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Compare BlueConic and Openprise 
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At a Glance
Market Segments
Mid-Market (50.0% of reviews)
Enterprise (58.7% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
BlueConic
Star Rating
(15)4.4 out of 5
Market Segments
Mid-Market (50.0% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about BlueConicOpenprise
Star Rating
(64)4.9 out of 5
Market Segments
Enterprise (58.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about OpenpriseSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that BlueConic excels in lead generation capabilities, particularly with its Lead Analysis feature, which received a high score of 9.6. In contrast, Openprise shines in data enrichment, boasting a score of 9.8, making it a better choice for users focused on enhancing their existing data quality.
- Reviewers mention that Openprise offers superior ease of setup with a score of 8.8 compared to BlueConic's 6.7. This difference indicates that users may find Openprise more user-friendly when getting started, which can be crucial for teams with limited technical resources.
- G2 users highlight the quality of support as a significant differentiator, with Openprise achieving an impressive score of 9.9, while BlueConic's score of 7.8 suggests that users may experience more challenges in obtaining timely assistance.
- Users on G2 report that Openprise's expandability is a standout feature, scoring a perfect 10.0, which indicates that it can easily adapt to growing business needs. BlueConic, while still strong at 8.5, may not offer the same level of flexibility for scaling operations.
- Reviewers mention that BlueConic's segmentation capabilities are rated at 9.1, which is beneficial for targeted marketing efforts. However, Openprise's overall functionality in identification and data matching, scoring 9.3 and 9.0 respectively, suggests it may provide a more comprehensive solution for managing complex data sets.
- Users say that Openprise's integration capabilities are highly rated at 9.3, making it easier to connect with various marketing automation and CRM tools. In comparison, BlueConic's integration options may not be as robust, potentially limiting users' ability to streamline their marketing efforts across platforms.
Pricing
Entry-Level Pricing
BlueConic
No pricing availableOpenprise
No pricing availableFree Trial
BlueConic
Free Trial is available
Openprise
No trial information availableRatings
Meets Requirements
8.1
12
9.6
50
Ease of Use
8.1
12
8.3
49
Ease of Setup
6.7
9
8.7
33
Ease of Admin
7.6
9
8.5
33
Quality of Support
7.8
12
9.9
49
Has the product been a good partner in doing business?
8.1
9
9.8
33
Product Direction (% positive)
10.0
12
10.0
46
Features by Category
Lead Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.6
8
Lead Management
Not enough data
9.1
9
Not enough data
Not enough data
Not enough data
9.0
7
Marketing Campaigns
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.7
5
Campaign Execution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Account Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
9.1
9
9.8
7
|
Verified
8.5
9
10.0
7
|
Verified
7.5
8
Not enough data
7.4
9
Not enough data
Intelligence
6.9
9
Not enough data
7.9
8
Not enough data
7.5
8
Not enough data
Attribution Modeling
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Matching
Not enough data
9.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Routing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.9
6
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
9.3
17
Not enough data
9.1
17
Not enough data
9.5
17
Not enough data
9.8
14
Not enough data
9.0
7
Management
Not enough data
8.1
13
Not enough data
9.7
17
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.0
5
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
BlueConic and Openprise are categorized as Customer Data Platform (CDP)
Unique Categories
BlueConic is categorized as Lead Capture
Openprise is categorized as Lead-to-Account Matching and Routing, Account Data Management, Attribution, and Data Quality
Reviews
Reviewers' Company Size
BlueConic
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Openprise
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
14.3%
Online Media
14.3%
Entertainment
14.3%
Consulting
7.1%
Publishing
7.1%
Other
42.9%
Computer Software
39.7%
Information Technology and Services
27.0%
Retail
3.2%
Market Research
3.2%
Industrial Automation
3.2%
Other
23.8%
Alternatives
Discussions
BlueConic has no discussions with answers
What are the Openprise capabilities?
2 Comments
Official Response from Openprise
Clean Up Your Data
Nothing works when your data’s a mess. Deploy Openprise bots to:
Cleanse Data: Fix typos, formatting, and other errors to improve...Read more
Why should I consider Openprise?
2 Comments
Official Response from Openprise
Boost Campaign Performance - Better segmentation, personalization, scoring, and routing mean more new opportunities.
Scale Up - Cut hundreds of hours of...Read more
Openprise has no more discussions with answers
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