Compare Blueshift and Dynamics 365 Marketing 
At a Glance
Market Segments
Mid-Market (53.6% of reviews)
Mid-Market (43.8% of reviews)
Entry-Level Pricing
Free Trial
No pricing available
Blueshift
Star Rating
(286)4.4 out of 5
Market Segments
Mid-Market (53.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free Trial
Browse all 4 pricing plansDynamics 365 Marketing
Star Rating
(161)4.3 out of 5
Market Segments
Mid-Market (43.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Dynamics 365 MarketingBlueshift vs Dynamics 365 Marketing
When assessing the two solutions, reviewers found Dynamics 365 Marketing easier to use, set up, and administer. However, reviewers preferred doing business with Blueshift overall.
- Reviewers felt that Blueshift meets the needs of their business better than Dynamics 365 Marketing.
- When comparing quality of ongoing product support, reviewers felt that Blueshift is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Blueshift over Dynamics 365 Marketing.
Pricing
Entry-Level Pricing
Blueshift
Customer Engagement Platform
Free Trial
Sign-up for a no-cost, no-obligation 90-day trial of our cross-channel marketing platform that’s informed by smart data and powered by Customer AI.
- Unified Customer Profiles: A single place for all your customer data.
- Predictive Intelligence: AI-driven recommendations and targeting.
- Omnichannel Journeys: Coordinated campaigns across any channel.
Dynamics 365 Marketing
No pricing availableFree Trial
Blueshift
Free Trial is available
Dynamics 365 Marketing
No trial information availableRatings
Meets Requirements
8.7
238
8.2
115
Ease of Use
8.0
243
8.1
115
Ease of Setup
7.7
125
8.1
54
Ease of Admin
8.3
112
8.5
40
Quality of Support
9.0
235
8.1
111
Has the product been a good partner in doing business?
9.1
115
8.7
36
Product Direction (% positive)
9.1
231
8.5
102
Features by Category
Email Marketing
8.8
180
|
Verified
8.4
57
9.0
179
|
Verified
8.1
57
8.3
170
|
Verified
8.2
56
8.8
158
|
Verified
8.1
53
Online Marketing
7.7
79
8.3
53
8.4
137
|
Verified
8.4
50
8.3
153
|
Verified
7.7
51
8.6
138
|
Verified
7.6
49
Feature Not Available
8.0
51
Lead Management
8.4
109
|
Verified
8.0
54
8.3
118
|
Verified
8.1
53
9.2
161
|
Verified
8.1
55
8.3
93
7.7
53
8.6
99
|
Verified
7.4
51
8.5
121
|
Verified
7.5
50
8.4
98
|
Verified
7.6
52
8.6
99
|
Verified
8.2
55
Campaign Management
8.6
107
|
Verified
7.8
52
8.0
71
7.8
52
7.7
78
|
Verified
8.2
51
7.3
64
7.8
49
Social
Feature Not Available
7.4
50
7.3
48
7.5
49
Feature Not Available
7.7
51
Feature Not Available
7.5
51
8.0
49
7.5
50
Reporting & Analytics
8.2
166
|
Verified
8.2
52
8.1
106
|
Verified
7.7
49
7.6
94
|
Verified
7.8
50
7.6
101
|
Verified
7.5
50
Feature Not Available
7.1
48
Platform
8.4
102
|
Verified
7.9
37
8.2
93
|
Verified
8.1
35
8.7
107
|
Verified
8.1
36
8.3
60
8.2
35
8.6
92
|
Verified
8.1
36
8.7
107
|
Verified
8.0
36
8.0
64
|
Verified
7.6
36
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
8.7
5
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.3
103
|
Verified
7.8
39
8.6
106
|
Verified
7.5
38
7.9
80
|
Verified
7.5
38
Visitor Behavior
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Multichannel
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Feature Not Available
Not enough data
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
8.7
56
|
Verified
Not enough data
8.8
57
|
Verified
Not enough data
Feature Not Available
Not enough data
8.8
58
|
Verified
Not enough data
Intelligence
8.4
68
|
Verified
Not enough data
8.4
62
|
Verified
Not enough data
8.7
69
|
Verified
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
8.0
59
Not enough data
8.4
61
Not enough data
8.1
61
Not enough data
8.3
62
Not enough data
7.9
60
Not enough data
7.8
57
Campaign Activity
Not enough data
8.3
62
Not enough data
8.3
62
Not enough data
8.0
61
Not enough data
7.9
61
Not enough data
7.9
61
Not enough data
8.1
59
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Blueshift and Dynamics 365 Marketing are categorized as Marketing Automation
Unique Categories
Blueshift is categorized as Personalization, Customer Data Platform (CDP), Personalization Engines, E-Commerce Personalization, and Customer Journey Analytics
Dynamics 365 Marketing is categorized as Marketing Analytics
Reviews
Reviewers' Company Size
Blueshift
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Dynamics 365 Marketing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
13.5%
Marketing and Advertising
8.8%
E-Learning
7.7%
Internet
6.6%
Retail
6.2%
Other
57.3%
Information Technology and Services
20.8%
Marketing and Advertising
11.1%
Computer Software
8.3%
Higher Education
3.5%
Electrical/Electronic Manufacturing
3.5%
Other
52.8%
Alternatives
Discussions
Is there any way to save blocks created in the email editor to reuse them?
2 Comments
DM
Yeah I always do that in the shared assets section.
code, save, re-use a bunch of times.Read more
Upcoming New Features for Integration with Blueshift
1 Comment
CS
Blueshift is continuously adding and enhancing our APIs to make it easier for brands to connect with their favorite systems. We have a number of new...Read more
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