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Compare Bold BI and Looker 
Featured Products
At a Glance
Market Segments
Small-Business (52.3% of reviews)
Mid-Market (60.8% of reviews)
Entry-Level Pricing
Free
No pricing available
Bold BI
Star Rating
(91)4.4 out of 5
Market Segments
Small-Business (52.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 3 pricing plansLooker
Star Rating
(1,588)4.4 out of 5
Market Segments
Mid-Market (60.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about LookerSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Looker excels in overall user satisfaction, reflected in its higher G2 Score compared to Bold BI. Users appreciate its ability to create interactive and visually appealing reports, with one user noting the "super easy, keen, and customizable interface" that enhances their reporting capabilities.
- According to verified reviews, Looker has a significantly larger number of reviews, indicating a broader user base and more reliable feedback. This extensive user engagement suggests that Looker is a well-established choice for analytics, with many users sharing positive experiences about tracking sales performance and customer trends.
- Users say that Bold BI shines in its ease of implementation and integration with various data sources. Reviewers highlight the intuitive dashboard designer, which allows both technical and non-technical users to create meaningful visualizations, making it accessible for a wider audience.
- Reviewers mention that while Looker offers robust features, Bold BI's affordability and lightweight design make it an attractive option for small businesses. One user noted its "simple, light weight, multi-tenancy" capabilities, which cater well to smaller teams looking for effective analytics without a hefty price tag.
- G2 reviewers highlight that Bold BI provides excellent support, with users rating it highly for quality assistance. This is particularly beneficial for organizations that may require more guidance during their analytics journey, as one user appreciated the flexibility and professionalism of the dashboards designed with Bold BI.
- According to recent feedback, Looker is praised for its advanced data visualization capabilities, with users enjoying the variety of charts and graphs available. However, some users feel that Bold BI's dashboard features, such as its ease of use and flexibility, also provide a strong alternative for those focused on creating professional-looking reports quickly.
Pricing
Entry-Level Pricing
Bold BI
Community License
Free
Bold BI offers a free Community License designed for individual developers and small teams, providing full access to core features without cost for as long as the Individuals or Companies meet the eligibility requirements.
- Unlimited clusters for one application
- Unlimited dashboards
Looker
No pricing availableFree Trial
Bold BI
Free Trial is available
Looker
Free Trial is available
Ratings
Meets Requirements
8.4
77
8.7
1,088
Ease of Use
8.6
80
8.2
1,093
Ease of Setup
8.5
67
8.2
572
Ease of Admin
8.7
56
8.3
430
Quality of Support
9.0
74
8.6
926
Has the product been a good partner in doing business?
8.9
57
8.9
408
Product Direction (% positive)
8.9
77
8.8
1,020
Features by Category
Reports
8.4
55
|
Verified
8.6
657
|
Verified
7.9
54
|
Verified
8.2
613
|
Verified
8.5
56
|
Verified
8.2
654
|
Verified
8.2
53
|
Verified
8.3
525
|
Verified
8.8
57
|
Verified
8.7
657
|
Verified
Self Service
8.3
55
|
Verified
8.4
619
|
Verified
8.3
57
|
Verified
8.6
635
|
Verified
8.2
52
|
Verified
8.4
609
|
Verified
8.8
29
8.1
613
|
Verified
7.8
47
|
Verified
8.3
586
|
Verified
7.7
24
7.7
498
|
Verified
Advanced Analytics
7.4
40
7.6
427
|
Verified
8.6
53
|
Verified
8.4
628
|
Verified
8.3
43
|
Verified
8.0
509
|
Verified
Building Reports
8.0
20
8.3
383
|
Verified
7.5
20
8.3
394
|
Verified
8.4
39
|
Verified
8.0
353
|
Verified
8.4
34
|
Verified
8.1
327
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
8.4
55
|
Verified
8.6
657
|
Verified
7.9
54
|
Verified
8.2
613
|
Verified
8.5
56
|
Verified
8.2
654
|
Verified
8.2
53
|
Verified
8.3
525
|
Verified
8.8
57
|
Verified
8.7
657
|
Verified
Reports
Not enough data
8.5
109
Not enough data
8.5
108
Not enough data
8.0
102
Generative AI
Not enough data
7.0
101
Not enough data
7.1
101
Visualization
Not enough data
8.5
112
Not enough data
8.4
111
Not enough data
8.7
112
Not enough data
8.3
110
Data Updates
Not enough data
8.1
108
Not enough data
8.3
107
Collaboration
Not enough data
8.4
107
Not enough data
8.0
107
Not enough data
8.0
103
Data Updates
Not enough data
7.8
137
Not enough data
8.0
141
Not enough data
8.5
144
Reports
8.4
55
|
Verified
8.6
657
|
Verified
7.9
54
|
Verified
8.2
613
|
Verified
8.5
56
|
Verified
8.2
654
|
Verified
8.2
53
|
Verified
8.3
525
|
Verified
8.8
57
|
Verified
8.7
657
|
Verified
Data Preparation
8.7
29
|
Verified
8.4
281
|
Verified
8.5
26
|
Verified
8.3
259
|
Verified
Data Modeling and Blending
8.3
30
|
Verified
8.5
309
|
Verified
8.2
30
|
Verified
8.7
327
|
Verified
8.1
29
|
Verified
8.4
309
|
Verified
Generative AI
6.8
19
7.1
88
6.7
19
7.1
86
Agentic AI - Analytics Platforms
7.6
7
7.2
39
Feature Not Available
7.3
38
Feature Not Available
7.3
38
Feature Not Available
7.1
39
9.3
7
7.3
39
Feature Not Available
7.4
38
8.6
7
7.6
37
Self Service
8.3
55
|
Verified
8.4
619
|
Verified
8.3
57
|
Verified
8.6
635
|
Verified
8.2
52
|
Verified
8.4
609
|
Verified
8.8
29
8.1
613
|
Verified
7.8
47
|
Verified
8.3
586
|
Verified
7.7
24
7.7
498
|
Verified
Deployment & Integration - Analytics Platforms
8.3
8
8.0
37
7.9
8
8.1
34
7.9
8
7.7
33
7.9
7
8.3
36
Advanced Analytics
7.4
40
7.6
427
|
Verified
8.6
53
|
Verified
8.4
628
|
Verified
8.3
43
|
Verified
8.0
509
|
Verified
Performance & Scalability - Analytics Platforms
8.8
7
8.1
38
8.6
7
8.0
35
Advanced Analytics & Modeling - Analytics Platforms
8.3
7
7.9
35
Feature Not Available
7.2
34
8.1
7
7.3
34
Agentic AI Capabilities - Analytics Platforms
7.6
7
7.2
34
7.9
7
7.5
34
8.1
7
7.7
34
Feature Not Available
7.4
34
Personalized Intelligence - Analytics Platforms
Feature Not Available
7.7
34
Feature Not Available
7.2
35
8.3
7
7.6
34
Building Reports
8.0
20
8.3
383
|
Verified
7.5
20
8.3
394
|
Verified
8.4
39
|
Verified
8.0
353
|
Verified
8.4
34
|
Verified
8.1
327
|
Verified
Reports
8.4
55
|
Verified
8.6
657
|
Verified
7.9
54
|
Verified
8.2
613
|
Verified
8.5
56
|
Verified
8.2
654
|
Verified
8.2
53
|
Verified
8.3
525
|
Verified
8.8
57
|
Verified
8.7
657
|
Verified
Self Service
8.3
55
|
Verified
8.4
619
|
Verified
8.3
57
|
Verified
8.6
635
|
Verified
8.2
52
|
Verified
8.4
609
|
Verified
8.8
29
8.1
613
|
Verified
7.8
47
|
Verified
8.3
586
|
Verified
7.7
24
7.7
498
|
Verified
Building Reports
8.0
20
8.3
383
|
Verified
7.5
20
8.3
394
|
Verified
8.4
39
|
Verified
8.0
353
|
Verified
8.4
34
|
Verified
8.1
327
|
Verified
Metrics
Not enough data
8.8
237
Not enough data
8.7
238
Not enough data
8.4
224
Not enough data
8.4
226
Not enough data
8.4
215
Not enough data
8.3
225
Not enough data
8.4
219
Not enough data
8.5
230
Not enough data
8.3
222
Reporting
Not enough data
8.4
241
Not enough data
Feature Not Available
Not enough data
8.6
242
Not enough data
8.6
245
Not enough data
8.1
199
Not enough data
8.4
204
Not enough data
9.0
254
Other
Not enough data
8.7
226
Not enough data
8.6
209
Not enough data
8.4
201
Not enough data
8.7
215
Not enough data
8.7
206
Not enough data
8.2
178
Not enough data
8.3
191
Agentic AI - Digital Analytics
Not enough data
7.6
16
Not enough data
7.9
16
Not enough data
7.8
16
Not enough data
7.9
16
Administration
Not enough data
8.4
217
Not enough data
8.3
193
Not enough data
8.5
245
Not enough data
8.6
240
Agentic AI - Sales Analytics
Not enough data
7.0
11
Not enough data
7.6
11
Not enough data
6.7
11
Not enough data
7.4
12
Not enough data
7.3
11
Data Sourcing
Not enough data
8.8
203
Not enough data
8.8
220
Not enough data
8.6
188
Not enough data
8.8
225
Not enough data
8.7
208
Predictive Analytics
Not enough data
8.3
152
Not enough data
8.2
148
Not enough data
8.2
146
Not enough data
8.0
164
Sales Management
Not enough data
8.4
161
Not enough data
8.2
140
Not enough data
8.6
170
Not enough data
8.7
168
Marketing Operations
Not enough data
8.6
221
|
Verified
Not enough data
8.7
241
|
Verified
Not enough data
8.5
228
|
Verified
Not enough data
8.9
245
|
Verified
Not enough data
8.4
130
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.6
231
|
Verified
Not enough data
8.8
261
|
Verified
Not enough data
8.5
212
|
Verified
Not enough data
8.5
213
|
Verified
Not enough data
8.4
199
|
Verified
Not enough data
7.9
119
|
Verified
Agentic AI - Marketing Analytics
Not enough data
6.8
14
Not enough data
7.7
15
Not enough data
7.4
15
Categories
Categories
Shared Categories
Bold BI and Looker are categorized as Analytics Platforms and Embedded Business Intelligence
Unique Categories
Bold BI has no unique categories
Looker is categorized as Sales Analytics, Marketing Analytics, Digital Analytics, and Data Visualization
Reviews
Reviewers' Company Size
Bold BI
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Looker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
22.1%
Information Technology and Services
17.4%
Financial Services
9.3%
Telecommunications
3.5%
Retail
3.5%
Other
44.2%
Computer Software
11.7%
Information Technology and Services
11.0%
Marketing and Advertising
8.2%
Financial Services
7.6%
Internet
6.2%
Other
55.3%
Discussions
Bold BI has no discussions with answers
Is looker an ETL tool?
3 Comments
AP
No, Looker is not an ETL tool. It is a Business Intelligence (BI) and Data Analytics platform that helps users visualize, explore and analyze data.Read more
Best way to start on visualizations?
2 Comments
AG
Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a...Read more
Which databases does Looker work with?
1 Comment
Official Response from Looker
Looker works with any SQL readable data store, including Hadoop. Looker sits in-database allowing you to access all of your row level data and leverage the...Read more
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