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Compare Blueshift and Maropost

See this
side-by-side comparison of Blueshift vs. Maropost
based on preference data from user reviews. Blueshift rates 4.3/5 stars with 144 reviews. By contrast, Maropost rates 4.4/5 stars with 111 reviews. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best for your business needs.
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Blueshift
Blueshift
(144)
4.3 out of 5
Blueshift
Optimized for quick response
Maropost
Maropost
(111)
4.4 out of 5
Maropost
Star Rating
Blueshift
Blueshift
Maropost
Maropost
Market Segments
Blueshift
Blueshift
Mid-Market (66.2% of reviews)
Maropost
Maropost
Small-Business (66.0% of reviews)
Entry Level Price
Blueshift
Blueshift
Contact Blueshift
Maropost
Maropost
Contact for pricing Unlimited users, contacts, lists, tags

Blueshift vs Maropost

When assessing the two solutions, reviewers found Maropost easier to use, set up, and administer. However, reviewers preferred doing business with Blueshift overall.

  • Reviewers felt that Maropost meets the needs of their business better than Blueshift.
  • When comparing quality of ongoing product support, reviewers felt that Blueshift is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of Blueshift over Maropost.
Categories
Shared Categories
Blueshift
Blueshift
Maropost
Maropost
Blueshift and Maropost are categorized as Marketing Automation and Customer Data Platform (CDP)
Unique Categories
Blueshift
Blueshift is categorized as Mobile Marketing
Pricing
Blueshift
Blueshift Pricing
Email Automation
Contact Blueshift
Cross-Channel Journeys
Contact Blueshift
Predictive Enterprise Edition
Contact Blueshift
Free Trial Unavailable
Maropost
Maropost Pricing
Enterprise
Contact for pricingUnlimited users, contacts, lists, tags
Professional
Contact for pricingUnlimited users, contacts, lists, tags
Essentials
Contact for pricingUnlimited users, contacts, lists, tags
Free Trial Unavailable
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Ratings
Meets Requirements
Blueshift
Blueshift
8.6
Responses: 127
Maropost
Maropost
8.7
Responses: 94
Ease of Use
Blueshift
Blueshift
7.8
Responses: 130
Maropost
Maropost
8.2
Responses: 94
Ease of Setup
Blueshift
Blueshift
7.6
Responses: 57
Maropost
Maropost
8.5
Responses: 44
Ease of Admin
Blueshift
Blueshift
8.4
Responses: 61
Maropost
Maropost
8.9
Responses: 45
Quality of Support
Blueshift
Blueshift
9.1
Responses: 126
Maropost
Maropost
9.0
Responses: 92
Ease of Doing Business With
Blueshift
Blueshift
9.2
Responses: 62
Maropost
Maropost
9.0
Responses: 47
Product Direction (% positive)
Blueshift
Blueshift
9.0
Responses: 127
Maropost
Maropost
8.6
Responses: 94
Features
Email Marketing
Building and Personalizing Emails
Blueshift
Blueshift
8.8
Responses: 104
Verified Feature
Maropost
Maropost
8.3
Responses: 43
Verified Feature
Sending Outbound Emails
Blueshift
Blueshift
8.9
Responses: 101
Verified Feature
Maropost
Maropost
8.9
Responses: 44
Verified Feature
Manage Email Deliverability
Blueshift
Blueshift
8.0
Responses: 95
Verified Feature
Maropost
Maropost
8.1
Responses: 45
Verified Feature
Automated Email Responses
Blueshift
Blueshift
8.6
Responses: 88
Verified Feature
Maropost
Maropost
8.5
Responses: 35
Verified Feature
Online Marketing
Landing Pages and Forms
Blueshift
Blueshift
7.7
Responses: 36
Verified Feature
Maropost
Maropost
7.7
Responses: 22
Verified Feature
Dynamic Content
Blueshift
Blueshift
8.3
Responses: 70
Verified Feature
Maropost
Maropost
7.2
Responses: 27
Verified Feature
A/B Testing
Blueshift
Blueshift
8.2
Responses: 83
Verified Feature
Maropost
Maropost
7.5
Responses: 35
Verified Feature
Mobile Optimized
Blueshift
Blueshift
8.4
Responses: 74
Verified Feature
Maropost
Maropost
8.5
Responses: 31
Verified Feature
Search Tracking and Optimization
Blueshift
Blueshift
8.3
Responses: 44
Verified Feature
Maropost
Maropost
8.2
Responses: 20
Verified Feature
Data Sourcing
Data Enrichment
Blueshift
Blueshift
9.0
Responses: 19
Verified Feature
Maropost
Maropost
7.9
Responses: 7
Verified Feature
Expandability
Blueshift
Blueshift
8.6
Responses: 20
Verified Feature
Maropost
Maropost
8.5
Responses: 8
Verified Feature
Content Marketing
Blueshift
Blueshift
Feature Not Available
Maropost
Maropost
8.3
Responses: 8
Verified Feature
Multiple Devices
Blueshift
Blueshift
8.8
Responses: 14
Verified Feature
Maropost
Maropost
8.8
Responses: 7
Verified Feature
Lead Management
Marketing Lead Database
Blueshift
Blueshift
8.5
Responses: 54
Verified Feature
Maropost
Maropost
8.2
Responses: 19
Data Quality Management
Blueshift
Blueshift
8.7
Responses: 56
Verified Feature
Maropost
Maropost
7.8
Responses: 26
Verified Feature
Segmentation
Blueshift
Blueshift
9.2
Responses: 82
Verified Feature
Maropost
Maropost
8.5
Responses: 36
Verified Feature
Lead Scoring and Grading
Blueshift
Blueshift
8.5
Responses: 44
Verified Feature
Maropost
Maropost
7.7
Responses: 14
Verified Feature
Lead Nurturing
Blueshift
Blueshift
8.6
Responses: 45
Verified Feature
Maropost
Maropost
7.7
Responses: 16
Verified Feature
Online Behavior Tracking
Blueshift
Blueshift
8.6
Responses: 62
Verified Feature
Maropost
Maropost
7.3
Responses: 17
Automated Alerts and Tasks
Blueshift
Blueshift
8.6
Responses: 52
Verified Feature
Maropost
Maropost
7.9
Responses: 16
Verified Feature
CRM Lead Integration
Blueshift
Blueshift
8.8
Responses: 49
Verified Feature
Maropost
Maropost
7.8
Responses: 20
Verified Feature
Intelligence
Marketing Performance Measurement
Blueshift
Blueshift
8.7
Responses: 20
Verified Feature
Maropost
Maropost
Feature Not Available
Predictive Modeling
Blueshift
Blueshift
8.5
Responses: 24
Verified Feature
Maropost
Maropost
Not enough data available
Recommendation Engine
Blueshift
Blueshift
8.9
Responses: 28
Verified Feature
Maropost
Maropost
Feature Not Available
Campaign Management
Program Management
Blueshift
Blueshift
8.6
Responses: 50
Verified Feature
Maropost
Maropost
8.3
Responses: 21
Event / Webinar Marketing
Blueshift
Blueshift
8.6
Responses: 27
Maropost
Maropost
8.3
Responses: 15
Calendaring
Blueshift
Blueshift
8.4
Responses: 29
Verified Feature
Maropost
Maropost
7.9
Responses: 11
Budgeting
Blueshift
Blueshift
8.1
Responses: 26
Maropost
Maropost
8.7
Responses: 10
Social
Social Listening
Blueshift
Blueshift
8.3
Responses: 19
Maropost
Maropost
8.5
Responses: 9
Social Sharing
Blueshift
Blueshift
8.4
Responses: 20
Verified Feature
Maropost
Maropost
8.1
Responses: 13
Verified Feature
Social Campaigns
Blueshift
Blueshift
8.3
Responses: 25
Verified Feature
Maropost
Maropost
7.7
Responses: 11
Verified Feature
Social Engagement
Blueshift
Blueshift
8.3
Responses: 20
Verified Feature
Maropost
Maropost
7.7
Responses: 10
Social Ads
Blueshift
Blueshift
8.4
Responses: 22
Verified Feature
Maropost
Maropost
8.1
Responses: 9
Verified Feature
Reporting & Analytics
Basic Reporting
Blueshift
Blueshift
8.3
Responses: 92
Verified Feature
Maropost
Maropost
7.8
Responses: 41
Verified Feature
Web Analytics
Blueshift
Blueshift
8.3
Responses: 52
Verified Feature
Maropost
Maropost
7.1
Responses: 25
Verified Feature
ROI Analytics
Blueshift
Blueshift
8.1
Responses: 45
Verified Feature
Maropost
Maropost
7.1
Responses: 14
Verified Feature
Revenue Analytics
Blueshift
Blueshift
8.0
Responses: 50
Verified Feature
Maropost
Maropost
6.9
Responses: 14
Verified Feature
SEO / Keyword Analytics
Blueshift
Blueshift
8.5
Responses: 28
Maropost
Maropost
7.6
Responses: 11
Platform
Customization
Blueshift
Blueshift
8.2
Responses: 39
Verified Feature
Maropost
Maropost
8.4
Responses: 19
Verified Feature
Workflow Capability
Blueshift
Blueshift
8.0
Responses: 31
Verified Feature
Maropost
Maropost
8.3
Responses: 17
Verified Feature
User, Role, and Access Management
Blueshift
Blueshift
8.5
Responses: 41
Verified Feature
Maropost
Maropost
8.7
Responses: 18
Verified Feature
Internationalization
Blueshift
Blueshift
8.1
Responses: 24
Verified Feature
Maropost
Maropost
8.5
Responses: 9
Sandbox / Test Environments
Blueshift
Blueshift
8.9
Responses: 35
Verified Feature
Maropost
Maropost
8.5
Responses: 12
Verified Feature
Performance and Reliability
Blueshift
Blueshift
8.4
Responses: 44
Verified Feature
Maropost
Maropost
8.9
Responses: 19
Verified Feature
Output Document Generation
Blueshift
Blueshift
8.0
Responses: 18
Verified Feature
Maropost
Maropost
9.1
Responses: 11
Verified Feature
Integration
Data Import & Export Tools
Blueshift
Blueshift
8.2
Responses: 45
Verified Feature
Maropost
Maropost
8.4
Responses: 16
Verified Feature
Integration APIs
Blueshift
Blueshift
8.3
Responses: 43
Verified Feature
Maropost
Maropost
8.4
Responses: 18
Verified Feature
Breadth of Partner Applications
Blueshift
Blueshift
7.7
Responses: 26
Verified Feature
Maropost
Maropost
8.8
Responses: 11
Verified Feature
Reviewers' Company Size
Reviewers of Blueshift were most often representing companies in the Mid-Market segment, while reviewers for Maropost were more commonly in the Small-Business segment.
Small-Business
(50 or fewer emp.)
Blueshift
Blueshift
25.7%
Maropost
Maropost
66.0%
Mid-Market
(51-1000 emp.)
Blueshift
Blueshift
66.2%
Maropost
Maropost
28.3%
Enterprise
(> 1000 emp.)
Blueshift
Blueshift
8.1%
Maropost
Maropost
5.7%
Reviewers' Industry
Blueshift
Blueshift Industry
E-Learning
13.2%
Internet
12.5%
Financial Services
11.8%
Retail
8.1%
Consumer Goods
5.9%
Other
48.5%
Maropost
Maropost Industry
Marketing and Advertising
27.9%
Health, Wellness and Fitness
14.4%
Retail
6.7%
Internet
6.7%
Publishing
4.8%
Other
39.4%
Reviews
Most Helpful Favorable Review
Blueshift
Gudmundur (Gummi) M.
Executive Sponsor in Retail

We reviewed a lot of systems and choose Blueshift. To have one system for all communication channels - i.e. our emails, on the website, making Facebook and Google segments etc. was a big thing. Being able to work across multiple domains opened up a whole...

Maropost
Mike H.
Consultant in Marketing and Advertising

The Maropost delivery has been above and beyond any system we have used to date. Their teams knowledge of delivery needs, combined with their contacts inside of the necessary companies, has been instrumental in ensuring all of our clients receive maximum...

Most Helpful Critical Review
Blueshift
G
Administrator in Retail

Lack of integrations, no audience management in other platforms that are not email (Facebook, Google, etc), oldschool user interface and too expensive for our needs.

Maropost
Lynn M.
Administrator in Health, Wellness and Fitness

My manager emailed asking kindly to cancel. The ceo accidentally responded to her and an employee telling them to ignore it. When my manager replied back to the CEO she was upset and said if they didn't cancel our account she'd take this to the BBB. He...

Discussions
Blueshift
Blueshift Discussions
Upcoming New Features for Integration with Blueshift
1 comment
APOORV G.
AG
Blueshift is continuously adding and enhancing our APIs to make it easier for brands to connect with their favorite systems. We have a number of new...Read more
Monty the Mongoose crying
Blueshift has no more discussions with answers
Maropost
Maropost Discussions
What is pricing?
1 comment
Melodie M.
MM
Hey Melodie, Please email me at ross@maropost.com as i would need to know more in terms of volume etc... to provide a quote. Cheers, Ross AndrewRead more
Monty the Mongoose crying
Maropost has no more discussions with answers
Screenshots
Blueshift
Blueshift Screenshots
Maropost
Maropost Screenshots
Videos
Blueshift
Blueshift Videos
Video Preview

Top companies across verticals trust Blueshift to deliver amazing 1:1 customer experiences across all their marketing channels. Discover how business such as Groupon, PayPal, Discovery, LendingTree, Tuft & Needle, Udacity and more

Learn why companies like Groupon, PayPal, Discovery, BBC, Tuft & Needle, Udacity and more harness our AI-Powered CDAP to achieve and surpass their goals, all while delivering an exceptional customer experience.

Maropost
Maropost Videos
No videos provided
Downloads
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