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Compare Blueshift and Treasure Data Customer Data Platform 
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At a Glance
Market Segments
Mid-Market (53.8% of reviews)
Enterprise (39.1% of reviews)
Entry-Level Pricing
Free Trial
Contact Us
Blueshift
Star Rating
(285)4.4 out of 5
Market Segments
Mid-Market (53.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Free Trial is available
Browse all 4 pricing plansTreasure Data Customer Data Platform
Star Rating
(158)4.5 out of 5
Market Segments
Enterprise (39.1% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Learn more about Treasure Data Customer Data PlatformSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Treasure Data excels in data analytics with a score of 9.3, highlighting its robust Data Analytics capabilities, while Blueshift, with a score of 8.5, is noted for its Marketing Metrics but lacks the depth of analytics offered by Treasure Data.
- Reviewers mention that Treasure Data's Dynamic Segmentation feature scores 8.8, allowing for precise targeting, whereas Blueshift's segmentation capabilities, while strong at 9.1, are often seen as less flexible in adapting to complex data sets.
- G2 users highlight that Blueshift shines in Data Enrichment with a score of 8.9, providing extensive options for enhancing customer profiles, while Treasure Data's score of 8.4 is seen as adequate but not as comprehensive.
- Users on G2 report that Treasure Data's Ease of Use is rated at 8.5, making it user-friendly for teams, while Blueshift's score of 7.9 indicates some challenges in navigation and setup, which can hinder new users.
- Reviewers mention that both platforms offer strong Quality of Support, each scoring 9.0, but users report that Treasure Data's support is often more responsive and helpful in resolving complex issues.
- Users say that Blueshift's Automated Email Responses feature scores 8.8, making it a favorite for email marketing, while Treasure Data's score of 8.3 indicates it may not be as effective in this area, leading to some user dissatisfaction.
Pricing
Entry-Level Pricing
Blueshift
Customer Engagement Platform
Free Trial
Sign-up for a no-cost, no-obligation 90-day trial of our cross-channel marketing platform that’s informed by smart data and powered by Customer AI.
- Unified Customer Profiles: A single place for all your customer data.
- Predictive Intelligence: AI-driven recommendations and targeting.
- Omnichannel Journeys: Coordinated campaigns across any channel.
Treasure Data Customer Data Platform
Custom Quote
Contact Us
Pricing to fit your needs
We would love to walk you through pricing. Keep in mind that all of our plans include full onboarding support and can be customized to meet your needs. Contact us to get started!
- Custom Pricing based on your requirements
Free Trial
Blueshift
Free Trial is available
Treasure Data Customer Data Platform
No trial information availableRatings
Meets Requirements
8.7
237
8.5
135
Ease of Use
8.0
242
8.4
138
Ease of Setup
7.7
124
8.3
80
Ease of Admin
8.3
111
8.5
78
Quality of Support
9.1
234
8.9
133
Has the product been a good partner in doing business?
9.2
114
9.1
80
Product Direction (% positive)
9.1
230
9.1
131
Features by Category
Email Marketing
8.8
180
|
Verified
Not enough data
9.0
179
|
Verified
Not enough data
8.3
170
|
Verified
Not enough data
8.8
158
|
Verified
Not enough data
Online Marketing
7.7
79
Not enough data
8.4
137
|
Verified
Not enough data
8.3
153
|
Verified
Not enough data
8.6
138
|
Verified
Not enough data
Feature Not Available
Not enough data
Lead Management
8.4
109
|
Verified
Not enough data
8.3
118
|
Verified
Not enough data
9.1
160
|
Verified
Not enough data
8.3
93
Not enough data
8.6
99
|
Verified
Not enough data
8.5
121
|
Verified
Not enough data
8.4
98
|
Verified
Not enough data
8.6
99
|
Verified
Not enough data
Campaign Management
8.6
107
|
Verified
Not enough data
8.0
71
Not enough data
7.7
78
|
Verified
Not enough data
7.3
64
Not enough data
Social
Feature Not Available
Not enough data
7.3
48
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.0
49
Not enough data
Reporting & Analytics
8.2
166
|
Verified
Not enough data
8.1
106
|
Verified
Not enough data
7.6
94
|
Verified
Not enough data
7.6
101
|
Verified
Not enough data
Feature Not Available
Not enough data
Platform
8.4
102
|
Verified
Not enough data
8.2
92
|
Verified
Not enough data
8.7
106
|
Verified
Not enough data
8.3
60
Not enough data
8.6
92
|
Verified
Not enough data
8.7
107
|
Verified
Not enough data
8.0
64
|
Verified
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.3
103
|
Verified
Not enough data
8.5
105
|
Verified
Not enough data
7.9
80
|
Verified
Not enough data
Visitor Behavior
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Multichannel
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
8.7
56
|
Verified
8.3
102
|
Verified
8.8
56
|
Verified
8.7
98
|
Verified
Feature Not Available
7.5
88
|
Verified
8.7
57
|
Verified
8.2
93
|
Verified
Intelligence
8.4
68
|
Verified
8.0
91
|
Verified
8.4
62
|
Verified
7.8
85
|
Verified
8.7
69
|
Verified
7.8
80
|
Verified
Platform Basics
Not enough data
7.4
25
Not enough data
8.7
29
Not enough data
8.4
29
Not enough data
8.1
25
Not enough data
8.8
28
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Platform Basics
Not enough data
8.8
36
Not enough data
8.3
34
Platform Data
Not enough data
8.4
33
Not enough data
8.2
33
Not enough data
7.9
35
Not enough data
8.5
35
Platform Additional Functionality
Not enough data
8.5
33
Not enough data
9.3
38
Not enough data
8.3
34
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Firewall Software
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Blueshift and Treasure Data Customer Data Platform are categorized as Customer Journey Analytics and Customer Data Platform (CDP)
Unique Categories
Blueshift is categorized as Personalization Engines, E-Commerce Personalization, Personalization, and Marketing Automation
Treasure Data Customer Data Platform is categorized as Identity Resolution and Customer Journey Mapping
Reviews
Reviewers' Company Size
Blueshift
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Treasure Data Customer Data Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
13.6%
Marketing and Advertising
8.8%
E-Learning
7.7%
Internet
6.6%
Retail
6.2%
Other
57.1%
Marketing and Advertising
16.6%
Food & Beverages
9.3%
Information Technology and Services
7.3%
Automotive
7.3%
Retail
6.6%
Other
53.0%
Alternatives
Discussions
Is there any way to save blocks created in the email editor to reuse them?
2 Comments
DM
Yeah I always do that in the shared assets section.
code, save, re-use a bunch of times.Read more
Upcoming New Features for Integration with Blueshift
1 Comment
CS
Blueshift is continuously adding and enhancing our APIs to make it easier for brands to connect with their favorite systems. We have a number of new...Read more
How i can do a Netsuite Integration with Treasure Data?
1 Comment
KM
Hi Rafael. We are sorry to hear that you are having issues with the Netsuite Integration. Please contact our support team through one of the channels...Read more
How do I add more AI/ML features to CDP
1 Comment
NS
Hi Aditya,
You can bring in your AI/ML models on to the Platform and use them on the TD itself. It is one of the strongest feature in TD that allows...Read more
What does a customer data platform do?
1 Comment
RR
A CDP is an all-in-one customer database solution hosted by a single provider as a packaged software-as-a-service (SaaS). It builds a customer data...Read more
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