Compare Blueshift and Sailthru
See this
side-by-side comparison of Blueshift vs. Sailthru
based on preference data from user reviews. Blueshift rates 4.3/5 stars with 153 reviews. By contrast, Sailthru rates 4.2/5 stars with 134 reviews. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best for your business needs.
Blueshift vs Sailthru
When assessing the two solutions, reviewers found Sailthru easier to use and set up. However, reviewers felt that administration of both products was equally easy, and preferred doing business with Blueshift overall.
- Reviewers felt that Sailthru meets the needs of their business better than Blueshift.
- When comparing quality of ongoing product support, reviewers felt that Blueshift is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Blueshift over Sailthru.
Categories
Shared Categories
Blueshift and Sailthru are categorized as Marketing Automation and Mobile Marketing
Unique Categories
Blueshift is categorized as Customer Data Platform (CDP)
Sailthru is categorized as Personalization
Pricing
Email Automation
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Cross-Channel Journeys
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Predictive Enterprise Edition
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Ratings
Meets Requirements
Blueshift
Responses: 133
Sailthru
Responses: 122
Ease of Use
Blueshift
Responses: 136
Sailthru
Responses: 122
Ease of Setup
Blueshift
Responses: 61
Sailthru
Responses: 46
Ease of Admin
Blueshift
Responses: 65
Sailthru
Responses: 49
Quality of Support
Blueshift
Responses: 132
Sailthru
Responses: 114
Ease of Doing Business With
Blueshift
Responses: 66
Sailthru
Responses: 46
Product Direction (% positive)
Blueshift
Responses: 131
Sailthru
Responses: 120
Features
Email Marketing
Building and Personalizing Emails
Blueshift
Responses: 105
Verified Feature
Sailthru
Responses: 87
Verified Feature
Sending Outbound Emails
Blueshift
Responses: 102
Verified Feature
Sailthru
Responses: 87
Verified Feature
Manage Email Deliverability
Blueshift
Responses: 96
Verified Feature
Sailthru
Responses: 88
Verified Feature
Automated Email Responses
Blueshift
Responses: 89
Verified Feature
Sailthru
Responses: 70
Verified Feature
Online Marketing
Landing Pages and Forms
Blueshift
Responses: 35
Verified Feature
Sailthru
Responses: 51
Verified Feature
Dynamic Content
Blueshift
Responses: 70
Verified Feature
Sailthru
Responses: 65
Verified Feature
A/B Testing
Blueshift
Responses: 83
Verified Feature
Sailthru
Responses: 76
Verified Feature
Mobile Optimized
Blueshift
Responses: 74
Verified Feature
Sailthru
Responses: 67
Verified Feature
Search Tracking and Optimization
Blueshift
Responses: 44
Verified Feature
Sailthru
Responses: 7
Lead Management
Marketing Lead Database
Blueshift
Responses: 54
Verified Feature
Sailthru
Responses: 16
Verified Feature
Data Quality Management
Blueshift
Responses: 57
Verified Feature
Sailthru
Responses: 31
Verified Feature
Segmentation
Blueshift
Responses: 82
Verified Feature
Sailthru
Responses: 34
Verified Feature
Lead Scoring and Grading
Blueshift
Responses: 44
Verified Feature
Sailthru
Responses: 19
Verified Feature
Lead Nurturing
Blueshift
Responses: 46
Verified Feature
Sailthru
Responses: 24
Verified Feature
Online Behavior Tracking
Blueshift
Responses: 63
Verified Feature
Sailthru
Responses: 28
Verified Feature
Automated Alerts and Tasks
Blueshift
Responses: 53
Verified Feature
Sailthru
Responses: 20
Verified Feature
CRM Lead Integration
Blueshift
Responses: 49
Verified Feature
Sailthru
Responses: 21
Verified Feature
Analysis
Application Attribution
Blueshift
Responses: 21
Sailthru
Responses: 8
Verified Feature
Campaign Analysis
Blueshift
Responses: 26
Verified Feature
Sailthru
Responses: 12
Uninstall Tracking
Blueshift
Responses: 5
Sailthru
Responses: 5
Verified Feature
Custom Dashboards
Blueshift
Responses: 6
Sailthru
Responses: 6
Verified Feature
Campaign Management
Program Management
Blueshift
Responses: 51
Verified Feature
Sailthru
Responses: 61
Verified Feature
Event / Webinar Marketing
Blueshift
Responses: 27
Sailthru
Responses: 5
Calendaring
Blueshift
Responses: 29
Verified Feature
Sailthru
Responses: 5
Budgeting
Blueshift
Responses: 26
Sailthru
Campaigns
Proximity Marketing
Blueshift
Responses: 17
Verified Feature
Sailthru
Responses: 8
Push Notifications
Blueshift
Responses: 25
Verified Feature
Sailthru
Responses: 8
Verified Feature
Bulk SMS
Blueshift
Responses: 24
Verified Feature
Sailthru
Responses: 5
Verified Feature
Two-Way Text Messaging
Blueshift
Responses: 10
Sailthru
Email Campaigns
Blueshift
Responses: 9
Sailthru
Responses: 11
Verified Feature
Audience Segmentation
Blueshift
Responses: 9
Sailthru
Responses: 9
Verified Feature
Social
Social Listening
Blueshift
Responses: 19
Sailthru
Responses: 5
Social Sharing
Blueshift
Responses: 20
Verified Feature
Sailthru
Responses: 41
Verified Feature
Social Campaigns
Blueshift
Responses: 25
Verified Feature
Sailthru
Responses: 6
Social Engagement
Blueshift
Responses: 20
Verified Feature
Sailthru
Responses: 5
Social Ads
Blueshift
Responses: 22
Verified Feature
Sailthru
Responses: 7
Engagement
Coupons and Promotions
Blueshift
Responses: 20
Sailthru
Responses: 10
Verified Feature
Reporting & Analytics
Basic Reporting
Blueshift
Responses: 93
Verified Feature
Sailthru
Responses: 88
Verified Feature
Web Analytics
Blueshift
Responses: 53
Verified Feature
Sailthru
Responses: 69
Verified Feature
ROI Analytics
Blueshift
Responses: 46
Verified Feature
Sailthru
Responses: 52
Verified Feature
Revenue Analytics
Blueshift
Responses: 51
Verified Feature
Sailthru
Responses: 57
Verified Feature
SEO / Keyword Analytics
Blueshift
Responses: 28
Sailthru
Responses: 8
Platform
Optimization
Blueshift
Responses: 26
Sailthru
Responses: 12
Verified Feature
Integrations - Mobile Marketing
Blueshift
Responses: 21
Verified Feature
Sailthru
Responses: 11
Verified Feature
Internationalization
Blueshift
Responses: 21
Sailthru
Responses: 11
Verified Feature
Platform
Customization
Blueshift
Responses: 39
Verified Feature
Sailthru
Responses: 30
Verified Feature
Workflow Capability
Blueshift
Responses: 31
Verified Feature
Sailthru
Responses: 26
Verified Feature
User, Role, and Access Management
Blueshift
Responses: 41
Verified Feature
Sailthru
Responses: 29
Verified Feature
Internationalization
Blueshift
Responses: 24
Verified Feature
Sailthru
Sandbox / Test Environments
Blueshift
Responses: 35
Verified Feature
Sailthru
Performance and Reliability
Blueshift
Responses: 44
Verified Feature
Sailthru
Responses: 29
Verified Feature
Output Document Generation
Blueshift
Responses: 19
Verified Feature
Sailthru
Responses: 20
Verified Feature
Integration
Data Import & Export Tools
Blueshift
Responses: 45
Verified Feature
Sailthru
Responses: 27
Verified Feature
Integration APIs
Blueshift
Responses: 43
Verified Feature
Sailthru
Responses: 27
Verified Feature
Breadth of Partner Applications
Blueshift
Responses: 26
Verified Feature
Sailthru
Responses: 21
Verified Feature
Reviewers' Company Size
Reviewers of both Blueshift and Sailthru were most often representing companies in the Mid-Market segment.
Small-Business
(50 or fewer emp.)
Blueshift
Sailthru
Mid-Market
(51-1000 emp.)
Blueshift
Sailthru
Enterprise
(> 1000 emp.)
Blueshift
Sailthru
Reviewers' Industry
E-Learning
12.4%
Internet
11.7%
Financial Services
11.0%
Retail
6.9%
Consumer Goods
6.2%
Other
51.7%
Publishing
14.3%
Retail
12.0%
Media Production
9.0%
Marketing and Advertising
8.3%
Internet
7.5%
Other
48.9%
Reviews
Most Helpful Favorable Review
Dóra G.
User in E-Learning
user friendly great customer service fantastic documentation perfect for a small/medium size marketing team team always available timely response for all questions Interface easy to use Ability to add filters to the setup section in a campaign that...
Lemuel C.
User in Retail
Their deliverability services. A client have deliverability issues on their previous esp...and when we move to sailthru, they help us solve/fix the issue. Plus, features...send time Optimization, product recommendations, predictions, overlays, coupon...
Most Helpful Critical Review
Aubrey W.
Administrator in E-Learning
Should not take an hour to upload a list, create a campaign, and template for a one time send email when you can do the same thing on other platforms in 15 minutes.
User in Consumer Goods
Ran into issues with capacity, speed, and reliability
Top Alternatives
Discussions
Upcoming New Features for Integration with Blueshift
1 comment
AG
Blueshift is continuously adding and enhancing our APIs to make it easier for brands to connect with their favorite systems. We have a number of new...Read more
Blueshift has no more discussions with answers
Sailthru has no discussions with answers
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