing overall productivity. ##### Cons - Users find the **limited CRM integration** options frustrating, wishing for more features in the basic plan. - Users experience **inaccurate data** on Apollo.io, requiring manual verification and leading to unreliable contact information. - Users find the **learning curve steep** and the UI clunky, making effective navigation challenging. - Users find Apollo.io's **limited features** restrictive, particularly regarding CRM integrations and sequence allowances in cheaper plans. - Users experience **data inaccuracy** with Apollo.io, finding outdated or incorrect contact information hampers effective outreach efforts. #### What Are Recent G2 Reviews of Apollo.io? **["Sales Development Representative"](https://www.g2.com/survey_responses/apollo-io-review-8798250)** **Rating:** 5.0/5.0 stars _— Aravind D._ [Read full review](https://www.g2.com/survey_responses/apollo-io-review-8798250) **["Apollo.io Supercharges Prospecting with Powerful Data, Sequencing, and CRM Integration"](https://www.g2.com/survey_responses/apollo-io-review-13134727)** **Rating:** 5.0/5.0 stars _— Sanskar M._ [Read full review](https://www.g2.com/survey_responses/apollo-io-review-13134727) #### What Are G2 Users Discussing About Apollo.io? - [What unique capabilities does Apollo.io offer for streamlining sales and marketing workflows?](https://www.g2.com/discussions/what-unique-capabilities-does-apollo-io-offer-for-streamlining-sales-and-marketing-workflows) - 3 comments, 2 upvotes - [What is Apollo.io used for?](https://www.g2.com/discussions/apollo-io-what-is-apollo-io-used-for) - 6 comments, 3 upvotes - [How do I remove my information from Apollo io?](https://www.g2.com/discussions/how-do-i-remove-my-information-from-apollo-io) - 4 comments, 1 upvote - [Is Apollo IO free?](https://www.g2.com/discussions/is-apollo-io-free) - 11 comments, 6 upvotes - [What is Apollo io?](https://www.g2.com/discussions/what-is-apollo-io) - 3 comments, 1 upvote ### [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) Demandbase is the leading, enterprise-grade account-based GTM platform for sales and marketing teams designed to make every moment and every dollar count. Since creating the category in 2013, we have been pioneering technologies to sharpen revenue teams’ ability to confidently deliver the right message to the right customers at the right time. Powered by industry-leading data, our transparent and tunable AI-enhanced model, and integrations that meet your tech stack where it is, Demandbase helps you to take meaningful action confidently and efficiently. We know that there’s no such thing as ‘one-size- fits-all’ account-based marketing and sales. That’s why we built our platform to be flexible, easily handling dynamic GTM motions, nuanced business rules, and diverse integrations that others struggle with. Demandbase One™ is your account-based GTM command center, powering your entire revenue stack. Our AI-driven engine unifies first and third-party data, streamlines cross-channel execution, and connects the tools in your stack with the same data, insights, and workflows to accelerate your revenue. **Average Rating:** 4.4/5.0 **Total Reviews:** 1,941 #### How Do G2 Users Rate Demandbase One? - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.3/10) - **Contact Data Availability:** 7.5/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.2/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Demandbase One? - **Seller:** [Demandbase](https://www.g2.com/sellers/demandbase) - **Company Website:** www.demandbase.com - **Year Founded:** 2005 - **HQ Location:** San Francisco, CA - **Twitter:** @Demandbase 21,346 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fbd6df6ae02e0de4dfedb3f639579bc9dbe447eab6e09932935521ae69a2dba8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F89759%2F&secure%5Burl_type%5D=linkedin_company_website) 987 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Business Development Representative - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 48% Medium, 32% Large #### What Do G2 Reviewers Say About Demandbase One? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **ease of use** of Demandbase One, enhancing efficiency in building targeted custom audiences effortlessly. - Users value the **comprehensive datasets** of Demandbase One, enhancing targeted marketing and audience engagement strategies. - Users value the **comprehensive toolset** of Demandbase One, enhancing account targeting and analytics for effective ABM strategy. - Users value the **unified data and seamless integrations** of Demandbase One, enhancing their marketing and sales efforts significantly. - Users value the **insightful intent data** from Demandbase One for fast and effective account targeting and decision making. ##### Cons - Users face a **steep learning curve** with Demandbase One, making it challenging to utilize all features effectively. - Users find the **steep learning curve** of Demandbase One frustrating, requiring more training to maximize its features. - Users find the **steep learning curve** of Demandbase One challenging, particularly for new or smaller teams lacking expertise. - Users find the **learning difficulty** of Demandbase One challenging, particularly for those lacking technical skills. - Users find the **navigation unintuitive** , making it challenging to navigate and manage campaigns effectively. #### What Are Recent G2 Reviews of Demandbase One? **["Demandbase One: Powerful Targeting, Intent Insights, and Account-Level Visibility"](https://www.g2.com/survey_responses/demandbase-one-review-12742698)** **Rating:** 4.0/5.0 stars _— Nijat I._ [Read full review](https://www.g2.com/survey_responses/demandbase-one-review-12742698) **["Powerful Intent Data and Account Insights for B2B Account Prioritization"](https://www.g2.com/survey_responses/demandbase-one-review-12823589)** **Rating:** 4.5/5.0 stars _— Himanshu J._ [Read full review](https://www.g2.com/survey_responses/demandbase-one-review-12823589) #### What Are G2 Users Discussing About Demandbase One? - [As a beginner, how do I effectively use Demandbase One's account-based marketing feature for targeted campaigns?](https://www.g2.com/discussions/as-a-beginner-how-do-i-effectively-use-demandbase-one-s-account-based-marketing-feature-for-targeted-campaigns) - 1 upvote - [What is Demandbase ABM/ABX Cloud used for?](https://www.g2.com/discussions/what-is-demandbase-abm-abx-cloud-used-for) - [What does Insideview Data Integrity do?](https://www.g2.com/discussions/what-does-insideview-data-integrity-do) - [What is the use of Insideview Data Integrity?](https://www.g2.com/discussions/what-is-the-use-of-insideview-data-integrity) - [What does inside view do?](https://www.g2.com/discussions/what-does-inside-view-do) ### [GTM Studio - Powered by ZoomInfo](https://www.g2.com/es/products/gtm-studio-powered-by-zoominfo/reviews) Nota: GTM Studio es la versión mejorada de ZoomInfo Marketing y ZoomInfo Operations. GTM Studio es el lienzo de mercado impulsado por IA de ZoomInfo que unifica señales, sistemas y equipos en un espacio de trabajo inteligente para que las acciones se ejecuten automáticamente, no se pierdan momentos y los representantes siempre sepan qué hacer a continuación. Diseñado para equipos de RevOps y marketing, GTM Studio elimina la dispersión de herramientas al conectar CRM, marketing, ventas y datos de terceros en un solo lienzo en vivo, brindando a cada equipo una vista completa y lista para IA de su mercado. En el núcleo de GTM Studio se encuentra el enriquecimiento en cascada incorporado que completa automáticamente los datos de contacto y cuenta faltantes de más de 25 proveedores, por lo que los datos que impulsan cada acción siempre son completos y procesables. Los conocimientos impulsados por IA revelan señales de compra en tiempo real, ayudando a los equipos a responder a compradores en el mercado en menos de cinco minutos, antes de que los competidores hayan siquiera elaborado una lista. Cada conocimiento se basa en tu ICP, por lo que las decisiones de GTM son más rápidas, precisas e informadas. GTM Studio está diseñado para la rapidez en la ejecución. Una biblioteca de acciones preconstruidas, que incluye aceleración de entrada, seguimiento de campeones y desplazamiento competitivo, se puede lanzar con un solo clic, sin tickets, sin soporte de ingeniería y sin esperas. Las acciones personalizadas se pueden diseñar, probar y escalar sin código ni participación de desarrolladores, comprimiendo lo que solía llevar semanas en minutos. Agentes de IA especializados manejan automáticamente el enriquecimiento, la puntuación, el enrutamiento y la creación de mensajes, para que los equipos se concentren en los resultados en lugar de en las operaciones. GTM Studio se integra con las herramientas en las que los equipos de ingresos ya confían: Salesforce, HubSpot, Salesloft, Gong, Slack y más de 50 más, asegurando que las señales fluyan libremente a través de la pila y la ejecución ocurra sin fricciones. Los análisis integrados miden lo que está funcionando en tiempo real, mientras que los flujos de trabajo automatizados y las alertas mantienen a los equipos receptivos a cada cambio en los datos de GTM. El resultado es un movimiento de GTM que funciona por sí solo, donde los equipos de alto rendimiento lanzan más de 50 acciones por trimestre, las campañas de expansión que antes tomaban tres semanas se activan en 30 minutos, y cada vendedor siempre sabe exactamente dónde enfocarse a continuación. **Average Rating:** 4.5/5.0 **Total Reviews:** 3,395 #### How Do G2 Users Rate GTM Studio - Powered by ZoomInfo? - **¿Ha sido the product un buen socio para hacer negocios?:** 9.0/10 (Category avg: 9.3/10) - **Disponibilidad de datos de contacto:** 8.8/10 (Category avg: 8.6/10) - **Disponibilidad de datos de la cuenta:** 8.7/10 (Category avg: 8.8/10) - **¿Cuál es el ROI estimado de su organización en the product (período de recuperación en meses)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind GTM Studio - Powered by ZoomInfo? - **Vendedor:** [ZoomInfo](https://www.g2.com/es/sellers/zoominfo-26a9872a-d61e-4832-ab53-5e972b230706) - **Sitio web de la empresa:** www.zoominfo.com - **Año de fundación:** 2000 - **Ubicación de la sede:** Vancouver, WA - **Twitter:** @ZoomInfo 23,515 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bd618c71d6b4b0acc542c8b46079b4c9423a65a072ce8f8590d4f3ed35e8aebb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzoominfo%2F&secure%5Burl_type%5D=linkedin_company_website) 4,221 empleados en LinkedIn® #### Who Uses This Product? - **Top Industries:** Tecnología de la información y servicios, Software de Computadora - **Company Size:** 63% Medium, 24% Large #### What Do G2 Reviewers Say About GTM Studio - Powered by ZoomInfo? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios valoran los **datos de contacto B2B precisos** y las opciones de filtrado intuitivas, mejorando la prospección dirigida y la eficiencia de las campañas. - Los usuarios aprecian la **precisión de los datos y las señales de intención** , mejorando sus esfuerzos de generación de leads y segmentación de manera efectiva. - Los usuarios encuentran **GTM Studio fácil de usar** , mejorando el enriquecimiento de leads con opciones simples de segmentación y clasificación. - Los usuarios valoran los **datos de contacto B2B fiables y precisos** de GTM Studio, mejorando la segmentación y eficiencia de las campañas. - Los usuarios valoran los **datos de contacto B2B fiables y precisos** ofrecidos por GTM Studio, mejorando su segmentación y la eficiencia de sus campañas. ##### Cons - Muchos usuarios encuentran **los precios demasiado altos** para equipos pequeños, lo que lo hace menos accesible para sus necesidades. - Los usuarios experimentan **inexactitud de datos** , con información desactualizada y datos faltantes para roles específicos que afectan la fiabilidad. - Los usuarios señalan que el **alto precio** puede no ser adecuado para equipos más pequeños con presupuestos limitados. - Los usuarios encuentran la **curva de aprendizaje empinada** inicialmente debido a la complejidad de la plataforma y sus extensas características. - Los usuarios encuentran la **interfaz compleja** de GTM Studio desafiante al principio, requiriendo capacitación para navegar eficazmente. #### What Are Recent G2 Reviews of GTM Studio - Powered by ZoomInfo? **["Plataforma increíble que ayuda a los mercadólogos a cerrar la brecha con su audiencia"](https://www.g2.com/es/survey_responses/gtm-studio-powered-by-zoominfo-review-9742370)** **Rating:** 5.0/5.0 stars _— Usuario verificado en Atención hospitalaria y sanitaria_ [Read full review](https://www.g2.com/es/survey_responses/gtm-studio-powered-by-zoominfo-review-9742370) **["Ejecutivo de Cuentas"](https://www.g2.com/es/survey_responses/gtm-studio-powered-by-zoominfo-review-9414756)** **Rating:** 5.0/5.0 stars _— Alex P._ [Read full review](https://www.g2.com/es/survey_responses/gtm-studio-powered-by-zoominfo-review-9414756) #### What Are G2 Users Discussing About GTM Studio - Powered by ZoomInfo? - [¿Qué impacto ha tenido Chorus de ZoomInfo en la mejora de las conversaciones de ventas y en los conocimientos sobre los clientes?](https://www.g2.com/es/discussions/what-impact-has-chorus-by-zoominfo-had-on-the-enhancement-of-sales-conversations-and-customer-insights) - [¿Para qué se utiliza Chorus.ai?](https://www.g2.com/es/discussions/what-is-chorus-ai-used-for) - [¿Para qué se utiliza ZoomInfo MarketingOS?](https://www.g2.com/es/discussions/what-is-zoominfo-marketingos-used-for) - [What are ZoomInfo scoops?](https://www.g2.com/es/discussions/what-are-zoominfo-scoops) - [What information does ZoomInfo provide?](https://www.g2.com/es/discussions/what-information-does-zoominfo-provide) ### [Amplemarket](https://www.g2.com/es/products/amplemarket/reviews) Al combinar datos premium, compromiso multicanal y conocimientos en tiempo real en una solución sin fisuras, Duo AI Copilot y AI Agent redefinen cómo operan los equipos de ventas modernos. Duo descubre oportunidades ocultas, detecta señales de intención de compra y genera guías personalizadas, empoderando a tus representantes para que se concentren en lo que más importa: construir relaciones y cerrar tratos. Es la fusión perfecta de la precisión de la IA y la intuición humana. Construido sobre una plataforma de ventas todo en uno, los Agentes de Duo AI apoyan todo tu flujo de trabajo de salida, desde la prospección y el compromiso hasta la automatización y la entregabilidad. Lo que incluye la plataforma: - Datos B2B globales para ayudarte a identificar y llegar a tus clientes ideales - Alcance multicanal a través de correo electrónico, teléfono, redes sociales, clonación de voz y más - Personalización integrada para escalar mensajes relevantes y de alta conversión - Superpoderes de IA: Un conjunto de Agentes de IA personalizados que manejan la investigación, las señales de intención y los flujos de trabajo, para que pases menos tiempo preparándote y más tiempo vendiendo **Average Rating:** 4.6/5.0 **Total Reviews:** 638 #### How Do G2 Users Rate Amplemarket? - **¿Ha sido the product un buen socio para hacer negocios?:** 9.3/10 (Category avg: 9.3/10) - **Disponibilidad de datos de contacto:** 8.7/10 (Category avg: 8.6/10) - **Disponibilidad de datos de la cuenta:** 8.6/10 (Category avg: 8.8/10) - **¿Cuál es el ROI estimado de su organización en the product (período de recuperación en meses)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Amplemarket? - **Vendedor:** [Amplemarket](https://www.g2.com/es/sellers/amplemarket) - **Año de fundación:** 2019 - **Ubicación de la sede:** San Francisco, California - **Twitter:** @amplemarket 2,568 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** SDR, Ejecutivo de Cuentas - **Top Industries:** Software de Computadora, Tecnología de la información y servicios - **Company Size:** 44% Small, 43% Medium #### What Do G2 Reviewers Say About Amplemarket? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios valoran la **facilidad de uso** de Amplemarket, disfrutando de su diseño intuitivo y automatización fluida para un alcance eficiente. - Los usuarios aprecian la **facilidad de uso** y la calidad del texto de Amplemarket, mejorando significativamente su experiencia de alcance. - Los usuarios aprecian la **facilidad de uso** y la **integración perfecta** de Amplemarket, mejorando significativamente su experiencia de alcance de ventas. - A los usuarios les encantan las **capacidades de automatización** de Amplemarket, mejorando la eficiencia del alcance y simplificando significativamente la gestión de campañas. - Los usuarios destacan la **generación de leads sin esfuerzo** con Amplemarket, alabando su simplicidad y características de personalización efectivas. ##### Cons - Los usuarios desean **funciones adicionales** en Amplemarket, con solicitudes para editar contactos y mejorar la gestión de secuencias. - Los usuarios encuentran **desafiante la curva de aprendizaje** , sugiriendo una mejor incorporación y guías más claras para los nuevos usuarios. - Los usuarios notan la **mejora necesaria** en las capacidades de integración y la fiabilidad de la automatización de Amplemarket, lo que afecta la experiencia general del usuario. - Los usuarios experimentan **problemas de secuencia** con Amplemarket que obstaculizan la eficiencia del flujo de trabajo y pueden complicar su uso. - Los usuarios critican los **problemas de integración** con los sistemas CRM, destacando limitaciones en la personalización y costos adicionales por características. #### What Are Recent G2 Reviews of Amplemarket? **["Señales increíbles de UX e IA con Duo Copilot"](https://www.g2.com/es/survey_responses/amplemarket-review-13184049)** **Rating:** 4.5/5.0 stars _— Chris F._ [Read full review](https://www.g2.com/es/survey_responses/amplemarket-review-13184049) **["Prospección impulsada por IA que agiliza el alcance y aumenta la eficiencia"](https://www.g2.com/es/survey_responses/amplemarket-review-13129887)** **Rating:** 5.0/5.0 stars _— Jean P._ [Read full review](https://www.g2.com/es/survey_responses/amplemarket-review-13129887) #### What Are G2 Users Discussing About Amplemarket? - [¿Para qué se utiliza amplemarket?](https://www.g2.com/es/discussions/what-is-amplemarket-used-for) ### [Reo.Dev](https://www.g2.com/es/products/reo-dev-reo-dev/reviews) Reo.Dev is an AI-powered Revenue Intelligence Platform built to help DevTool teams unlock hidden revenue opportunities and close deals faster. By capturing real-time buying signals, enriching account data, and delivering AI-driven insights, Reo.Dev ensures your sales and marketing teams focus on the right accounts at the right time - without guesswork. With powerful automation, predictive analytics, and seamless integrations, Reo.Dev eliminates wasted effort and accelerates pipeline growth. GTM teams rely on Reo.Dev to boost conversion rates, sales velocity, and revenue predictability - turning intent into impact. Turn insights into action. Close more deals, faster. Learn more at https://www.reo.dev/ **Average Rating:** 4.9/5.0 **Total Reviews:** 72 #### How Do G2 Users Rate Reo.Dev? - **¿Ha sido the product un buen socio para hacer negocios?:** 9.5/10 (Category avg: 9.3/10) - **Disponibilidad de datos de contacto:** 9.6/10 (Category avg: 8.6/10) - **Disponibilidad de datos de la cuenta:** 9.7/10 (Category avg: 8.8/10) - **¿Cuál es el ROI estimado de su organización en the product (período de recuperación en meses)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Reo.Dev? - **Vendedor:** [Reo.Dev](https://www.g2.com/es/sellers/reo-dev) - **Ubicación de la sede:** San Francisco, US - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2aad1c7f4898bdeeec9bf4a706a7cabd1e6697319a029c91884269dbda0393ed&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Freo-dev%2F&secure%5Burl_type%5D=linkedin_company_website) 80 empleados en LinkedIn® #### Who Uses This Product? - **Top Industries:** Software de Computadora, Tecnología de la información y servicios - **Company Size:** 62% Small, 32% Medium #### What Do G2 Reviewers Say About Reo.Dev? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios elogian el **excelente servicio de atención al cliente** de Reo.Dev, destacando constantemente la amabilidad y capacidad de respuesta del equipo. - Los usuarios encuentran al **equipo de soporte útil** de Reo.Dev invaluable para una configuración sin problemas y actualizaciones consistentes de recursos. - Los usuarios elogian a Reo.Dev por sus **señales de intención de compra inigualables** , mejorando la eficiencia y el enfoque en los esfuerzos de ventas. - Los usuarios elogian a Reo.Dev por sus **potentes características y rápidas actualizaciones** , mejorando su productividad y estrategias de SEO. - Los usuarios valoran la **excepcional precisión de los datos** de Reo.Dev, lo que permite una segmentación efectiva y una mejor toma de decisiones. ##### Cons - Los usuarios encuentran el producto **caro** para equipos iniciales, ya que no hay un nivel gratuito para evaluar su adecuación. - Los usuarios enfrentan una **dificultad de aprendizaje** notable con Reo.Dev, requiriendo capacitación y apoyo para navegar por sus funciones de manera efectiva. - Los usuarios notan una **curva de aprendizaje pronunciada** para Reo.Dev, requiriendo capacitación y asistencia para que los nuevos empleados se adapten. - Los usuarios desean **capacidades de integración más profundas** para una mejor funcionalidad, ya que las opciones actuales requieren soluciones incómodas. - Los usuarios encuentran la **curva de aprendizaje desafiante** , requiriendo un tiempo y entrenamiento significativos para dominar las funciones avanzadas de Reo.Dev. #### What Are Recent G2 Reviews of Reo.Dev? **["Señales de intención altamente dirigidas y relevantes para las empresas de herramientas para desarrolladores"](https://www.g2.com/es/survey_responses/reo-dev-review-11460797)** **Rating:** 5.0/5.0 stars _— Shilpa B._ [Read full review](https://www.g2.com/es/survey_responses/reo-dev-review-11460797) **["Inteligencia de Señales Oportuna"](https://www.g2.com/es/survey_responses/reo-dev-review-11319894)** **Rating:** 4.5/5.0 stars _— Stephen B._ [Read full review](https://www.g2.com/es/survey_responses/reo-dev-review-11319894) ### [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/es/products/adroll-abm-formerly-rollworks/reviews) AdRoll es una plataforma de publicidad conectada diseñada para ayudar a los especialistas en marketing orientados al crecimiento a navegar por las complejidades de la publicidad digital. Esta solución de software proporciona un conjunto completo de herramientas que empoderan a las empresas medianas para transformar desafíos de marketing intrincados en estrategias claras que impulsan el compromiso y la conversión de clientes. Al aprovechar la inteligencia artificial avanzada, AdRoll simplifica el proceso publicitario, permitiendo a los usuarios centrarse en alcanzar sus objetivos comerciales. Dirigido principalmente a empresas medianas de diversas industrias como el comercio electrónico, la tecnología, los servicios financieros y la educación, AdRoll atiende a los especialistas en marketing que buscan mejorar la efectividad de su publicidad. La plataforma es particularmente beneficiosa para aquellos que desean implementar estrategias publicitarias multicanal, ya que ofrece información sobre el comportamiento de la audiencia y la atribución entre canales. Esta funcionalidad permite a las empresas comprender mejor el recorrido del cliente y optimizar sus esfuerzos de marketing en consecuencia. Una de las características destacadas de AdRoll es su capacidad para ofrecer un rendimiento de embudo completo. Los especialistas en marketing pueden crear y gestionar campañas que abarcan múltiples canales, asegurando que sus mensajes lleguen a clientes potenciales en varios puntos de contacto. Además, la plataforma proporciona valiosos conocimientos sobre la audiencia, ayudando a los usuarios a identificar y dirigirse eficazmente a los demográficos adecuados. Para los equipos B2B, las capacidades de Marketing Basado en Cuentas (ABM) de AdRoll, anteriormente conocidas como RollWorks, mejoran estas características al permitir la segmentación específica de cuentas y campañas de múltiples toques, respaldadas por inteligencia de compradores en tiempo real. Las capacidades de integración de AdRoll lo distinguen aún más dentro de la categoría de software publicitario. La plataforma se conecta sin problemas con varias herramientas y sistemas de marketing, permitiendo a los usuarios consolidar sus esfuerzos publicitarios en un solo lugar. Esta integración no solo simplifica la gestión de campañas, sino que también mejora el análisis de datos, permitiendo a los especialistas en marketing tomar decisiones informadas basadas en métricas de rendimiento completas. Con casi dos décadas de datos respaldando sus operaciones y una reputación por su soporte galardonado, AdRoll equipa a los equipos de marketing con los recursos que necesitan para publicitar de manera más inteligente, responder rápidamente a los cambios del mercado y alcanzar sus objetivos de manera eficiente. **Average Rating:** 4.3/5.0 **Total Reviews:** 653 #### How Do G2 Users Rate AdRoll ABM (Formerly RollWorks)? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.9/10 (Category avg: 9.3/10) - **Disponibilidad de datos de contacto:** 7.4/10 (Category avg: 8.6/10) - **Disponibilidad de datos de la cuenta:** 8.1/10 (Category avg: 8.8/10) - **¿Cuál es el ROI estimado de su organización en the product (período de recuperación en meses)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind AdRoll ABM (Formerly RollWorks)? - **Vendedor:** [NextRoll](https://www.g2.com/es/sellers/nextroll) - **Sitio web de la empresa:** www.nextroll.com - **Año de fundación:** 2018 - **Ubicación de la sede:** San Francisco, California - **Twitter:** @NextRoll\_Inc 274 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c91af1596b406565ab4d6a82b1ade3ec6931d1b4b81bcfd38acdb015ab14e35e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadroll%2Fpeople%2F&secure%5Burl_type%5D=linkedin_company_website) 175 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Gerente de Marketing Digital, Gerente de Marketing - **Top Industries:** Software de Computadora, Tecnología de la información y servicios - **Company Size:** 58% Medium, 27% Small #### What Do G2 Reviewers Say About AdRoll ABM (Formerly RollWorks)? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios aprecian la **facilidad de uso** de AdRoll ABM, destacando su sencilla configuración y excelente atención al cliente. - Los usuarios valoran la **precisa segmentación de audiencia** de AdRoll ABM, mejorando el compromiso y guiando a los prospectos a través de su viaje. - Los usuarios valoran la **capacidad de segmentación precisa** de AdRoll ABM, mejorando la efectividad de su publicidad a través de múltiples canales. - Los usuarios valoran los **datos de intención perspicaces** de AdRoll ABM, mejorando la segmentación y el seguimiento del ROI en todas las campañas. - Los usuarios aprecian el **excelente soporte al cliente** de AdRoll, facilitando un proceso de incorporación e integración sin problemas. ##### Cons - Los usuarios encuentran la **empinada curva de aprendizaje** de AdRoll ABM desafiante, especialmente con su compleja terminología de gestión de campañas. - Los usuarios expresan preocupación por **características faltantes** , como opciones de publicidad limitadas y herramientas de informes inadecuadas para un uso efectivo. - Los usuarios notan las **características limitadas** de AdRoll ABM, particularmente en los filtros y opciones de publicidad nativa para la segmentación. - Los usuarios expresan frustración por **problemas de campaña** con AdRoll ABM, citando dificultades para rastrear clientes potenciales e informes inconsistentes. - Los usuarios están frustrados con las **limitaciones de segmentación** de AdRoll ABM, lo que dificulta llegar a clientes potenciales específicos de manera efectiva. #### What Are Recent G2 Reviews of AdRoll ABM (Formerly RollWorks)? **["Una plataforma valiosa para el marketing basado en cuentas y la publicidad gráfica"](https://www.g2.com/es/survey_responses/adroll-abm-formerly-rollworks-review-13132710)** **Rating:** 5.0/5.0 stars _— Sandra T._ [Read full review](https://www.g2.com/es/survey_responses/adroll-abm-formerly-rollworks-review-13132710) **["Rápido para lanzar ABM con integración limpia de HubSpot e información procesable de ICP"](https://www.g2.com/es/survey_responses/adroll-abm-formerly-rollworks-review-13139001)** **Rating:** 5.0/5.0 stars _— Rob Y._ [Read full review](https://www.g2.com/es/survey_responses/adroll-abm-formerly-rollworks-review-13139001) #### What Are G2 Users Discussing About AdRoll ABM (Formerly RollWorks)? - [¿Para qué se utiliza la plataforma basada en cuentas de RollWorks?](https://www.g2.com/es/discussions/what-is-rollworks-account-based-platform-used-for) ### [Breakout](https://www.g2.com/es/products/breakout-2025-03-16/reviews) Breakout es tu SDR de IA entrante, diseñado para identificar visitantes de sitios web con alta intención, interactuar con ellos en tiempo real, calificarlos y agendar reuniones directamente en el calendario de tu equipo de ventas. 1\ Breakout saluda a cada visitante como si ya los conociera: Breakout reconoce instantáneamente quién está en tu sitio, basado en UTM, empresa o comportamiento, y comienza una conversación inteligente y amigable usando IA que realmente suena humana. 2\ Breakout maneja cada pregunta al instante y mantiene el lead caliente: El SDR de IA charla con tus compradores 24/7, responde sus preguntas y los empuja suavemente hacia la conversión, para que nadie se pierda. 3\ Breakout ofrece demostraciones personalizadas en vivo, en el momento: Ya sea un recorrido rápido por voz o una presentación personalizada, Breakout muestra a los compradores exactamente lo que necesitan, justo cuando lo necesitan. 4\ Breakout agenda la reunión correcta, incluso fuera de horario: Encuentra al representante adecuado, revisa los calendarios y programa la reunión, para que tu equipo despierte con un nuevo pipeline cada día. **Average Rating:** 5.0/5.0 **Total Reviews:** 27 #### How Do G2 Users Rate Breakout? - **¿Ha sido the product un buen socio para hacer negocios?:** 10.0/10 (Category avg: 9.3/10) - **Disponibilidad de datos de contacto:** 9.9/10 (Category avg: 8.6/10) - **Disponibilidad de datos de la cuenta:** 10.0/10 (Category avg: 8.8/10) - **¿Cuál es el ROI estimado de su organización en the product (período de recuperación en meses)?:** 6.7/10 (Category avg: 10/10) #### Who Is the Company Behind Breakout? - **Vendedor:** [Breakout](https://www.g2.com/es/sellers/breakout-967944ef-8f44-413c-ae5a-201f848a8d30) - **Año de fundación:** 2024 - **Ubicación de la sede:** San Francisco Bay Area, US - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ac01312ab5f35969231e8a0a57a713bd9162325cf290b68e4c648abf8dda1600&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbreakoutai%2F&secure%5Burl_type%5D=linkedin_company_website) 39 empleados en LinkedIn® #### Who Uses This Product? - **Top Industries:** Software de Computadora - **Company Size:** 60% Small, 37% Medium #### What Do G2 Reviewers Say About Breakout? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios valoran las **capacidades de ahorro de tiempo** de Breakout, facilitando la programación eficiente y conversaciones atractivas sin esfuerzo. - Los usuarios disfrutan de la **facilidad de uso** de Breakout, apreciando su rápida instalación y su panel de control intuitivo. - Los usuarios valoran la **implementación eficiente y las integraciones fluidas** de Breakout, que mejoran el compromiso del usuario y agilizan los procesos. - Los usuarios valoran las **integraciones fluidas** de Breakout, mejorando el compromiso en tiempo real y automatizando eficientemente los flujos de entrada. - Los usuarios elogian la **fácil configuración** de Breakout, lo que permite una instalación rápida y una integración sin problemas en los flujos de trabajo. ##### Cons - Los usuarios encuentran que la **complejidad de las funciones** de Breakout puede abrumar a los equipos no técnicos durante la configuración e instalación inicial. - Los usuarios buscan **análisis limitados** en Breakout, deseando obtener conocimientos más profundos para mejorar su configuración y análisis de rendimiento. - Los usuarios notan una **falta de funciones avanzadas** en Breakout, requiriendo más plantillas y análisis más profundos para un uso efectivo. - Los usuarios notan **las limitaciones de la IA** al manejar conversaciones complejas, requiriendo intervención humana para obtener resultados óptimos en ciertas industrias. - Los usuarios informan de problemas de **software con errores** en Breakout, lo que puede obstaculizar el rendimiento y requerir intervención humana para tareas complejas. #### What Are Recent G2 Reviews of Breakout? **["Un cambio de juego para nuestras tasas de conversión"](https://www.g2.com/es/survey_responses/breakout-review-11214770)** **Rating:** 5.0/5.0 stars _— Sanjay G._ [Read full review](https://www.g2.com/es/survey_responses/breakout-review-11214770) **["Un cambio de juego para nuestras tasas de conversión"](https://www.g2.com/es/survey_responses/breakout-review-11503544)** **Rating:** 5.0/5.0 stars _— Shubhanshu S._ [Read full review](https://www.g2.com/es/survey_responses/breakout-review-11503544) - ‹ Prev‹ Prev - 1 - [2](/categories/buyer-intent-data-providers?order=g2_score&page=2#product-list) - [3](/categories/buyer-intent-data-providers?order=g2_score&page=3#product-list) - [4](/categories/buyer-intent-data-providers?order=g2_score&page=4#product-list) - [5](/categories/buyer-intent-data-providers?order=g2_score&page=5#product-list) - [6](/categories/buyer-intent-data-providers?order=g2_score&page=6#product-list) - [7](/categories/buyer-intent-data-providers?order=g2_score&page=7#product-list) - [Next ›Next ›](/categories/buyer-intent-data-providers?order=g2_score&page=2#product-list) Spotlight Categories [Background Check Software](https://www.g2.com/categories/background-check) [Field Service Management Software](https://www.g2.com/categories/field-service-management) [Account-Based Orchestration Platforms](https://www.g2.com/categories/account-based-orchestration-platforms) [Event Management Platforms](https://www.g2.com/categories/event-management-platforms) [Affiliate Marketing Software](https://www.g2.com/categories/affiliate-marketing) Similar Categories - [Competitive Intelligence](/categories/competitive-intelligence) - [Marketing Account Intelligence](/categories/marketing-account-intelligence) [Browse Buyer Intent Data Providers Themes](/categories/buyer-intent-data-providers/themes) ![Julie Jung](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie Jung") JJ Researched and written by [Julie Jung](https://research.g2.com/insights/author/julie-jung) Updated March 25, 2025 Buyer intent data providers aggregate and deliver signals that indicate when prospects and customers interact with a brand. Buyer intent is the likelihood that a customer will purchase a product, and these tools capture the research around actual buyer journeys and signs of their purchase intent. Buyer intent data providers use a combination of first, second, and third-party data. It is important to note that first-party data alone is primarily used for [visitor identification software](https://www.g2.com/categories/visitor-identification). What sets buyer intent data apart is its integration of first-party data with second or third-party sources to provide deeper insights. Organizations leverage buyer intent data tools to target companies with a variety of campaign strategies to personalize website experiences for online visitors and prioritize inbound leads based on engagement with their company. Additionally, companies use this type of data to prevent churn by identifying how and when customers are connecting with competitors and whether they may be considering switching vendors. Buyer intent data can also help businesses understand what other products or integrations could be helpful to their customers to preemptively meet their needs. These tools are primarily used by sales, marketing, and customer success teams. Buyer intent data enables salespeople to reach out to and engage with the right prospects at the right time. Marketers utilize intent data to plan and create effective account-based marketing (ABM) campaigns. Finally, customer success teams can use this type of data to proactively contact current customers who may be about to churn. Buyer intent data providers often integrate with [customer relationship management (CRM) software](https://www.g2.com/categories/crm), a variety of [account-based marketing (ABM) software](https://www.g2.com/categories/account-based-marketing), and [marketing account intelligence software](https://www.g2.com/categories/marketing-account-intelligence). To qualify for inclusion in the Buyer Intent Data Providers category, a product must: - Capture online research of actual buyer journeys to determine purchase intent signals using a combination of second and third-party intent data - Provide intent signals that enable companies to proactively market to and prioritize accounts that show active buying intent - Leverage buyer intent data to personalize marketing or sales efforts with tailored insights, content, or products Top Tools at a Glance | | Intent-triggered B2B prospecting with CRM enrichment | User Review "Efficient Sales Prospecting, Needs UI Improvement" | | | First-party intent signals with CRM-integrated outreach | User Review "Valuable for building trust with software buyers with helpful support" | | | Dark-funnel account prioritization with Salesforce-native intent orchestration | User Review "Powerful Intent Insights for Better Targeting—With a Learning Curve" | | | Dark-funnel intent signals inside Salesforce prospecting | User Review "Clear Buying Intent Insights That Make Prospecting More Efficient" | | | LinkedIn-native buyer intent and decision-maker prospecting | User Review "Advanced Lead Targeting and Relationship Insights in One Powerful Platform" | | | Salesforce-native website intent-to-pipeline conversion | User Review "Intuitive Chat Experiences with Powerful AI SDR and Exceptional Support" | | | IP-based website visitor deanonymization with contact lookup | User Review "Lead Forensics Helps Identify High-Intent Visitors and Boost Campaign Effectiveness" | | | Real-time contact discovery with Bombora intent signals | User Review "Use seamless.ai for lead Generation " | | | Intent-triggered outbound prospecting with consolidated sequencing | User Review "Sales Development Representative" | | | Account-level intent activation inside GTM workflows | User Review "Demandbase One: Powerful Targeting, Intent Insights, and Account-Level Visibility" | * * * Show More * * * ## How Do You Choose the Right Buyer Intent Data Providers? ### What You Should Know About Buyer Intent Data Providers ### What are Buyer Intent Data Providers? Buyer intent data providers aggregate and deliver context around when prospects and customers are interacting with a brand. Buyer intent is the probability that a customer will purchase a product, and these types of tools capture research around actual buyer journeys and signs of their purchase intent. Rather than using search engines or outdated data sets as a lead feeder, intent signals are becoming the key to more efficient buyer journeys and lead generation. Organizations leverage buyer intent data tools to target companies with account-based marketing (ABM) campaigns, personalize website experiences for online visitors, and prioritize inbound leads based on engagement with their company. Additionally, companies use this type of data and their intent signals to prevent churn by identifying how and when customers are connecting with competitors and whether they may be considering switching vendors. Buyer intent data can also help businesses better understand their products and integrations, and encourage marketing efforts and strategy. ### What are the Common Features of Buyer Intent Data Providers? The following are some core features within buyer internet data providers that can help users identify if this software is right for them: **Intent data capturing:** Most intent data is captured through content consumption, like website visitors, their engagement with an email, or even social media. These interactions with content like this create “signals” and are then aggregated to find the best segmentation of actionable potential customers.  **Outreach tools for prospects:** When teams know exactly who they're reaching out to and what their pain points are, it creates a relevant opportunity right from the start. Buyer intent data software is equipped with not only the data but the tools to contact potential customers as well.  **Detailed contact profiles:** Having intent data from the start creates the basis for in-depth and accurate contact data. This can include verified phone numbers, emails, and other crucial prospect information. That way, a customer journey can begin on the right foot. ### What are the Benefits of Buyer Intent Data Providers? **Lead generation:** A big part of finding the person that will buy from your business is having the correct lead. Buyer intent data is essential to finding target personas or accounts that turn into quality leads, making it an excellent lead generation option. With the specific data these tools provide, deeper insights are available to optimize a pipeline of potential buyers. ** ** **Lower churn rate:** Reading the behavior signals provided by intent data helps better identify a consistent target audience. This is also a key indicator of getting ahead of churn. Even after getting new customers through intent data, that same data can be actioned into outreach to prevent those customers from leaving. ** ** **Personalized communication:** By understanding what's important to a customer demographic, their needs can be outlined and actioned from the first communication. When buyers have the impression that their needs are being met, their trust only grows. Users can think of it as more than contact information; it’s a relationship that can make potential customers. ### Who Uses Buyer Intent Data Providers? **Marketing teams:** Campaigns that capture the interest of potential leads are created by marketers using intent data. This data helps put into perspective what is interesting to a demographic of high-quality leads. This makes it an ideal marketing tool for B2B companies in marketing campaigns. ** ** **Sales teams:** B2B sales teams will use it daily to find and act on qualified leads. They are the ones that prioritize outreach to then get a feel for purchase intent. All leads are founded within a data-driven framework making an ideal sales pipeline.  ### Challenges with Buyer Intent Data Providers Software solutions can come with their own set of challenges. Below are the top concerns with buyer intent data providers.  **Identifying the correct data approach:** With the segmentation of the data provided, there can be difficulty in understanding the appropriate one for a user's target market. Understanding the accounts and the appropriate mapping to campaigns is crucial.  **Potential blocks in lead flow:** Sometimes, even when one has the intent data, there can be a bottleneck in which opportunities are lead ready. This requires a consistent review of the process of reporting for sales reps. That way, they can understand if the data available is ready to be acted upon. ### How to Buy Buyer Intent Data Providers #### Requirements Gathering (RFI/RFP) for Buyer Intent Data Providers For buyer intent data products, the requirement should be that the software offers the ability to aggregate and deliver context around when prospects and customers are interacting with a particular product or company. When dealing with B2B marketing data, there must be a standard of security, so ideally, users should look for ones that are GDPR-compliant.  #### Compare Buyer Intent Data Providers **Create a long list** Buyers must start from the beginning of the buyer journey by understanding which products won’t be a good fit. The next step is to compile the buyer intent data features that would be essential, such as actual buyer journeys and signs of their purchase intent. If there’s one specific thing from a product that others don’t have but isn’t critical to the business goals, buyers can consider leaving that product behind to find one that checks all the boxes. This is where online research can come into play.  **Create a short list** Once a primary selection of features is made of needs and wants, buyers must start identifying products that fit into this mold and ensure that these products meet all requirements essential to the key business objectives. Once the options have been narrowed down, businesses should consider reviews, their impact on current workflows, and objective third-party analysis. Software buyers must include options that are GDPR-compliant, as that’s key for B2B customers.  **Conduct demos** There may be an option to take part in a free trial, usually ranging from a week to a month of use, to help make the decision. Often after the trial period, most buyer intent data vendors will include a tiered pricing plan that best suits the needs and size of a business. It’s essential during the demo period to make a list of questions that are crucial to the buyer's purchase decisions so that one can review them with the sales contact. #### Selection of Buyer Intent Data Providers **Choose a selection team** Unless the decision is made to use the free version of a product, internal stakeholders, such as immediate managers or department heads, must be included in this purchase. These decision makers will direct the strategy, and to collaborate effectively, they will need visibility over cost and implementation. Buyers should also consider the cost of buyer intent data and the time of the implementation.  **Negotiation** Most of these products won’t require negotiation, but that doesn’t mean buyers should compromise on features, add-ons, or services. If a specific feature might cost extra but garner better results, buyers should consider it and try to include it in a package for the basic cost.  **Final decision** This purchase decision should be made with business goals and budget top of mind. Making sure all internal parties are aligned on how this purchase or addition will benefit the business is critical.