Compare Blueshift and Sailthru by Marigold 
At a Glance
Market Segments
Mid-Market (53.3% of reviews)
Mid-Market (59.5% of reviews)
Entry-Level Pricing
Free Trial
No pricing available
Blueshift
Star Rating
(284)4.4 out of 5
Market Segments
Mid-Market (53.3% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Browse all 4 pricing plansSailthru by Marigold
Star Rating
(155)4.2 out of 5
Market Segments
Mid-Market (59.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Sailthru by MarigoldBlueshift vs Sailthru by Marigold
When assessing the two solutions, reviewers found Sailthru by Marigold easier to use, set up, and administer. However, reviewers preferred doing business with Blueshift overall.
- Blueshift and Sailthru by Marigold both meet the requirements of our reviewers at a comparable rate.
- When comparing quality of ongoing product support, reviewers felt that Blueshift is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Blueshift over Sailthru by Marigold.
Pricing
Entry-Level Pricing
Blueshift
Customer Engagement Platform
Free Trial
Sign-up for a no-cost, no-obligation 90-day trial of our cross-channel marketing platform that’s informed by smart data and powered by Customer AI.
- Unified Customer Profiles: A single place for all your customer data.
- Predictive Intelligence: AI-driven recommendations and targeting.
- Omnichannel Journeys: Coordinated campaigns across any channel.
Sailthru by Marigold
No pricing availableFree Trial
Blueshift
Free Trial is available
Sailthru by Marigold
No trial information availableRatings
Meets Requirements
8.7
236
8.7
134
Ease of Use
7.9
241
8.3
134
Ease of Setup
7.7
123
8.0
53
Ease of Admin
8.3
112
8.5
54
Quality of Support
9.1
233
8.5
126
Has the product been a good partner in doing business?
9.1
115
8.7
51
Product Direction (% positive)
9.1
229
7.6
130
Features by Category
Email Marketing
8.8
180
|
Verified
8.6
95
|
Verified
9.0
179
|
Verified
9.0
94
|
Verified
8.3
170
|
Verified
8.6
95
|
Verified
8.8
158
|
Verified
8.6
78
|
Verified
Online Marketing
7.7
79
7.9
57
|
Verified
8.4
137
|
Verified
8.3
72
|
Verified
8.3
153
|
Verified
8.6
82
|
Verified
8.6
138
|
Verified
8.7
73
|
Verified
Feature Not Available
8.1
12
Lead Management
8.4
109
|
Verified
7.9
22
|
Verified
8.3
118
|
Verified
7.7
37
|
Verified
9.2
161
|
Verified
8.1
41
|
Verified
8.3
93
7.5
25
|
Verified
8.6
99
|
Verified
7.8
30
|
Verified
8.5
121
|
Verified
7.7
35
|
Verified
8.4
98
|
Verified
8.1
25
|
Verified
8.6
99
|
Verified
7.5
27
|
Verified
Campaign Management
8.6
107
|
Verified
8.5
66
|
Verified
8.0
71
7.9
12
7.7
78
|
Verified
9.2
10
7.3
64
8.3
9
Social
Feature Not Available
8.5
10
7.3
48
8.2
46
|
Verified
Feature Not Available
7.0
11
Feature Not Available
8.2
10
8.0
49
7.5
12
Reporting & Analytics
8.2
166
|
Verified
7.9
95
|
Verified
8.1
106
|
Verified
7.8
74
|
Verified
7.6
94
|
Verified
8.0
57
|
Verified
7.6
101
|
Verified
7.7
62
|
Verified
Feature Not Available
7.7
13
Platform
8.4
102
|
Verified
7.9
33
|
Verified
8.2
93
|
Verified
7.8
29
|
Verified
8.7
107
|
Verified
8.8
32
|
Verified
8.3
60
Not enough data
8.6
92
|
Verified
7.3
5
8.7
107
|
Verified
8.6
32
|
Verified
8.0
64
|
Verified
8.2
22
|
Verified
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.3
103
|
Verified
8.4
30
|
Verified
8.6
106
|
Verified
8.6
30
|
Verified
7.9
80
|
Verified
7.5
24
|
Verified
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Deliverability
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visitor Behavior
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Multichannel
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Feature Not Available
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Push Notification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
9.0
8
Not enough data
9.2
6
Targeting
Not enough data
8.9
6
Not enough data
9.0
5
Triggered Content
Not enough data
10.0
5
Not enough data
9.6
9
Not enough data
9.5
7
Personalized Content
Not enough data
8.3
7
Feature Not Available
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Edit
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
8.7
56
|
Verified
Not enough data
8.8
57
|
Verified
Not enough data
Feature Not Available
Not enough data
8.8
58
|
Verified
Not enough data
Intelligence
8.4
68
|
Verified
Not enough data
8.4
62
|
Verified
Not enough data
8.7
69
|
Verified
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Design and Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
8.3
9
|
Verified
Not enough data
8.6
13
Not enough data
8.3
6
|
Verified
Not enough data
9.0
7
|
Verified
Campaigns
Not enough data
8.1
9
Not enough data
8.5
9
|
Verified
Not enough data
8.9
6
|
Verified
Not enough data
9.0
5
|
Verified
Not enough data
9.2
12
|
Verified
Not enough data
8.3
10
|
Verified
Engagement
Not enough data
8.5
11
|
Verified
Platform
Not enough data
8.3
13
|
Verified
Not enough data
7.9
12
|
Verified
Not enough data
9.2
12
|
Verified
Agentic AI - Mobile Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Blueshift and Sailthru by Marigold are categorized as Personalization, Marketing Automation, and Personalization Engines
Unique Categories
Blueshift is categorized as Customer Data Platform (CDP), E-Commerce Personalization, and Customer Journey Analytics
Sailthru by Marigold is categorized as Customer Journey Mapping, Email Testing, SMS Marketing, Email Template Builder, Push Notification, Email Deliverability, Transactional Email, Mobile Marketing, Landing Page Builders, and Pop-Up Builder
Reviews
Reviewers' Company Size
Blueshift
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sailthru by Marigold
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
13.6%
Marketing and Advertising
8.8%
E-Learning
7.7%
Internet
6.6%
Retail
6.3%
Other
57.0%
Retail
12.5%
Publishing
12.5%
Marketing and Advertising
8.6%
Media Production
7.9%
Apparel & Fashion
7.2%
Other
51.3%
Alternatives
Discussions
Is there any way to save blocks created in the email editor to reuse them?
2 Comments
G2
Good day everyone on this platform I wanna use this medium to express how you can recover your lost fund from forex, binary options scam companies or fake...Read more
Upcoming New Features for Integration with Blueshift
1 Comment
CS
Blueshift is continuously adding and enhancing our APIs to make it easier for brands to connect with their favorite systems. We have a number of new...Read more
Sailthru by Marigold has no discussions with answers
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